“The Cloud Storage Services Market is expected to increase by USD 79.89 billion during 2022-2026, accelerating at a CAGR of 18.43% during the forecast period”
The cloud storage services market research report provides valuable insights into the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by end-user (large enterprises and SMEs) and geography (North America, APAC, Europe, South America, and Middle East and Africa).
The market report also offers information on several market vendors, including Alibaba Cloud, Alphabet Inc., Amazon.com Inc., Citrix Systems Inc., Dell Inc., Fujitsu Ltd., Hewlett Packard Enterprise Co., Hitachi Ltd., Huawei Technologies Co. Ltd., International Business Machines Corp., InterVision Systems LLC, Microsoft Corp., NetApp Inc., Nutanix Inc., Oracle Corp., Pure Storage Inc., Rackspace Technology Inc., ServiceNow Inc., Tencent Holdings Ltd., and Toshiba Corp. among others.
Alibaba Cloud is a privately held company headquartered in China. It is a global company, with limited information regarding its financials and limited information regarding its employee strength is available. Its revenue from the global cloud storage services market is a key component of its overall revenues. The company offers services for cloud storage which are used to store and protect any amount of data for use cases, such as backup and restore, content distribution, data lakes, websites, mobile applications, data archives and IoT devices.
What will the Cloud Storage Services Market Size be During the Forecast Period?

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Parent Market Analysis
Technavio categorizes the global cloud storage services market as a part of the global Internet services and infrastructure market within the global IT services market. Our research report extensively covers external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the cloud storage services market during the forecast period.
Cloud Storage Services Market: Key Drivers, Trends, and Challenges
Technavio Research categorizes the global Cloud Storage Services Market belonging to the Software and Services Industry. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic's impact on the industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The market is extremely competitive with all sizes of businesses, including large, medium, and small-sized companies vying to monopolize the market. The tremendous development in various fields such as product innovations and new product launches by manufacturers operating in the market will drive the growth further.
Key Market Driver
- The rising enterprise mobility and the need to improve efficiency is one of the factors driving the market growth.
- Enterprise mobility management refers to the process of managing mobile devices, wireless networks, and other mobile computing services in a business context. Moreover, the growing need for enterprises to increase employee productivity, improve customer relationships and satisfaction, and streamline business processes and operations is driving the adoption of enterprise mobility solutions and favouring BYOD policies.
- Enterprise mobility management has transformed rapidly with the evolution of advanced devices and mobile technologies, the increasing number of smartphone users, and the advent of IoT.
- Enterprises are taking advantage of mobility not only for communication but also for maximizing the productivity of their mobile workforce.
- Cloud-based enterprise mobility solutions allow enterprises, field workforces, on-site business managers, customers, and technicians to access business data and reports in real-time. This further enables enterprises to actively connect data for better decision-making in business to better serve their customers. Thus, to manage mobile devices efficiently, make efficient use of data at the right time, and increase connectivity between devices, enterprises are adopting cloud storage services.
Key Market Trend
- The high adoption of cloud storage services by SMEs is one of the key market trends fueling the market growth.
- Cloud storage services have become a viable option for enterprises, particularly for SMEs with low IT resources and spending.
- SMEs are increasingly adopting cloud solutions as they can avail IT resources such as storage and servers as and when required. On the other hand, running their own data center incurs high CAPEX and OPEX.
- SMEs need cross-platform solutions that enable them to build web, desktop, and mobile apps for any type of device and application architecture. However, cloud storage services help such organizations with cross-platform solutions, along with the option of scaling up or down as per their requirements.
- Cloud providers can provide additional capabilities, such as storage, central processing unit, memory, and fast communication lines, at a low cost. This provides them with the flexibility of scaling up or down. Thus, organizations can eliminate the need to build IT infrastructure and incur the overall costs involved. These benefits will fuel the market growth in the coming years.
Key Market Challenge
- Vendor lock-in issues is one of the key factors challenging the market growth.
- Vendor lock-in, also known as customer lock-in or proprietary lock-in, refers to a scenario wherein a customer using a product or service cannot easily transition to a different vendor's product or service. This makes the customer dependent on the vendor for products and services.
- Current solutions and efforts tackling vendor lock-in issues are predominantly technology-oriented. Switching to other vendors in the market is difficult for the customers as the applications are built using a specific platform and a set of tools.
- It is difficult for enterprises to transfer data from one vendor to another as it requires the extraction of different formats of data from cloud databases and warehouses without affecting the business application's functionality.
- Transferring an application from the current cloud service provider, which leverages many of its offerings, and reconfiguration of the application to run natively on another provider's platform can be a highly expensive and challenging process. Such risks are expected to challenge the market growth in the forecasted period.
Cloud Storage Services Market Value Chain Analysis
Our In-house experts produce extensive information on the value chain and parent market of the cloud storage services market, which vendors can leverage to gain a competitive advantage during the forecast period. The Value Chain information provides an end-to-end understanding of product insight and profit and also optimization and evaluation of business strategies. The players across the value chain include selective data and analysis from entire research findings as per the scope of the report.
Which are the Key Regions for Cloud Storage Services Market?

