Enjoy complimentary customisation on priority with our Enterprise License!
The barbeque grill market is estimated to grow by USD 1.47 billion at a CAGR of 4.6% between 2023 and 2028. Market growth hinges on several factors, including the increasing preference for weekend and holiday cookouts, using camp kitchen, the surging popularity of electric grills, and the growing demand for grilled cuisine. This trend reflects a shift towards outdoor cooking experiences and convenience, driving the market for portable and easy-to-use grilling solutions. Additionally, the rising interest in grilled foods, with their unique flavors and textures, is further fueling the demand for barbecue grills. These factors collectively contribute to the expansion of the market, catering to consumers seeking enjoyable and convenient outdoor cooking options. It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the barbeque grill market report includes historic market data from 2018 to 2022.
For More Highlights About this Barbeque Grill Market Research Report, Download Free Sample in a Minute
The market is influenced by young consumers' lifestyles, who enjoy outdoor parties and social gatherings. Popular choices for grilling include brisket, pork shoulder, and pork ribs, often found at quick-service restaurants and eateries. This trend reflects a shift in lifestyle and eating habits among young consumers, favoring low and slow-cooked barbeques. The market offers a variety of products, including gas, charcoal catering to different preferences. With a focus on healthy cooking habits, they are sought after by both household sectors and food joints. Manufacturers are innovating with features like portable gas grills and heavy-duty grates to meet consumer demands. Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The rising demand for grilled foods is notably driving barbeque grill market growth. Grilled food is considered healthy and is low in fat. The health advantages associated with grilled food have led to the increased consumption of such delicacies, which has boosted the growth of the global market as well.
A few of the advantages of grilled food include the high vitamin and mineral content in grilled vegetables that boost the immune system, the low calories, and the time invested to prepare grilled food is comparatively lower than that of fried food. Therefore, the aforementioned advantages are expected to accelerate the volume of sales of barbeque grills during the forecast period. This will positively impact the growth of the global market during the forecast period.
The emergence of solar-powered grills is an emerging trend in the market. Of late, solar-powered cooking grills have been launched in the market. The use of such cooking grills contributes to minimal consumption of electricity and fuels like charcoal. The functionality of solar-powered cooking grills is independent of charcoal, fossil fuels, or wood. Additionally, it also does not contribute to air pollution levels. Thus, they are considered eco-friendly.
Furthermore, the fact that solar-powered cooking grills solely thrive on initial investment implies that they are economical as well. GoSun offers GOSUN GRILL, a solar-powered cooking grill. Such offerings are increasingly preferred by barbeque lovers across the globe. Therefore, these factors will positively influence the growth of the market.
Less volume of cooking and high cost of maintenance are major challenges impeding barbeque grill market growth. Manufacturers that offer low-cost gas-fueled barbeque grills do not always design and build their products as per the safety standards. As a result, there are increased instances of faulty LPG regulators in their gas-fueled barbeque grills that could cause leaks or burns. Hence, there is a high cost of maintenance involved in maintaining such barbeque grills, and often, components need to be replaced.
Additionally, compact and small-sized barbeque grills, which are often used for indoor barbeque, are not suitable for large-scale cooking. In comparison with high-end outdoor barbeque grills and meat smokers, these appliances have a smaller surface area and can provide servings for 4-5 people. This poses a challenge for the companies in the global market, as consumers can purchase cost-effective alternatives. Therefore, these factors will hinder the market growth during the forecast period.
The barbeque grill market research report includes the adoption lifecycle of the market research and growth, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the barbeque grill market analysis report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth and forecasting strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Fire Magic - The company manufactures grills, parts, and accessories. The key offerings of the company include barbeque grills.
The barbeque grill market forecasting report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market share growth by the commercial segment will be significant during the forecast period. Earlier, only barbecue restaurants were visible at the start of the decade serving barbecue. But now barbecue mania has spread across countries owing to the high demand of consumers.
Get a glance at the market contribution of various segments Download the PDF Sample
The commercial segment was valued at USD 3.22 billion in 2018. As barbecue becomes more and more popular, it is becoming more common to see barbecue on the menus of most restaurants. Barbecue has become a popular dish in many nations, including the United States, Portugal, Brazil, the United Kingdom, Mexico, the Philippines, and South Korea, which has increased the use of barbecue grills. Thus, a growing number of barbeque restaurants all around the world is driving the commercial segment in the global market during the forecast period.
