Analytics As A Service (AaaS) Market by Type, End-user and Geography - Forecast and Analysis 2023-2027

Published: Oct 2023 Pages: 185 SKU: IRTNTR76066

Analytics as a Service (AaaS) Market Forecast 2023-2027

The Analytics as a Service (AaaS) Market size is estimated to grow by USD 34,112.91 million at a CAGR of 23.03% between 2022 and 2027. The growth of the market depends on several factors, including the growing availability and complexity of data, the growing need to improve business efficiency, and the increase in the adoption of social media applications. Analytics as a Service (AaaS) refers to the delivery of analytics software and business processes via web-based technologies. AaaS solutions provide businesses with an alternative to building in-house hardware environments just for business analytics.

It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.

What will be the size of the Analytics As A Service Market During the Forecast Period?

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Market Overview

Key Market Driver

One of the key factors driving market growth is the growing availability and complexity of data. Some of the key factors for the development of various intelligence-based data analysis techniques are the availability of a large volume of data and the growing data complexity in organizations.  The implementation of intelligent techniques including technologies such as ML and AI can enable companies to extract a huge amount of complex data and beneficially use that data to improve their services and business processes.

Furthermore, enterprises generally store data in silos and the format of data can be different and complicated as the type of data includes product support, bills, the latest regulations relating to contracts, and the implications of other events discovered. The analysis of such data can be a complex and tedious task for a normal computer as well as human beings. Thus computers highly depend on analytics for performing such tasks. Therefore it is positively impacting the AaaS market growth. Hence, such factors are expected to drive market growth during the forecast period.

Major Market Trends

A key factor shaping the market growth is the rising use of IoT analytics in enterprises. Some of the key technologies which are utilized by IoT analytics include Radio Frequency Identification (RFID), sensors, barcodes, and GPS which are extensively used to track and manage the physical assets of any organization. For instance, RFID-tagged goods are easier to monitor in the supply chain of a company, which is especially used in the retail industry.

Additionally,  RFID enables the management and maintaining the inventory of an organization. By leveraging IoT, enterprises are able to interconnect devices within the organization. Furthermore, there is increasing adoption of IoT across enterprises as it helps them to monitor and control their business processes closely, resulting in more effective decisions being made in real-time. Therefore, it is positively impacting the market growth. Hence, such factors are expected to drive the AaaS market growth during the forecast period.

Significant Market Restrain

Data privacy and security concerns are one of the key challenges hindering market growth. As there is an increase in the number of devices that are highly dependent on the Internet and private and public networks, there is a growing concern regarding several data privacy and security concerns. The growing connectivity and data sharing between devices has resulted in an increase in cybersecurity issues and data breaches.

Additionally, due to the emergence of IoT across several industries, there will be an increase in large-scale combinations of both physical and virtual worlds in the future which may result in potential economic loss from cyber-attacks in industries as well as data breaches of sensitive data. Therefore, such factors can negatively impact the market growth. Hence, it is expected to hinder the market growth during the forecast period.

Market Segmentation By Type

The predictive analytics segment is estimated to witness significant growth during the forecast period.  The branch of analytics that utilizes advanced artificial intelligence (AI) and machine learning algorithms to make future predictions and assessments based on the analysis of historical data is termed as predictive analytics. There is increasing adoption of predictive analytics across various industries such as BFSI, retail, healthcare, manufacturing, and the public sector which is significantly contributing to the growth of this segment.

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The predictive analytics segment was the largest segment and was valued at USD 4,104.33 million in 2017.  Additionally, there is a rise in the implementation of advanced analytics across the world to enhance enterprise productivity, mitigate cyber risks, enhance customer engagement, and reduce administrative errors to drive superior business outcomes. Furthermore, the rapid expansion of cloud computing across industries is also fuelling the growth of this segment. The main application of predictive analytics in BFSI includes the detection and reduction of financial fraud, measuring credit risk, and retention of valuable customers. Additionally, in the energy sector, predictive analytics enables the prediction of safety and reliability hazards as well as resource and capacity requirements. Hence, such factors are expected to fuel the growth of this segment which in turn will drive the market growth during the forecast period.

Market Segmentation By End-user

The increasing customer-centric approach in the BFSI segment increases the market growth. Factors such as the ongoing digitization of processes, the adoption of a consumer-centric approach, and the generation of a huge amount of content are fuelling the growth of this segment. There is rapid digital transformation in the BFSI sector due to the continuously evolving customer expectations. Due to the rapid adoption of digital platforms by consumers, a huge volume of data is being generated in digital form as different transactions and service requests are being made through the digital platform. Thus analytics helps to analyze this huge volume of data to extract meaningful full insights which assist in business decisions. Hence. such factors are expected to fuel the growth of this segment which in turn will drive the market growth during the forecast period.

