Titanium Dioxide Market Analysis Report 2023-2027:
The Global Titanium Dioxide Market size is estimated to grow by USD 6,899.93 million between 2022 and 2027 exhibiting a CAGR of 5.66%. The important factors driving the market include the growing demand for lightweight vehicles, the rising use of TiO2 in the ceramic industry, and the increasing use of TiO2 as an absorbent of pollutants.
This titanium dioxide market research report extensively covers market segmentation by application (paints, plastics, paper, and others), type (sulfate process and chloride process), and geography (APAC, North America, Europe, South America, and Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges.
What will be the Titanium Dioxide Market Size During the Forecast Period?

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Titanium Dioxide Market Definition:
TiO2 is a naturally occurring oxide of titanium and is also known as titania. It is obtained by processing a variety of titanium-containing minerals, including ilmenite and rutile. The major application areas of TiO2 are paper and plastics, as well as paints and varnishes, which together account for more than 70% of the world's TiO2 consumption. Other pigment applications include cosmetic products, printing inks, rubber, fibers, and food. It is also used in the production of technical pure titanium, electrical ceramics, glass and glass ceramics, electric conductors, metal patinas, catalysts, and chemical intermediates.
Titanium Dioxide Market: Key Drivers, Trends, Challenges
Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers, trends, and challenges will help companies refine their marketing strategies to gain a competitive advantage.
Key Titanium Dioxide Market Drivers
Increasing the use of TiO2 as an absorbent of pollutants is a major titanium dioxide market driver. Nitrogen oxide is a major air pollutant emitted by diesel and petrol engines, contributing to smog formation and posing health risks. TiO2, a photocatalyst, is utilized to absorb and remove such pollutants. Through photocatalysis, TiO2 coatings interact with nitrogen oxide and convert it into harmless substances. This versatile compound is incorporated into various materials like cement, paints, tiles, and windows to absorb and decompose environmental pollutants. Porsche, for example, coated sections of its factory facade in Germany with TiO2 to convert absorbed pollutants into water and nitrate. Ambulances in Italy were also fitted with TiO2 interior linings to clean surfaces, while Toyota employed TiO2-coated billboards in California to eliminate air pollution caused by vehicles. The increasing adoption of TiO2 as a pollutant absorber is expected to drive market growth in the forecast period.
Significant Titanium Dioxide Market Trends
The growing popularity of three-dimensional (3D) printed TiO2 is a major trend in the titanium dioxide market. 3D printing, also known as additive manufacturing, is a process that creates three-dimensional objects from digital files. This innovative technology allows for the production of complex objects using various materials. Advancements in 3D printing with TiO2 present the potential for durable and robust components. 3D-printed TiO2 finds applications in sectors such as construction, automotive, and healthcare. In construction, it enables the creation of intricate designs and shapes for facades in various infrastructure projects. TiO2 acts as a photocatalyst, using sunlight to absorb nitrogen oxides and converting them into stable compounds. This application helps mitigate pollution and facilitates easy maintenance. In healthcare, 3D-printed TiO2 can be used as an implant material, addressing concerns related to aseptic loosening and stress shielding. The strength, reliability, biocompatibility, and corrosion resistance of 3D-printed TiO2 makes it an ideal choice for implants. These applications are expected to drive the demand for 3D-printed TiO2 in the forecast period.
Major Titanium Dioxide Market Challenges
The rise in the price of TiO2 is a major titanium dioxide market challenge. The high price of TiO2 is a significant hindrance to its widespread adoption. The price increase can be attributed to China's export prices for spot cargoes, which rose between 2019 and 2022. China, the leading global producer of TiO2, experienced plant closures due to environmental non-compliance, further impacting production capacity and creating a supply-demand imbalance. Consequently, major TiO2 vendors raised prices to compensate. For example, Venator Materials and Ishihara Sangyo Kaisha Ltd. announced price increases for TiO2 pigments in 2020. The paints and coatings industry, a major consumer of TiO2, is likely to face price increases as well. This may prompt developing economies to seek alternative materials or reduce TiO2 usage. Manufacturers are exploring options like natural fillers and extenders to mitigate costs. These rising prices of TiO2 are expected to impede market growth in the forecast period.
