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The software testing services market share in ANZ is expected to increase by USD 1.61 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 13.16%.
This software testing services market in ANZ research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the software testing services market in ANZ segmentation by product (application testing and product testing) and end-user (BFSI, telecom and media, manufacturing, retail, and other end-users). The software testing services market in ANZ report also offers information on several market vendors, including Accenture Plc, Atos SE, Capgemini SE, Cognizant Technology Solutions Corp., DXC Technology Co., HCL Technologies Ltd., Infosys Ltd., International Business Machines Corp., Tata Consultancy Services Ltd., and Wipro Ltd. among others.
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Based on our research output, there has been a neutral impact on the market growth during and post COVID-19 era. The need for cost reduction and faster time-to-market is notably driving the software testing services market growth in ANZ, although factors such as the availability of open-source and free testing tools may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the software testing services industry in ANZ. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Software Testing Services Market Driver in ANZ
One of the key factors driving the software testing services market growth in ANZ is the need for cost reduction and faster time-to-market. Companies are focusing on R&D to develop high-quality products and software. Vendors who have invested heavily in testing tools are struggling due to the lack of trained in-house resources to implement these tools. The existing, proven testing methodologies in the market ensure that the minimum quality standards are met by software testing vendors. Software testing service vendors help organizations improve their overall efficiency by allowing them to concentrate on their core competencies and gain a competitive edge in the market. The time saved by transferring software testing functions to providers enables an organization to reduce the overall time-to-market, thereby shortening the revenue realization cycle. This is anticipated to drive the software testing services market in ANZ during the forecast period.
Key Software Testing Services Market Trend in ANZ
Another key factor driving the software testing services market growth in ANZ is the evolution of software testing labs. Earlier, organizations invested in creating software test labs to manage software testing operations that incurred initial upfront costs in setting up the lab for tests. On-demand testing services are being implemented in the software testing process to manage end-to-end STLC with low-cost IT solutions. These test labs are ideal for software testing teams to perform software testing collaboratively in a multiplatform environment to develop high-quality software. On-demand software testing labs, such as Google Cloud Test Lab, enable mobile application developers to test mobile applications across multiple Android API versions. Google Cloud Test Lab provides a test environment for application developers to manage end-to-end application development processes. Such factors will further support the market growth during the forecast period.
Key Software Testing Services Market Challenge in ANZ
One of the key challenges to the software testing services market growth in ANZ is the availability of open-source and free testing tools. Testers across the globe are actively using open source testing tools, as they offer benefits such as free use and free support, prevent vendor lock-in, and are built on open standards. Many open-source tools are available in the market, including Selenium, Appium, Cucumber, and Katalon Studio, all of which can perform tests on different software development methodologies. For instance, Selenium supports multiple system environments (Windows, Mac, and Linux) and browsers (Chrome, Firefox, IE, and Headless). Open-source testing tools can perform different types of software testing, such as functional and non-functional testing. Hence, such factors are expected to hamper the growth of the market in focus during the forecast period.
This software testing services market in ANZ analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the software testing services market in ANZ (Australia and New Zeeland) as a part of the global IT consulting and other services market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the software testing services market in ANZ during the forecast period.
The report analyzes the market's competitive landscape and offers information on several market vendors, including:
This statistical study of the software testing services market in ANZ encompasses successful business strategies deployed by the key vendors. The software testing services market in ANZ is fragmented and the vendors are deploying growth strategies such as innovation and M&A activity to compete in the market.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The software testing services market in ANZ forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Our report provides extensive information on the value chain analysis for the software testing services market in ANZ, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The value chain of the global IT consulting and other services market includes the following core components:
The report has further elucidated on other innovative approaches being followed by service providers to ensure a sustainable market presence.
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The software testing services market share growth in ANZ by the application testing segment will be significant during the forecast period. Factors such as the increase in e-commerce spending, increased adoption of smartphones, a rise in preference for smartphone-based applications being used in day to day life, and development of smartphone-based applications for the banking sector are anticipated to primarily drive the application testing segment of the market in focus during the forecast period.
