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The Turkey - paper manufacturing market size is forecast to increase by USD 476.44 million, at a CAGR of 2.72% between 2023 and 2028. The growth rate of the market depends on several factors such as the rising demand for paper packaging in the food and beverage industry, the emergence of various types of printing and writing paper, and the rising demand for tissue paper.
The report includes a comprehensive outlook on the Paper Manufacturing Market in Turkey, offering forecasts for the industry segmented by Source, which comprises wood pulp, recycled pulp, and non-wood pulp. Additionally, it categorizes Product into paperboard, tissue paper, printing and writing paper, and others, and covers End-user, including packaging, personal care, and print media and others. The report provides market size, historical data spanning from 2018 to 2022, and future projections, all presented in terms of value in USD million for each of the mentioned segments.
Paper manufacturing is the production of paper and board, widely used for printing, writing and packaging, among many others. Almost all paper is made by industrial machinery, while craft paper still exists as a specialized craft and medium for artistic expression.
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Our researchers analyzed the market research and growth data with 2023 as the base year, along with the key market growth analysis, trends, and challenges. A holistic analysis of drivers, trends, and challenges will help companies refine their marketing strategies to gain a competitive advantage.
Rising demand for tissue paper is the key factor driving market growth. Tissue paper is an indispensable part of hygiene practices. Technological advances in the hygiene and sanitation sector have led to the emergence of sanitizers, hand dryers, and hand sprays. However, the demand for tissue paper is increasing because of its unique properties; they are absorbent, easily disposable, and handy. The demand for tissue paper is unaffected by the demand for hand dryers and hand sprays. Tissue paper is widely used in kitchens and for makeup removal, mirror cleaning, and other similar applications.
Moreover, manufacturers of tissue paper target consumers who use cloth for cleaning and wiping, and tissue paper is widely used in personal care. In addition, the healthcare industry's demand for tissue paper products for medical purposes and the hospitality sector's need for high-quality tissue paper in hotels, restaurants, and public restrooms contribute significantly to the overall demand. Hence, the rising demand for tissue paper is expected to foster the growth of the market during the forecast period.
The adoption of digital manufacturing for paper production is the primary trend shaping market growth. The introduction of digital manufacturing technologies to produce paper helps reduce manufacturing costs by almost 15%. New technologies such as remote mill automation and forestry monitoring use drones, which help in improving the value chain of the paper production process, thereby driving the paper manufacturing market in Turkey. These technologies also help capture and analyze data from various machines and products in the paper manufacturing process, thereby guiding better predictions and decisions regarding unplanned downtimes.
Moreover, analytics and big data can be used by paper manufacturers to identify bottlenecks in the production process. The use of these technologies provides additional value to the paper manufacturing market. These technologies can be used to identify suitable processes and variability-related issues of the integrated production flow. Thus, Turkey - paper manufacturing market players are likely to adopt digital technology for paper manufacturing to have a competitive advantage in the market. Therefore, such factors are expected to drive the growth of the during the forecast period.
An increase in raw material prices is a challenge that affects market growth. Pulp, hydrogen peroxide, and sodium salts are the raw materials widely used to produce paper. The pulp is a major raw material used in paper production. The growing concerns about logging are likely to limit the production of paper pulp in Turkey. The country highly depends on the imports of paper pulp from many countries, including China, the US, and Germany.
Additionally, the price of pulp is determined by factors such as supply, inventory levels, and production capacity. The strong demand for pulp and low inventory levels in Turkey have prompted the suppliers of pulp to increase prices. Increased pulp prices adversely impact the profit margins of paper manufacturers. Consequently, any increase in raw material prices can increase the production cost of paper and negatively impact the market during the forecast period.
The market share growth by the wood pulp segment will be significant during the forecast years. Wood pulp is a versatile material used for a wide variety of papers, tissue, printing and writing papers, board, and specialty papers, which are the four most common applications of wood pulp. The rise in global demand for tissue paper, which is largely used in kitchens, toilets, households, restaurants, hospitals, and other places, is expected to drive the growth of the wood pulp segment of the paper manufacturing market in Turkey.
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The wood pulp segment accounted for USD 1,431.81 million in 2018. Technological advancements and innovations in pulping technologies enhance efficiency and reduce environmental impact. Improved bleaching techniques and advanced machinery contribute to higher-quality pulp with a reduced environmental footprint. Therefore, such factors foster the growth of the wood pulp segment in Turkey - paper manufacturing market during the forecast period.
Paperboards consist of multiple layers of paper stacked together to form a single unit. They are thicker than paper and have a higher weight per unit area. Paperboards are commonly used to produce corrugated boxes, folding cartons, milk cartons, bags, sacks, and wrapping papers. In addition, the attractive visual appeal of paper-based packaging products is likely to boost the growth of the paper manufacturing market in Turkey. The demand for paperboard from the F&B electronics, cosmetics, and healthcare industries has increased in recent years. Growing concerns about the use of plastics for packaging have prompted packaging vendors to adopt paper-based packaging products. In addition, the growing population and the prevalence of the organized retail sector in Turkey are likely to boost the demand for groceries and non-grocery items during the forecast period.
Companies are implementing various market growth and forecasting strategies by analyzing factors such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product or service launches, to enhance their presence in the market.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Alkim Alkali Kimya AS, Eczacibasi Holding AS, International Paper Co., Kahramanmaras Paper Industry Incorp., Kartonsan, Kipas Holding Inc., Levent Kagit San. ve Tic. AS., Lider Kagitcilik AS, Lila Kagit, Marmara Paper and Packaging Industry. Tic. AS, Modern Ambalaj, Mondi Plc, MOPAK GROUP, PRINZHORN HOLDING GmbH, Simka Kagit Sanayi Ve Ticaret AS, SUN KA Paper, Viking Kagit ve Seluloz AS, and Yasar Holding AS
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market report predicts market growth by revenue at global, regional & country levels and provides an analysis of the latest market growth and trends opportunities from 2018-2028.
Turkey Paper Manufacturing Market Scope |
|
Report Coverage |
Details |
Page number |
147 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 2.72% |
Market Growth 2024-2028 |
USD 476.44 million |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
2.42 |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Alkim Alkali Kimya AS, Eczacibasi Holding AS, International Paper Co., Kahramanmaras Paper Industry Incorp., Kartonsan, Kipas Holding Inc., Levent Kagit San. ve Tic. AS., Lider Kagitcilik AS, Lila Kagit, Marmara Paper and Packaging Industry. Tic. AS, Modern Ambalaj, Modern Karton, Mondi Plc, MOPAK GROUP, PRINZHORN HOLDING GmbH, Simka Kagit Sanayi Ve Ticaret AS, SUN KA Paper, Viking Kagit ve Seluloz AS, and Yasar Holding AS |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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