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The professional haircare products market share is expected to increase by USD 5.37 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 4.71%.
This professional hair care products market research report provides valuable insights on the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers professional haircare products market segmentation by distribution channel (offline and online), type (regular haircare products and natural and organic products), product (hair colorants, shampoos and conditioners, and hair styling products), and geography (North America, Europe, APAC, South America, and the Middle East and Africa). The professional hair care products market report also offers information on several market vendors, including Arbonne International LLC, Avon Beauty Products India Pvt Ltd, Chatters Ltd. Partnership, Combe Inc., Coty Inc., Emami Ltd, Henkel AG, and Co. KGaA, Johnson and Johnson Services Inc, Kao Corp., Kose Corp., LOreal SA, Natura and CO Holding SA, Revlon Inc, Shiseido Co. Ltd, The Estee Lauder Co. Inc., The Hain Celestial Group Inc., The Himalaya Drug Co, The Procter and Gamble Co., Unilever PLC, and World Hair Cosmetics Asia Ltd among others.
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Based on our research output, there has been a positive impact on the market growth during and after post COVID-19 era. Introducing customized products is notably driving the professional haircare products market growth, although factors such as the growing penetration of DIY professional haircare solutions may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic's impact on the professional haircare products industry. The holistic analysis of the drivers will help deduce end goals and refine marketing strategies to gain a competitive edge.
Key Professional Haircare Products Market Driver
One of the key factors driving growth in the professional haircare products market is the introduction of customized products. The key manufacturers in the global professional haircare products market have begun investing in customized products and haircare treatments that suit the specific requirements of customers. However, common issues like dandruff, damaged hair due to sun exposure, and damaged scalp are reasons that sustain the demand for haircare products across the globe. The introduction of customized products is expected to drive the growth of the global professional haircare products market during the forecast period.
Key Professional Haircare Products Market Trend
The evolving consumer expectations are a professional haircare products market trend that is expected to have a positive impact in the coming years. Manufacturers, retailers, and other players in the global professional haircare products market are focused on helping the market expand by delivering products and services that suit the evolving requirements of consumers across the globe. Consumers, of late, are demanding value-added products at reasonable prices. Natural, chemical-free hair colorants, of late, dominate the professional haircare products market. Haircare clinics are increasingly preferred by consumers across the globe. Haircare specialists detect the specific hair type and need of a consumer before suggesting a product. Haircare consumers are willing to pay for premium products if they offer them superior quality. A large number of consumers visit salons for haircuts, hair styling, and hair coloring.
Key Professional Haircare Products Market Challenge
The growing penetration of DIY professional haircare solutions will be a major challenge for the professional haircare products market during the forecast period. People share their experience with DIY at-home professional haircare solutions, in terms of natural benefits, through blogs and social media platforms. DIY at-home professional haircare solutions consist of natural ingredients such as herbs and hydrolyzed plant proteins. Every natural ingredient used in these haircare solutions attributes a health benefit, and the publishers of recipes educate viewers on the benefits of using these ingredients. Consumers, of late, prefer do-it-yourself (DIY), professional haircare products that help them sort their haircare problems at home. Such products have widely appealed to the convenience-seeking consumer segment. They save the time and money invested in professional haircare products. This implies less frequent visits to salons and spas, which can negatively impact the growth of the global professional haircare products market.
This professional hair care products market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global professional haircare products market as a part of the global personal products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the professional haircare products market during the forecast period.
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
This statistical study of the professional haircare products market encompasses successful business strategies deployed by the key vendors. The professional hair care products market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The professional haircare products market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Our report provides extensive information on the value chain analysis for the professional haircare products market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
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29% of the market’s growth will originate from North America during the forecast period. The US is the key market for professional haircare products market in North America. Market growth in this region will be faster than the growth of the market in other regions.
The growth of the professional haircare products market in the region and the rising demand for premium products in markets will facilitate the professional haircare products market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID Impact and Recovery Analysis
The market in focus in North America was adversely affected in 2020 owing to the outbreak of COVID-19. This outbreak forced the governments of several countries in the region to impose a nationwide lockdown. This negatively impacted the operations of offline distribution channels for personal products, excluding medical and department stores, in terms of customer footfall. Vendors actively promoted online sales, especially through their e-commerce portals, and gave discounts on prominent professional hair care in 2020.
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The professional haircare products market share growth by the offline segment will be significant during the forecast period. The rise in disposable income levels across the globe ensures that a large section of the global population base can conveniently afford premium products that are offered through salons and spas. The growth in sales of professional haircare products can also be attributed to recommendations from medical clinics and institutes.
This report provides an accurate prediction of the contribution of all the segments to the growth of the professional haircare products market size and actionable market insights on post COVID-19 impact on each segment.
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Professional Haircare Products Market Scope |
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Report Coverage |
Details |
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Page number |
120 |
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Base year |
2021 |
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Forecast period |
2022-2026 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 4.71% |
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Market growth 2022-2026 |
$ 5.37 billion |
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Market structure |
Fragmented |
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YoY growth (%) |
4.0 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
North America at 29% |
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Key consumer countries |
US, China, Japan, Germany, and UK |
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Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
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Key companies profiled |
Arbonne International LLC, Avon Beauty Products India Pvt Ltd, Chatters Ltd. Partnership, Combe Inc., Coty Inc., Emami Ltd, Henkel AG and Co. KGaA, Johnson and Johnson services Inc, Kao Corp., Kose Corp., LOreal SA, Natura and CO Holding SA, Revlon Inc, Shiseido Co. Ltd, The Estee Lauder Co. Inc., The Hain Celestial Group Inc., The Himalaya Drug Co, The Procter and Gamble Co., Unilever PLC, and World Hair Cosmetics Asia Ltd |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Distribution Channel
6 Market Segmentation by Type
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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