Europe - Audiobook Market by Age Group and Genre - Forecast and Analysis 2023-2027

Published: Sep 2023 Pages: 150 SKU: IRTNTR70577

Europe - Audiobook Market 2023-2027

The Europe - audiobook market size is estimated to grow at a CAGR of 20.37% between 2022 and 2027. The market size is forecasted to increase by USD 1,862.49 million. The growth of the market depends on several factors, including the benefits and reader engagement of audiobooks, the rising adoption of online local language translation modules in audiobooks, and the proliferation of smart devices and applications.

This report extensively covers market segmentation by age group (adults and kids) and genre (non-fiction and fiction). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.

What will be the size of the Europe Audiobook Market During the Forecast Period?

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Europe Audiobook Market: Key Drivers, Trends, Challenges, and Customer Landscape

Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Europe Audiobook Market Driver 

The rising adoption of online local language translation modules in audiobooks is the key factor notably driving market growth. Localizing content and online translation into local languages ??in the Europe - audiobook market is becoming increasingly important as countries around the world have multiple local languages. Consumers in the region prefer to buy audiobooks that they can relate to and understand. Thanks to that, audiobooks are increasingly being translated into popular languages ??around the world besides English.

Moreover, publishers see online translation of audiobooks into various local languages ??as an added benefit to their business. This will not only improve the accessibility and distribution of books among end users but also help them reduce costs and improve content portability. Therefore, audiobook localization is expected to drive the growth of the market during the forecast period.

Key Europe Audiobook Market Trends 

The growing popularity of online education and digital literacy is a key trend shaping the growth of the market. Quick digitization and the growing availability of mobile devices, such as tablets and smartphones, have increased the growth of online education. These devices can help educators provide high-quality education to students. Therefore, educators are relying on a blend of face-to-face and online instruction. As a result, some universities and colleges have begun to offer e-learning programs that include audiobooks.

Moreover, homeschooling is becoming popular in various parts of the globe, as this learning method is flexible, affordable, and adaptable. Students can use online learning methods to access daily lectures and submit assignments. They can also participate in live web classes, join interactive discussions, read audiobooks, and connect with their teachers. Therefore, the increasing demand for online education is anticipated to propel the growth of the market during the forecast period.

Key Europe Audiobook Market Challenge 

The inefficient management of audiobook content is a challenge that affects the growth of the market. Digitization contains the customization of products and services that necessitate the undertaking of data and content analytics. Nevertheless, most publishers have obsolete data and content management systems. Audiobook publishers have to manage various product portfolios, including online platforms, mobile applications, learning objects, digital content, and other features. 

In addition, audiobook publishers require customer relationship management (CRM) systems to market complex digital content. This helps in developing long-lasting direct-to-consumer relationships and gathering unique customer insights. However, inefficient management of audiobook content is expected to impede the growth of the market during the forecast period.

Key Europe Audiobook Market Customer Landscape

The market report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Europe Audiobook Market Customer Landscape

Who are the Major Europe Audiobook Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

  • Podium Publishing ULC - The company offers audiobooks through various categories such as Fiction, SciFi, Fantasy, Romance, and Non fiction. It also offers audiobooks in the form of CDs and digital apps.

The research report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:

  • Alphabet Inc.
  • Amazon.com Inc.
  • Apple Inc.
  • Awesound Inc.
  • Barnes and Noble Booksellers Inc.
  • Bertelsmann SE and Co. KGaA
  • Blackstone Audio Inc.
  • Lulu Press Inc.
  • News Corp.
  • Nextory AB
  • Rakuten Group Inc.
  • RBmedia
  • Realm of Possibility Inc.
  • Scribd Inc.
  • Storytel AB

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

What are the Fastest-Growing Segments in the Europe Audiobook Market?

The market share growth by the adult segment will be significant during the forecast period. Customer audiobooks include adult fiction and other fiction genres and are mainly purchased by particular end-users. The need for fiction books is rising due to the evolving reading patterns of individuals and leisure reading. Young adult literature has gained considerable popularity among readers over the last few years. 