This report provides an accurate prediction of the contribution of all the segments to the growth of the software testing services market size in ANZ and actionable market insights on post COVID-19 impact on each segment.
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Software Testing Services Market Scope in ANZ |
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Report Coverage |
Details |
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Page number |
120 |
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Base year |
2021 |
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Forecast period |
2022-2026 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 13.16% |
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Market growth 2022-2026 |
$ 1.61 billion |
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Market structure |
Fragmented |
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YoY growth (%) |
12.72 |
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Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
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Key companies profiled |
Accenture Plc, Atos SE, Capgemini SE, Cognizant Technology Solutions Corp., DXC Technology Co., HCL Technologies Ltd., Infosys Ltd., International Business Machines Corp., Tata Consultancy Services Ltd., and Wipro Ltd. |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
***1. Executive Summary
***2. Market Landscape
**2.1 Market ecosystem
*Exhibit 01: Parent market
**2.2: Market Characteristics
*Exhibit 02: Market Characteristics
**2.2 Value chain analysis
*Exhibit 03:Value Chain Analysis: IT Consulting and Other Services Market
*2.2.1 Inputs
*2.2.2 Operations
*2.2.3 Marketing and sales
*2.2.4 Service
*2.2.5 Support activities
*2.2.6 Innovations
***3. Market Sizing
**3.1 Market definition
*Exhibit 04: Offerings of vendors included in the market definition
**3.2 Market segment analysis
*Exhibit 05: Market segments
**3.3 Market size 2022
**3.4 Market outlook: Forecast for 2022 - 2026
*Exhibit 06:ANZ - Market size and forecast 2022 - 2026 ($ million)
*Exhibit 07:ANZ market: Year-over-year growth 2022 - 2026 (%)
***4. Five Forces Analysis
**4.1 Five Forces Summary
*Exhibit 08: Five forces analysis 2022 & 2026
**4.2 Bargaining power of buyers
*Exhibit 09: Bargaining power of buyers
**4.3 Bargaining power of suppliers
*Exhibit 10: Bargaining power of suppliers
**4.4 Threat of new entrants
*Exhibit 11: Threat of new entrants
**4.5 Threat of substitutes
*Exhibit 12: Threat of substitutes
**4.6 Threat of rivalry
*Exhibit 13: Threat of rivalry
**4.7 Market condition
*Exhibit 14: Market condition - Five forces 2021
***5. Market Segmentation by Product
**5.1 Market segments
*The segments covered in this chapter are:
*Exhibit 15: Product - Market share 2022-2026 (%)
**5.2 Comparison by Product
*Exhibit 16: Comparison by Product
**5.3 Application testing - Market size and forecast 2022-2026
*Exhibit 17: Application testing - Market size and forecast 2022-2026 ($ million)
*Exhibit 18: Application testing - Year-over-year growth 2022-2026 (%)
**5.4 Product testing - Market size and forecast 2022-2026
*Exhibit 19: Product testing - Market size and forecast 2022-2026 ($ million)
*Exhibit 20: Product testing - Year-over-year growth 2022-2026 (%)
**5.5 Market opportunity by Product
*Exhibit 21: Market opportunity by Product
***6. Market Segmentation by End-user
**6.1 Market segments
*The segments covered in this chapter are:
*Exhibit 22: End user - Market share 2022-2026 (%)
