Alcoholic Beverages Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2023-2027

Published: Nov 2022

Pages: 162

SKU: IRTNTR72902

Snapshot

Alcoholic Beverages Market Analysis Forecast 2023-2027

The Global Alcoholic Beverages Market size is forecast to increase by USD 440.18 billion at a CAGR of 3.5% between 2022 and 2027. This market research and growth report also includes an in-depth analysis of drivers, trends, and challenges. The growth of the market is being driven by the increasing popularity of craft drinks. Craft beers are becoming more popular and many varieties are available. Established beer companies may launch their own line of craft beer or acquire existing brands to expand their marketing techniques and distribution networks. The craft spirits, craft liquor, craft cocktails, and craft cider segments are also growing. Young female consumers prefer craft ciders. The craft spirits segment includes handcrafted and ultra-premium drinks made with traditional techniques. Demand for craft spirits is increasing due to a desire for new flavors and varieties, particularly among Gen-X and Millennial consumers. These drinks are often made with fresh fruits and vegetables and a blend of other ingredients, contributing to the growth of the alcoholic drinks market.

Market Overview

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Market Segmentation

The market share growth by the beer segment will be significant during the forecast period. This segment has had the highest sales and revenue over the past few years, and it is expected to continue to dominate the market during the forecast period. However, in terms of volume, the beer segment is expected to register a declining growth rate during the forecast period. The reason for this is that the global beer market has reached its state of maturity in North America and Western Europe. Southeast Asia is becoming a promising market for beer producers, owing to the presence of a young population, high economic growth, and lower levels of alcoholic beverage consumption than developed countries.

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The beer segment showed a gradual increase in market share of USD 891.11 billion in 2017 and continued to grow by 2021. International vendors such as Heineken and Carlsberg Breweries AS (Carlsberg) are continuously expanding their businesses in this region by acquiring various dominant local brands. In addition to this, the increasing preference for premium drinks and the rising demand for newer varieties and flavors of alcoholic beverages among consumers, especially Millennials, have also led to a declining growth rate in the beer market. Stringent government regulations related to imports and distribution also act as barriers to the growth of the global beer market during the forecast period. Furthermore, our report provides a brief analysis of the historical and forecast market share and their segments along with the reasons for growth from 2017 to 2027.

The growth of this segment is primarily attributed to the increasing adoption of alcoholic drinks by residential consumers, which is driven by an increase in the global demand.

Key Regions

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Europe is projected to contribute 32% of the market's growth by 2027. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

The market in the region is driven by steady growth in Eastern Europe. Breweries are one of the largest businesses in many European countries and generate huge opportunities for employment. France, Germany, Russia, the UK, Belgium, Romania, and Poland are some of the key alcoholic beverage-consuming countries in Europe.

Market Dynamics and Customer Landscape

The market offers a wide array of traditional beers, wines, and other alcoholic drinks, crafted through fermenting grains, fruits, sugars, tubers, plant saps, honey, and even milk, adhering to regulations that include warning labels indicating alcohol content percentage, while also embracing environmental responsibility with options such as organic wines and biodynamic wines packaged in eco-friendly solutions, reflecting local special circumstances and cultural and religious factors shaping the wine culture and beer market worldwide. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers, trends, and challenges will help stakeholders in the value chain refine their marketing strategies to gain a competitive advantage.

Significant Market Trends

The trend of this market is being influenced by the increasing consumption of alcoholic drinks, particularly in developing economies like India, China, Indonesia, and Singapore. There is a rising demand for premium alcoholic drinks, which is driving the industry forward. To meet this demand, alcoholic beverage producers are enhancing their distribution channels and expanding sales to online and convenience stores. These efforts are significantly contributing to the growth of the market.

Innovations and new product launches in alcoholic beverages are also fueling market growth. For example, in January 2020, Constellation Brands Inc introduced its Unshackled luxury wine brand across the US through its Prisoner Wine Company brand. These factors are expected to continue supporting the growth of the market in the forecast period.