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The adult segment was valued at USD 387.53 million in 2017. European countries such as Germany, Italy, the Netherlands, and Belgium, are primarily from the sales of fiction audiobooks. Commercial fiction pertains to books from genres such as science fiction, thriller, romantic, teen fiction, and young adults' books. The demand for fiction audiobooks is anticipated to boost audiobook sales in the region during the forecast period. These factors will drive the adult segment's growth during the forecast period. 

Segment Overview

The research report forecasts market growth by revenue and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

  • Age Group Outlook (USD Million, 2017 - 2027)
    • Adult 
    • Kids 
  • Genre Outlook (USD Million, 2017 - 2027)
    • Non-fiction
    • Fiction 

Audiobook Market Scope in Europe

Report Coverage

Details

Page number

150

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 20.37%

Market growth 2023-2027

USD 1,862.49 million

Market structure

Fragmented

YoY growth 2022-2023(%)

18.35

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Alphabet Inc., Amazon.com Inc., Apple Inc., Awesound Inc., Barnes and Noble Booksellers Inc., Bertelsmann SE and Co. KGaA, Blackstone Audio Inc., Lulu Press Inc., News Corp., Nextory AB, Podium Publishing ULC, Rakuten Group Inc., RBmedia, Realm of Possibility Inc., Scribd Inc., Storytel AB, Strathmore Publishing and the Strathmore Studios, Ulverscroft Ltd., Vivendi SE, and W.F. Howes Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Europe Audiobook Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the market between 2023 and 2027
  • Precise estimation of the market and its contribution to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the market across Europe
  • A thorough analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of market companies

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Country Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Age Group
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Genre
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 15: Data Table on Regional - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Chart on Europe: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Regional - Market size and forecast 2022-2027 ($ million)

    4 Historic Market Size

    • 4.1 Audiobook Market in Europe 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on audiobook market in Europe 2017 - 2021 ($ million)
    • 4.2 Age Group Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Age Group Segment 2017 - 2021 ($ million)
    • 4.3 Genre Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Genre Segment 2017 - 2021 ($ million)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 22: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 23: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 24: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 25: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 26: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 27: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 28: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Age Group

    • 6.1 Market segments
      • Exhibit 29: Chart on Age Group - Market share 2022-2027 (%)
      • Exhibit 30: Data Table on Age Group - Market share 2022-2027 (%)
    • 6.2 Comparison by Age Group
      • Exhibit 31: Chart on Comparison by Age Group
      • Exhibit 32: Data Table on Comparison by Age Group
    • 6.3 Adult - Market size and forecast 2022-2027
      • Exhibit 33: Chart on Adult - Market size and forecast 2022-2027 ($ million)
      • Exhibit 34: Data Table on Adult - Market size and forecast 2022-2027 ($ million)
      • Exhibit 35: Chart on Adult - Year-over-year growth 2022-2027 (%)
      • Exhibit 36: Data Table on Adult - Year-over-year growth 2022-2027 (%)
    • 6.4 Kids - Market size and forecast 2022-2027
      • Exhibit 37: Chart on Kids - Market size and forecast 2022-2027 ($ million)
      • Exhibit 38: Data Table on Kids - Market size and forecast 2022-2027 ($ million)
      • Exhibit 39: Chart on Kids - Year-over-year growth 2022-2027 (%)
      • Exhibit 40: Data Table on Kids - Year-over-year growth 2022-2027 (%)
    • 6.5 Market opportunity by Age Group
      • Exhibit 41: Market opportunity by Age Group ($ million)
      • Exhibit 42: Data Table on Market opportunity by Age Group ($ million)