Regional Overview

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North America is estimated to contribute 34% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.  North America is one of the key regions which are early adopters of technology as well as one of the main innovators of advanced technologies. Some of the key factors which are significantly driving the global analytics as a service (AaaS) market growth include the booming retail sector, the rising healthcare sector, and increasing manufacturing output.

Additionally, there is increasing adoption of advanced medical devices by healthcare systems across the sector, and compliance with the Affordable Care Act (ACA) is expected to fuel the demand for the analytics as a service (AaaS) market in the region. In terms of advanced analytics development in the healthcare sector, Canada is considered one of the markets in North America which will significantly contribute to the market growth as the population is growing at a rapid pace, especially the geriatric population. Furthermore, the manufacturing and retail sectors are expected to fuel the growth of the market due to the presence of a full-fledged and technologically mature industrial sector in the region. Hence, such factors are expected to drive market growth in the region during the forecast period.

Market Customer Landscape

The market industry report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Market Customer Landscape

Who are the Major Analytics as a Service Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Accenture Plc: The company offers Data and analytics services and solutions, that can help any organization grow and differentiate itself from the competition.

Alphabet Inc: The company offers Smart Analytics which is a flexible, open, and secure data analytics platform that provides an easy path to becoming an intelligence-driven organization.

Alteryx Inc: The company offers  Alteryx analytics cloud platform that delivers the right analytic capability to each user and allows collaboration across teams to support end-to-end enterprise analytics solutions.

The research report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

  • Amazon.com Inc.
  • Atos SE
  • Cloudera Inc.
  • Hewlett Packard Enterprise Co.
  • Hitachi Ltd.
  • Infor Inc.
  • International Business Machines Corp.
  • Microsoft Corp.
  • MicroStrategy Inc.
  • Oracle Corp.
  • QlikTech international AB
  • Salesforce Inc.
  • SAP SE
  • SAS Institute Inc.
  • Sisense Ltd.
  • Thales Group
  • TIBCO Software Inc.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Segment Overview

The market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of themarket growth and trends opportunities from 2017 to 2027. 

  • Type Outlook (USD Million, 2017 - 2027)
    • Predictive analytics
    • Prescriptive analytics
    • Diagnostic analytics
    • Descriptive analytics
  • End-user Outlook (USD Million, 2017 - 2027)
    • BSFI
    • Manufacturing
    • Retail
    • Healthcare
    • Others
  • Geography Outlook (USD Million, 2017 - 2027)
    • North America
      • The U.S.
      • Canada
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • South America
      • Chile
      • Argentina
      • Brazil
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Market Analyst Overview

The Market is driven by the increasing adoption of technological tools such as Software as a Service (SaaS), Platform as a Service (PaaS), and Data as a Service (DaaS). These tools enable automation and provide insights into IoT-enabled devices, especially in logistics and manufacturing.

Manufacturers are leveraging AaaS to optimize production costs, improve profit margins, and reduce asset breakdowns and downtime. However, concerns about data breaches, privacy, and return on investment persist, highlighting the need for robust data security measures. AaaS offers analytical procedures to track consumer activities and manage data effectively. With the rise of remote work, video conferencing platforms are integrating AaaS to enhance communication among employees. In the Telecom and IT Segment, AaaS plays a crucial role in business intelligence and risk management, helping telecom industries optimize operational costs and leverage big data from IoT devices for machine-to-machine communication (M2M) and cloud solutions. Companies like Appinventiv are driving innovation in the AaaS market, providing tailored solutions to meet diverse business needs.

Analytics As A Service Market Scope

Report Coverage

Details

Page number

185

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 23.03%

Market growth 2023-2027

USD 34,112.91 million

Market structure

Fragmented

YoY growth 2022-2023(%)

20.55

Regional analysis

North America, Europe, APAC, Middle East and Africa, and South America

Performing market contribution

North America at 34%

Key countries

US, China, India, UK, and Germany

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Accenture Plc, Alphabet Inc., Alteryx Inc., Amazon.com Inc., Atos SE, Cloudera Inc., Hewlett Packard Enterprise Co., Hitachi Ltd., Infor Inc., International Business Machines Corp., Microsoft Corp., MicroStrategy Inc., Oracle Corp., QlikTech International AB, Salesforce Inc., SAP SE, SAS Institute Inc., Sisense Ltd., Thales Group, and TIBCO Software Inc.

