Overview of the school assessment tools market in APAC
According to the market research analysts at Technavio, the school assessment tools market in APAC is anticipated to witness exponential growth and will post an impressive CAGR of more than 17% over the forecast period. The education industry in APAC is undergoing a major transformation with an increasing number of private players helping schools upgrade their education infrastructure. These vendors are assisting schools to resolve issues related to training teachers, building and improving information and communications (ICT) infrastructure, and procuring education hardware through partnerships and collaborations. Moreover, several schools are approaching the private players catering to the education sector, to understand the needs of advanced education delivery system. This will aid and empower schools to develop customized solutions that are suitable for their students and budget. For instance, in India, vendors like Educomp and Next Education provide innovative school assessment solutions targeted at specific grades.
As the majority of schools in APAC are rigorously engaged in revamping and restructuring their assessment culture, they are considering assessment tools that will help them gain insight into the various aspects of student learning. Also, most APAC countries are looking to improve their educational standards and bring it at par with the international education system through numerous government initiatives and reforms. Since most schools encourage holistic development of students that includes social, physical, emotional, and cognitive elements, there is an augmented demand for assessment tools that can help quantify individual student performance on these parameters. Moreover, efforts are being taken to develop cognitive skills of students, which is likely to propel the growth prospects for the assessment tools market in the coming years.
Competitive landscape and key vendors
The digitization of education in APAC at a rapid pace has led to the sustainable growth of the school assessment tools market in the region. Most educational institutions are automating their processes to simplify their digital learning environment. They are also developing an economical cost structure to create a conducive environment for the deployment of assessment tools. The increasing preference for digital learning has encouraged these vendors to develop advanced assessment tools, especially for the education market, which they can promote within their existing large customer base. Given the untapped revenue potential schools represent, traditional vendors are investing in R&D to introduce industry-specific software during the predicted period.
The leading vendors in the market are -
- Educomp Solutions
- LITERATU
- Next Education
- UMeWorld Cerner
- CPSI
- Epic Systems
- McKesson
Other prominent vendors in the market are Achieve3000, CORE Education and Consulting Solutions, Curriculum Associates, ProProfs Quiz Maker, and Nearpod.
Segmentation by end user and analysis of the school assessment tools market in APAC
- Secondary education
- Elementary education
During 2015, the secondary education segment dominated the market and accounted for more than 71% of the market share in terms of revenue. This segment is likely to witness moderate growth during the predicted period owing to the mass digitization of education in countries such as China and South Korea. The vendors not only sell their products to institutions but also collaborate with them to train faculties on the use of these tools to increase the familiarity of the software. Additionally, an increasing number of private schools in APAC are also encouraging web-based or online assessment owing to the change in learning models from traditional learning to blended learning. With the adoption of such assessment tools, institutions will be in a better position to determine the type of content they need to develop for this segment, which will not just improve grades but also enable the faster implementation of effective assessment systems.
Key questions answered in the report include
- What will the market size and the growth rate be in 2020?
- What are the key factors driving the school assessment tools market in APAC?
- What are the key market trends impacting the growth of the school assessment tools market in APAC?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the vendors in the school assessment tools market in APAC?
- What are the trending factors influencing the market shares of APAC?
- What are the key outcomes of the five forces analysis of the school assessment tools market in APAC?
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Assessment in school is carried out in a variety of forms and serves many purposes. Assessment tools are used by teachers to help them form a valid and reliable judgement of the student’s progress for the development of the curriculum. Data from assessment has also become essential to how schools and the educational institutions are held to account for their performance. The need to upgrade formal assessments from the measurement of learning to the evaluation of learning outcomes coupled with innovations in education technology has led to substantial growth in student assessment methodologies. This has evolved and transformed the way learning processes are analyzed around the world.
The report, school assessment tools market in APAC, is part of Technavio’s education portfolio. This portfolio provides a comprehensive market analysis along with the market share, market sizing, and market segmentations covering areas such as education technology, K12 and higher education, and school and college essentials. These market research reports provide a perspective on the various market opportunities and market threats along with the key trends that would influence the market growth during the forecast period. It presents insights into the changing competitive landscape and a detailed profiling and market analysis of the vendors. Also covered in the research are the key regions or countries that would have an impact on the market during the assessment years.