Enjoy complimentary customisation on priority with our Enterprise License!
The Automatic and Smart Pet Feeder Market is forecast to increase by USD 1.24 billion to grow at a CAGR of 10.89% between 2022 and 2027. The growth of the market depends on several factors, including the shift in lifestyle patterns and busy work schedules of city dwellers, the increasing availability and visibility of products through online retail platforms, and the adoption of multichannel marketing techniques to enhance brand recognition are among the significant drivers of market growth.
To learn more about this report, Download Report Sample
The market share growth by the offline segment will be significant during the forecast period. The offline segment includes departmental stores, supermarkets, hypermarkets, specialty stores, and retail stores. The factors considered while purchasing products from these stores are convenience, stock-keeping units, and brand variety.
Get a glance at the market contribution of various segments Request a PDF Sample
The offline segment was valued at USD 834.09 million in 2017 and continued to grow until 2021. Department stores are expected to generate more revenue compared with other offline distribution channels, such as retail stores and hypermarkets. These stores offer products at competitive prices to attract customers. Department stores facilitate a close evaluation of products prior to purchase. Such stores are characterized by effective customer service strategies. Specialty stores offer an exclusive range of feeders with a comprehensive product mix. Over the last decade, the number of specialty stores has witnessed steady growth as they offer wide assortments of feeders. Vendors rely on such retail stores and plan their budgets for marketing, advertising, and promotional activities to enhance product and brand visibility among customers. These retail formats are crucial for increasing sales in the global market. Retail stores help customers experience the functioning of these products. They hire in-house product experts and hold proactive workshops to attract customers or recommend products that might complement a customer's lifestyle. Hence, owing to such factors the segment is expected to grow during the forecast period.
The segment of online retail distribution channels is anticipated to experience substantial growth throughout the forecast period. The delivery of products to customers' doorsteps is offered by e-retailers. The increasing accessibility of the Internet and the rising popularity of online shopping platforms are driving the growth of this segment. Sales have also been boosted by omnichannel retailing. Secure transactions and cash-on-delivery options further contribute to the online sales of the feeders. The online purchase of these products is particularly high among both the working and non-working population segments. Discounts and offers on prices have led to an increase in the sales of products through the online segment. Additionally, busy lifestyles and an increase in the working population segment have further contributed to the growth of this segment. The online segment of the global market is growing at a faster pace compared to the offline distribution segment.
The changing lifestyle patterns and busy work lives of the urban populace are notably driving the market growth, although factors such as the availability of substitutes may impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The growth of the market can be attributed to the changing lifestyle patterns and busy work lives of urban dwellers. As the number of working women and nuclear families continues to rise, pet owners are left with less time to spend at home. The strict scheduling of their pets' dietary habits and medications further limits their freedom to leave home for extended periods.
To address this issue, automatic and smart feeders have become increasingly popular. These feeders offer timely and consistent feeding, and some even come with cameras that allow owners to monitor their pets remotely. This is particularly beneficial for traveling professionals and owners who frequently go on business trips. Therefore, the growing demand among busy owners is expected to drive market growth during the forecast period.
Smart homes augmenting demand for smart feeders are emerging trends in the market. The advent of digitized, automatic homes has increased the demand for smart feeder products. Connectivity-enabled smart feeders are in high demand of late. Smart feeders can be connected to end-user smartphones. They help the owners remotely monitor the activities of their pets. Ease of operation from remote locations via Wi-Fi technology aids in the growth of the market.
Multiple companies, of late, have initiated connecting the feeders with digital voice assistants like Amazon's voice-activated virtual personal assistant, Alexa. For instance, Petnet Inc. offers a smart technology that controls the operation of its SmartFeeder by incorporating the Amazon Alexa feature. The users can, thus, operate the feeders using their voice. Thus, such advancements will propel the growth of the global market during the forecast period.
