Alternative Non Credential Courses Market by Type and Geography - Forecast and Analysis 2023-2027

Published: Mar 2023

Pages: 141

SKU: IRTNTR75088

Snapshot

Alternative Non Credential Courses Market Analysis Report 2023-2027

The alternative non credential courses market size is estimated to grow at a CAGR of 17.18% between 2022 and 2027. The market size is forecast to increase by USD 8.62 billion. The report includes historic market data from 2017 to 2021. It also extensively covers market segmentation by type (non-institutional and institutional) and geography (North America, Europe, APAC, South America, and Middle East and Africa). This report also includes an in-depth analysis of drivers, trends, and challenges.

The emergence of virtual schools is the key factor driving the growth of the global alternative non credential courses market. Recently, it has been observed that virtual schools are becoming more popular. This phenomenon is gaining momentum, especially in developed countries such as the United States and the United Kingdom. The virtual school uses a variety of online tools such as B. Online content and delivery formats. Content can be presented to students in the form of videos, animations, games, and audio. Moreover, such technologies are helping institutions run virtual learning classrooms. The rising penetration of cloud technology in education is facilitating the management of every aspect of the institution. Hence, all these factors are expected to support the adoption of virtual schools and subsequently accelerate the growth of the global alternative non-credential courses market during the forecast period.

What will be the size of the Alternative Non Credential Courses Market During the Forecast Period?

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Who are the Major Alternative Non Credential Courses Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Boston University: The company offers alternative non credential courses such as MS in Applied Business Analytics, and MS in Supply Chain Management.

The alternative non credential courses market report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Regional Insight

North America is estimated to contribute 56% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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Universities in the region are extensively experimenting with a number of educational technology products and services. These institutions are emphasizing the introduction of new forms of teaching and learning after online platforms penetrate the North American education industry. Many universities and colleges are focused on integrating products and tools that improve the quality of education.

Moreover, using ed-tech products and solutions does not improve the quality of education. With this in mind, the institution accompanies such assignments with changes in learning and assessment. This may be reflected in the massive adoption of classroom experiential learning, flipped classrooms, blended learning, and active learning. All of these steps are taken to make learning more student-centered, giving students the flexibility to choose their own method and pace of learning, which will increase the market growth during the forecast period.

Market Segmentation by Type

The non-institutional segment is estimated to witness significant growth during the forecast period. There are a variety of non-educational institutions, including Massive Open Online Courses (MOOCs) and industry-accredited programs that offer alternative courses without certification. In recent years, online education providers have started offering non-degree certificates to learners. Many alternative non-accredited course providers offer digital badges and various certificates that can highlight learners' skills and achievements. These non-traditional forms of credentials are being accepted in all companies, which will fuel further growth of the global alternative non credential courses market during the forecast period.

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The non-institutional segment was valued at USD 1.94 billion in 2017 and continued to grow by 2021. In this segment, the providers of MOOCs help students achieve their professional and educational goals. The growing number of MOOCs and the growing number of professionals who develop content for his MOOCs for free has led to a growing subscriber base for non-qualified alternative courses. MOOC content is developed by leading professors from universities around the world, so the quality of learning content is highly reliable and a major driver of the non-educational segment. Therefore, the non-institutional segment of the global non-qualification alternative courses market is expected to grow in these regions during the forecast period.

Alternative Non Credential Courses Market: Key Trends and Challenges

Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Trends

Rapid penetration of Internet-enabled devices is the primary trend in the global alternative non credential courses market growth. The rapid adoption of mobile phones and tablets and growing consumer demand for personalized learning are placing an increasing emphasis on online education. Several vendors in the global non-qualification alternative course market offer smartphone-compatible audiovisual and text content. Learners and educational institutions prefer online content over traditional printed textbooks because of the low cost of acquiring content and the ease of accessing content on the go. Educational institutions are encouraging students to bring their own digital devices to access digital education content.

Moreover, several companies are increasingly assisting educational institutions in developing and enhancing digital library systems through cloud computing. With the speedy development of major infrastructure in emerging economies such as China and India, the education system in these countries is increasingly rivaling developed economies such as the US and the UK. Hence, the adoption of smartphone devices as a preferred platform for educational content is expected to boost the growth of the global alternative non credential courses market during the forecast period.

