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The data center colocation market size is projected to increase by USD 66.57 billion, at a CAGR of 14.8% between 2023 and 2028. Market growth rates are influenced by several factors, including the rising demand for these facilities, the increasing need for powerful networking driven by business operational needs, and the growing number of mergers and acquisitions among companies. These elements collectively shape market dynamics, reflecting the evolving requirements and trends in the data center industry. With the increased demand for colocation facilities and networking solutions, along with industry consolidation, the market anticipates sustained growth opportunities.
Moreover, the market growth and forecasting report includes key player's detailed analyses of the competitive landscape of the market and information about 20 market companies, including, BT Group Plc, China Telecom Corp. Ltd., Cologix Inc., Colt Technology Services Group Ltd., Corporate Technologies LLC, CtrlS Datacenters Ltd., Custodian Data Centres, CyrusOne LLC, Cyxtera Technologies Inc., Digital Realty Trust Inc., Equinix Inc., eStruxture Data Centers, Flexential Corp., Fujitsu Ltd., Internap Holding LLC, Iron Mountain Inc., Lumen Technologies Inc., Microsoft Corp., NEXTDC Ltd., Nippon Telegraph and Telephone Corp., Retelit S.p.A., Stream Realty Partners LP, Switch Inc., Telstra Corp. Ltd., and Web Werks India Pvt. Ltd.. Additionally, American Tower Corp. company offers data center colocation such as dedicated, reliability, private connection options to hundreds of network, hybrid cloud and IT service through its subsidiary CoreSite Realty Corp.
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The market is witnessing rapid growth fueled by the increasing adoption of cloud computing and AI/ML technologies. As businesses embark on digitalization initiatives, they rely on colocation data centers to support their cloud strategy. Small and Medium-Sized Enterprises (SMEs) are leveraging colocation services for their digital transformation, leading to a surge in demand for both wholesale colocation companies and retail colocation companies. In regions like Paraguay, Central and Eastern Europe, Nigeria, and Kenya, the market is witnessing robust growth driven by smart city developments and fiber connectivity initiatives. Additionally, emerging trends like liquid immersion cooling and direct-to-chip cooling are reshaping the landscape, while advancements in microgrid technologies are enhancing energy efficiency and reliability. Our researchers analyzed the market research and growth data with 2023 as the base year, along with the key market growth analysis, trends, and challenges. A holistic analysis of drivers, trends, and challenges will help companies refine their marketing strategies to gain a competitive advantage.
A growing number of mergers and acquisitions among companies is the key factor driving the market growth. Since 2020, the market has experienced a surge in merger and acquisition (M&A) activities driven by increasing business demands. Such M&A endeavors allow colocation providers to swiftly expand their infrastructure, meeting the rising demand for data center services more efficiently.
Moreover, notable transactions include Iron Mountain Inc.'s acquisition of a Frankfurt data center from Calcium DC Pte. Ltd in July 2021 and DataBank's USD 670 million purchase of four CyrusOne data centers in January 2022. These strategic moves not only enhance the company's competitive edge but also create opportunities for geographic and product portfolio expansion, attracting new customers and propelling market growth.
Innovative approaches for cooling colocation services is the primary trend shaping the market. To mitigate the heat generated by traditional data centers and reduce costs associated with power and cooling systems, many service providers are relocating data centers to cooler regions. Approximately 30%-40% of data center power consumption is attributed to cooling systems. Utilizing free cooling and liquid immersion techniques helps lower power consumption.
Moreover, Microsoft's innovative submarine data center, situated off Scotland's Orkney coast, operates several feet below sea level. Capable of storing and processing data for up to five years without maintenance, it enhances Internet speeds in underserved areas while requiring minimal cooling investment. Such innovative solutions, like submarine data centers, will drive growth in the market by reducing power consumption and improving Internet access.
The emergence of containerized data centers is the major challenge that affects market expansion. A containerized data center is also known as a modular data center in which the data compartments are portable. These modular data centers can be placed at any location. Modular data centers consist of servers, storage, and networking equipment, which are fitted into a shipping container. With the growing need for the expansion and replacement of existing and traditional brick-and-mortar data centers, several market players are introducing new containerized data centers.
Additionally, several top companies, such as International Business Machines Corp. (IBM), Dell Technologies Inc. (Dell), HP Inc. (HP), and Schneider Electric SE (Schneider Electric), have begun commercializing containerized data centers. Furthermore, portable and containerized data centers are a top solution for several companies that need to install data centers within a short span of time to cater to the growing volume of data. Therefore, containerized data centers will hinder market growth during the forecast period.
The market share growth by the retail colocation segment will be significant during the forecast period. Retail colocation is a type of data center colocation in which many companies rent space and integrate their own IT equipment, such as servers and storage devices, into racks provided by colocation providers. Retail colocation includes the process of renting racks, rack cages, and private suites in large data centers. Retail colocation facilities are leased by companies on 1 to 3-year contracts.
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The retail colocation segment showed a gradual increase in the market share of USD 17.34 billion in 2018. The market is growing due to the increasing adoption of data centers by Server Message Blocks(SMBs) choosing colocation to save both capital expenditures (CAPEX) and operating expenses (OPEX). The adoption of colocation facilities is increasing as the CAPEX and OPEX to own and maintain traditional on-premises data centers are increasing. The move to colocated data centers is steadily growing as companies gain complete control over their IT infrastructure at an affordable price. This will drive the growth of the market.
The small and medium-sized enterprises?segment will account for the largest share of this segment.? Small and medium-sized data centers prioritize device reliability over size, necessitating continuous upgrades to meet growing demands. This drives the demand for data center colocation, enhancing operations, productivity, and energy efficiencies while ensuring business continuity. Adhering to stringent standards like the GB Class B ensures uninterrupted operations, making these data centers crucial for organizations. The increasing prevalence of small and medium-sized data centers is expected to fuel growth in the market.
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North America is estimated to contribute 32% to the growth of the global market during the forecast period.
Technavio's analysts have provided extensive insight into the market forecast, detailing the regional trends and drivers influencing the market's trajectory throughout the forecast period. The market is poised for significant growth, fueled by investments from hyperscale cloud providers, colocation services, and enterprises upgrading infrastructure to support edge computing, 5G, multi-cloud services, big data analytics, and IoT. Increased data traffic, driven by IoT adoption, autonomous technologies, AI investments, and 5G deployment in sectors like telecom, is a key driver. The construction of Tier 3 and Tier 4 data centers in the US further boosts market revenue.
The market forecasting report includes the adoption lifecycle of the market research and growth, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth and trends strategies.
Global Market Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Market analysis and report of qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market research report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2018-2028
In the market, local and global data center providers form joint ventures to cater to the demands of the real estate industry. Regions like Latin America, including Peru, witness the presence of providers like Entel, Aligned Data Centers, and ODATA offering both retail and wholesale colocation spaces. Major hubs such as Virginia, Texas, and California along with emerging markets like Georgia and Arizona attract investments, bolstered by FTZs and growth drivers like cloud-based services. Sustainable practices such as renewable energy adoption and smart city initiatives drive the market amidst geographical growth and competitive landscape analysis.
Furthermore, in the Latin America data center colocation market offers retail colocation spaces to meet growing demands, especially in the NorthEastern region. Emerging hubs like Salt Lake City and Chicago witness the rise of providers such as AUBix, Edge Centres, Corscale Data Centers, and Yondr, driven by geographical market growth. However, challenges like cooling infrastructure persist despite advancements in solar and wind power. The industry adapts to fourth industrial revolution technologies like ARM servers and High-Performance Computing (HPC) to address rising data volume and compute-intensive workloads.
Market Scope |
|
Report Coverage |
Details |
Page number |
173 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 14.8% |
Market growth 2024-2028 |
USD 66.57 billion |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
14.0 |
Regional analysis |
North America, APAC, Europe, South America, and Middle East and Africa |
Performing market contribution |
North America at 32% |
Key countries |
US, Canada, China, UK, and Germany |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
American Tower Corp., AT and T Inc., BT Group Plc, China Telecom Corp. Ltd., Cologix Inc., Colt Technology Services Group Ltd., Corporate Technologies LLC, CtrlS Datacenters Ltd., Custodian Data Centres, CyrusOne LLC, Cyxtera Technologies Inc., Digital Realty Trust Inc., Equinix Inc., eStruxture Data Centers, Flexential Corp., Fujitsu Ltd., Internap Holding LLC, Iron Mountain Inc., Lumen Technologies Inc., Microsoft Corp., NEXTDC Ltd., Nippon Telegraph and Telephone Corp., Retelit S.p.A., Stream Realty Partners LP, Switch Inc., Telstra Corp. Ltd., and Web Werks India Pvt. Ltd. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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