Breast Implant Market Analysis North America, Europe, Asia, Rest of World (ROW) - US, China, France, Canada, Germany - Size and Forecast 2024-2028

Breast Implant Market Size 2024-2028

The breast implant market is estimated to increase by USD 595.9 million and grow at a CAGR of 5.27% between 2023 and 2028. The growth of the market is driven by several factors, including increasing incidences of breast cancer, rising demand for cosmetic breast procedures, and growing awareness about cancer and implant options. However, significant challenges remain, such as complications associated with implant usage, stringent regulatory requirements, and occasional product recalls. Additionally, the high costs associated with implant surgeries pose financial barriers for many patients. These factors collectively influence market dynamics, shaping innovations in implant technology, patient safety protocols, and patient engagement. Despite challenges, ongoing advancements and collaborations between healthcare providers, regulatory agencies, and manufacturers aim to address these issues and ensure continued growth and improvement in the breast implants industry.

What will be the size of the Market During the Forecast Period?

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Market Segmentation

By Application

The market share growth by the Silicone Breast Implants segment will be significant during the forecast period. Breast cosmetic surgery is a type of plastic surgery performed to improve breast aesthetic appeal, symmetry, and proportion. It is performed through various surgical procedures such as augmentation or enlargement, breast reduction, mastopexy, and male breast reduction. 

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The Silicone Breast Implants segment was valued at USD 1.54 billion in 2018. The segment includes a wide range of services. Some of these are breast augmentation, breast reduction, breast lift, and male breast reduction. The increasing prevalence of cancer, growing concerns among women about beauty and body-related changes increasing expenditure on cosmetic procedures, and rising number of cosmetic procedures are some of the factors that are driving the growth of the breast cosmetic surgery segment. Allergan, Johnson and Johnson Services, GC Aesthetic, Establishment Labs, and Ideal Implant are some of the companies that are offering for breast cosmetic surgery. Thus, the rise in the demand for plastic surgery, such as cosmetic surgery, will drive the growth of the global market during the forecast period.

By Region

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North America is estimated to contribute 47% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The market in North America was driven by the presence of well-equipped and established healthcare infrastructure, the availability of highly skilled professionals, and the presence of extensive healthcare insurance coverage. In addition, the growing number of cosmetic surgical procedures such as augmentation procedures in the Western States, increasing demand among women to improve their aesthetic appearance, high adoption of technologically advanced products, and the availability of less invasive treatments are contributing to the market growth in North America. 

Moreover, the US is the major contributor to the market in North America, owing to the high popularity of augmentation procedures for enhancement, high adoption of technologically advanced products, growing expenditure on cosmetic procedures, and extensive healthcare insurance coverage. Canada and Mexico follow the US in terms of revenue contribution to the market respectively. Furthermore, the growing incidence of cancer in the country and the high demand for silicone implants are contributing to the market growth in the US. Hence, such factors are driving the market in North America during the forecast period.

Market Dynamics and Customer Landscape

The market encompasses the production and sale of various types of implants used in breast augmentation and reconstruction procedures. Anatomical-shaped implants and 3D-printed implants and 3D Bio-printed are gaining popularity due to their ability to provide a natural look and feel. Aesthetics play a significant role in the market, with an increasing number of individuals seeking to enhance their physical appearance through elective surgery. The cost structure for breast implants varies based on the type of implant, the size, and the location of the procedure. Lightweight B-Lite® implants are another trend in the market, offering reduced weight and improved post-operative care. However, the market also faces challenges such as legal battles and the use of alternative materials like paraffin in unregulated cosmetology clinics. The breast implantation market is expected to grow, driven by the increasing number of cosmetic surgeons and the diversity and personalization offered by implant manufacturers. The market also includes the reconstruction segment for breast cancer patients. The cost of breast implants and post-operative care are significant factors influencing the growth of the market. Inception and innovation in the field, such as the development of 3D printed scaffolds, are expected to propel the market forward. Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Market Driver

The market is significantly driven by the increasing prevalence of breast cancer, which compels many individuals to seek breast augmentation or reconstruction procedures as part of their treatment journey. Breast cancer, a malignant tumor affecting the mammary gland, predominantly affects women but can also occur in men.

Moreover, symptoms include changes in size, shape, and appearance, prompting individuals to consider cosmetic procedures for reconstruction or augmentation. Factors such as family history, age, and exposure to estrogen contribute to the incidence of cancer, necessitating surgical interventions like mastectomy. Consequently, the demand for implants surges, propelling market growth during the forecast period.

Significant Market Trends

The growing popularity of gummy bear breast implants is an emerging trend in the market. Gummy bear breast implants are teardrop-shaped and gel-based implants used in augmentation surgery to increase volume in women with smaller breasts. These are highly cohesive implants that contain both a silicone shell and a silicone gel filler.  These implants are in high demand because they are naturally soft to the touch, less likely to tear and leak, and retain their implant shape even if the shells are broken.

For instance, Allergan's Natrelle INSPIRA Cohesive is a round, rubbery gel implant that tends to hold its shape. It is generally popular among end users such as hospitals, ASCs, and cosmetic clinics. Thus, the rise in the popularity of bears is anticipated to propel the growth of the global market during the forecast period.

