Health and Wellness
Overview of the intravenous (IV) fluid bags market
According to the market research analysts at Technavio, the global intravenous (IV) fluid bags market will witness steady growth and post a moderate CAGR of more than 6% over the forecast period. The increasing number of premature births in the recent years is one of the major factors driving this market’s growth. As per the WHO statistics of November 2015, every year nearly 15 million babies are born before completion of 37 weeks of pregnancy, and about 1 million infants die annually because of complications arising from preterm births. Factors such as increasing maternal age and underlying maternal health problems like diabetes and high blood pressure, greater use of infertility treatments leading to increased rates of pregnancy, and changes in obstetric practices such as more C-section births before term, lead to the increased chances of premature births. Feeding intolerance is a common complication seen in preterm births and these infants are unable to control and coordinate sucking, swallowing, and breathing, and subsequently require life support and critical care. This leads to an increasing need for parenteral nutrition to provide the much-needed nutrition for growth and development of new-borns, propelling the demand for IV fluid bags during the forecast period.
One of the recent trends gaining traction in the market is the rising popularity of IV vitamin C therapy in cancer treatment. It has been observed that by intravenously injecting Vitamin C into a patient, Ascorbate was able to generate a sufficient concentration of hydrogen peroxide and selectively kill cancer tissues through oxidative stress. Evidence
Overview of the adult store market
According to the market research analysts at Technavio, the global adult store market is anticipated to witness steady growth and will post a moderate CAGR of close to 6% over the forecast period. With the customization of sexual wellness products, the adult store market is expected to have a positive outlook in the coming years. The majority of women do not get the right fit in erotic lingerie, which has started a new trend of customizing lingerie on the basis of size and body type. The customizable factor in the market includes custom-made lingerie from popular brands that gives consumers the liberty to design their own lingerie with the help of the manufacturer. The manufacturers provide the consumer with the choice of fabric, design, size, silhouette, and the additional final touches for a customized fit. For example, an online website for custom-made lingerie for women, Impish Lee, stocks up to 50 fabrics, 25 designs, sizes ranging from 0-20, and bra sizes ranging from 30A-40DDD. It has planned to resell any return orders through a different site, and donate the profits to the Robin Hood Foundation. Such websites help consumers find the desired fit in lingerie, which, in turn, will boost this market’s growth over the coming years.
One of recent trends gaining significant traction in the market is the growing acceptance for sex toys among the users. The increasing penetration of the Internet has led to growing exposure to TV shows and erotic fiction, leading consumers around the world to experiment with sexual practices like blindfolds and personal lubricants and using products like couple’s vibrators to heighten their sexual experience. Moreover,
Overview of the tightening cream market
According to the market research analysts at Technavio, the global tightening cream market is anticipated to witness steady growth and will post a moderate CAGR of close to 4% over the forecast period. Nowadays, tightening creams and other niche skincare products are easily accessible in stores, as well as, online. With a proliferating e-commerce industry, most product categories have seen a surge in terms of availability and ease of buying. Moreover, leading vendors like Johnson & Johnson and Procter & Gamble have a strong an efficient distribution network, which is likely to boost this market’s growth. Also, the growing popularity of specialty stores will ensure easy availability of skin tightening products from all over the world. The majority of manufacturers are also supplying to new distributors and retailers, and reducing the complexity of operations to attract more wholesale buyers. This will significantly simplify the supply chain, ensuring the easy availability of their products in the market.
One of the latest trends gaining traction in the market is the introduction of several new products in the market. Several big companies like P&G have ventured into the tightening cream market to make the most of a volatile market and create a brand presence using their brand awareness among the consumers. Domestic vendors entering the market have a strong knowledge of the market and can serve the customers’ needs better. The new entrants leverage this knowledge, combined with similar marketing claims as the global players, and succeed in gaining the larger players' market shares. Although these companies are new entrants in the market, their brand and marketing potential
Overview of the heart rate monitoring device market
Extensive research carried out by the analysts at Technavio has shown that the global heart rate monitoring device market will witness tremendous growth and will post a CAGR of more than 13% over the forecast period. Heart rate monitoring devices enable individuals to obtain real-time data, thereby allowing them to track their heart rate from anywhere anytime. Most of these devices also monitor fitness levels and sleep patterns, which helps in keeping a tab on the regular fitness regime, without having to consult healthcare professionals. The increasing focus on quality care and disease management will lead to an increase in the adoption of portable, self-care, heart rate monitoring devices, especially in developed countries.
Initially, the heart rate monitoring devices were restricted only to providing data specific to the heart rate. But over the past few years, vendors are coming up with products that provide data such as tracking steps, floors climbed, distance covered, calories burned, and active minutes. Several vendors have also introduced products in the market that primarily act as a fitness device but also provide the basic functionalities of a smartwatch. For instance, FitBit launched a device called Surge that comes with calling and texting functionalities, integrating smartwatch features in fitness devices. This trend is likely to gain momentum in the coming years and will drive this market’s growth until the end of 2020.
mCompetitive landscape and key
Overview of the erectile dysfunction market
The global erectile dysfunction market is anticipated to witness slow growth and will reach close to USD 4 billion until the end of 2020. Globally, there has been an increase in the number of people with prostate cancer, which is one of the most common type of cancers among men. The treatment involves the removal of the prostate gland, which can result in impaired sexual function in at least half of the men who undergo this treatment. Prostate cancer does not directly cause erectile dysfunction (ED). However, the treatment methods, such as surgery with radical prostatectomy, hormone therapy or radiation therapy can cause ED among men.
One of the emerging trends propelling this market’s growth prospects is the augmented demand for penile implants. In many countries, the demand for penile implants is increasing as a result of the growing number of ED cases. This has led many pharmaceutical firms to invest in the R&D of new technologies to develop new products and upgrade their existing offerings. Furthermore, many countries in APAC such as China and Japan have a large older adult population. Penile implants were first introduced in China in 2002 but witnessed limited adoption due to its high cost and poor acceptance. However, with reviving global economy and increase in disposable income, the market for penile implants is likely to show a gradual growth during the forecast period.
Competitive landscape and key vendors
The global erectile dysfunction market is oligopolistic in nature and is dominated by a few large companies around the world including Eli Lilly, Pfizer, Boston Scientific, Coloplast, Bayer, and Apricus Biosciences. Presently, the market has a broad range of solutions to treat ED, including
Overview of the enteral feeding bags market
Extensive research carried out by the analysts at Technavio has shown that the global enteral feeding bags market will witness steady growth and post a CAGR of over 6% during the forecast period. With a rise in premature births, the global enteral feeding bags market is anticipated to have a positive outlook in the coming years. According to WHO statistics of November 2015, every year nearly 15 million babies are born before the completion of 37 weeks of pregnancy, and about 1 million infants die annually because of complications arising from preterm births. Due to the increasing maternal age and underlying maternal health problems like diabetes and hypertension, increased infertility treatments, and changes in obstetric practices like more C-section births before term, the instances of premature births have increased. Feeding intolerance is a common complication seen in preterm births, and these infants are unable to control and coordinate sucking, swallowing, and breathing. They require life support and critical care, which will translate into the demand for enteral feeding bags in the coming years.
One of the recent trends spurring this market’s growth is the increasing shift from parenteral to enteral-based nutrition therapy. Parenteral nutrition is administered through veins, wherein the risk of infection due to needle stick injuries is high. As a result, the preference for enteral nutrition is high among patients as the nutrients are rendered directly to the GI tract.