Challenge

Inadequate cybersecurity measures are a major challenge to the growth of the global alternative non credential courses market. Cybersecurity refers to the protection of the software and hardware of digital systems as well as the data that feeds into digital systems. As education becomes more digital, threats related to information security, unauthorized access, and student privacy are increasing. Key reasons for the education sector's vulnerability to cyberattacks include the availability of valuable user and organizational data, lack of centralized data storage structures, and unregulated use of personal digital devices.

However, the major sources of cybersecurity threats to educational content include malware viruses, such as WannaCry, through social media, the virtualization of systems, and the consumerization of Information Technology (IT). Hence, the inadequacy of the cybersecurity measures adopted by educational institutions and individual learners is expected to hamper the growth of the global alternative non credential courses market during the forecast period.

Customer Landscape

The report includes the adoption lifecycle of the market, from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on market penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Alternative Non Credential Courses Market Customer Landscape

COVID-19 Recovery

During the COVID-19 pandemic, in the second quarter of 2020, vendors operating in the overall alternative non credential courses market in the US witnessed extensive competition from vendors offering free digital education publishing services for almost all subjects. Moreover, till the end of 2022, the regional market is expected to grow in terms of generating more enrolments on vendor platforms, where vendors are expected to compromise on profit margins and focus on increasing their customer base. Offering access to learners at an affordable cost makes learners habitual to online alternative non credential courses and leads to a permanent paid subscription after the COVID-19 pandemic is controlled in North America. However, the market is expected to also grow depending on the factor that populations will get habitual, and hence, the demand will continue to grow during the forecast period.

Segment Overview

The alternative non credential courses market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.

Type Outlook (USD Billion, 2017 - 2027)
- Non-institutional
- Institutional
Region Outlook (USD Billion, 2017 - 2027)
- North America
  - The U.S.
  - Canada
- Europe
  - U.K.
  - Germany
  - France
  - Rest of Europe
- APAC
  - China
  - India
- South America
  - Chile
  - Argentina
  - Brazil
- Middle East & Africa
  - Saudi Arabia
  - South Africa
  - Rest of the Middle East & Africa

Alternative Non Credential Courses Market Scope
Report Coverage	Details
Page number	141
Base year	2022
Historic period	2017-2021
Forecast period	2023-2027
Growth momentum & CAGR	Accelerate at a CAGR of 17.18%
Market growth 2023-2027	USD 8.62 billion
Market structure	Fragmented
YoY growth 2022-2023(%)	16.51
Regional analysis	North America, Europe, APAC, South America, and Middle East and Africa
Performing market contribution	North America at 56%
Key countries	US, China, India, Germany, and UK
Competitive landscape	Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks
Key companies profiled	Blue Mountain Community College, Boston University, Colorado State University, Columbia University, Elmira College, Harvard University, Michigan Technological University, Montgomery College, New York University, Southern New Hampshire University, Stanford University, Temple University, Tennessee Tech, University of Arkansas, University of Cape Town, University of Illinois, University of Pennsylvania, University of Southern Indiana, University System of New Hampshire, Yale University, Wake Technical Community College, and New York Institute of Finance Inc.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Alternative Non Credential Courses Market Research Report?

CAGR of the market during the forecast period
Detailed information on factors that will drive the growth of the market between 2023 and 2027
Precise estimation of the size of the market size and its contribution of the market in focus to the parent market
Accurate predictions about upcoming trends and changes in consumer behaviour
Growth of the market industry across North America, Europe, APAC, South America, and Middle East and Africa
Thorough analysis of the market’s competitive landscape and detailed information about companies
Comprehensive analysis of factors that will challenge the growth of market companies

We can help! Our analysts can customize this market research report to meet your requirements. Get in touch

Table of Contents

1 Executive Summary

1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Global Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
- Exhibit 06: Executive Summary – Chart on Incremental Growth
- Exhibit 07: Executive Summary – Data Table on Incremental Growth
- Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Exhibit 09: Parent market
- Exhibit 10: Market Characteristics

