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The military augmented reality (AR) headgear market size is estimated to grow at a CAGR of 8.08% between 2022 and 2027. The market size is forecast to increase by USD 945.24 million. The growth of the market depends on several factors, such as the expenses involved in real-time military training, the rising global security threats, and the rising integration with existing systems. Our report examines historic data from 2017 to 2021, besides analyzing the current market scenario.
This report extensively covers market segmentation by application (flight, combat, and maritime), type (head-mounted displays, monitor-based, and video see-through HMD), and geography (North America, Europe, APAC, South America, and the Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges.
Military Augmented Reality (AR) Headgear Market Forecast 2023-2027
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Our researchers studied the data for years, with 2022 as the base year and 2023 as the estimated year, and presented the key drivers, trends, and challenges for the market. Although there has been a disruption in the growth of the market during the COVID-19 pandemic, a holistic analysis of drivers, trends, and challenges will help companies refine marketing strategies to gain a competitive advantage.
One of the important factors that contribute to the global military augmented reality (AR) headgear market's growth is the high cost of real-time training, which generates a need for an alternate source for training. Eventually, due to factors such as fuel costs linked to aircraft flights, expenditure for ammunition purchases, and the depreciation of military hardware in training operations, total defense funding has become subject to pressure.
Apart from offering low-cost military training expenses, AR headgear contributes to a greener environment as it eliminates the need to burn aero fuel, does not cause any physical injury to the targets, nor does it contaminate the environment with fragments of warhead and harmful chemicals. Therefore, all these factors are significantly contributing to the growth of the global military augmented reality headgear market during the forecast period.
Contact lenses have gained popularity mainly for their functions in vision correction technology and biomedical sensing to measure physiological conditions in the body. In the field of display for AR platforms, they're coming into their own. The use of this technology probably resulted from the growing concerns of people using AR headsets about feeling dizzy and disoriented.
However, the development of contact lens-based AR is still in its phase of development and is entitled to some significant potential challenges, like the shape of human eyes. The human eye is not uniform, and the next major challenge of smart contact lenses is to ensure that new technology works perfectly with each person's eyes. This is a positive trend, which is expected to drive the growth of the global military augmented reality (AR) headgear market during the forecast period.
The functioning of an AR headgear highly depends on the steadiness of its battery. The main problems for all AR headgear worn in commercial or defense use are battery life and capacity. Especially, dismounted soldiers who use military AR headgear depend primarily on the life span of the battery as they often do not have access to electricity.
In addition to the short battery capacity, those devices are exposed to harsh environmental conditions when they are used for military purposes, which increases their chances of battery failures due to swelling up and leakage. Therefore, the above issues associated with the batteries in AR headgear are expected to hamper the growth of the global military augmented reality headgear market during the forecast period.
The flight segment will account for a major share of the market's growth during the forecast period. A military flight AR headgear artificially recreates aircraft controls and various other aspects of the aerial environment. It will be likely to form a vital component of the aircraft training module since it is extremely risky to entrust trainee pilots with an aircraft in order to experience aeronautics and learn the operational aspects of an airplane without any prior aerodynamic experience.
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The flight segment was valued at USD 704.56 million in 2017 and continued to grow until 2021. The highest use of AR headgear/HMDs is found in the aerial sector, as this segment is experiencing rapid growth in the defense market and engages in complex and quick missions. It has therefore created a need for an appropriate support system that will help reduce pilots' workload and increase their responsiveness. Several advancements in military flight AR headgear are expected to drive the growth of this segment during the forecast period.
AR HMDs can overlay digital information, such as maps, navigation data, and real-time intelligence, onto the user's field of view. This provides soldiers with improved situational awareness, helping them make better decisions in the field. These devices can display critical data like coordinates, waypoints, and enemy positions, allowing soldiers to access essential information without looking down at a map or other devices. Through visual signals and navigational maps displayed in their field of view, AR HMDs are capable of providing heads-up navigation for soldiers to where they want to go. AR HMDs are valuable for training purposes, allowing soldiers to engage in realistic simulations and scenarios that help them prepare for real-world missions. Thus, these applications will contribute to the growth of the HMD segment, which will boost the market in focus during the forecast period.
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North America is estimated to contribute 35% to the growth by 2027. Technavio’s analysts have elaborately explained the regional trends, drivers, and challenges that are expected to shape the market during the forecast period. The military AR headgear market is expected to grow significantly during the forecast period. North American countries, particularly the United States, allocate substantial budgets for defense spending. In order to enhance the military's capabilities, these budgets typically refer to investment in innovative technologies such as augmented reality goggles.
North America hosts some of the world's leading defense contractors and technology companies that are actively involved in the development and production of military AR headgear. Innovation is fueled by cooperation between government and industry. In addition to that, the US has been at the forefront of developing AR headgear for its military forces. It spent over a decade in the development of tactical augmented reality (TAR) heads-up displays. The high defense budgets and advancements in technology will contribute to the growth of the market in focus during the forecast period.
The outbreak of the COVID-19 pandemic negatively impacted the military AR headgear market in North America. However, in 2021, the large vaccination led to the decrease in COVID-19 infection rate and led to the removal of lockdown restrictions. The removal of lockdown restrictions resulted in the reopening of manufacturing facilities and increased the availability of workers in the region. Moreover, North American defense forces emphasize interoperability among various military units and branches. The North American defense industry is known for its speed at which new technological advances can be developed and tested. This agility allows for quick development and deployment of AR headgear solutions. Thus, these factors will boost the growth of the market in focus during the forecast period.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Applied Research Associates Inc. - The company offers military augmented reality headgear such as ARC4 RECON which is an advanced augmented reality technology that delivers heads-up tactical situational awareness.
We also have detailed analyses of the market’s competitive landscape and offer information on 9 market companies, including:
BAE Systems Plc, Elbit Systems Ltd., Microsoft Corp., Raytheon Technologies Corp., RealWear Inc., Six15 Technologies, Thales Group, and Vuzix Corp.
Technavio report provides an in-depth analysis of the market and its players through combined qualitative and quantitative data. The analysis classifies companies into categories based on their business approaches, including pure-play, category-focused, industry-focused, and diversified. Companies are specially categorized into dominant, leading, strong, tentative, and weak, based on their quantitative data analysis.
The military augmented reality (AR) headgear market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
Military Augmented Reality (AR) Headgear Market Scope |
|
Report Coverage |
Details |
Page number |
161 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 8.08% |
Market growth 2023-2027 |
USD 945.24 million |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
7.77 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
North America at 35% |
Key countries |
US, Canada, China, Germany, and the UK |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Applied Research Associates Inc., BAE Systems Plc, Elbit Systems Ltd., Microsoft Corp., Raytheon Technologies Corp., RealWear Inc., Six15 Technologies, Thales Group, and Vuzix Corp. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Application
7 Market Segmentation by Type
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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