The availability of substitutes is a major challenge impeding the automatic pet feeder market growth. The price points of automatic and smart feeders are higher compared to their substitutes, which are easily available through both offline and online distribution channels. Hence, budget-conscious owners refrain from investing in advanced feeders. The adoption of substitutes is high in developing countries such as China, India, and African countries. Therefore, the penetration is comparatively low in emerging countries.
Furthermore, the resale of used feeders is also a challenge for the growth of the market. These feeders are made from high-quality materials such as stainless steel and aluminum, which make them durable. Existing customers resell their products when they plan to procure advanced feeders. Most budget-conscious pet owners who are unable to afford the feeders generally prefer used products, which are sold at a lower cost. Therefore, these factors are expected to affect the growth of the market in focus during the forecast period.
Key Market Customer Landscape
The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Market Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Petcube Inc - The company offers different types of camera products such as Petcube Cam, Petcube Bites 2, Petcube Bites 2 Lite and others. The key offerings of the company include an automatic pet feeder.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
For more insights on the market share of various regions Request PDF Sample now!
North America is estimated to contribute 55% to the global market industry during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
North America was the largest segment of the global market and will continue to remain the largest segment during the forecast period. Rising online sales, an increase in pet ownership, adoption of smart pet care devices, advances in technology, and easy access to the products are the key drivers of the market in focus in North America. The industry in North America is majorly driven by the rising demand for solutions, pet care products, and services. The yearly increase in the adoption and purchase of pets in the region will further add to the market during the forecast period.
The increasing awareness about pet hygiene and time constraints have also contributed to the high demand in the region. Expos and events such as the American Pet Product Association's (APPA's) Global Pet Expo, organized every year, influence the market in North America. Such factors will boost the regional market in focus during the forecast period.
In today's era of technological advancements, the industry has witnessed remarkable innovations, particularly in the realm of smart feeders. These feeders are equipped with cutting-edge features such as video cameras and sensors, allowing pet owners to monitor and interact with their furry companions remotely. Despite their complex structure and composition, the high price of smart pet feeders has been a concern for some consumers. However, the health benefits they offer for pets, coupled with the convenience they provide for tech-savvy consumers, have contributed to their growing popularity.
In-depth expert analysis reveals that rising pet ownership, urbanization, and busy lifestyles have fueled the demand for smart feeders. These devices offer health monitoring and integration capabilities, allowing owners to ensure their pets receive timely and appropriate nourishment even when they're away.
Import/export analysis and pricing analysis indicate the global market's potential, although challenges such as the high initial costs of purchasing and limited compatibility of automatic feeders remain. Nonetheless, recent developments from companies like Pet Marvel, along with crowdfunding initiatives like Kickstarter, have introduced features like facial recognition, voice announcements, and smart app integration, further enhancing the functionality and appeal of smart feeders.
The report forecasts growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
Market Scope |
|
Report Coverage |
Details |
Page number |
168 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 10.89% |
Market growth 2023-2027 |
USD 1,236.23 million |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
9.89 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
North America at 55% |
Key countries |
US, Canada, Japan, Germany, and UK |
Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
Key companies profiled |
C and A Marketing Inc., CEVA SANTE ANIMALE S.A, Dogness (International) Co. Ltd., Encaya Corp., Faroro, OWON Technology Inc., Paiwang Pet APP, Petcube Inc, PetKeen, PETKIT Ltd., Pets at Home Group Plc, Radio Systems Corp., Shenzhen Skymee Technology Co. Ltd., SureFlap Ltd., Tuya Inc., Vet Innovations Inc., Wopet, Doskocil Manufacturing Co. Inc., and Qpets Inc. |
Market dynamics |
Parent market analysis,Market growth and trends, Market forecasting Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our market growth analysis report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
Get lifetime access to our
Technavio Insights
Cookie Policy
The Site uses cookies to record users' preferences in relation to the functionality of accessibility. We, our Affiliates, and our Vendors may store and access cookies on a device, and process personal data including unique identifiers sent by a device, to personalise content, tailor, and report on advertising and to analyse our traffic. By clicking “I’m fine with this”, you are allowing the use of these cookies. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice.