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The outdoor sports apparel market share is expected to increase by USD 4.7 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 6.5%.
This outdoor sports apparel market research report provides valuable insights into the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the outdoor sports apparel market segmentation by end-user (men, women, and kids) and geography (North America, APAC, Europe, South America, and the Middle East and Africa). The outdoor sports apparel market report also offers information on several market vendors, including adidas AG, ANTA Sports Products Ltd., Arendicom GmbH, Boardriders Inc., Callaway Golf Co., Canadian Tire Corp. Ltd., Columbia Sportswear Co., Fenix Outdoor International AG, Iconix International, Li Ning Co. Ltd., Lululemon Athletica Inc., New Balance Athletics Inc, Nike Inc., PUMA SE, Under Armour Inc., VF Corp., Yonex Co. Ltd., and ASICS Corp. among others.
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The research studied the historical data considered for years, with 2021 as the base year and 2022 as the estimated year, and produced drivers, trends, and challenges for the outdoor sports apparel market.
Key Outdoor Sports Apparel Market Driver
The popularity of outdoor sports is one of the key factors driving the global outdoor sports apparel market growth. Outdoor recreational activities, such as climbing, hiking, and trekking, are gaining popularity across the world. These activities are popular in North America and Europe and are gradually gaining traction in developing regions, such as Southeast Asia. For instance, in 2020, 53% of people aged six years and above in the US participated in outdoor recreational activities. In the last few years, there has been a transition from traditional outdoor activities, such as hunting and fishing, to activities such as snowboarding, hiking, orienteering, kayaking, and mountain biking. For instance, the 2022 Winter Olympic Games, held from February 4, 2022, to February 20, 2022, in China, featured 109 events spread across 15 disciplines in seven sports. The need to destress is increasing people's involvement in leisure and outdoor activities. Rapid urbanization, the hectic lifestyles of people, and the focus on health consciousness are driving the growth of adventure tourism, which is increasing participation in major outdoor activities, such as hunting. In some countries, such as the US and Canada, hunting is considered a vital tool for wildlife management and is a part of its heritage. This is expected to drive the growth of the global outdoor sports apparel market during the forecast period.
Key Outdoor Sports Apparel Market Trend
The rise in the number of private-label brands will fuel the global outdoor sports apparel market growth. The number of private-label brands in the global outdoor sports apparel market is increasing, which is resulting in competition between global and regional vendors. Private labels are undercutting their retail prices of branded outdoor sports apparel. The quality of the products offered by private labels has also improved. Private labels are popular in developed markets, such as the US, Germany, Japan, and the UK, which ultimately limits the growth of major brands. However, the entry of private labels into the market enables consumers to purchase outdoor sports apparel at lower prices. Field & Stream, a subsidiary of DICK'S Sporting Goods, is a retailer of apparel, equipment, and other accessories for hunting, fishing, and camping. Field & Stream sells outdoor apparel under its brand name and outdoor sports apparel manufactured by other vendors. Similarly, Cabela's, a subsidiary of BPS Direct, is a retailer that sells apparel, equipment, and other accessories for hunting, fishing, camping, boating, and other outdoor recreational activities. Cabela's sells hunting apparel under its own brand name, as well as outdoor sports apparel manufactured by other vendors. The growing presence of these brands will positively influence the outdoor sports apparel market during the forecast period, particularly in terms of garnering consumer interest.
Key Outdoor Sports Apparel Market Challenge
The high cost of raw materials is the major challenge to the global outdoor sports apparel market growth. The fluctuating cost of raw materials is a challenge for the growth of the global outdoor sports apparel market. The manufacturing of outdoor sports apparel includes procuring and using several raw materials according to the type of apparel. The manufacturing process includes several steps, such as the procurement of fabrics, processing, designing, and sewing. Heat-resistant and strong synthetic aramid fibers are known for their tensile strength and lightweight. These fibers are used to manufacture apparel, such as camouflage pants, jackets, and vests. Aramid fibers are used to manufacture hunting, trekking, wildlife exploration, mountaineering and climbing, and hiking apparel. Outdoor sports apparel made of aramid fibers is popular worldwide due to its strength, durability, breathability, and comfort. Moreover, the increasing cost of production due to the use of expensive raw materials reduces the profit margins of vendors, which is a challenge for vendors in the global outdoor sports apparel market. Hence, vendors are adopting and investing in new technologies and entering into collaborations. They are also automating their manufacturing processes. Hence, the high cost of raw materials can be challenging for the global outdoor sports apparel market to grow during the forecast period.
