Business Intelligence (BI) refers to the applications and technologies used for gathering, providing access, or analyzing information about a company's operations.

The constant requirement of business organizations to get an insight into the current trends and new market opportunities; along with the complete information on suppliers, distributors, and customers is driving the demand for Business Intelligence applications. Further, the necessity to turn knowledge into better business decisions by integrating information from different business functions (marketing, finance and operation) is also driving the demand for Business Intelligence applications. Business organizations seek BI software to understand their business and customers better, which helps increase their market share.

In China, Business Intelligence is an evolving strategy,  and is presently going through the developmental phase. BI is becoming an integral part of business processes in many large organizations. The increased IT spending by the industries (including government and finance) and constant support by the government organizations in the development of IT infrastructure favor the growth of the BI market in China.

The report by TechNavio^TM Insights forecasts the size of the Business Intelligence (BI) market in China over the period 2008-2012. Further, it discusses the key market trends, drivers and challenges and profiles some of the key vendors of this market.

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