Major Market Challenge

The prominence of counterfeit products may impede the market growth. This industry is under constant threat from the flourishing market for counterfeit alcoholic beverages. Such items can affect the health of consumers to a great extent and lead to heavy revenue losses for manufacturers across the world. These products are bottled and labeled, mimicking the original ones. Vodka is one of the most common counterfeit spirits.

In China, there have been several cases of illegal sales of homemade rice wines, which is slowing down the growth of the organized wine market. In addition, there have been incidents where many old, used, and empty wine bottles were being purchased and filled with spurious alcoholic beverages, which were then passed off as branded liquor. Thus, it is important to combat the growth of counterfeit alcoholic beverages, as it can hamper the growth of the market during the forecast period.

Customer Landscape

The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Alcoholic-Beverages Market Customer Landscape

Major Companies Overview

Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Key Offering- Anheuser Busch InBev SA company offers alcoholic-beverages under its brands Aguila, Beck's
Key Offering- Asahi Group Holdings Ltd company offers alcoholic-drink under its brands Super Dry, Peroni, Nikka Whisky.
Key Offering- Carlsberg AS company offers alcoholic-beverages such as Tuborg Green, 1664 Blanc, Brooklyn Pilsner.

The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

Market Analyst Overview

The market encompasses a wide array of products derived from various sources like ethanol obtained through fermenting grains, sugar, and other ingredients such as tubers, plant saps, honey, and even milk. With each beverage, consumers are met with varying alcohol content percentages that are often accompanied by warning labels. While traditional ingredients like malted barley and hops are commonly associated with beer production, crushed grapes dominate wine-making. Increasingly, there's a shift towards environmental responsibility with the emergence of organic wines and biodynamic wines, often presented in eco-friendly packaging solutions. Local special circumstances and cultural factors, including wine culture and religious factors, further influence consumer preferences in this dynamic market.

Alcoholic consumption involves the consumption of beverages containing ethanol, a product of the fermentation process facilitated by yeasts and sometimes bacteria. This process converts carbohydrates into ethanol and carbon dioxide. The production of various alcoholic beverages such as whiskey and liquors often involves distillation. However, excessive consumption can lead to alcoholism and health issues like heart disease, hypertension, stroke, cirrhosis, alcoholic hepatitis, fatty liver, and various cancers. Moreover, alcohol abuse is associated with increased risks of accidents and cardiovascular diseases. Despite these risks, the market continues to offer diverse products, including ready-to-drink cocktails and premium cocktails, catering to consumer preferences.

Segment Overview

The report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.

Product
- Beer
- Spirits
- Wine
Distribution Channel Outlook
- Off-trade
- On-trade
Region Outlook
- Europe
  - The U.K.
  - Germany
  - France
  - Rest of Europe
- North America
  - The U.S.
  - Canada
- APAC
  - China
  - India
- Middle East & Africa
  - Saudi Arabia
  - South Africa
  - Rest of the Middle East & Africa
- South America
  - Argentina
  - Brazil
  - Chile

Alcoholic-Beverages Market Scope
Report Coverage	Details
Page number	162
Base year	2022
Historic period	2017-2021
Forecast period	2023-2027
Growth momentum & CAGR	Accelerate at a CAGR of 3.5%
Market growth 2023-2027	USD 440.18 billion
Market structure	USD Fragmented
YoY growth 2022-2023(%)	2.5
Regional analysis	Europe, APAC, North America, South America, and Middle East and Africa
Performing market contribution	Europe at 32%
Key countries	US, Canada, China, France, and Germany
Competitive landscape	Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks
Key companies profiled	Anheuser Busch InBev SA, Asahi Group Holdings Ltd., Bells Brewery Inc., Carlsberg AS, Constellation Brands Inc., D.G. Yuengling and Son Inc., Davide Campari Milano NV, Deschutes Brewery, Diageo Plc, FIFCO USA , Heineken NV, Kirin Holdings Co. Ltd., Molson Coors Beverage Co., New Belgium Brewing Co. Inc., Pernod Ricard SA, Stone Brewing Co. LLC, Suntory Beverage and Food Ltd., Treasury Wine Estates Ltd., Victory Brewing Co., and Yanghe Distillery Co. Ltd.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
Customization purview	If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

