Overview of the education projector market in the US
Market research analysts at Technavio have predicted that the education projector market in the US will grow steadily during the next four years and post a CAGR of almost 12% by 2020. This market research analysis identifies the use of education projectors to enhance science, technology, engineering, and mathematics (STEM) education as one of the primary factors that will have a positive impact on the growth of the educational projectors market. It has been observed by the National Math and Science Initiative that the US will face a high deficit of skilled workers in the next few years. As a result, educational institutions in the US have started adopting new pedagogical methods such as blended learning that use innovative educational hardware and software to improve the quality of STEM education. To ensure better student retention and collaboration, instructors at educational institutions have started adopting interactive projectors that will help them present multimedia from various devices such as smartphones, laptops, and USBs. Moreover, vendors are also offering innovative product upgrades that reduce power consumption and the need for maintenance. This in turn, will reduce operational costs and will induce more institutions to use education projectors to enhance their delivery systems.
The increasing demand for projectors for education will result in the demand for LCoS education projectors that combine the features of both the LCD and DLP projectors such as the three panels as used in 3LCD projectors and the reflective principle of light as in DLP projectors. These projectors offer several benefits such as high resolution, smooth pixels, better brightness and contrast, and rainbow artefact reduction, which will increase their adoption in several other industrial sectors as well.
Competitive landscape and key vendors
The market is characterized by the presence of a considerable number of projector vendors and is fragmented. The competitive environment among the market players is intense. To gain a competitive edge, well-established vendors are introducing innovative products in the market and are also increasing their R&D investments. Whereas, the small vendors lack huge capital and concentrate on catering to the needs of a relatively smaller customer base. However, these small vendors offer products at much lower prices and pose a stiff competion to the well-established vendors. To increase their market shares and enhance their product offerings, a few major vendors have started following inorganic growth techniques such as mergers, acquisitions, and partnerships. For instance, one of the leading education projector manufacturers Boxlight Corporation, recently acquired Mimio, a leading interactive teaching technologies manufacturer. This will help both the vendors to increase their consumer base in the K-12 education segment.
The leading vendors in the market are -
- BenQ
- Hitachi
- InFocus
- Mimio Boxlight
- Seiko Epson
The other prominent vendors in the market are Acer, Barco, Canon, Casio Computer, Dell, Delta Electronics, NEC, Optoma, Panasonic, Ricoh, SANYO Electric, Sharp, SMART Technologies, Touchjet, Mitsubishi electrical and visual imaging systems, Texas Instruments, Sony electronics, and ViewSonic.
Segmentation by product type and analysis of the education projector market in the US
- DLP education projectors
- LCD education projectors
According to this market research study, the DLP education projectors segment accounted for the major market shares and dominated the classroom projector industry during 2015. This increase in adoption of DLP projectors is mainly due to its features such as high picture quality and compatibility with several devices. The great amount of MI convergence that occurs with the LCD projectors, that result in the formation of color fringes on horizontal and vertical lines, will drive the demand for DLP projectors in the coming years.
Segmentation by end-user and analysis of the education projector market in the US
- Higher education
- K-12
- Pre-k
During 2015, the higher education segment was the major end-user of the of the education projector market. This is mainly due to the increased focus of the education projector vendors toward developing and incorporating innovative features to projectors that help in offering high-quality multimedia content. The use of education projectors by higher education institutions to enhance their distance education courses will boost the market’s growth prospects.
Key questions answered in the report include
- What will the market size and the growth rate be in 2020?
- What are the key factors driving the education projector market in the US?
- What are the key market trends impacting the growth of the education projector market in the US?
- What are the challenges to market growth?
- Who are the key vendors in the education projector market in the US?
- What are the market opportunities and threats faced by the vendors in the education projector market in the US?
- Trending factors influencing the market shares of the US.
- What are the key outcomes of the five forces analysis of the education projector market in the US?
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