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Personal Care Products Market in South Africa by Product and Distribution Channel - Forecast and Analysis 2022-2026

  • Published: Jan 2022
  • Pages: 120
  • SKU: IRTNTR72058
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The personal care products market share in South Africa is expected to increase by USD 1.70 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 5.53%.

This personal care products in South Africa market research report provides valuable insights on the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers personal care products in South Africa market segmentation by product (skincare products, haircare products, color cosmetics, oral care products, and others) and distribution channel (offline and online). The personal care products in South Africa market report also offers information on several market vendors, including Adcock Ingram Holdings Ltd., AVI Ltd, Beiersdorf AG, LG Household and Health Care Ltd., LOreal SA, Portia M Skin Solutions (Pty) Ltd, The Estee Lauder Co. Inc., The Procter and Gamble Co., Unilever Group, and Wipro Ltd. among others.

What will the Personal Care Products Market Size in South Africa be During the Forecast Period?

Download the Free Report Sample to Unlock the Personal Care Products Market Size in South Africa for the Forecast Period and Other Important Statistics

 

Personal Care Products in South Africa Market: Key Drivers, Trends, and Challenges

The growing focus on Afrocentric requirements is notably driving the personal care products market growth in South Africa, although factors such as the availability of counterfeit personal care products may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the personal care products industry in South Africa. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Personal Care Products Market Driver in South Africa 

One of the key factors driving the personal care products market in South Africa is the growing focus on Afrocentric requirements as the beauty requirements of different regions varies due to distinct consumer preference. For instance, L'Oreal has tapped the African market by launching new ranges that are designed and manufactured specifically to meet the needs and requirements of African consumers. Other global brands also emphasize this crucial factor to strengthen their position in the African market. For instance, Suzie Wokabi, an entrepreneur who tapped into the African market with her range of color cosmetics, founded Suzie Beauty (a color cosmetics brand of Flame Tree), to fill in the gaps in the African beauty industry and meet the requirements of African women. Such factors are expected to increase the demand for personal care products, which will positively impact the market in focus during the forecast period.

Key Personal Care Products Market Trend in South Africa 

Growing health consciousness and awareness of the harmful effects of toxic chemicals used in beauty and personal care products is another factor supporting the personal care products market in South Africa. Consumers in Africa seek products that are less harsh and have low chemical composition. Therefore, some vendors focus on manufacturing beauty and personal care products without parabens, toluene, formaldehyde, and others. The high use of harsh chemicals in skin care products may have adverse health effects such as skin allergies and skin irritation and could even lead to skin cancer. Therefore, the South African market provides significant growth potential for vendors to offer natural and organic personal care products.

Key Personal Care Products Market Challenge in South Africa 

One of the major challenges to the personal care products market in South Africa is the availability of counterfeit personal care products. These products are made with low-quality raw materials that are contaminated with petrochemicals, bacteria, and other harmful chemicals, which can cause serious damage to the consumers. However, the low price of counterfeits and the advent of e-commerce have attracted price-sensitive consumers, increasing the demand for counterfeits. Moreover, differentiating between authentic and fake products is difficult for consumers, which will further make the market penetration difficult for global players, impacting their revenue. Such factors are expected to limit the growth of the market in focus during the forecast period.

This personal care products in South Africa market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the personal care products market in South Africa as a part of the global personal products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the personal care products market in South Africa during the forecast period.

Who are the Major Personal Care Products Market Vendors in South Africa?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Adcock Ingram Holdings Ltd.
  • AVI Ltd
  • Beiersdorf AG
  • LG Household and Health Care Ltd.
  • LOreal SA
  • Portia M Skin Solutions (Pty) Ltd
  • The Estee Lauder Co. Inc.
  • The Procter and Gamble Co.
  • Unilever Group
  • Wipro Ltd.

This statistical study of the personal care products market in South Africa encompasses successful business strategies deployed by the key vendors. The personal care products market in the South Africa market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Product Insights and News

  • Cargill Inc. - The company offers specialty fats and oils that include edible oils, palm oil, palm kernel oil, coconut oil products, refined oils, packaged palm fats, oils, and many more, under the brand name of Cargill Inc.

