Market outlook of the large area LCD display market
Technavio’s research analyst predicts the global large area LCD display market to grow at a CAGR of 3% during the forecast period. The formation of UHD alliances is the primary growth driver for this market. During 2015, supply chain members of the global UHD TV market announced the formation of the UHD Alliance to support innovative technologies including 4K and higher resolution, high dynamic range, immersive 3D audio, and wider color gamut.
The decline in ASP of the LCD panel is expected to boost the market growth during the forecast period. During 2014, per meter square, ASP of LCD panel was $472, which declined to $416 during 2015. Vendors reduced the ASP to reduce excess inventory. The declining per square meter ASP of LCD panel drove the shipment of LCD display in terms of area.
Product segmentation and analysis of the large area LCD display market
During 2015, the TV segment dominated the large area LCD display market with a market share of 38%. The primary reason for the growth of this product segment was the strong demand for 4K TVs of 40 inches and larger screen size. During 2015, several manufacturers introduced 4K TVs ranging from 50 inches and above.
Geographical segmentation and analysis of the large area LCD display market
During 2015, APAC accounted for 81% of the market share and is expected to grow at a CAGR of 1% during the forecast period. The high concentration of display device manufacturers and LCD panel manufacturers in this region are the primary growth
Outlook of the global AMOLED display market
Technavio’s market research analyst predicts the global AMOLED display market to grow at a CAGR of around 20% during the forecast period. AMOLED display technology has several benefits over other display technologies, which makes it favorable for use in smartphones and TVs. Benefits such as its low power consumption, reduction in smartphone thickness, and enhanced image display quality will lead to its augmented adoption during the forecast period.
The rapid adoption of flexible AMOLED displays will impel the prospects for growth in this market during the forecast period. Flexible AMOLEDs are made of flexible organic materials and can be built using plastic, glass, or even metal. Since they are more durable and lighter than flat AMOLEDs, they are rapidly being adopted for a number of uses during the forecast period.
Application-based segmentation of the AMOLED display market
- Tablets and PCs
In terms of revenue, the smartphone segment dominated this market and accounted for a market share of around 86% during the forecast period. Samsung is one of the leading vendors in the global smartphone market and its strong global presence and branding strategies have augmented the sale of smartphones with AMOLED displays during the forecast period.
Geographical segmentation of the AMOLED display market
In 2015, APAC accounted for about 88% of the overall market share and is expected to grow at a CAGR of 20% during the forecast period. The presence of consumer electronics OEMs and component manufacturers in countries like Japan, China, Korea, and India is the major reason for this
Outlook of the global heads-up display market
Technavio’s market research analyst predicts the global heads-up display market to grow steadily at a CAGR of around 40% during the forecast period. The emergence of augmented reality (AR) is the primary growth driver for this market. AR is an emerging technology that permits the overlay of computer graphics into the real world. AR generates a comprehensive view, which is a combination of the real scene viewed by end users and an augmented, computer-generated virtual scene with additional information. In the automotive sector, AR heads-up displays present a virtual image of the road, thus, ensuring a safer driving experience. In the aviation sector, heads-up displays are helpful for both military and civil aircrafts and helicopters, as they offer features like the large angle of attack, flight path vector and acceleration cues, target altitude and speed, flashing markers, flight director, and flight path reference cue for landing.
The increased funding for military modernization programs in APAC and the Middle East is expected to boost the prospects for market growth during the forecast period. For instance, in 2015, India announced an investment of $25 billion for the purchase of 127 fifth-generation stealth fighter aircraft from Russia. This will increase the fitment rate of heads-up displays in technologically advanced aircraft and helicopters, which in turn will impel market growth in this market.
