Alumni Management Software Market growth by Deployment , End-user, and Geography - Forecast and Analysis 2023-2027

The alumni management software market size is estimated to grow at a CAGR of 5.32% between 2022 and 2027. The alumni management software market size is forecast to increase by USD 116.67 million. The growth of the market depends on several factors, including rising demand for efficient alumni network programs, an increase in the number of alumni associations, and rising adoption of cloud-based management tools.

This alumni management software market report extensively covers market segmentation by deployment (cloud-based and on-premise), end-user (universities, schools and colleges, and educational foundations), and geography (North America, Europe, APAC, South America, and Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.

What will be the Size of the Alumni Management Software Market During the Forecast Period?

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Alumni Management Software Market: Key Drivers, Trends, Challenges, and Customer Landscape

The rise in demand for efficient alumni network programs is notably driving the market growth, although the availability of open-source alumni software may impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Alumni Management Software Market Driver

The rise in demand for efficient alumni network programs is notably driving the alumni management software market growth. Alumni Management Software creates and manages events for large alumni groups. It is very important for educational institutions to run alumni associations smoothly and efficiently. Building an alumni network is difficult due to current alumni criteria on portals and looking for informal alumni groups that already exist. As the alumni network is the backbone of every institution, it is imperative that the organizers collect all relevant information about the alumni association during the meeting without missing any criteria.

There is a growing interest in developing university alumni relations programs in countries around the world as a basis for future philanthropic endeavors, as well as the potential value of alumni involvement in student success. Each year, thousands of students progress from school to university, from vocational training to university, and from postgraduate studies to professional programs. The databases of organizations offering these training courses are a valuable resource, but not all institutions are able to work effectively with alumni networks. Therefore, there is an increasing need to deploy alumni management software as it offers a multitude of features and meets the needs of alumni engagement. This will drive the growth of the alumni management software market during the forecast period.  

Significant Alumni Management Software Market Trends

The rise in the integration of alumni management software with CRM  is a key trend influencing the alumni management software market growth. There is a growing demand to integrate alumni management software with CRM software. This integration provides a comprehensive view of student interactions, from recruitment to alumni relationships and progression. Reunion notifications will be sent via email and SMS. Additionally, adding CRM to the alumni management software gives users the ability to attract and retain supporters through their preferred communication channels and gain complete visibility into their relationships with colleges and institutions.

CRM and alumni management software integration enable personalized recruitment campaigns to maintain long-term donor relationships. It also enhances the ability to engage with students and alumni, provide better information and services, and pursue advanced fundraising strategies. CRM integration helps create targeted campaigns and fine-tune them in real time based on advanced analytics. Integration, therefore, improves communication via phone, email, chat, text,  web portals, etc., and improves coordination and synergy between departments, campaigns, and advertising activities. Such factors contribute to the growth of the alumni management software market during the forecast period.  

Major Alumni Management Software Market Challenge

The availability of open-source alumni software is challenging the alumni management software market growth. Advances in software have made some open-source solutions available. These open-source solutions pose a serious threat to the on-premises and cloud-based alumni software market. Open-source solutions can be downloaded and run on all platforms and are becoming increasingly popular in emerging markets such as India and China. Most small alumni associations and alumni clubs in these economies can't afford to invest in expensive on-premises and cloud-based alumni software. As a result, end users are adopting open-source solutions that require no capital investment. These are very economical solutions for end users with limited resources and expertise. Increased adoption of open-source alumni software will reduce the total revenue generated in the global alumni software market. An example of open-source alumni software on the market is Bitrix24, which is used as free association management software (AMS). Such instances will hamper the growth of the alumni management software market during the forecast period. 

Along with all this, smaller colleges and universities have very little IT investment budgets. As such, little or no budget is allocated for using alumni management software. Smaller universities prefer to manage their alumni network through their own database within the system or through a dedicated portal. Therefore, budget constraints are also one of the factors impeding market growth during the forecast period. New entrants to the alumni management software market can try to serve the needs of smaller universities and gain market share. New vendors can target low-budget end users with software and grow their customer base. Hence, low recruitment due to budget constraints at smaller universities also hinders the growth of the alumni management software market during the forecast period. 

Key Alumni Management Software Market Customer Landscape

The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Alumni Management Software Market Customer Landscape

Who are the Major Alumni Management Software Market Vendors?

Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Almashines Technologies Pvt. Ltd: The company offers virtual alumni engagement solutions that meet the end-to-end engagement needs of alumni offices. It also offers alumni management software solutions such as free automated alumni directory and our alumni management platform. 

The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:

• 360Alumni
• Almabase Inc.
• Anthology Inc.
• Anubavam Technologies Pvt. Ltd.
• Blackbaud Inc.
• Coherendz India Pvt. Ltd.
• Ellucian Co. LP
• EverTrue Inc.
• Fonteva LLC
• Hivebrite
• Insala Inc.
• OmniMagnet LLC
• PeopleGrove Inc.
• PeoplePath GmbH
• Raklet Inc.
• Regpack Inc.
• Saviance
• TrueDialog Inc.
• WildApricot Inc.