3 Market Sizing

3.1 Market definition
- Exhibit 11: Offerings of vendors included in the market definition

3.2 Market segment analysis
- Exhibit 12: Market segments

3.3 Market size 2022

3.4 Market outlook: Forecast for 2022-2027
- Exhibit 13: Chart on Global - Market size and forecast 2022-2027 ($ billion)
- Exhibit 14: Data Table on Global - Market size and forecast 2022-2027 ($ billion)
- Exhibit 15: Chart on Global Market: Year-over-year growth 2022-2027 (%)
- Exhibit 16: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

4.1 Global alternative non credential courses market 2017 - 2021
- Exhibit 17: Historic Market Size – Data Table on Global alternative non credential courses market 2017 - 2021 ($ billion)

4.2 Type Segment Analysis 2017 - 2021
- Exhibit 18: Historic Market Size – Type Segment 2017 - 2021 ($ billion)

4.3 Geography Segment Analysis 2017 - 2021
- Exhibit 19: Historic Market Size – Geography Segment 2017 - 2021 ($ billion)

4.4 Country Segment Analysis 2017 - 2021
- Exhibit 20: Historic Market Size – Country Segment 2017 - 2021 ($ billion)

5 Five Forces Analysis

5.1 Five forces summary
- Exhibit 21: Five forces analysis - Comparison between 2022 and 2027

5.2 Bargaining power of buyers
- Exhibit 22: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

5.3 Bargaining power of suppliers
- Exhibit 23: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

5.4 Threat of new entrants
- Exhibit 24: Threat of new entrants – Impact of key factors in 2022 and 2027

5.5 Threat of substitutes
- Exhibit 25: Threat of substitutes – Impact of key factors in 2022 and 2027

5.6 Threat of rivalry
- Exhibit 26: Threat of rivalry – Impact of key factors in 2022 and 2027

5.7 Market condition
- Exhibit 27: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Type

6.1 Market segments
- Exhibit 28: Chart on Type - Market share 2022-2027 (%)
- Exhibit 29: Data Table on Type - Market share 2022-2027 (%)

6.2 Comparison by Type
- Exhibit 30: Chart on Comparison by Type
- Exhibit 31: Data Table on Comparison by Type

6.3 Non-institutional - Market size and forecast 2022-2027
- Exhibit 32: Chart on Non-institutional - Market size and forecast 2022-2027 ($ billion)
- Exhibit 33: Data Table on Non-institutional - Market size and forecast 2022-2027 ($ billion)
- Exhibit 34: Chart on Non-institutional - Year-over-year growth 2022-2027 (%)
- Exhibit 35: Data Table on Non-institutional - Year-over-year growth 2022-2027 (%)

6.4 Institutional - Market size and forecast 2022-2027
- Exhibit 36: Chart on Institutional - Market size and forecast 2022-2027 ($ billion)
- Exhibit 37: Data Table on Institutional - Market size and forecast 2022-2027 ($ billion)
- Exhibit 38: Chart on Institutional - Year-over-year growth 2022-2027 (%)
- Exhibit 39: Data Table on Institutional - Year-over-year growth 2022-2027 (%)

6.5 Market opportunity by Type
- Exhibit 40: Market opportunity by Type ($ billion)
- Exhibit 41: Data Table on Market opportunity by Type ($ billion)

7 Customer Landscape

7.1 Customer landscape overview
- Exhibit 42: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

8 Geographic Landscape

8.1 Geographic segmentation
- Exhibit 43: Chart on Market share by geography 2022-2027 (%)
- Exhibit 44: Data Table on Market share by geography 2022-2027 (%)

8.2 Geographic comparison
- Exhibit 45: Chart on Geographic comparison
- Exhibit 46: Data Table on Geographic comparison

8.3 North America - Market size and forecast 2022-2027
- Exhibit 47: Chart on North America - Market size and forecast 2022-2027 ($ billion)
- Exhibit 48: Data Table on North America - Market size and forecast 2022-2027 ($ billion)
- Exhibit 49: Chart on North America - Year-over-year growth 2022-2027 (%)
- Exhibit 50: Data Table on North America - Year-over-year growth 2022-2027 (%)

8.4 Europe - Market size and forecast 2022-2027
- Exhibit 51: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
- Exhibit 52: Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
- Exhibit 53: Chart on Europe - Year-over-year growth 2022-2027 (%)
- Exhibit 54: Data Table on Europe - Year-over-year growth 2022-2027 (%)