CAGR of the market during the forecast period
Detailed information on factors that will drive the market growth and forecasting between 2023 and 2027
Precise estimation of the size of the market and its contribution of the market in focus to the parent market
Accurate predictions about upcoming trends and changes in consumer behaviour
Market growth analysis across Europe, APAC, North America, South America, and Middle East and Africa
Thorough analysis of the market’s competitive landscape and detailed information about vendors
Market forecasting of factors that will challenge the growth of alcoholic beverages market vendors

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Table of Contents

1 Executive Summary

1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Global Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
- Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
- Exhibit 07: Executive Summary – Chart on Incremental Growth
- Exhibit 08: Executive Summary – Data Table on Incremental Growth
- Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Exhibit 10: Parent market
- Exhibit 11: Market Characteristics

3 Market Sizing

3.1 Market definition
- Exhibit 12: Offerings of vendors included in the market definition

3.2 Market segment analysis
- Exhibit 13: Market segments

3.3 Market size 2022

3.4 Market outlook: Forecast for 2022-2027
- Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ billion)
- Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ billion)
- Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
- Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

4.1 Global alcoholic beverages market 2017 - 2021
- Exhibit 18: Historic Market Size – Data Table on Global alcoholic beverages market 2017 - 2021 ($ billion)

4.2 Product Segment Analysis 2017 - 2021
- Exhibit 19: Historic Market Size – Product Segment 2017 - 2021 ($ billion)

4.3 Distribution channel Segment Analysis 2017 - 2021
- Exhibit 20: Historic Market Size – Distribution channel Segment 2017 - 2021 ($ billion)

4.4 Geography Segment Analysis 2017 - 2021
- Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ billion)

4.5 Country Segment Analysis 2017 - 2021
- Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ billion)

5 Five Forces Analysis

5.1 Five forces summary
- Exhibit 23: Five forces analysis - Comparison between 2022 and 2027

5.2 Bargaining power of buyers
- Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

5.3 Bargaining power of suppliers
- Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

5.4 Threat of new entrants
- Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027

5.5 Threat of substitutes
- Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027

5.6 Threat of rivalry
- Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027

5.7 Market condition
- Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Product

6.1 Market segments
- Exhibit 30: Chart on Product - Market share 2022-2027 (%)
- Exhibit 31: Data Table on Product - Market share 2022-2027 (%)

6.2 Comparison by Product
- Exhibit 32: Chart on Comparison by Product
- Exhibit 33: Data Table on Comparison by Product

6.3 Beer - Market size and forecast 2022-2027
- Exhibit 34: Chart on Beer - Market size and forecast 2022-2027 ($ billion)
- Exhibit 35: Data Table on Beer - Market size and forecast 2022-2027 ($ billion)
- Exhibit 36: Chart on Beer - Year-over-year growth 2022-2027 (%)
- Exhibit 37: Data Table on Beer - Year-over-year growth 2022-2027 (%)

6.4 Spirits - Market size and forecast 2022-2027
- Exhibit 38: Chart on Spirits - Market size and forecast 2022-2027 ($ billion)
- Exhibit 39: Data Table on Spirits - Market size and forecast 2022-2027 ($ billion)
- Exhibit 40: Chart on Spirits - Year-over-year growth 2022-2027 (%)
- Exhibit 41: Data Table on Spirits - Year-over-year growth 2022-2027 (%)

6.5 Wine - Market size and forecast 2022-2027
- Exhibit 42: Chart on Wine - Market size and forecast 2022-2027 ($ billion)
- Exhibit 43: Data Table on Wine - Market size and forecast 2022-2027 ($ billion)
- Exhibit 44: Chart on Wine - Year-over-year growth 2022-2027 (%)
- Exhibit 45: Data Table on Wine - Year-over-year growth 2022-2027 (%)