Titanium Dioxide Market Segmentation by Application, Type, Geography
Application Analysis
The market share growth of the paint segment will be significant during the forecast period. The paints segment accounts for the largest share of the global TiO2 market by application. TiO2 acts as a whitener that scatters visible light to give off an opaque color and creates a reflective, bright-quality color when applied on a surface. When TiO2 is mixed in paints, it ensures the longevity of the paints and continued protection of substrates while providing aesthetic appeal, opacity, and durability. The rise in the number of residential and non-residential construction projects across the world is fueling the demand for paints.

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The paint segment was valued at USD 9,616.53 million in 2017 and continue to grow until 2021. The rapid growth in automobile production globally is expected to drive demand for paints during the forecast period. Titanium is widely used in vehicle paints, given its resilience and brightness. The high refractive index of titanium also makes it suitable for pigments in vehicles. Furthermore, TiO2 is used as coatings in commercial and residential interiors and exteriors, aircraft, automobiles, machines, traffic paint, and appliances. Such factors are expected to increase the demand for TiO2 in paints during the forecast period.
Type Analysis
Based on type, the sulfate process holds the largest market share. The sulfate process is a commonly used method for producing TiO2, particularly in China, the leading global producer. This traditional batch process extracts TiO2 using sulfuric acid from low-grade ores, yielding both anatase and rutile-grade pigments. Companies in the coating, ink, fiber, and paper industries still rely on the sulfate process to manufacture high-quality grades. However, the sulfate process faces challenges. It requires expensive raw materials, leading to higher production costs compared to the chloride process. In response, some manufacturers have raised prices for sulfate-grade TiO2. Moreover, the sulfate process generates significant volumes of acidic waste, posing environmental concerns. To address pollution issues, manufacturers are shifting focus toward the chloride process. This transition is expected to limit the growth of the global TiO2 market through the sulfate process in the forecast period.
Regional Analysis
APAC is estimated to contribute 56% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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APAC is projected to be the largest consumer of TiO2 in the forecast period, with China being a significant contributor to the regional market due to the presence of numerous TiO2 vendors. The demand for TiO2 in key countries like Japan, India, and Australia is also driving market growth. The strong construction sector activity, coupled with infrastructure investments, is expected to boost TiO2 demand in the region. Notable construction projects include the launch of a destination mall in India and the construction of the Shimao Shenzhen-Hong Kong International Centre in China. China alone plans to invest approximately USD 1.4 trillion in major construction projects in the next five years. These developments in new infrastructure are likely to drive the demand for TiO2 in applications such as paints and coatings.
Major TiO2 vendors in APAC, including AnHui Annada Titanium Industry, CNNC HUA YUAN TiO2, ISHIHARA SANGYO KAISHA, Lomon Billions, TAYCA, and Argex Titanium, are aiming to enhance their market share through joint ventures and business expansions. Supply constraints in the Chinese market have led to increased prices for TiO2, but recent trends indicate a potential boost in supplies, supporting market growth. The rapid industrialization in developing economies and government-led infrastructure projects across the region are expected to drive the demand for paints and coatings, thus fueling the growth of the TiO2 market.
The TiO2 market in the APAC region was negatively affected by the COVID-19 outbreak in 2020. Stringent lockdowns, travel restrictions, and other disruptions led to a decline in the demand for paints, construction activities, and cosmetic production. However, with the resumption of business and industrial activities in 2021, driven by large-scale vaccination drives in countries like China, India, Japan, and Singapore, the demand for TiO2 has increased. Factors such as rising disposable income, growing middle-class spending, changing lifestyles, and a preference for high-quality products have further contributed to the increased demand for TiO2 in skincare products and infrastructure spending. As a result, the APAC region is expected to experience growing demand for TiO2 in the forecast period.