To make the most of the opportunities and recover from post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The personal care products in South Africa market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Personal Care Products in South Africa Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the personal care products market in South Africa, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain of the personal products market includes the following core components:

  • Input
  • Inbound logistics
  • Primary processing
  • Secondary and tertiary processing
  • Outbound logistics
  • End-customers
  • Marketing and sales

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

What are the Revenue-generating Product Segments in the Personal Care Products Market in South Africa?

To gain further insights on the market contribution of various segments Request for a FREE sample

The personal care products in South Africa market share growth by the skincare products segment will be significant during the forecast period. The skincare products segment consists of two main categories, namely face skincare products and body skincare products. Products that fall under the skincare products segment include anti-aging skincare products, moisturizers, skin brightening products, wrinkle removers, and others. Consumers demand decent-quality and value-added skincare products at affordable prices. This intensifies market competition due to the presence of international and regional vendors.

This report provides an accurate prediction of the contribution of all the segments to the growth of the personal care products in South Africa market size and actionable market insights on post COVID-19 impact on each segment.

 

Personal Care Products Market in South Africa Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 5.53%

Market growth 2022-2026

$ 1.70 billion

Market structure

Fragmented

YoY growth (%)

4.76

Regional analysis

South Africa

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Adcock Ingram Holdings Ltd., AVI Ltd, Beiersdorf AG, LG Household and Health Care Ltd., LOreal SA, Portia M Skin Solutions (Pty) Ltd, The Estee Lauder Co. Inc., The Procter and Gamble Co., Unilever Group, and Wipro Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Personal Care Products in South Africa Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive personal care products market growth in South Africa during the next five years
  • Precise estimation of the personal care products market size in South Africa and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the personal care products industry in South Africa 
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of personal care products market vendors in South Africa 

We can help! Our analysts can customize this report to meet your requirements. Get in touch

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1. Executive Summary                        

              1.1 Market Overview

                             Exhibit 01:  Key Finding 1

                             Exhibit 02:  Key Finding 2

                             Exhibit 03:  Key Finding 5

                             Exhibit 04:  Key Finding 6

                             Exhibit 05:  Key Finding 7

2. Market Landscape                          

              2.1 Market ecosystem            

                             Exhibit 06:  Parent market

                             Exhibit 07:  Market characteristics

              2.2 Value chain analysis         

                             Exhibit 08: Value chain analysis: Personal products

                             2.2.1 Inputs

                             2.2.2 Inbound logistics

                             2.2.3 Operations

                             2.2.4 Outbound logistics

                             2.2.5 Marketing and sales

3. Market Sizing                     

              3.1 Market definition

                             Exhibit 09:  Offerings of vendors included in the market definition

              3.2 Market segment analysis 

                             Exhibit 10:  Market segments

              3.3 Market size 2021 

              3.4 Market outlook: Forecast for 2021 - 2026 

                             3.4.1 Estimating growth rates for emerging and high-growth markets

                             3.4.2 Estimating growth rates for mature markets

                             Exhibit 11:  Global - Market size and forecast 2021 - 2026 ($ million)

                             Exhibit 12:  Global market: Year-over-year growth 2021 - 2026 (%)

4. Five Forces Analysis                        

              4.1 Five Forces Summary       

                             Exhibit 13:  Five forces analysis 2021 & 2026

              4.2 Bargaining power of buyers          

                             Exhibit 14:  Bargaining power of buyers

              4.3 Bargaining power of suppliers      

                             Exhibit 15: Bargaining power of suppliers

              4.4 Threat of new entrants    

                             Exhibit 16: Threat of new entrants

              4.5 Threat of substitutes        

                             Exhibit 17: Threat of substitutes

              4.6 Threat of rivalry  

                             Exhibit 18: Threat of rivalry

              4.7 Market condition

                             Exhibit 19:  Market condition - Five forces 2021

5. Market Segmentation by Product             

              5.1 Market segments

                             Exhibit 20:  Product - Market share 2021-2026 (%)

              5.2 Comparison by Product    

                             Exhibit 21: Comparison by Product

              5.3 Skincare products - Market size and forecast 2021-2026    

                             Exhibit 22:  Skincare products - Market size and forecast 2021-2026 ($ million)

