Atmospheric Water Generator (AWG) Market Analysis APAC, North America, Europe, South America, Middle East and Africa - US, China, Japan, Germany, UK - Size and Forecast 2024-2028

Atmospheric Water Generator (AWG) Market 2024-2028

The Atmospheric Water Generator (AWG) Market size is forecast to increase by USD 1.36 billion, at a CAGR of 9.45% between 2023 and 2028. Market growth hinges on several factors, including the increasing adoption of solar atmospheric water generators (AWGs), driven by their eco-friendly and sustainable nature. Moreover, rising awareness and adherence to water safety regulations contribute to market expansion as organizations prioritize safe water supply. Additionally, the depletion and degradation of freshwater sources underscore the urgent need for alternative water solutions like AWGs. As concerns over water scarcity escalate, the market for solar AWGs is poised to grow steadily, offering a sustainable solution to address water challenges while aligning with environmental conservation efforts. The report provides market size, historical data spanning from 2018 to 2022, and future projections, all presented in terms of value in USD billion for each of the mentioned segments. 

What will be the Size of the Market During the Forecast Period?

Market Forecast 2024-2028

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Market Segmentation

The market addresses pressing concerns such as freshwater scarcity and water supply disruption, particularly in areas prone to drought occurrence and lacking adequate water infrastructure. AWGs offer a reliable solution by extracting moisture from the air, ensuring water security and meeting essential water requirements. This technology plays a vital role in promoting hygiene practices like washing hands in various settings, including isolated labs, industrial buildings, and the oil and gas industry. With its ability to produce water regardless of rainfall, AWGs provide a sustainable solution to mitigate water scarcity challenges.

Further, the report includes a comprehensive outlook on the market offering forecasts for the industry segmented by Technology, which comprises cooling condensation and wet desiccation. Additionally, it categorizes Application into non-residential and residential and covers Region, including North America, APAC, Europe, Middle East and Africa, and South America.

By Technology

The market share by the cooling condensation segment will be significant during the forecast period. The fundamental process of atmospheric water generators (AWGs) is cooling and condensation, which occurs when surrounding air cools below its dew point and condenses water vapour in the air into liquid. After that, the condensed moisture is gathered and directed through a procedure similar to the formation of dew, in which droplets collect on a cooled surface.

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The cooling condensation segment was the largest and was valued at USD 1.79 billion in 2018. Additionally, the growth in the segment is expected to be further enhanced by technological advancements like the Internet of Things (IoT) and  Artificial intelligence (AI) in energy efficiency and hybrid energy sources during the forecast period. For example, AWGs are utilizing thermoelectric effects like the Peltier effect to reduce the system power consumption. Furthermore, the water output from the system can be increased under low humidity conditions by utilizing evaporative cooler technology. Such technological innovations are expected to drive the demand for the cooling condensation segment, which can foster the growth of the market during the forecast period.

By Application

Based on the application, the market has been segmented into non-residential and residential. The non-residential ?segment will account for the largest share of this segment. Non-residential segmentation in the market refers to the division of the market based on the use of AWG units in commercial, industrial, and institutional settings. This includes businesses, government agencies, schools, hospitals, and other non-residential buildings. Overall, the non-residential segment of the atmospheric water generator market is expected to experience significant growth as more businesses and institutions adopt sustainable water solutions and seek out innovative technologies. Therefore, the adoption of the use of atmospheric water generators (AWG) in the non-residential segment boosts the growth of the market during the forecast period.

By Region

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APAC is estimated to contribute 32% to the growth by 2028. Technavio’s analysts have elaborately explained the regional trends, drivers, and challenges that are expected to shape the market during the forecast period. The Asia-Pacific (APAC) region has shown significant potential and interest in the adoption of Atmospheric Water Generators (AWGs) due to various factors like water scarcity, growing population, and increasing environmental concerns. 