6.6 Market opportunity by Product
- Exhibit 46: Market opportunity by Product ($ billion)

7 Market Segmentation by Distribution Channel

7.1 Market segments
- Exhibit 47: Chart on Distribution Channel - Market share 2022-2027 (%)
- Exhibit 48: Data Table on Distribution Channel - Market share 2022-2027 (%)

7.2 Comparison by Distribution Channel
- Exhibit 49: Chart on Comparison by Distribution Channel
- Exhibit 50: Data Table on Comparison by Distribution Channel

7.3 Off-trade - Market size and forecast 2022-2027
- Exhibit 51: Chart on Off-trade - Market size and forecast 2022-2027 ($ billion)
- Exhibit 52: Data Table on Off-trade - Market size and forecast 2022-2027 ($ billion)
- Exhibit 53: Chart on Off-trade - Year-over-year growth 2022-2027 (%)
- Exhibit 54: Data Table on Off-trade - Year-over-year growth 2022-2027 (%)

7.4 On-trade - Market size and forecast 2022-2027
- Exhibit 55: Chart on On-trade - Market size and forecast 2022-2027 ($ billion)
- Exhibit 56: Data Table on On-trade - Market size and forecast 2022-2027 ($ billion)
- Exhibit 57: Chart on On-trade - Year-over-year growth 2022-2027 (%)
- Exhibit 58: Data Table on On-trade - Year-over-year growth 2022-2027 (%)

7.5 Market opportunity by Distribution Channel
- Exhibit 59: Market opportunity by Distribution Channel ($ billion)

8 Customer Landscape

8.1 Customer landscape overview
- Exhibit 60: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
- Exhibit 61: Chart on Market share by geography 2022-2027 (%)
- Exhibit 62: Data Table on Market share by geography 2022-2027 (%)

9.2 Geographic comparison
- Exhibit 63: Chart on Geographic comparison
- Exhibit 64: Data Table on Geographic comparison

9.3 Europe - Market size and forecast 2022-2027
- Exhibit 65: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
- Exhibit 66: Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
- Exhibit 67: Chart on Europe - Year-over-year growth 2022-2027 (%)
- Exhibit 68: Data Table on Europe - Year-over-year growth 2022-2027 (%)

9.4 APAC - Market size and forecast 2022-2027
- Exhibit 69: Chart on APAC - Market size and forecast 2022-2027 ($ billion)
- Exhibit 70: Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
- Exhibit 71: Chart on APAC - Year-over-year growth 2022-2027 (%)
- Exhibit 72: Data Table on APAC - Year-over-year growth 2022-2027 (%)

9.5 North America - Market size and forecast 2022-2027
- Exhibit 73: Chart on North America - Market size and forecast 2022-2027 ($ billion)
- Exhibit 74: Data Table on North America - Market size and forecast 2022-2027 ($ billion)
- Exhibit 75: Chart on North America - Year-over-year growth 2022-2027 (%)
- Exhibit 76: Data Table on North America - Year-over-year growth 2022-2027 (%)

9.6 South America - Market size and forecast 2022-2027
- Exhibit 77: Chart on South America - Market size and forecast 2022-2027 ($ billion)
- Exhibit 78: Data Table on South America - Market size and forecast 2022-2027 ($ billion)
- Exhibit 79: Chart on South America - Year-over-year growth 2022-2027 (%)
- Exhibit 80: Data Table on South America - Year-over-year growth 2022-2027 (%)

9.7 Middle East and Africa - Market size and forecast 2022-2027
- Exhibit 81: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
- Exhibit 82: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
- Exhibit 83: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
- Exhibit 84: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)

9.8 US - Market size and forecast 2022-2027
- Exhibit 85: Chart on US - Market size and forecast 2022-2027 ($ billion)
- Exhibit 86: Data Table on US - Market size and forecast 2022-2027 ($ billion)
- Exhibit 87: Chart on US - Year-over-year growth 2022-2027 (%)
- Exhibit 88: Data Table on US - Year-over-year growth 2022-2027 (%)

