Market outlook of education technology in Europe
Technavio’s market research analysts predict the education technology market to grow at a CAGR of over 10% from 2015 to 2019. E-learning, education gamification, digital content in rich media, and use of the internet for education collaboration are encouraging learners and educators to use new learning models. These new models can be a combination of products and services within and across digital hardware, digital content, and digital software segments.
The growing prevalence of devices such as interactive displays, tablets, adaptive devices, and education software used for imparting interactive digital content fosters the growth of this market.
Education technology market in Europe by product
- Software and services
- Hardware
Many governments in the EU region are adopting an open education policy to support the deployment of digital technology across European schools and universities. It has led to rapid growth of the software and services segment of this market, prompting several international vendors to develop software solutions based on specific requirements of educational institutes in Europe.
Education technology market in Europe by end user
- Post-secondary institutes
- K-12 institutes
It is estimated that Europe will require one million additional researchers by the year 2020. To address this need, the region is expected to invest heavily in the post-secondary education segment to address issues concerning skill shortage and job readiness. With this, the education technology market in Europe by post-secondary institutes is predicted to reach over USD 33 billion by 2019.
Education technology market in Europe by geographical segmentation
- Western and Southern Europe
- Rest of Europe
Western and Southern Europe is expected to experience slower growth as compared to the rest of Europe market. Owing to better technological facilities in developed countries of Western Europe, a significant number of schools and universities in that region have already benefited from transformation to digital classes.
Leading vendor analysis of the education technology market in Europe
- Microsoft
- Blackboard
- Dell
- Discovery Communication
- Echo360
- IBM
- Lenovo
A surge in mobile learning presents a significant opportunity for the leading vendors of this market. The demand for simplified learning to address the needs of a dispersed audience propels the growth of this market. To capitalize on the market opportunity, service providers are expected to innovate with tools such as digital publications, collaboration tools, and authoring tools.
Key questions answered in the report
- What are the key factors driving the education technology market in Europe?
- What are the key market trends impacting the growth of the education technology market in Europe?
- What are the various opportunities and threats faced by the vendors in the education technology market in Europe?
- Market shares for Western and Southern Europe, and Rest of Europe?
- Key outcome of the five forces analysis on the education technology market in Europe?
- Growth forecast of the global antivirus software package market?
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Table of Contents
PART 01: Executive summary
PART 02: Scope of the report
- Market overview
- Top-vendor offerings
PART 03: Market research methodology
- Research methodology
- Economic indicators
PART 04: Introduction
PART 05: Market landscape
- Market overview
- Market size and forecast
- Five forces analysis
PART 06: Market segmentation by product
- Education technology market in Europe by product
- Education technology market in Europe by software and services
- Education technology market in Europe by hardware
PART 07: Market segmentation by end-user
- Education technology market in Europe by end-user
- Education technology market in Europe for post-secondary institutions
- Education technology market in Europe for K-12 schools
PART 08: Geographical segmentation
- Education technology market in Europe by geographical segmentation
- Education technology market in Western and Southern Europe
- Education technology market in Rest of Europe
PART 09: Market drivers
- Integrated education ecosystem
- Government initiatives
- Strengthening of learning process
- Penetration of cloud-based learning analytics
PART 10: Impact of drivers
PART 11: Market challenges
- Implementation barriers
- Faculty recruitment and training
- Reluctance to accept an alternative to traditional learning
- Lack of data security
PART 12: Impact of drivers and challenges
PART 13: Market trends
- Established market in Western and Southern Europe
- Growth in use of new teaching methods
- Surge in m-learning
- Advances in content development technologies
- Implementation of IT security solutions
PART 14: Vendor landscape
- Competitive scenario
- Market share analysis 2014
PART 15: Key vendor analysis
- Adobe Systems
- Apple
- Pearson Education
- SMART Technologies
PART 16: Other prominent vendors
- Blackboard
- Dell
- Discovery Communication
- Echo360
- IBM
- Lenovo Group
- Microsoft
PART 17: Appendix
PART 18: Explore Technavio