In addition, countries like China, India, Japan, and Singapore have started implementing sustainable water use practices and spreading awareness about technologies such as AWG, rainwater harvesting, and other water conservation methods. Thus, government programs and supporting funding are expected to strengthen the market growth. Therefore, such factors are expected to drive the regional market growth during the forecast period. 

Market Dynamics

The market addresses critical challenges like freshwater scarcity by leveraging innovative technology. It provides a sustainable solution, especially in regions facing drought conditions or water supply disruption. AWGs ensure water security by generating potable water from the atmosphere, catering to residential consumers and the commercial sector alike. This technology reduces the carbon footprint and electricity consumption associated with traditional water sources, promoting environmental awareness and supporting hygiene practices such as washing of hands. With increasing environmental impact and growing human population, AWGs play a crucial role in ensuring water requirements for human survival and the well-being of animals in metropolitan areas. Our researchers studied the data for years, with 2023 as the base year and 2024 as the estimated year, and presented the key drivers, trends, and challenges for the market. 

Driver- Growing adoption of solar AWGs

Solar-powered AWGs utilize either photovoltaic panels or solar thermal energy to manufacture water. These AWGs are becoming progressively popular in hot and humid regions as they can eliminate the need for an unpredictable power supply and reduce electricity expenses. Solar-powered AWGs are particularly beneficial in remote areas designated for military use, developing countries, off-grid communities, and refugee camps, which may not have a direct connection to a utility electricity supply. Aldelano Corp., among other manufacturers, has already introduced its solar-powered AWG solutions, such as the Solar WaterMaker, a self-supporting generator powered entirely by solar power. 

However, solar AWGs can only be effectively used in areas with high relative humidity (around 40%-80%), which is also cost-effective, so the demand and adoption increase year by year. This is expected to drive the demand for solar AWGs further, which, in turn, will boost the growth of the market during the forecast period.

Trends- Development of miniaturization and portability in atmospheric water generator

In the development of atmospheric water generators (AWGs), miniaturization and portability are important trends that aim to create small, lightweight, and easy-to-use devices that can produce clean drinking water from the air in a variety of settings. Technology has made it possible to miniaturize AWG systems, which means that their efficiency has not been compromised despite their smaller size. AWG units that are more compact and portable are being developed to meet the needs of individual homes, outdoor recreation, emergency scenarios, and humanitarian relief initiatives. 

Furthermore, developments in miniaturization have made it easier to create portable AWGs that run on solar power or require less energy. By integrating renewable energy sources, especially solar power, these units become more off-grid and self-sufficient. Therefore, the development of miniaturization and portability in atmospheric water generators will boost the growth of the market during the forecast period.

Challenge - Excessive consumption of electric power

Energy consumption is a significant challenge in the atmospheric water generator market. Atmospheric water generators require a significant amount of energy to operate, and the amount of energy required can vary depending on the size and capacity of the unit. Electric power is the main energy needed for atmospheric water generators because it powers the compressor, fan, and other parts of the device. Because it compresses the air and cools it to a temperature where water vapour condenses and can be collected, the compressor uses a lot of energy. 

Moreover, the adoption of these technologies can still be significantly hampered by their implementation costs. In general, one of the major obstacles facing the market. Thus, high energy consumption is one of the major challenges that can hamper the growth of the market during the forecast period.

Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

• Akvo Water Systems - The company offers atmospheric water generators such as akvo 55k, akvo110k, and akvo water block.

We also have detailed analyses of the market’s competitive landscape and offer information on 20 market companies, including AERONERO, AirOWater Pvt Ltd., Akvo Water Systems Pvt. Ltd, Aldelano Corp., Atlantis Solar and Wind LLC, AW International Ltd., Canadian Dew Technologies Inc., Clean Water Generator Pvt Ltd, Drinkable Air Technologies, Energy and Water Development Corp., Fujian Yuxin Electronic Co. Ltd., GENAQ Technologies S.L, KCC Companies, PHILIPPINE GEOGREEN, INC., PlanetsWater Corp., RAY AGUA TRADE SL, SKYWATER INTERNATIONAL LLC, Veragon Srl., Wataire Industries Inc., Water Technologies International Inc., Watergen Ltd., and Worldwide Water Technologies Inc.