This outdoor sports apparel market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global outdoor sports apparel market as a part of the global apparel, accessories, and luxury goods market within the textiles, apparel, and luxury goods market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the outdoor sports apparel market during the forecast period.
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
This statistical study of the outdoor sports apparel market encompasses successful business strategies deployed by the key vendors. The outdoor sports apparel market is fragmented, and the vendors are deploying organic and inorganic growth strategies to compete in the market.
To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments while maintaining their positions in the slow-growing segments.
The report outdoor sports apparel market contains comprehensive market knowledge and an in-depth vendor landscape add-on to an analysis of the key vendors.
Our In-house experts produce extensive information on the value chain and parent market of the outdoor sports apparel market, which vendors can leverage to gain a competitive advantage during the forecast period. The Value Chain information provides an end-to-end understanding of product insight and profit and also optimization and evaluation of business strategies The players across the value chain includes selective data and analysis from entire research findings as per the scope of the report.
The value chain of the global apparel, accessories, and luxury goods market includes the following core components:
The report has further elucidated other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
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34% of the market’s growth will originate from North America during the forecast period. The US is the key market for outdoor sports apparel market in North America. Market growth in this region will be slower than the growth of the market in other regions.
The popularity of outdoor sports will facilitate the outdoor sports apparel market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID-19 Impact and Recovery Analysis
North America's outdoor sports apparel market faced certain challenges due to the COVID-19 pandemic in 2020. The US has been the country most affected by the pandemic in North America. Furthermore, apparel manufacturers partially shut down their operations. In addition, a few vendors announced the closure of their offline retail outlets due to supply chain disruptions and logistics disruptions in H1 2020. These factors hampered the growth of the regional outdoor sports apparel market in 2020. However, the initiation of vaccination drives in 2021 led to the lifting of lockdown restrictions in North America. This resulted in the reopening of outdoor sports apparel manufacturing units, which reduced the supply-demand gap for outdoor sports apparel and increased online purchases in North America. Such factors are expected to drive the growth of the outdoor sports apparel market in North America during the forecast period
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The outdoor sports apparel market share growth in the men's segment will be significant during the forecast period. The men's segment of the outdoor sports apparel market is anticipated to witness prominent growth in terms of CAGR when compared to the women and kids segments during the forecast period, primarily attributed to the increase in the number of male participants in outdoor sports.
This report provides an accurate prediction of the contribution of all the segments to the growth of the outdoor sports apparel market size and actionable market insights on the post-COVID-19 impact on each segment.
Outdoor Sports Apparel Market Scope |
|
Report Coverage |
Details |
Page number |
120 |
Base year |
2021 |
Forecast period |
2022-2026 |
Growth momentum & CAGR |
Accelerate at a CAGR of 6.5% |
Market growth 2022-2026 |
USD4.7 billion |
Market structure |
Fragmented |
YoY growth (%) |
5.4 |
Regional analysis |
North America, APAC, Europe, South America, and the Middle East and Africa |
Performing market contribution |
North America at 34% |
Key consumer countries |
US, China, Japan, Germany, and UK |
Competitive landscape |
Leading companies, Competitive Strategies, Consumer engagement scope |
Key companies profiled |
adidas AG, ANTA Sports Products Ltd., Arendicom GmbH, Boardriders Inc., Callaway Golf Co., Canadian Tire Corp. Ltd., Columbia Sportswear Co., Fenix Outdoor International AG, Iconix International, Li Ning Co. Ltd., Lululemon Athletica Inc., New Balance Athletics Inc, Nike Inc., PUMA SE, Under Armour Inc., VF Corp., Yonex Co. Ltd., and ASICS Corp. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by End-user
6 Customer Landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
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