9.9 China - Market size and forecast 2022-2027
- Exhibit 89: Chart on China - Market size and forecast 2022-2027 ($ billion)
- Exhibit 90: Data Table on China - Market size and forecast 2022-2027 ($ billion)
- Exhibit 91: Chart on China - Year-over-year growth 2022-2027 (%)
- Exhibit 92: Data Table on China - Year-over-year growth 2022-2027 (%)

9.10 Germany - Market size and forecast 2022-2027
- Exhibit 93: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
- Exhibit 94: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
- Exhibit 95: Chart on Germany - Year-over-year growth 2022-2027 (%)
- Exhibit 96: Data Table on Germany - Year-over-year growth 2022-2027 (%)

9.11 Canada - Market size and forecast 2022-2027
- Exhibit 97: Chart on Canada - Market size and forecast 2022-2027 ($ billion)
- Exhibit 98: Data Table on Canada - Market size and forecast 2022-2027 ($ billion)
- Exhibit 99: Chart on Canada - Year-over-year growth 2022-2027 (%)
- Exhibit 100: Data Table on Canada - Year-over-year growth 2022-2027 (%)

9.12 France - Market size and forecast 2022-2027
- Exhibit 101: Chart on France - Market size and forecast 2022-2027 ($ billion)
- Exhibit 102: Data Table on France - Market size and forecast 2022-2027 ($ billion)
- Exhibit 103: Chart on France - Year-over-year growth 2022-2027 (%)
- Exhibit 104: Data Table on France - Year-over-year growth 2022-2027 (%)

9.13 Market opportunity by geography
- Exhibit 105: Market opportunity by geography ($ billion)

10 Drivers, Challenges, and Trends

10.1 Market drivers

10.2 Market challenges

10.3 Impact of drivers and challenges
- Exhibit 106: Impact of drivers and challenges in 2022 and 2027

10.4 Market trends

11 Vendor Landscape

11.1 Overview

11.2 Vendor landscape
- Exhibit 107: Overview on Criticality of inputs and Factors of differentiation

11.3 Landscape disruption
- Exhibit 108: Overview on factors of disruption

11.4 Industry risks
- Exhibit 109: Impact of key risks on business

12 Vendor Analysis

12.1 Vendors covered
- Exhibit 110: Vendors covered

12.2 Market positioning of vendors
- Exhibit 111: Matrix on vendor position and classification

12.3 Anheuser Busch InBev SA
- Exhibit 112: Anheuser Busch InBev SA - Overview
- Exhibit 113: Anheuser Busch InBev SA - Business segments
- Exhibit 114: Anheuser Busch InBev SA - Key offerings
- Exhibit 115: Anheuser Busch InBev SA - Segment focus

12.4 Asahi Group Holdings Ltd.
- Exhibit 116: Asahi Group Holdings Ltd. - Overview
- Exhibit 117: Asahi Group Holdings Ltd. - Business segments
- Exhibit 118: Asahi Group Holdings Ltd. - Key news
- Exhibit 119: Asahi Group Holdings Ltd. - Key offerings
- Exhibit 120: Asahi Group Holdings Ltd. - Segment focus

12.5 Bells Brewery Inc.
- Exhibit 121: Bells Brewery Inc. - Overview
- Exhibit 122: Bells Brewery Inc. - Product / Service
- Exhibit 123: Bells Brewery Inc. - Key offerings

12.6 Carlsberg AS
- Exhibit 124: Carlsberg AS - Overview
- Exhibit 125: Carlsberg AS - Business segments
- Exhibit 126: Carlsberg AS - Key offerings
- Exhibit 127: Carlsberg AS - Segment focus

12.7 Constellation Brands Inc.
- Exhibit 128: Constellation Brands Inc. - Overview
- Exhibit 129: Constellation Brands Inc. - Business segments
- Exhibit 130: Constellation Brands Inc. - Key offerings
- Exhibit 131: Constellation Brands Inc. - Segment focus

12.8 D.G. Yuengling and Son Inc.
- Exhibit 132: D.G. Yuengling and Son Inc. - Overview
- Exhibit 133: D.G. Yuengling and Son Inc. - Product / Service
- Exhibit 134: D.G. Yuengling and Son Inc. - Key offerings