Technavio report provides an in-depth analysis of the market and its players through combined qualitative and quantitative data. The analysis classifies companies into categories based on their business approaches, including pure-play, category-focused, industry-focused, and diversified. Companies are specially categorized into dominant, leading, strong, tentative, and weak, based on their quantitative data analysis.  

Segment Overview

The market forecasting report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2018 to 2028. 

• Technology Outlook 
  • Cooling condensation
  • Wet desiccation

• Application Outlook 
  • Non-residential
  • Residential

• Region Outlook 
  • North America
    • The U.S.
    • Canada
  • South  America
    • Chile
    • Brazil
    • Argentina 
  • Europe
    • U.K.
    • Germany
    • France
    • Rest of Europe
  • APAC
    • China
    • India
  • Middle East & Africa
    • Saudi Arabia
    • South Africa
    • Rest of the Middle East & Africa

Market Analyst Overview:

The market is witnessing robust growth due to escalating concerns over water shortage and depleting freshwater supplies, driven by rapid industrialization and urbanization. These generators provide a viable solution by extracting moisture from the air, offering clean and safe drinking water even in regions facing water scarcity. With applications spanning industrial activities, commercial buildings, and bottling facilities, AWGs utilize toxic inhibitors to prevent corrosion and ensure water quality. As governments focus on smart city initiatives to address environmental challenges, AWGs are poised to play a pivotal role in ensuring sustainable access to water amidst evolving consumer lifestyles.

Further, dehumidifier are essential appliances in hotels and theatres to maintain optimal humidity levels, ensuring guest comfort and preserving the quality of equipment and furnishings. Furthermore, the market emerges as a vital solution amidst challenges like freshwater scarcity and water supply disruption. These innovative devices cater to various sectors, including industrial buildings and the oil and gas industry, providing a reliable source of water even in regions prone to drought occurrence. AWGs bolster water security by leveraging atmospheric moisture to meet water requirements while ensuring hygiene standards like washing of hands. They prove especially valuable for isolated labs and areas lacking adequate water infrastructure, offering a sustainable alternative that isn't reliant on rainfall.

Market Scope
Report Coverage	Details
Page number	156
Base year	2023
Historic period	2018-2022
Forecast period	2024-2028
Growth momentum & CAGR	Accelerate at a CAGR of 9.45%
Market Growth 2024-2028	USD 1.36 billion
Market structure	Fragmented
YoY growth 2023-2024(%)	8.35
Regional analysis	APAC, North America, Europe, South America, and Middle East and Africa
Performing market contribution	APAC at 32%
Key countries	US, China, Japan, Germany, and UK
Competitive landscape	Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks
Key companies profiled	AERONERO, AirOWater Pvt Ltd., Akvo Water Systems Pvt. Ltd, Aldelano Corp., Atlantis Solar and Wind LLC, AW International Ltd., Canadian Dew Technologies Inc., Clean Water Generator Pvt Ltd, Drinkable Air Technologies, Energy and Water Development Corp., Fujian Yuxin Electronic Co. Ltd., GENAQ Technologies S.L, KCC Companies, PHILIPPINE GEOGREEN, INC., PlanetsWater Corp., RAY AGUA TRADE SL, SKYWATER INTERNATIONAL LLC, Veragon Srl., Wataire Industries Inc., Water Technologies International Inc., Watergen Ltd., and Worldwide Water Technologies Inc.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period.
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the market growth and forecasting of the market between 2023 and 2027
• Precise estimation of the market size and its contribution to the parent market
• Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
• Growth of the market across Europe, North America, APAC, South America, and Middle East and Africa
• Thorough market growth analysis of the market’s competitive landscape and detailed information about companies
• Comprehensive market analysis and report on the factors that will challenge the market research and growth of market companies

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