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37% of the market’s growth will originate from North America during the forecast period. The US is the key market for cloud storage services in North America. Market growth in this region will be slower than the growth of the market in APAC.
The cloud storage services market in North America was valued at USD 21.92 billion in 2021 and is expected to reach USD 51.21 billion by 2026, growing at a CAGR of 18.5% during the forecast period. This growth can be attributed to the high rate of data generated, investment in data centres, and the presence of numerous vendors such as IBM, Google, Microsoft, and AWS. Increasing deployment and launch of next-generation technologies such as 5G in the telecommunications industry are expected to drive the demand for cloud storage services in the region.
What is the Fastest-Growing End-user Segment in the Cloud Storage Services Market?

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The market share growth by the large enterprises segment will be significant during the forecast period. Large enterprises that are operational in different industries across various geographical locations are increasingly opting for cloud services to store, manage, and process data efficiently. Storing data on on-site servers is complex and expensive for organizations with numerous offices, stores, or plants due to the high cost of hardware and physical space. Cloud-based solutions make it easy and convenient for organizations to access tools and information remotely and enhance the efficiency of document sharing between multiple workplaces. The rising demand for cloud services will drive the adoption of cloud storage services during the forecast period. Real-time access to files at multiple locations and devices is the primary factor driving large enterprises to adopt cloud storage solutions. Other factors include backup and recovery, collaboration, email large files, and additional storage space. Large enterprises face uncertainties as continual industry disruption drives them to stay competitive in the market. However, the adoption of cloud storage services increases their flexibility by reducing the time to market and expanding business operations.
This report provides an accurate prediction of the contribution of all the segments to the growth of the cloud storage services market size and actionable market insights on the post-COVID-19 impact on each segment.
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Cloud Storage Services Market Scope
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Report Coverage
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Details
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Page number
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148
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Base year
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2021
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Forecast period
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2022-2026
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Growth momentum & CAGR
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Accelerate at a CAGR of 18.43%
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Market growth 2022-2026
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$ 79.89 billion
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Market structure
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Fragmented
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YoY growth (%)
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18.07
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Regional analysis
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North America, APAC, Europe, South America, and Middle East and Africa
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Performing market contribution
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North America at 37%
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Key consumer countries
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US, China, Japan, UK, and Germany
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Competitive landscape
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Leading companies, Competitive Strategies, Consumer engagement scope
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Key companies profiled
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Alibaba Cloud, Alphabet Inc., Amazon.com Inc., Citrix Systems Inc., Dell Inc., Fujitsu Ltd., Hewlett Packard Enterprise Co., Hitachi Ltd., Huawei Technologies Co. Ltd., International Business Machines Corp., InterVision Systems LLC, Microsoft Corp., NetApp Inc., Nutanix Inc., Oracle Corp., Pure Storage Inc., Rackspace Technology Inc., ServiceNow Inc., Tencent Holdings Ltd., and Toshiba Corp.
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Market dynamics
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Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period
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Customization purview
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If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.
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What are the Key Data Covered in this Cloud Storage Services Market Report?
- CAGR of the market during the forecast period 2022-2026
- Detailed information on factors that will drive the growth during the next five years
- Precise estimation of the size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behaviour
- The growth of the industry across North America, APAC, Europe, South America, and Middle East and Africa
- A thorough analysis of the market’s competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of cloud storage services market vendors
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