Overview of the global processed meat market
According to Technavio’s analyst, the global processed meat market is anticipated to grow at a steady rate and will post a CAGR of more than 7% during the forecast period. The growing demand for frozen and packaged food products across the globe will drive the growth prospects for the global processed meat market until the end of 2021. It has been observed that a large number of consumers continually prefer protein-rich food items such as meat with the growing disposable income among the working class in developing economies and busy schedules. In addition, factors such as hectic lifestyle, rapid urbanization, expansion in urbanized population, adoption of new lifestyle trends and food habits will further drive the demand for packaged, ready-to-eat, and convenience food items such as processed meat. Furthermore, the rising middle-class population and the increasing number of working women will also boost the demand for processed meat items as these items have improved shelf life and reduce the preparation, cooking, and clean up times.
In terms of geography, the Americas accounted for the majority market share during 2016 and will continue to dominate the market for the next four years. Some of the major factors responsible for the market’s growth in the region are the availability of wide range of product and brand options depending on nutritive quality, pricing, and product availability of these processed meat products such as beef, frozen pork, and poultry.
Competitive landscape and key vendors
The global food processed meat market is highly competitive and diversified due to the presence of a large number of regional and international vendors across the globe. According to the food processed meat market forecast, these vendors are increasingly competing against each other based on factors such as price, quality, innovation, service, reputation, distribution, and promotion. Some of the challenges faced by these vendors include intense competition and rapid technological changes in curing, packaging, and transportation.
Some of the key vendors in this market are -
- BRF
- Cargill
- Hormel Foods
- JBS
- NH Foods
- Smithfield Foods
- Tyson Foods
Other prominent vendors in the market include AdvancePierre Foods, ConAgra Foods, FLANDERS PROVISION, Keystone Foods, National Beef Packing, OSI, Sysco, and The Schwan Food Company.
Segmentation by distribution channel and analysis of the processed meat market
- Convenience stores
- Supermarkets and hypermarkets
- Specialist and independent retailers
Based on the food processed meat industry analysis, the supermarkets and hypermarkets segment accounted for the majority market share during 2016 and will continue to dominate the market during the forecasted period. The availability of a wide array of processed meat products in hygienic storage conditions and associated discounted prices are the major factors fueling the growth of this market segment and food processed meat market size and share.
Segmentation by processing type and analysis of the processed meat market
- Fresh processed
- Chilled and frozen
- Canned
The chilled and frozen meats segment accounted for the majority market share during 2016 and will continue to dominate the market for the next four years. One of the major factors responsible for the market segment's growth is the growing preference for chilled and frozen meat products such as beef, pork, and mutton from health-conscious population as these food items are considered healthy and convenient. Moreover, the growing demand for these products from urban consumers who increasingly focus on saving time by preferentially purchasing processed meats will also fuel the growth of the market in this segment.
Key questions answered in the report include
- What will the market size and the growth rate be in 2021?
- What are the key factors driving the global processed meat market?
- What are the key market trends impacting the growth of the global processed meat market?
- What are the challenges to market growth?
- Who are the key vendors in the global processed meat market?
- What are the market opportunities and threats faced by the vendors in the global processed meat market?
- What are the trending factors influencing the market shares of the Americas, APAC, and EMEA?
- What are the key outcomes of the five forces analysis of the global processed meat market?