**6.2 Comparison by End-user
*Exhibit 23: Comparison by End user
**6.3 BFSI - Market size and forecast 2022-2026
*Exhibit 24: BFSI - Market size and forecast 2022-2026 ($ million)
*Exhibit 25: BFSI - Year-over-year growth 2022-2026 (%)
**6.4 Telecom and media - Market size and forecast 2022-2026
*Exhibit 26: Telecom and media - Market size and forecast 2022-2026 ($ million)
*Exhibit 27: Telecom and media - Year-over-year growth 2022-2026 (%)
**6.5 Manufacturing - Market size and forecast 2022-2026
*Exhibit 28: Manufacturing - Market size and forecast 2022-2026 ($ million)
**6.6 Retail - Market size and forecast 2022-2026
*Exhibit 30: Retail - Market size and forecast 2022-2026 ($ million)
*Exhibit 31: Retail - Year-over-year growth 2022-2026 (%)
**6.7 Government - Market size and forecast 2022-2026
*Exhibit 32: Government - Market size and forecast 2022-2026 ($ million)
*Exhibit 33: Government - Year-over-year growth 2022-2026 (%)
**6.8 Others- Market size and forecast 2022-2026
*Exhibit 34: Others- Market size and forecast 2022-2026 ($ million)
*Exhibit 35: Others- Year-over-year growth 2022-2026 (%)
**6.9 Market opportunity by End user
*Exhibit 36: Market opportunity by End user
***7. Customer landscape
**7.1 Overview
*Exhibit 37: Customer landscape
***8. Drivers, Challenges, and Trends
**8.1 Market drivers
*8.1.1 Need for cost reduction and faster time-to-market
*8.1.2 Increased adoption of SaaS-based solutions
*8.1.3 Rise in test automation services
**8.2 Market challenges
*8.2.1 Availability of open-source and free testing tools
*8.2.2 Shortage of skilled software testing professionals
*8.2.3 Challenges pertaining to outsourcing
**8.3 Market trends
*8.3.1 Evolution of software testing labs
*8.3.2 Emergence of virtualized test environments
*8.3.3 Use of AI and ML in software testing process
***9. Vendor Landscape
**9.1 Competitive scenario
**9.2 Vendor landscape
*Exhibit 38: Vendor Landscape
**9.3 Landscape disruption
*Exhibit 39: Landscape disruption
**9.4 Industry risks
*Exhibit 40: Industry risks
***10. Vendor Analysis
**10.1 Vendors covered
*Exhibit 41: Vendors covered
**10.2 Market positioning of vendors
*Exhibit 42:Market positioning of vendors
**10.3 Accenture Plc
*Exhibit 43: Accenture Plc - Overview
*Exhibit 44: Accenture Plc - Business segments
*Exhibit 45: Accenture Plc-Key news
*Exhibit 46: Accenture Plc - Key offerings
*Exhibit 47: Accenture Plc - Segment focus
**10.4 Atos SE
*Exhibit 48: Atos SE - Overview
*Exhibit 49: Atos SE - Business segments
*Exhibit 50: Atos SE-Key news
*Exhibit 51: Atos SE - Key offerings
*Exhibit 52: Atos SE - Segment focus
**10.5 Capgemini SE
*Exhibit 53: Capgemini SE - Overview
*Exhibit 54: Capgemini SE - Business segments
*Exhibit 55: Capgemini SE-Key news
*Exhibit 56: Capgemini SE - Key offerings
*Exhibit 57: Capgemini SE - Segment focus
**10.6 Cognizant Technology Solutions Corp.
*Exhibit 58: Cognizant Technology Solutions Corp. - Overview
*Exhibit 59: Cognizant Technology Solutions Corp. - Business segments
*Exhibit 60: Cognizant Technology Solutions Corp. -Key news
*Exhibit 61: Cognizant Technology Solutions Corp. - Key offerings
*Exhibit 62: Cognizant Technology Solutions Corp. - Segment focus
**10.7 DXC Technology Co.
*Exhibit 63: DXC Technology Co. - Overview
*Exhibit 64: DXC Technology Co. - Business segments
*Exhibit 65: DXC Technology Co.-Key news
*Exhibit 66: DXC Technology Co. - Key offerings
*Exhibit 67: DXC Technology Co. - Segment focus
**10.8 HCL Technologies Ltd. &n
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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