                             Exhibit 23:  Skincare products - Year-over-year growth 2021-2026 (%)

              5.4 Haircare products - Market size and forecast 2021-2026    

                             Exhibit 24:  Haircare products - Market size and forecast 2021-2026 ($ million)

                             Exhibit 25:  Haircare products - Year-over-year growth 2021-2026 (%)

              5.5 Color cosmetics - Market size and forecast 2021-2026        

                             Exhibit 26:  Color cosmetics - Market size and forecast 2021-2026 ($ million)

                             Exhibit 27:  Color cosmetics - Year-over-year growth 2021-2026 (%)

              5.6 Oral care products - Market size and forecast 2021-2026   

                             Exhibit 28:  Oral care products - Market size and forecast 2021-2026 ($ million)

                             Exhibit 29:  Oral care products - Year-over-year growth 2021-2026 (%)

              5.7 Others - Market size and forecast 2021-2026         

                             Exhibit 30:  Others - Market size and forecast 2021-2026 ($ million)

                             Exhibit 31:  Others - Year-over-year growth 2021-2026 (%)

              5.8 Market opportunity by Product    

                             Exhibit 32:  Market opportunity by Product

6. Market Segmentation by Distribution channel                     

              6.1 Market segments

                             Exhibit 33:  Distribution channel - Market share 2021-2026 (%)

              6.2 Comparison by Distribution channel          

                             Exhibit 34: Comparison by Distribution channel

              6.3 Offline - Market size and forecast 2021-2026         

                             Exhibit 35:  Offline - Market size and forecast 2021-2026 ($ million)

                             Exhibit 36:  Offline - Year-over-year growth 2021-2026 (%)

              6.4 Online - Market size and forecast 2021-2026          

                             Exhibit 37:  Online - Market size and forecast 2021-2026 ($ million)

                             Exhibit 38:  Online - Year-over-year growth 2021-2026 (%)

              6.5 Market opportunity by Distribution channel          

                             Exhibit 39: Market opportunity by Distribution channel

7. Customer landscape                       

              7.1 Overview

                             Technavio’s customer landscape matrix comparing Drivers or price sensitivity, Adoption lifecycle, importance in customer price basket, Adoption rate and Key purchase criteria

                             Exhibit 40: ​Customer landscape​

8. Drivers, Challenges, and Trends                  

              8.1 Market drivers     

                             8.1.1 Growing focus on Afrocentric requirements

                             8.1.2 Influence through social media and blogging

                             8.1.3 Rise in demand for personal care products for men

 

              8.2 Market challenges             

                             8.2.1 Availability of counterfeit personal care products

                             8.2.2 Growing preference for DIY personal care products at home

                             8.2.3 Adverse health effects of synthetic chemicals used in personal care products

 

                             Exhibit 41:  Impact of drivers and challenges

              8.3 Market trends     

                             8.3.1 Emergence of personal care products with natural ingredients

                             8.3.2 Surge in sales through the online distribution channel

                             8.3.3 Growing popularity of multifunctional personal care products

 

