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The UK - k-12 online tutoring market size is estimated to grow at a CAGR of 15.06% between 2023 and 2028. The market size is forecast to increase by USD 10,247.57 million. The report includes historic market data from 2018 - 2022. It also extensively covers market segmentation by type (structured tutoring and on-demand tutoring), application (english courses, STEM courses, language courses, and others), and courses (assessments and subjects). This report also includes an in-depth analysis of drivers, trends, and challenges.
The need for a cost-effective teaching model is the key factor driving market growth. A major cost saving for learners and institutions can be seen in the K12 online tutor concept. In addition, the cost to create, manage, store, and deliver content for learners who can use it from their devices according to their convenience is reduced with the deployment of a cloud learning management system (LMS). Thus, the cost efficiencies that can be achieved by market players and the growing number of affordable online courses that can be accessed by customers will further drive the growth market during the forecast period.
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Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
The UK K-12 online tutoring market report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Based upon type. The market share growth by the structured tutoring segment will be significant during the forecast period. Structured tutoring methods are classes or sessions planned and scheduled for a period. Market players ensure that the same tutor handles sessions for the whole program. This enhances the understanding between students and the tutor. As the sessions are conducted online through virtual media, the understanding between tutors and students plays an important role in the overall effectiveness of the program.
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The structured tutoring segment showed a gradual increase in the market share of USD 4,820.41 million in 2018. Various players in the UK - K-12 online tutoring market are offering the online private school option for K-12 end-users, through which the students can access online private tutoring from the tutors of reputed schools and universities. Additionally, various promotional activities by market players to promote structured tutoring among students and parents are also driving the growth of the segment. Therefore, such initiatives provided by vendors are a major factor driving the growth of this segment during the forecast period.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Increased demand for distance learning is the primary trend shaping market growth. People with problems related to finance, geographical location, or class scheduling and who find it difficult to get into college can benefit from distance learning. The majority of educational material for distance learning is sold on the internet or in a book and compact disc (CD) package. However, K-12 online tutoring helps in delivering content in a synchronous environment; hence, it is gradually taking over other traditional modes.
Furthermore, the availability of low-cost software platforms that allow schools to create, deliver, and manage K-12 courses online is further fueling the growth of the market. Hence, with the increase in the demand for online courses and with technological advancements, distance learning is likely to continue contributing to the growth of the market during the forecast period.
The credibility of sources and content quality is a challenge that affects market growth. There are many regional and international players operating in the UK - K-12 online tutoring market. These players offer a variety of courses that cater to vast subject areas. As a result, it has become difficult for learners to choose the quality of the content offered. This is one of the reasons for educators being apprehensive about implementing K-12 online tutoring courses.
Furthermore, in various states in the UK, where technical literacy among teachers is comparatively low, students and employees are not in an advantageous position to decide the credibility and quality of the content provided by niche players. Consequently, it is required that players have the necessary accreditation and certification that match the industry benchmark. This, in turn, will impede the growth of the market during the forecast period.
The report includes the adoption lifecycle of the market, from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on market penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
UK K-12 Online Tutoring Market Customer Landscape
The UK k-12 online tutoring market report forecasts market growth by revenue and provides an analysis of the latest trends and growth opportunities from 2018 to 2028.
UK K-12 Online Tutoring Market Scope |
|
Report Coverage |
Details |
Page number |
138 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 15.06% |
Market Growth 2024-2028 |
USD 10,247.57 million |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
13.78 |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Academic Tutor Online, Chegg Inc., Club Z Inc., CueLearn Pvt Ltd, Etutorworld Corp., Instructure Holdings Inc., John Wiley and Sons Inc., Kesson Group Inc, Pearson Plc, Revolution Prep LLC, SENDTutoring Ltd, Star Gleam Education LTD, Stride Inc., TAL Education Group, Think and Learn Pvt. Ltd., Tutor.com Inc., TutorFront, TutorMe LLC, Varsity Tutors LLC, and Wyzant Inc. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Application
8 Market Segmentation by Courses
9 Customer Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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