Application-based segmentation of the heads-up display market
- Civil aviation
- Military aviation
In terms of unit shipments, the automotive application segment dominated this market and accounted for a market share of around 99% in 2015. One of the major reasons for this segment’s growth is the tightening of regulations on
A lens is a transparent piece of glass with one or two curved surfaces. It uses the principle of refraction to bend rays of light as they pass through the lens. The ultra short throw projector lenses allow projectors to be mounted on the wall just above the interactive whiteboard or the screen. This is extremely useful in classrooms as the teacher can stand in front of the board to interact with the displayed content without causing a shadow.
The report, global ultra short throw projector lens market, is part of Technavio’s hardware and semiconductor research portfolio. This portfolio provides a comprehensive market analysis along with the market share, market sizing, and market segmentations covering areas such as computing devices, displays, embedded systems, human machine interface, lighting, semiconductor equipment, and sensors. These market research reports provide a perspective on the various market opportunities and market threats along with the key trends that would influence the market growth during the forecast period. It presents insights into the changing competitive landscape and a detailed profiling and market analysis of the vendors. Also covered in the research are the key regions or countries that would have an impact on the market during the assessment years.
Outlook of the global display market for avionics applications
The global display market for avionic applications will post a moderate market growth rate during the forecast period and will grow at a CAGR of over 3% by 2020. The recent growth of the civil and military aviation segments, especially in terms of aircraft production, will bolster the prospects for growth in the display market for avionic applications during the forecast period. Also, factors such as the growing demand for automation will also aid in the growth of this market as it helps to reduce the workload of the pilot and also ensures the availability of critical flight information. Since automation enhances flight operational safety and efficiency, its rising demand among the end users in the aviation sector will result in the steady growth of this market during the predicted period.
In terms of geography, Technavio’s market research analyst has estimated the Americas to account for nearly 43% of the total market share by 2020. Due to increased air traffic and number of commercial aircraft in this region, the Federal Aviation Administration (FAA) has invested extensively in the development and procurement of cockpit display systems. As these systems enhance the operational efficiency of airlines, an increase in its implementation will result in the high growth of this market over the next four years.
Segmentation by type and analysis of the display market for avionics applications
- Heads-up display (HUD)
- In-flight display
According to this market research, the in-flight display segment will be the largest market segment during the forecast period and will account for an impressive market share of approximately 83% by 2020. Advantages like the ability of in-flight displays to provide flight details related to fuel status, air pressure, airspeed, and temperature, as well as
Overview of the global metal oxide TFT backplane market
Technavio’s market research analyst predicts that the global metal oxide TFT backplane market will grow at a significant CAGR of just over 24% during the forecast period. One of the key drivers influencing the growth of this market is the rising demand for UHD LCD TVs. During 2015 alone, more than 28 million UHD LCD TVs were shipped globally. The price of UHD TV is much higher than HD TV, because of features like picture clarity and very high resolution. UHD TVs also offer features like wide field of view, better color range, and a high dynamic range. Superior optical quality and a better viewing experience are reasons which will have a positive impact on market growth during this forecast period.
Another factor propelling the growth of this market is the impact of technological advances like the emergence of 3D UHD TVs with 4K pixel resolution. The global UHD market currently incorporates 3D technology in UHD TVs, and such units are in high demand. Many 3D channels are being added by TV stations so that movies and football matches can be broadcast in this format for an enhanced viewing experience.
Application based segmentation and analysis of the metal oxide TFT backplane market
- Desktop PC
The smartphone segment accounted for nearly 68% of the market share during 2015. Display manufacturers prefer metal oxide technology in smartphones due to low power consumption and its high-resolution displays. This segment will, however, not experience high growth patterns in the coming years as the metal oxide technology does not offer any cost advantage to the small and medium-sized display manufacturers.
In terms of technology and application, there has been a gradual transition in the display sector. Displays are now being used across industry verticals and their inherent advantages make next-generation displays ideal for applications like advertising and human-machine interfaces and products like smartphones and smart watches.
Energy efficiency, resolution, and display size are all key elements that influence the rate and pattern of adoption of this technology across industries.