9. Vendor Landscape                           

              9.1 Overview

                             Exhibit 42:  Vendor landscape

              9.2 Vendor landscape

                             Exhibit 43: ​Landscape disruption​

                             Exhibit 44: Industry risks

10. Vendor Analysis              

              10.1 Vendors covered             

                             Exhibit 45: Vendors covered

              10.2 Market positioning of vendors   

                             Exhibit 46: ​Market positioning of vendors​

              10.3 Adcock Ingram Holdings Ltd.       

                             Exhibit 47:  Adcock Ingram Holdings Ltd. - Overview

                             Exhibit 48:  Adcock Ingram Holdings Ltd. - Business segments

                             Exhibit 49:  Adcock Ingram Holdings Ltd. - Key offerings

                             Exhibit 50:  Adcock Ingram Holdings Ltd. - Segment focus

              10.4 AVI Ltd  

                             Exhibit 51:  AVI Ltd - Overview

                             Exhibit 52:  AVI Ltd - Product and service

                             Exhibit 53:  AVI Ltd - Key offerings

              10.5 Beiersdorf AG    

                             Exhibit 54:  Beiersdorf AG - Overview

                             Exhibit 55:  Beiersdorf AG - Business segments

                             Exhibit 56:  Beiersdorf AG - Key offerings

                             Exhibit 57:  Beiersdorf AG - Segment focus

              10.6 LG Household and Health Care Ltd.          

                             Exhibit 58:  LG Household and Health Care Ltd. - Overview

                             Exhibit 59:  LG Household and Health Care Ltd. - Business segments

                             Exhibit 60:  LG Household and Health Care Ltd. - Key offerings

                             Exhibit 61:  LG Household and Health Care Ltd. - Segment focus

              10.7 LOreal SA            

                             Exhibit 62:  LOreal SA - Overview

                             Exhibit 63:  LOreal SA - Business segments

                             Exhibit 64:  LOreal SA - Key offerings

                             Exhibit 65:  LOreal SA - Segment focus

              10.8 Portia M Skin Solutions (Pty) Ltd

                             Exhibit 66:  Portia M Skin Solutions (Pty) Ltd - Overview

                             Exhibit 67:  Portia M Skin Solutions (Pty) Ltd – Product and service

                             Exhibit 68:  Portia M Skin Solutions (Pty) Ltd - Key offerings

              10.9 The Estee Lauder Co. Inc.             

                            Exhibit 69:  The Estee Lauder Co. Inc. - Overview

                             Exhibit 70:  The Estee Lauder Co. Inc. - Business segments

                             Exhibit 71:  The Estee Lauder Co. Inc. - Key offerings

                             Exhibit 72:  The Estee Lauder Co. Inc. - Segment focus

              10.10 The Procter and Gamble Co.     

                             Exhibit 73:  The Procter and Gamble Co. - Overview

                             Exhibit 74:  The Procter and Gamble Co. - Business segments

                             Exhibit 75:  The Procter and Gamble Co.- Key news

                             Exhibit 76:  The Procter and Gamble Co. - Key offerings

                             Exhibit 77:  The Procter and Gamble Co. - Segment focus

              10.11 Unilever Group

                             Exhibit 78:  Unilever Group - Overview

                             Exhibit 79:  Unilever Group - Business segments

                             Exhibit 80:  Unilever Group - Key offerings

                             Exhibit 81:  Unilever Group - Segment focus

              10.12 Wipro Ltd.        

                             Exhibit 82:  Wipro Ltd. - Overview

                             Exhibit 83:  Wipro Ltd. - Business segments

                             Exhibit 84:  Wipro Ltd. - Key offerings

                             Exhibit 85:  Wipro Ltd. - Segment focus

11. Appendix                          

              11.1 Scope of the report        

                             11.1.1 ​​​​Market definition

                             11.1.2 ​​​​Objectives

                             11.1.3 ​​​​Notes and caveats

              11.2 Currency conversion rates for US$           

                             Exhibit 86: ​Currency conversion rates for US$​

              11.3 Research Methodology  

                             Exhibit 87: ​Research Methodology

                             Exhibit 88: ​​Validation techniques employed for market sizing​

                             Exhibit 89: ​​Information sources

              11.4 List of abbreviations       

                             Exhibit 90: List of abbreviations

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
Technavio

TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
Technavio

TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The personal care products market growth will increase by $1708.43 million during 2021-2026.
The personal care products market is expected to grow at a CAGR of 5.53% during 2021-2026.
Technavio has segmented the personal care products market by product (Skincare products, Haircare products, Color cosmetics, Oral care products, and Others) ,distribution channel (Offline and Online) , and geographic (Afghanistan).
Adcock Ingram Holdings Ltd., AVI Ltd, Beiersdorf AG, LG Household and Health Care Ltd., LOreal SA, Portia M Skin Solutions (Pty) Ltd, The Estee Lauder Co. Inc., The Procter and Gamble Co., Unilever Group, Wipro Ltd. are a few of the key vendors in the personal care products market.
Afghanistan will register the highest growth rate of 100.00% among the other regions. Therefore, the personal care products market in Afghanistan is expected to garner significant business opportunities for the vendors during the forecast period.
The key factors driving the personal care products market growth are:
  • Growing focus on Afrocentric requirements
The personal care products market vendors should focus on grabbing business opportunities from the skincare products segment as it accounted for the largest market share in the base year.
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