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

What is the Fastest-Growing Segments in the Alumni Management Software Market?

The market share growth by the cloud-based segment will be significant during the forecast period. The widespread use of the Internet and cloud computing services has led providers to offer online content to users. Cloud deployment has significant advantages over traditional implementation methods. The cloud model requires no additional hardware or software and is inexpensive, and easily accessible from remote locations. Cloud services are growing in popularity because they reduce the upgrade and maintenance costs associated with on-premises technology. Many businesses and end users around the world recognize the importance of an on-demand delivery model via the cloud and are adopting this model due to its low cost and maintenance advantages. Growing demand for cloud computing and the benefits of cloud-based alumni management software will be the major drivers of the growth of this market during the forecast period. 

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The cloud-based segment was valued at USD 202.26 million in 2017 and continued to grow until 2021. The cloud-based delivery of alumni management software makes it easy for users to access. Moreover, the demand for this software is increasing in the emerging markets of APAC and MEA. Reduction in costs associated with cloud-based alumni management software is another factor contributing to the growth of the market. Historically, deploying alumni management software on-premises has resulted in significant initial setup and implementation costs. With the advent of cloud-based software, these costs can be kept within estimates. Other benefits of cloud-based alumni management software are flexible scaling options and an effective data backup system. The cloud-based alumni management software segment is expected to dominate the Alumni Management Software market at the end of the forecast period.  

Which are the Key Regions for the Alumni Management Software Market?

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North America is estimated to contribute 40% to the growth of the global alumni management software market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

The most popular conference and other reunion destinations in North America are Orlando, Florida, Nevada, Chicago, and Las Vegas. University administrators in North America are beginning to actively adopt a number of techniques related to relationship marketing. These strategies are aimed at graduates. Only loyal alumni can personally endorse increased enrollment, participation in alumni events, purchase of university-branded products, and enrollment in professional development courses. These factors will increase the demand for alumni network management, increasing the demand for the global alumni management software market during the forecast period. 

In 2020, the COVID-19 pandemic spread widely across the world, where lockdowns closed schools and colleges in many countries declining market growth. As a result,  demand for alumni management software decreased in 2020. However, the rise in online alumni programs due to the pandemic has increased the acceptance of cloud-based delivery of alumni management software. Nonetheless, after restrictions were lifted as COVID-19 weakened, schools and colleges reopened to normalize activities such as alumni engagement during the forecast period. 

Segment Overview

The alumni management software market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

• Deployment Outlook (USD Million, 2017 - 2027)
  • Cloud-based
  • On-premise

• End-user Outlook (USD Million, 2017 - 2027)
  • Universities
  • Schools and colleges
  • Educational foundations

• Region Outlook (USD Million, 2017 - 2027)
  • North America
    • The U.S.
    • Canada
  • Europe
    • U.K.
    • Germany
    • France
    • Rest of Europe
  • APAC
    • China
    • India
  • South America
    • Chile
    • Brazil
    • Argentina
  • Middle East & Africa
    • Saudi Arabia
    • South Africa
    • Rest of the Middle East & Africa

Parent Market Analysis

Technavio categorizes the global alumni management software market as part of the global application software market within the global information technology (IT) software market. The entire global IT software market includes companies involved in the development and manufacturing of application and system software. This includes companies that provide database management software. The global application software market includes companies involved in developing and manufacturing software designed for specialized applications for the business or consumer markets. It excludes companies classified in the Interactive Home Entertainment sub-industry and companies that manufacture system or database management software classified in the Systems Software sub-industry. 

Alumni Management Software Market Scope
Report Coverage	Details
Page number	155
Base year	2022
Historic period	2017-2021
Forecast period	2023-2027
Growth momentum & CAGR	Accelerate at a CAGR of 5.32%
Market growth 2023-2027	USD 116.67 million
Market structure	Fragmented
YoY growth 2022-2023(%)	4.5
Regional analysis	North America, Europe, APAC, South America, and Middle East and Africa
Performing market contribution	North America at 40%
Key countries	US, Canada, China, UK, and Germany
Competitive landscape	Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks
Key companies profiled	360Alumni, Almabase Inc., Almashines Technologies Pvt. Ltd., Anthology Inc., Anubavam Technologies Pvt. Ltd., Blackbaud Inc., Coherendz India Pvt. Ltd., Ellucian Co. LP, EverTrue Inc., Fonteva LLC, Hivebrite, Insala Inc., OmniMagnet LLC, PeopleGrove Inc., PeoplePath GmbH, Raklet Inc., Regpack Inc., Saviance, TrueDialog Inc., and WildApricot Inc.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Alumni Management Software Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the alumni management software market between 2023 and 2027
• Precise estimation of the size of the alumni management software market size and its contribution to the market in focus on the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the market industry across North America, Europe, APAC, South America, and Middle East and Africa
• Thorough analysis of the market’s competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of alumni management software market vendors

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