Market outlook of the global wooden floor market
Technavio’s market research analyst estimates the global wooden floor market to post a steady growth rate during the forecast period. This market is positively influenced by factors like the booming construction industry and the rise in housing construction activities, which results in its steady CAGR of nearly 7% by 2020.
Increasing investment in hotel construction is the key driver for the growth of this market. The advent of boutique like hotels is expected to promote growth in this market since much of the focus is laid on the interiors such as light fixtures and furnishings. The construction of luxury hotels, resorts, parks, and religious monuments in regions like UAE, Russia, and Kenya is also expected drive market growth as it involves the extensive use of wooden floors for aesthetical purposes.
Competitive landscape and key vendors
This market is characterized by the presence of intense competition between the vendors and consists numerous local and regional players. Competition between the vendors is based on factors like product differentiation, portfolio, and pricing. Vendors that can innovate designs and technology used in the manufacturing of different types, shades, and styles of wooden floor are expected to gain maximum prominence in the market during the forecast period.
Leading vendors in this market are -
- Armstrong
- Mannington
- Mohawk
- Pergo
- Shaw Industries
Other prominent vendors analyzed in this global market research are Anderson Hardwood Floors, Mullican Flooring, Giorio, Beaulieu International Group, Kährs Group, Kaindl Flooring GmbH, Nature Home Holding Company Limited, Bruce, Greenply Industries, Robina Flooring, and Timberwolf LLC.
Product-based segmentation of the wooden floor market
- Solid wooden flooring
- Engineered wooden flooring
Technavio market research analysts estimate the engineered wooden flooring segment to be the largest market segment during the forecast period. Advantages like its ability to provide greater stability in areas where moisture and heat problems are persistent are expected to result in its augmented adoption during the forecast period.
Geographical segmentation of the wooden floor market
In this market research report, analysts estimate the APAC region to dominate over all the other geographies during the forecast period. This region is envisaged to account for more than 41% of the total market by 2020 and factors like rising disposable income and the increase in home ownership are expected to account for its large market share during the forecast period.
Key questions answered in the report include
- What will the market size and the growth rate be in 2020?
- What are the key factors driving the global wooden floor market?
- What are the key market trends impacting the growth of the global wooden floor market?
- What are the challenges to market growth?
- Who are the key vendors in the global wooden floor market?
- What are the market opportunities and threats faced by the vendors in the global wooden floor market?
- Trending factors influencing the market shares of the EMEA, Americas, and APAC?
- What are the key outcomes of the five forces analysis of the global wooden floor market?
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