12.9 Deschutes Brewery
- Exhibit 135: Deschutes Brewery - Overview
- Exhibit 136: Deschutes Brewery - Product / Service
- Exhibit 137: Deschutes Brewery - Key offerings

12.10 Diageo Plc
- Exhibit 138: Diageo Plc - Overview
- Exhibit 139: Diageo Plc - Business segments
- Exhibit 140: Diageo Plc - Key offerings
- Exhibit 141: Diageo Plc - Segment focus

12.11 FIFCO USA
- Exhibit 142: FIFCO USA - Overview
- Exhibit 143: FIFCO USA - Product / Service
- Exhibit 144: FIFCO USA - Key offerings

12.12 Heineken NV
- Exhibit 145: Heineken NV - Overview
- Exhibit 146: Heineken NV - Business segments
- Exhibit 147: Heineken NV - Key offerings
- Exhibit 148: Heineken NV - Segment focus

12.13 Kirin Holdings Co. Ltd.
- Exhibit 149: Kirin Holdings Co. Ltd. - Overview
- Exhibit 150: Kirin Holdings Co. Ltd. - Business segments
- Exhibit 151: Kirin Holdings Co. Ltd. - Key offerings
- Exhibit 152: Kirin Holdings Co. Ltd. - Segment focus

12.14 Molson Coors Beverage Co.
- Exhibit 153: Molson Coors Beverage Co. - Overview
- Exhibit 154: Molson Coors Beverage Co. - Business segments
- Exhibit 155: Molson Coors Beverage Co. - Key offerings
- Exhibit 156: Molson Coors Beverage Co. - Segment focus

12.15 New Belgium Brewing Co. Inc.
- Exhibit 157: New Belgium Brewing Co. Inc. - Overview
- Exhibit 158: New Belgium Brewing Co. Inc. - Product / Service
- Exhibit 159: New Belgium Brewing Co. Inc. - Key offerings

12.16 Pernod Ricard SA
- Exhibit 160: Pernod Ricard SA - Overview
- Exhibit 161: Pernod Ricard SA - Product / Service
- Exhibit 162: Pernod Ricard SA - Key offerings

12.17 Stone Brewing Co. LLC
- Exhibit 163: Stone Brewing Co. LLC - Overview
- Exhibit 164: Stone Brewing Co. LLC - Product / Service
- Exhibit 165: Stone Brewing Co. LLC - Key offerings

13 Appendix

13.1 Scope of the report

13.2 Inclusions and exclusions checklist
- Exhibit 166: Inclusions checklist
- Exhibit 167: Exclusions checklist

13.3 Currency conversion rates for US$
- Exhibit 168: Currency conversion rates for US$

13.4 Research methodology
- Exhibit 169: Research methodology
- Exhibit 170: Validation techniques employed for market sizing
- Exhibit 171: Information sources

13.5 List of abbreviations
- Exhibit 172: List of abbreviations

down: Validated the market based on the contribution of the global alcoholic beverages market to the overall distillers

Methodology

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

Manufacturers and suppliers
Channel partners
Industry experts
Strategic decision makers

Secondary sources

Industry journals and periodicals
Government data
Financial reports of key industry players
Historical data
Press releases

DATA ANALYSIS

Data Synthesis

Collation of data
Estimation of key figures
Analysis of derived insights

Data Validation

Triangulation with data models
Reference against proprietary databases
Corroboration with industry experts

REPORT WRITING

Qualitative

Market drivers
Market challenges
Market trends
Five forces analysis

Quantitative

Market size and forecast
Market segmentation
Geographical insights
Competitive landscape

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Key Questions Answered

What are the key global market and the regional market share?
What are the revenue-generating key market segments?
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Who are the key market vendors and their growth strategies?
What are the latest trends influencing the growth of this market?
What are the variables influencing the market growth in the primary regions?
What are the factors influencing the growth of the parent market?

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