8.5 APAC - Market size and forecast 2022-2027
- Exhibit 55: Chart on APAC - Market size and forecast 2022-2027 ($ billion)
- Exhibit 56: Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
- Exhibit 57: Chart on APAC - Year-over-year growth 2022-2027 (%)
- Exhibit 58: Data Table on APAC - Year-over-year growth 2022-2027 (%)

8.6 South America - Market size and forecast 2022-2027
- Exhibit 59: Chart on South America - Market size and forecast 2022-2027 ($ billion)
- Exhibit 60: Data Table on South America - Market size and forecast 2022-2027 ($ billion)
- Exhibit 61: Chart on South America - Year-over-year growth 2022-2027 (%)
- Exhibit 62: Data Table on South America - Year-over-year growth 2022-2027 (%)

8.7 Middle East and Africa - Market size and forecast 2022-2027
- Exhibit 63: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
- Exhibit 64: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
- Exhibit 65: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
- Exhibit 66: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)

8.8 US - Market size and forecast 2022-2027
- Exhibit 67: Chart on US - Market size and forecast 2022-2027 ($ billion)
- Exhibit 68: Data Table on US - Market size and forecast 2022-2027 ($ billion)
- Exhibit 69: Chart on US - Year-over-year growth 2022-2027 (%)
- Exhibit 70: Data Table on US - Year-over-year growth 2022-2027 (%)

8.9 China - Market size and forecast 2022-2027
- Exhibit 71: Chart on China - Market size and forecast 2022-2027 ($ billion)
- Exhibit 72: Data Table on China - Market size and forecast 2022-2027 ($ billion)
- Exhibit 73: Chart on China - Year-over-year growth 2022-2027 (%)
- Exhibit 74: Data Table on China - Year-over-year growth 2022-2027 (%)

8.10 Germany - Market size and forecast 2022-2027
- Exhibit 75: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
- Exhibit 76: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
- Exhibit 77: Chart on Germany - Year-over-year growth 2022-2027 (%)
- Exhibit 78: Data Table on Germany - Year-over-year growth 2022-2027 (%)

8.11 UK - Market size and forecast 2022-2027
- Exhibit 79: Chart on UK - Market size and forecast 2022-2027 ($ billion)
- Exhibit 80: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
- Exhibit 81: Chart on UK - Year-over-year growth 2022-2027 (%)
- Exhibit 82: Data Table on UK - Year-over-year growth 2022-2027 (%)

8.12 India - Market size and forecast 2022-2027
- Exhibit 83: Chart on India - Market size and forecast 2022-2027 ($ billion)
- Exhibit 84: Data Table on India - Market size and forecast 2022-2027 ($ billion)
- Exhibit 85: Chart on India - Year-over-year growth 2022-2027 (%)
- Exhibit 86: Data Table on India - Year-over-year growth 2022-2027 (%)

8.13 Market opportunity by geography
- Exhibit 87: Market opportunity by geography ($ billion)
- Exhibit 88: Data Tables on Market opportunity by geography ($ billion)

9 Drivers, Challenges, and Trends

9.1 Market drivers

9.2 Market challenges

9.3 Impact of drivers and challenges
- Exhibit 89: Impact of drivers and challenges in 2022 and 2027

9.4 Market trends

10 Vendor Landscape

10.1 Overview

10.2 Vendor landscape
- Exhibit 90: Overview on Criticality of inputs and Factors of differentiation

10.3 Landscape disruption
- Exhibit 91: Overview on factors of disruption

10.4 Industry risks
- Exhibit 92: Impact of key risks on business

11 Vendor Analysis

11.1 Vendors covered
- Exhibit 93: Vendors covered

11.2 Market positioning of vendors
- Exhibit 94: Matrix on vendor position and classification

11.3 Boston University
- Exhibit 95: Boston University - Overview
- Exhibit 96: Boston University - Product / Service
- Exhibit 97: Boston University - Key offerings

11.4 Columbia University
- Exhibit 98: Columbia University - Overview
- Exhibit 99: Columbia University - Product / Service
- Exhibit 100: Columbia University - Key offerings

