Global mouth ulcer market forecast
According to the mouth ulcer industry analysis, market research analysts at Technavio predict that this market will grow steadily during the forecast period and post a CAGR of more than 4% by 2021. This market research analysis identifies the availability of OTC medicines as one of the key factors behind the growth of this market. OTC medicines can be purchased from any medical store without any prescription or consultation and consequently prevents people from consulting a doctor as initial stages can be cured by OTC medicines. Globally these products are facing increasing adoption by patients due to high promotion, easy availability, and higher penetration rate. High disposable income along with increased awareness of oral hygiene also influences the usage and demand. The increasing demand is influencing the vendors to carry out product development with various chemical compositions and to strengthen existing product supply through efficient distribution networks that will increase revenue and aid expansion in the market.
This market research report identifies the unhealthy lifestyle as one of the key mouth ulcer market trends behind the growth of the market. The major consequences arising from this imbalanced lifestyle are excessive stress, obesity, diabetes, and cardiovascular diseases and mouth ulcer is a side effect of such imbalances. Prolonged consumption of antibiotics and other medicines can cause a change in the mucus lining leading to a mouth ulcer. A mouth ulcer is also caused due to factors such as mouth injury, smoking and drinking, hormonal imbalance, an infection caused by bacteria, and low level of oral hygiene in addition to the consumption of hot and spicy food.
Competitive landscape and key vendors
The mouth ulcer market is highly competitive due to the presence of several established vendors and small-scale vendors competing on factors such as quality, pricing, market reach, and financial resources and is dominated by the key players. The increase in product or service extensions and product innovations will intensify the competition among the market players. The vendors are introducing innovative and advanced products and are capitalizing social media platforms to gain a competitive advantage over their competitors and to deal with new players entering the market.
The leading vendors in the market are
- BLISTEX
- Church & Dwight
- Novartis Pharmaceuticals
- Valeant Pharmaceuticals
The other prominent vendors in the market are 3M, Blairex Laboratories, Colgate-Palmolive, Diomed Developments, Dr. Reddy's Laboratories, EPIEN Medical, Henry Schein, Meda Pharmaceuticals, Pfizer, Sinclair Pharma, and Taro Pharmaceuticals Industries.
Segmentation by drug type and analysis of the mouth ulcer market
- Antihistamine
- Antibacterial
- Corticosteroid and analgesic
Based on the mouth ulcer industry insights, the corticosteroid and analgesic segment accounted for the major shares and dominated the mouth ulcer market. Factors such as the high price and dual usage as prescribed and the availability as OTC medicine will contribute to the growth of this market segment in the coming years. Corticosteroids are commonly used for the treatment of any kind of inflammation, redness, allergic reaction, and itching in the body and also to reduce the redness and pain caused due to various types of ulcers. These drugs are profitable for the manufactures as they are priced high owing to the high demand and the use of specialty chemicals.
Geographical segmentation and analysis of the mouth ulcer market
The market study estimates that in terms of geographic regions, Americas will be a major revenue contributor to the mouth ulcer market during the forecast period. This is mainly due to factors such as increased awareness and the adaptability of the products for better oral care. In addition to the side effects of an unhealthy lifestyle, the increased awareness of oral hygiene is also increasing the customer base for products such as mouthwash, spray, toothpaste, and ointment in the Americas.
Key questions answered in the report include
- What will the market size and the growth rate be in 2021?
- What are the key factors driving the global mouth ulcer market?
- What are the key market trends impacting the growth of the global mouth ulcer market?
- What are the challenges to market growth?
- Who are the key vendors in the global mouth ulcer market?
- What are the market opportunities and threats faced by the vendors in the global mouth ulcer market?
- Trending factors influencing the market shares of the Americas, APAC, and EMEA.
- What are the key outcomes of the five forces analysis of the global mouth ulcer market?
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