Market dynamics

Parent market analysis, Market forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the market forecast period.

Customization purview

If our market research report has not included the data you are looking for, you can reach out to our analysts and get customized segments.

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What are the Key Data Covered in this Analytics As A Service Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the market growth and forecasting of the market between 2023 and 2027
  • Precise estimation of the size of the market size and its contribution to the parent market
  • Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
  • Growth of the market industry across Europe, North America, APAC, South America, and Middle East and Africa
  • Thorough market growth analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive market analysis and report on the factors that will challenge the market research and growth of market vendors

We can help! Our analysts can customize this market research report to meet your requirements. 

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global analytics as a service market 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on global analytics as a service market 2017 - 2021 ($ million)
    • 4.2 Type Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Type Segment 2017 - 2021 ($ million)
    • 4.3 End-user Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – End-user Segment 2017 - 2021 ($ million)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
    • 4.5 Country Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Type

    • 6.1 Market segments
      • Exhibit 30: Chart on Type - Market share 2022-2027 (%)
      • Exhibit 31: Data Table on Type - Market share 2022-2027 (%)
    • 6.2 Comparison by Type
      • Exhibit 32: Chart on Comparison by Type
      • Exhibit 33: Data Table on Comparison by Type
    • 6.3 Predictive analytics - Market size and forecast 2022-2027
      • Exhibit 34: Chart on Predictive analytics - Market size and forecast 2022-2027 ($ million)
      • Exhibit 35: Data Table on Predictive analytics - Market size and forecast 2022-2027 ($ million)
      • Exhibit 36: Chart on Predictive analytics - Year-over-year growth 2022-2027 (%)
      • Exhibit 37: Data Table on Predictive analytics - Year-over-year growth 2022-2027 (%)
    • 6.4 Prescriptive analytics - Market size and forecast 2022-2027
      • Exhibit 38: Chart on Prescriptive analytics - Market size and forecast 2022-2027 ($ million)
      • Exhibit 39: Data Table on Prescriptive analytics - Market size and forecast 2022-2027 ($ million)
      • Exhibit 40: Chart on Prescriptive analytics - Year-over-year growth 2022-2027 (%)
      • Exhibit 41: Data Table on Prescriptive analytics - Year-over-year growth 2022-2027 (%)
    • 6.5 Diagnostic analytics - Market size and forecast 2022-2027
      • Exhibit 42: Chart on Diagnostic analytics - Market size and forecast 2022-2027 ($ million)
      • Exhibit 43: Data Table on Diagnostic analytics - Market size and forecast 2022-2027 ($ million)
      • Exhibit 44: Chart on Diagnostic analytics - Year-over-year growth 2022-2027 (%)
      • Exhibit 45: Data Table on Diagnostic analytics - Year-over-year growth 2022-2027 (%)
    • 6.6 Descriptive analytics - Market size and forecast 2022-2027
      • Exhibit 46: Chart on Descriptive analytics - Market size and forecast 2022-2027 ($ million)
      • Exhibit 47: Data Table on Descriptive analytics - Market size and forecast 2022-2027 ($ million)
      • Exhibit 48: Chart on Descriptive analytics - Year-over-year growth 2022-2027 (%)
      • Exhibit 49: Data Table on Descriptive analytics - Year-over-year growth 2022-2027 (%)
    • 6.7 Market opportunity by Type
      • Exhibit 50: Market opportunity by Type ($ million)
      • Exhibit 51: Data Table on Market opportunity by Type ($ million)

