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Research Methodology

TechNavio'sTM research reports contain information built on our widespread research experience. It is based on extensive secondary research, primary research and statistical modeling.

  • Secondary Research: Processing data (available for public use) such as country GDP reports, company annual reports, news articles, interviews of CIOs, etc.
  •  Primary Research: Information, both qualitative and quantitative, obtained from interviewing experts, resellers, suppliers and end users
  • Statistical Modeling: Data generated through secondary and primary research is fed into our statistical model to match with regional and global trends
  • TechNavioTM Platform: Information in our reports is also based on insights from our platform, which tracks day-to-day happenings in the global markets. It reveals the direction in which the market is heading , and the trend in the country/region/technology.