Who are the Major Titanium Dioxide Market Vendors?
Vendors are implementing various strategies by analyzing factors such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product or service launches, to enhance their presence in the market.
Zhtb- The company offers high grade rutile Type titanium dioxide products, which are widely used in coatings, plastics, paper, ink and other fields.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:
- Anhui Annada Titanium Industry Co. Ltd.
- CATHAY INDUSTRIES
- Cinkarna metalursko kemicna industrija Celje d. d.
- CNNC Huayuan Titanium Dioxide Co. Ltd.
- Evonik Industries AG
- Group DF Ltd.
- Grupa Azoty SA
- Hangzhou Harmony Chemical Co. Ltd.
- INEOS Group Holdings SA
- Ishihara Sangyo Kaisha Ltd.
- Lomon Billions Group Co. Ltd.
- Nanjing Titanium Dioxide Chemical Co. Ltd.
- NINGBO XINFU TITANIUM DIOXIDE CO. LTD.
- Panzhihua Haifengxin Chemical Industry Co. Ltd.
- PRECHEZA AS
- Tayca Corp.
- The Chemours Co.
- The Kerala Minerals and Metals Ltd.
- Tronox Holdings Plc
- Venator Materials Plc
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
Segment Overview
The titanium dioxide market research report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
- Application Outlook (USD Million, 2017 - 2027)
- Paints
- Plastics
- Paper
- Others
- Type Outlook (USD Million, 2017 - 2027)
- Sulfate process
- Chloride process
- Region Outlook (USD Million, 2017 - 2027)
- Europe
- U.K.
- Germany
- France
- Rest of Europe
- Middle East & Africa
- Saudi Arabia
- South Africa
- Rest of the Middle East & Africa
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Titanium Dioxide Market Scope
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Report Coverage
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Details
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Page number
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168
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Base year
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2022
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Historic period
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2017-2021
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Forecast period
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2023-2027
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Growth momentum & CAGR
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Accelerate at a CAGR of 5.66%
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Market growth 2023-2027
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USD 6,899.93 million
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Market structure
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Fragmented
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YoY growth 2022-2023(%)
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5.36
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Regional analysis
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APAC, North America, Europe, South America, and Middle East and Africa
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Performing market contribution
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APAC at 56%
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Key countries
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US, China, Japan, Germany, and UK
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Competitive landscape
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Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
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Key companies profiled
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Anhui Annada Titanium Industry Co. Ltd., CATHAY INDUSTRIES, Cinkarna metalursko kemicna industrija Celje d. d., CNNC Huayuan Titanium Dioxide Co. Ltd., Evonik Industries AG, Group DF Ltd., Grupa Azoty SA, Hangzhou Harmony Chemical Co. Ltd., INEOS Group Holdings SA, Ishihara Sangyo Kaisha Ltd., Lomon Billions Group Co. Ltd., Nanjing Titanium Dioxide Chemical Co. Ltd., NINGBO XINFU TITANIUM DIOXIDE CO. LTD., Panzhihua Haifengxin Chemical Industry Co. Ltd., PRECHEZA AS, Tayca Corp., The Chemours Co., The Kerala Minerals and Metals Ltd., Tronox Holdings Plc, and Venator Materials Plc
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Market dynamics
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Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
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Customization purview
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If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.
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What are the Key Data Covered in this Titanium Dioxide Market Research Report?
- CAGR of the market during the forecast period
- Detailed information on factors that will drive the growth of the market between 2023 and 2027
- Precise estimation of the size of the market size and its contribution of the market in focus to the parent market
- Accurate predictions about upcoming trends and changes in consumer behavior
- Growth of the market industry across APAC, North America, Europe, South America, and Middle East and Africa
- Thorough analysis of the market’s competitive landscape and detailed information about vendors
- Comprehensive analysis of factors that will challenge the growth of titanium dioxide market vendors
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