Major Market Challenge

Complications associated with the use of implants are major challenges impeding market growth. Some of the postoperative complications associated with the use of implants include the need for additional surgeries, the development of BIA-ALCL, capsular contracture, silent rupture or leakage of the implants, infection, and pain. In addition, the use of implants has been associated with chest wall deformities, subcutaneous hard nodular calcium deposits, breast tissue atrophy, extrusion, hematoma, necrosis, contusion, changes in nipple/breast sensitivity, seroma, wrinkling, implant detachment, and rash.

Moreover, some of the most common complications occur during the surgery, such as excessive bleeding during surgery, allergies from anesthetic consumption, and blood clots in the veins. Furthermore, other problems include insufficient milk supply during breastfeeding, high incidence of platinum toxicities after breastfeeding after implantation, and the presence of neurological symptoms such as memory loss, difficulty concentrating, and other cognitive problems. Such complications are expected to hinder the market growth during the forecast period.

Market Customer Landscape

The report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Market Customer Landscape

Who are the Major Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

BellaSeno GmbH - The key offerings of the company include solutions for breast implants. 

The report also includes detailed analyses of the competitive landscape of the market and information about 15 market players, including:

• AbbVie Inc.
• CollPlant Biotechnologies Ltd.
• DONASIS BIO LABO
• Establishment Labs Holdings Inc.
• Global Consolidated Aesthetics Ltd.
• Groupe SEBBIN SAS
• Guangzhou Wanhe Plastic Materials Co. Ltd.
• Ideal Implant Inc.
• Johnson and Johnson
• PMT Corp.
• POLYTECH Health and Aesthetics GmbH
• Sientra Inc.
• Silimed Industria de Implantes Ltd.
• Technomed India Pvt. Ltd.
• Trulife

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

Segment Overview

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD Billion " for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.

• Product Outlook 
  • Silicone breast implants
  • Saline breast implants

• Application Outlook 
  • Breast cosmetic surgery
  • Breast reconstruction surgery

• Region Outlook 
  • North America
    • The U.S.
    • Canada
  • Europe
    • The U.K.
    • Germany
    • France
    • Rest of Europe
  • Asia
    • China
    • India
    • Vietnam
    • Others
  • Rest of World
    • Saudi Arabia
    • South Africa
    • Chile
    • Brazil
    • Others

Market Analyst Overview

The market is a significant segment of the health devices/products industry, focusing on breast augmentation and reconstruction. The market encompasses various types of implants, including saline, silicone, round-shaped, teardrop-shaped, and lightweight B-Lite® implants. 3D-printed scaffolds and 3D printing are the latest innovations, offering diversity and personalization. Breast augmentation is a common elective surgery performed in cosmetology clinics and hospitals, driven by societal norms and personal preferences for physical appearance. The breast implantation market includes CE Approval for safety and quality, with cost structure influenced by factors like materials, manufacturing, and post-operative care. Reconstruction following breast cancer and other conditions is another essential application. Lightweight implants, such as B-Lite®, provide benefits for patients seeking reduced weight and improved recovery. Silicone implants, a controversial yet popular choice, are undergoing innovation to address concerns regarding the immune system and long-term safety. Legal battles and societal debates continue to shape the market, with ongoing discussions about the role of cosmetic surgeons and the impact of social media on cosmetic procedures. The market also includes tissue-regrowing implants and glass balls, offering potential solutions for patients seeking natural-looking results. Recovery and innovation are key drivers in the market, with ongoing research and development focusing on improving patient outcomes and addressing concerns related to silicone implants and other health issues. The market is expected to continue growing, driven by the demand for personalized and effective solutions in breast augmentation and reconstruction.

In the realm of cosmetic surgeries and aesthetic plastic surgeons, body image and sexual function are increasingly important. Hypomania can sometimes influence decisions regarding cosmetic applications, including 3D bioprinted breast implants and cohesive silicone gel. The hospital segment and medical equipment play crucial roles in these surgical treatments, though supply chain interruptions and supply shortages can impact availability. Regulatory approvals and regulation changes are essential for motiva implants and saline implants. Round-shaped implants and esthetic appeal are key factors in reconstructive surgery and reconstructive procedures. Socioeconomic status influences the middle-class population, middle-income families, and high-income families, affecting purchasing power and disposable income. Flexible spending and reimbursement rates are also significant. Health devices and personal protective equipment are vital in dermatology clinics, ambulatory surgical centers, and skilled nursing facilities. Medical tourism and vaccine research are evolving fields, with developing regions facing unique challenges such as panic buying and supply chain disruptions.

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What are the Key Data Covered in this Market Forecast Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the market growth and forecasting of the market between 2023 and 2028.
• Precise estimation of the market size and its contribution to the parent market
• Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
• Growth of the market across Europe, North America, APAC, South America, and Middle East and Africa
• Thorough market growth analysis of the market's competitive landscape and detailed information about companies
• Comprehensive market analysis and report on the factors that will challenge the market research and growth of market companies

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