11.5 Harvard University
- Exhibit 101: Harvard University - Overview
- Exhibit 102: Harvard University - Product / Service
- Exhibit 103: Harvard University - Key news
- Exhibit 104: Harvard University - Key offerings

11.6 Michigan Technological University
- Exhibit 105: Michigan Technological University - Overview
- Exhibit 106: Michigan Technological University - Product / Service
- Exhibit 107: Michigan Technological University - Key offerings

11.7 New York Institute of Finance Inc.
- Exhibit 108: New York Institute of Finance Inc. - Overview
- Exhibit 109: New York Institute of Finance Inc. - Product / Service
- Exhibit 110: New York Institute of Finance Inc. - Key offerings

11.8 New York University
- Exhibit 111: New York University - Overview
- Exhibit 112: New York University - Product / Service
- Exhibit 113: New York University - Key news
- Exhibit 114: New York University - Key offerings

11.9 Southern New Hampshire University
- Exhibit 115: Southern New Hampshire University - Overview
- Exhibit 116: Southern New Hampshire University - Product / Service
- Exhibit 117: Southern New Hampshire University - Key offerings

11.10 Stanford University
- Exhibit 118: Stanford University - Overview
- Exhibit 119: Stanford University - Product / Service
- Exhibit 120: Stanford University - Key offerings

11.11 Temple University
- Exhibit 121: Temple University - Overview
- Exhibit 122: Temple University - Product / Service
- Exhibit 123: Temple University - Key offerings

11.12 Tennessee Tech
- Exhibit 124: Tennessee Tech - Overview
- Exhibit 125: Tennessee Tech - Product / Service
- Exhibit 126: Tennessee Tech - Key offerings

11.13 University of Arkansas
- Exhibit 127: University of Arkansas - Overview
- Exhibit 128: University of Arkansas - Product / Service
- Exhibit 129: University of Arkansas - Key offerings

11.14 University of Cape Town
- Exhibit 130: University of Cape Town - Overview
- Exhibit 131: University of Cape Town - Product / Service
- Exhibit 132: University of Cape Town - Key offerings

11.15 University of Illinois
- Exhibit 133: University of Illinois - Overview
- Exhibit 134: University of Illinois - Product / Service
- Exhibit 135: University of Illinois - Key offerings

11.16 University of Pennsylvania
- Exhibit 136: University of Pennsylvania - Overview
- Exhibit 137: University of Pennsylvania - Product / Service
- Exhibit 138: University of Pennsylvania - Key offerings

11.17 Yale University
- Exhibit 139: Yale University - Overview
- Exhibit 140: Yale University - Product / Service
- Exhibit 141: Yale University - Key news
- Exhibit 142: Yale University - Key offerings

12 Appendix

12.1 Scope of the report

12.2 Inclusions and exclusions checklist
- Exhibit 143: Inclusions checklist
- Exhibit 144: Exclusions checklist

12.3 Currency conversion rates for US$
- Exhibit 145: Currency conversion rates for US$

12.4 Research methodology
- Exhibit 146: Research methodology
- Exhibit 147: Validation techniques employed for market sizing
- Exhibit 148: Information sources

12.5 List of abbreviations
- Exhibit 149: List of abbreviations

Methodology

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

Manufacturers and suppliers
Channel partners
Industry experts
Strategic decision makers

Secondary sources

Industry journals and periodicals
Government data
Financial reports of key industry players
Historical data
Press releases

DATA ANALYSIS

Data Synthesis

Collation of data
Estimation of key figures
Analysis of derived insights

Data Validation

Triangulation with data models
Reference against proprietary databases
Corroboration with industry experts

REPORT WRITING

Qualitative

Market drivers
Market challenges
Market trends
Five forces analysis

Quantitative

Market size and forecast
Market segmentation
Geographical insights
Competitive landscape

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Key Questions Answered

What are the key global market and the regional market share?
What are the revenue-generating key market segments?
What are the key factors driving and challenging this market’s growth?
Who are the key market vendors and their growth strategies?
What are the latest trends influencing the growth of this market?
What are the variables influencing the market growth in the primary regions?
What are the factors influencing the growth of the parent market?

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