Overview of the textile manufacturing market in Turkey
According to the market research analysts at Technavio, the textile manufacturing market in Turkey is anticipated to witness exponential growth and will post an impressive CAGR of more than 10% during the forecast period. Turkey is a popular destination for tourists from around the world. In 2014, the number of tourists visiting the country increased significantly, inching the country closer to the number five spot among top tourist destinations worldwide. A range of branded textiles and related products are manufactured in the country strengthening the textile industry in turkey. Most of these brands sell seconds and export surplus items in the Turkey textile market that cater to the domestic population as well as tourists. The increase in the inflow of tourists enhances the demand for these textiles in Turkey. A variety of textile including curtains, linen, towels, scarves, shawls, and dresses are popular products bought by the tourists. The ability to dispose surplus goods not only allows manufacturers to adapt to fluctuating orders but also facilitates better resource and inventory management, in turn, impacting the Turkish textile industry positively.
Accorting to the market research report on textile industry, factors such as intensification of competition and rising wages are forcing manufacturers to focus on new designs and high-end customers to remain competitive. Moreover, EU’s free trade agreements with other dominant producers of textiles, such as India and South Korea, have negatively impacted the domestic textile industry in Turkey. Therefore, to capitalize on the fact that manufacturers in Turkey are better suited to serve high-end customers in the European region due to their familiarity with their social and political scenarios, and the proximity of the country to the region, manufacturers have started adopting new marketing and branding strategies to ensure greater visibility in these markets.
Segmentation by product type and analysis of the textile manufacturing market in Turkey
- Preparation and spinning of textile fibers
- Weaving of textiles
- Finishing of textiles
- Manufacture of other textiles
In terms of revenue, the manufacture of other textiles segment led the texting manufacturing market in Turkey, accounting for close to 36% of the market shares during 2015. Over the last two decades, the market has been dominated, domestically and internationally, by the demand for finished products such as fabrics, carpets and rugs, and ropes. However, strong demand for cotton fabrics is expected to contribute to the growth of the preparation and spinning of textile fibers, weaving of textiles, and finishing of textiles segments.
Competitive landscape and key vendors
The textile manufacturing market in Turkey is highly fragmented and is characterized by the presence of several large-scale, vertically-integrated manufacturing companies. However, the majority of the companies are small and medium-sized non-integrated firms. A major obstacle for turkey textile manufacturers is the lack of political and economic stability. Traditionally, manufacturers in the market focused on European and North American markets for exports. However, the growing competition from countries such as China, India, Bangladesh, and India have forced them to explore new markets in Africa and the ASEAN region.
Key vendors in this market are -
- Aksa Akrilik
- Altinyildiz Mensucat
- Armen İplik Örme Tekstil Sanayi ve Ticaret
- Bilici Yatirim
- Coats Türkiye İplik Sanayi
- Ekpen Tekstil Sanayi ve Ticaret
- Gurteks
- Hateks Hatay
- Kaçar Tekstil Turizm Yatırım İnşaat Sanayi ve Ticaret
- Mekik Hali
- Menderes Tekstil
- Metem Enerji ve Tekstil
- Mithat Clothing Industry and Trade
- Nevres Tekstil Sanayi ve Ticaret
- Orta Anadolu Mensucat
- Öztek Group
- Royal Hali
- Selvi Halıcılık Ticaret ve Sanayi
- Sifaş Sentetik İplik Fabrikaları
- Yesim Textile
Key questions answered in the report include
- What will the turkey textile market size and the growth rate be in 2020?
- What are the key factors driving the textile manufacturing market in Turkey?
- What are the key market trends impacting the growth of the textile manufacturing market in Turkey?
- What are the challenges to the textile market growth?
- Who are the key vendors in the textile manufacturing market in Turkey?
- What are the market opportunities and threats faced by the vendors in the textile manufacturing market in Turkey?
- What are the trending factors influencing the textile market shares of Turkey?
- What are the key outcomes of the five forces analysis of the textile manufacturing market in Turkey?
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