    7 Market Segmentation by End-user

    • 7.1 Market segments
      • Exhibit 52: Chart on End-user - Market share 2022-2027 (%)
      • Exhibit 53: Data Table on End-user - Market share 2022-2027 (%)
    • 7.2 Comparison by End-user
      • Exhibit 54: Chart on Comparison by End-user
      • Exhibit 55: Data Table on Comparison by End-user
    • 7.3 BSFI - Market size and forecast 2022-2027
      • Exhibit 56: Chart on BSFI - Market size and forecast 2022-2027 ($ million)
      • Exhibit 57: Data Table on BSFI - Market size and forecast 2022-2027 ($ million)
      • Exhibit 58: Chart on BSFI - Year-over-year growth 2022-2027 (%)
      • Exhibit 59: Data Table on BSFI - Year-over-year growth 2022-2027 (%)
    • 7.4 Manufacturing - Market size and forecast 2022-2027
      • Exhibit 60: Chart on Manufacturing - Market size and forecast 2022-2027 ($ million)
      • Exhibit 61: Data Table on Manufacturing - Market size and forecast 2022-2027 ($ million)
      • Exhibit 62: Chart on Manufacturing - Year-over-year growth 2022-2027 (%)
      • Exhibit 63: Data Table on Manufacturing - Year-over-year growth 2022-2027 (%)
    • 7.5 Retail - Market size and forecast 2022-2027
      • Exhibit 64: Chart on Retail - Market size and forecast 2022-2027 ($ million)
      • Exhibit 65: Data Table on Retail - Market size and forecast 2022-2027 ($ million)
      • Exhibit 66: Chart on Retail - Year-over-year growth 2022-2027 (%)
      • Exhibit 67: Data Table on Retail - Year-over-year growth 2022-2027 (%)
    • 7.6 Healthcare - Market size and forecast 2022-2027
      • Exhibit 68: Chart on Healthcare - Market size and forecast 2022-2027 ($ million)
      • Exhibit 69: Data Table on Healthcare - Market size and forecast 2022-2027 ($ million)
      • Exhibit 70: Chart on Healthcare - Year-over-year growth 2022-2027 (%)
      • Exhibit 71: Data Table on Healthcare - Year-over-year growth 2022-2027 (%)
    • 7.7 Others - Market size and forecast 2022-2027
      • Exhibit 72: Chart on Others - Market size and forecast 2022-2027 ($ million)
      • Exhibit 73: Data Table on Others - Market size and forecast 2022-2027 ($ million)
      • Exhibit 74: Chart on Others - Year-over-year growth 2022-2027 (%)
      • Exhibit 75: Data Table on Others - Year-over-year growth 2022-2027 (%)
    • 7.8 Market opportunity by End-user
      • Exhibit 76: Market opportunity by End-user ($ million)
      • Exhibit 77: Data Table on Market opportunity by End-user ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 78: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 79: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 80: Data Table on Market share by geography 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 81: Chart on Geographic comparison
      • Exhibit 82: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2022-2027
      • Exhibit 83: Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 84: Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 85: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 86: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 9.4 Europe - Market size and forecast 2022-2027
      • Exhibit 87: Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 88: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 89: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 90: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 9.5 APAC - Market size and forecast 2022-2027
      • Exhibit 91: Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 92: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 93: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 94: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 9.6 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 95: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 96: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 97: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 98: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 9.7 South America - Market size and forecast 2022-2027
      • Exhibit 99: Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 100: Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 101: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 102: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 9.8 US - Market size and forecast 2022-2027
      • Exhibit 103: Chart on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 104: Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 105: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 106: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 9.9 China - Market size and forecast 2022-2027
      • Exhibit 107: Chart on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 108: Data Table on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 109: Chart on China - Year-over-year growth 2022-2027 (%)
      • Exhibit 110: Data Table on China - Year-over-year growth 2022-2027 (%)
    • 9.10 India - Market size and forecast 2022-2027
      • Exhibit 111: Chart on India - Market size and forecast 2022-2027 ($ million)
      • Exhibit 112: Data Table on India - Market size and forecast 2022-2027 ($ million)
      • Exhibit 113: Chart on India - Year-over-year growth 2022-2027 (%)
      • Exhibit 114: Data Table on India - Year-over-year growth 2022-2027 (%)
    • 9.11 UK - Market size and forecast 2022-2027
      • Exhibit 115: Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 116: Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 117: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 118: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.12 Germany - Market size and forecast 2022-2027
      • Exhibit 119: Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 120: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 121: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 122: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 123: Market opportunity by geography ($ million)
