TechNavio Announces the Publication of its Report - Global NFC PoS Terminal Market 2011-2015
TechNavio today launched its report Global NFC PoS Terminal Market 2011-2015 based on an in-depth study covering the Americas, and the EMEA and APAC regions. The report aims to aid decision makers' understanding of the present and future landscape of the market.
Commenting on the report, an analyst from TechNavio's Hardware team said; ''The APAC region is gearing up for the adoption of NFC PoS terminals. In particular, the mobile service providers in Japan and South Korea are active in setting up cross-border NFC terminal facilities between the two countries. Since Japan is the technology leader in the APAC region, the Japanese mobile service providers are keen to capitalize on NFC payment terminals. The prime reason for moving to NFC payment terminals is to facilitate the Japanese customers' usage of contactless services such as payment and transit ticketing across the globe.''
According to the report, the negligible overheads in operating this new technology are driving the demand for NFC terminals in the global market.
Further, the report discusses that the presence of strong and well-accepted credit/debit cards transaction method acts as a major barrier to the penetration of NFC-based transactions in the global market.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies. For further information, please visit http://www.technavio.com/content/global-nfc-pos-terminal-market-2011-2015
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