For more insights on the market share of various regions Download PDF Sample now!
North America is estimated to contribute 42% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. Consumers in countries such as the US and Canada prefer barbeque food on festive occasions. The use of barbeque grills in these countries is high. A large consumer base in the US and Canada engages in barbeque grilling on weekends, especially during the summers. As a result, the sales of such appliances, grill accessories, fuel, and stoves in these countries are expected to increase during the forecast period to cater to the increased regional demand.
Additionally, there is high competition in the market in the US and Canada owing to the presence of many established companies. companies in the region invest in new product development and offer increased warranty periods for their products to tackle the challenges that come with competition in the market. Furthermore, companies in the market offer electric grills that enable faster cooking, which leads to electricity savings of up to 25%. companies make use of advanced technologies, such as atomization, through which natural food oils are used as a secondary heat source, thus turning fat into free fuel. These environmentally friendly and sustainable electric grills consume less energy and lead to a reduction in carbon footprint. Owing to these product features, their demand in the developed countries of North America is likely to increase during the forecast period.
The barbeque grill market growth insights analysis report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
The market thrives on various factors such as work schedules that allow for leisurely meals at outdoor eateries, particularly appealing to the young generation. These venues offer unique food dishes prepared through live cooking, often with buffet spreads and a lively ambiance enhanced by great music. The availability of barbecue grills adds to the experience, encouraging more people to try their hand at cooking at home. Grill owners can choose from a range of options including charcoal barbeque grills, which now feature pollution-free charcoal options like extruded charcoal and charcoal briquettes, as well as sugar charcoal grills.
Holidays often see a surge in sales due to product innovations, exclusive stores offering limited editions, and the popularity of outdoor cooking appliances like wood-pellet grills. The market also sees interest from hotels, which integrate gas grills and other types into their services, appealing to consumer preferences and spending habits. Overall, the market is driven by a blend of consumer research, innovative products, and strategic business decisions such as strategic acquisitions and partnerships. BBQ grill manufacturers are increasingly focusing on developing portable gas grill to cater to the growing demand for convenient outdoor cooking solutions.
|
Market Scope |
|
|
Report Coverage |
Details |
|
Page number |
164 |
|
Base year |
2023 |
|
Historic period |
2018-2022 |
|
Forecast period |
2024-2028 |
|
Growth momentum & CAGR |
Accelerate at a CAGR of 4.6% |
|
Market Growth 2024-2028 |
USD 1.47 billion |
|
Market structure |
Fragmented |
|
YoY growth 2023-2024(%) |
4.18 |
|
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
|
Performing market contribution |
North America at 42% |
|
Key countries |
US, Germany, Canada, UK, and China |
|
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
|
Key companies profiled |
Alister Equipments, Bharti Refrigeration Works, Bull Outdoor Products Inc., Fire Magic, FlareOn BBQ, GoSun, Grillicious BBQs, kingcmapoutdoors.com LLC, Kosei Grill, KR Marketing Co., LANDMANN Germany GmbH, Newell Brands Inc., Onward Manufacturing Company Ltd., Oven design, Saber Grills, Spectrum Brands Holdings Inc., Sri Sai Baba Kitchen Equipment, Sub Zero Group Inc., The Middleby Corp., Traeger Inc., and Weber Stephen Products HK Ltd. |
|
Market dynamics |
Parent market growth analysis, Market Forecasting, Barbeque grill market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Barbeque grill market worth and condition analysis for the market forecast period. |
|
Customization purview |
If our barbeque grill market trends report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by End-user
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
Get lifetime access to our
Technavio Insights
Quick Report Overview:
Cookie Policy
The Site uses cookies to record users' preferences in relation to the functionality of accessibility. We, our Affiliates, and our Vendors may store and access cookies on a device, and process personal data including unique identifiers sent by a device, to personalise content, tailor, and report on advertising and to analyse our traffic. By clicking “I’m fine with this”, you are allowing the use of these cookies. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice.
Get the report (PDF) sent to your email within minutes.