      • Exhibit 124: Data Tables on Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 125: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 126: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 127: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 128: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 129: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 130: Matrix on vendor position and classification
            • 12.3 Accenture Plc
              • Exhibit 131: Accenture Plc - Overview
              • Exhibit 132: Accenture Plc - Business segments
              • Exhibit 133: Accenture Plc - Key news
              • Exhibit 134: Accenture Plc - Key offerings
              • Exhibit 135: Accenture Plc - Segment focus
            • 12.4 Alphabet Inc.
              • Exhibit 136: Alphabet Inc. - Overview
              • Exhibit 137: Alphabet Inc. - Business segments
              • Exhibit 138: Alphabet Inc. - Key news
              • Exhibit 139: Alphabet Inc. - Key offerings
              • Exhibit 140: Alphabet Inc. - Segment focus
            • 12.5 Alteryx Inc.
              • Exhibit 141: Alteryx Inc. - Overview
              • Exhibit 142: Alteryx Inc. - Product / Service
              • Exhibit 143: Alteryx Inc. - Key news
              • Exhibit 144: Alteryx Inc. - Key offerings
            • 12.6 Amazon.com Inc.
              • Exhibit 145: Amazon.com Inc. - Overview
              • Exhibit 146: Amazon.com Inc. - Business segments
              • Exhibit 147: Amazon.com Inc. - Key news
              • Exhibit 148: Amazon.com Inc. - Key offerings
              • Exhibit 149: Amazon.com Inc. - Segment focus
            • 12.7 Atos SE
              • Exhibit 150: Atos SE - Overview
              • Exhibit 151: Atos SE - Business segments
              • Exhibit 152: Atos SE - Key news
              • Exhibit 153: Atos SE - Key offerings
              • Exhibit 154: Atos SE - Segment focus
            • 12.8 Hewlett Packard Enterprise Co.
              • Exhibit 155: Hewlett Packard Enterprise Co. - Overview
              • Exhibit 156: Hewlett Packard Enterprise Co. - Business segments
              • Exhibit 157: Hewlett Packard Enterprise Co. - Key news
              • Exhibit 158: Hewlett Packard Enterprise Co. - Key offerings
              • Exhibit 159: Hewlett Packard Enterprise Co. - Segment focus
            • 12.9 Hitachi Ltd.
              • Exhibit 160: Hitachi Ltd. - Overview
              • Exhibit 161: Hitachi Ltd. - Business segments
              • Exhibit 162: Hitachi Ltd. - Key news
              • Exhibit 163: Hitachi Ltd. - Key offerings
              • Exhibit 164: Hitachi Ltd. - Segment focus
            • 12.10 International Business Machines Corp.
              • Exhibit 165: International Business Machines Corp. - Overview
              • Exhibit 166: International Business Machines Corp. - Business segments
              • Exhibit 167: International Business Machines Corp. - Key news
              • Exhibit 168: International Business Machines Corp. - Key offerings
              • Exhibit 169: International Business Machines Corp. - Segment focus
            • 12.11 Microsoft Corp.
              • Exhibit 170: Microsoft Corp. - Overview
              • Exhibit 171: Microsoft Corp. - Business segments
              • Exhibit 172: Microsoft Corp. - Key news
              • Exhibit 173: Microsoft Corp. - Key offerings
              • Exhibit 174: Microsoft Corp. - Segment focus
            • 12.12 Oracle Corp.
              • Exhibit 175: Oracle Corp. - Overview
              • Exhibit 176: Oracle Corp. - Business segments
              • Exhibit 177: Oracle Corp. - Key news
              • Exhibit 178: Oracle Corp. - Key offerings
              • Exhibit 179: Oracle Corp. - Segment focus
            • 12.13 SAP SE
              • Exhibit 180: SAP SE - Overview
              • Exhibit 181: SAP SE - Business segments
              • Exhibit 182: SAP SE - Key news
              • Exhibit 183: SAP SE - Key offerings
              • Exhibit 184: SAP SE - Segment focus
            • 12.14 SAS Institute Inc.
              • Exhibit 185: SAS Institute Inc. - Overview
              • Exhibit 186: SAS Institute Inc. - Product / Service
              • Exhibit 187: SAS Institute Inc. - Key news
              • Exhibit 188: SAS Institute Inc. - Key offerings
            • 12.15 Sisense Ltd.
              • Exhibit 189: Sisense Ltd. - Overview
              • Exhibit 190: Sisense Ltd. - Product / Service
              • Exhibit 191: Sisense Ltd. - Key offerings
            • 12.16 Thales Group
              • Exhibit 192: Thales Group - Overview
              • Exhibit 193: Thales Group - Business segments
              • Exhibit 194: Thales Group - Key news
              • Exhibit 195: Thales Group - Key offerings
              • Exhibit 196: Thales Group - Segment focus
            • 12.17 TIBCO Software Inc.
              • Exhibit 197: TIBCO Software Inc. - Overview
              • Exhibit 198: TIBCO Software Inc. - Product / Service
              • Exhibit 199: TIBCO Software Inc. - Key offerings

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 200: Inclusions checklist
                • Exhibit 201: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 202: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 203: Research methodology
                • Exhibit 204: Validation techniques employed for market sizing
                • Exhibit 205: Information sources
              • 13.5 List of abbreviations
                • Exhibit 206: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

              PURCHASE FULL REPORT OF

              analytics as a service market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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              • Data on revenue-generating market segments
              • Details on the market shares of various regions
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