    7 Market Segmentation by Genre

    • 7.1 Market segments
      • Exhibit 43: Chart on Genre - Market share 2022-2027 (%)
      • Exhibit 44: Data Table on Genre - Market share 2022-2027 (%)
    • 7.2 Comparison by Genre
      • Exhibit 45: Chart on Comparison by Genre
      • Exhibit 46: Data Table on Comparison by Genre
    • 7.3 Non-fiction - Market size and forecast 2022-2027
      • Exhibit 47: Chart on Non-fiction - Market size and forecast 2022-2027 ($ million)
      • Exhibit 48: Data Table on Non-fiction - Market size and forecast 2022-2027 ($ million)
      • Exhibit 49: Chart on Non-fiction - Year-over-year growth 2022-2027 (%)
      • Exhibit 50: Data Table on Non-fiction - Year-over-year growth 2022-2027 (%)
    • 7.4 Fiction - Market size and forecast 2022-2027
      • Exhibit 51: Chart on Fiction - Market size and forecast 2022-2027 ($ million)
      • Exhibit 52: Data Table on Fiction - Market size and forecast 2022-2027 ($ million)
      • Exhibit 53: Chart on Fiction - Year-over-year growth 2022-2027 (%)
      • Exhibit 54: Data Table on Fiction - Year-over-year growth 2022-2027 (%)
    • 7.5 Market opportunity by Genre
      • Exhibit 55: Market opportunity by Genre ($ million)
      • Exhibit 56: Data Table on Market opportunity by Genre ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 57: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 58: Chart on Market share by geography - 2022-2027 (%)
      • Exhibit 59: Data Table on Market share by geography - 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 60: Chart on Geographic comparison
      • Exhibit 61: Data Table on Geographic comparison
    • 9.3 Germany - Market size and forecast 2022-2027
      • Exhibit 62: Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 63: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 64: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 65: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 9.4 UK - Market size and forecast 2022-2027
      • Exhibit 66: Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 67: Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 68: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 69: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.5 The Netherlands - Market size and forecast 2022-2027
      • Exhibit 70: Chart on The Netherlands - Market size and forecast 2022-2027 ($ million)
      • Exhibit 71: Data Table on The Netherlands - Market size and forecast 2022-2027 ($ million)
      • Exhibit 72: Chart on The Netherlands - Year-over-year growth 2022-2027 (%)
      • Exhibit 73: Data Table on The Netherlands - Year-over-year growth 2022-2027 (%)
    • 9.6 France - Market size and forecast 2022-2027
      • Exhibit 74: Chart on France - Market size and forecast 2022-2027 ($ million)
      • Exhibit 75: Data Table on France - Market size and forecast 2022-2027 ($ million)
      • Exhibit 76: Chart on France - Year-over-year growth 2022-2027 (%)
      • Exhibit 77: Data Table on France - Year-over-year growth 2022-2027 (%)
    • 9.7 Rest of Europe - Market size and forecast 2022-2027
      • Exhibit 78: Chart on Rest of Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 79: Data Table on Rest of Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 80: Chart on Rest of Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 81: Data Table on Rest of Europe - Year-over-year growth 2022-2027 (%)
    • 9.8 Market opportunity by geography
      • Exhibit 82: Market opportunity by geography ($ million)
      • Exhibit 83: Data Table on Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 84: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 85: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 86: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 87: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 88: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 89: Matrix on vendor position and classification
            • 12.3 Alphabet Inc.
              • Exhibit 90: Alphabet Inc. - Overview
              • Exhibit 91: Alphabet Inc. - Business segments
              • Exhibit 92: Alphabet Inc. - Key news
              • Exhibit 93: Alphabet Inc. - Key offerings
              • Exhibit 94: Alphabet Inc. - Segment focus
            • 12.4 Amazon.com Inc.
              • Exhibit 95: Amazon.com Inc. - Overview
              • Exhibit 96: Amazon.com Inc. - Business segments
              • Exhibit 97: Amazon.com Inc. - Key news
              • Exhibit 98: Amazon.com Inc. - Key offerings
              • Exhibit 99: Amazon.com Inc. - Segment focus
            • 12.5 Apple Inc.
              • Exhibit 100: Apple Inc. - Overview
              • Exhibit 101: Apple Inc. - Business segments
              • Exhibit 102: Apple Inc. - Key news
              • Exhibit 103: Apple Inc. - Key offerings
              • Exhibit 104: Apple Inc. - Segment focus
            • 12.6 Barnes and Noble Booksellers Inc.
              • Exhibit 105: Barnes and Noble Booksellers Inc. - Overview
              • Exhibit 106: Barnes and Noble Booksellers Inc. - Product / Service
              • Exhibit 107: Barnes and Noble Booksellers Inc. - Key offerings
            • 12.7 Bertelsmann SE and Co. KGaA
              • Exhibit 108: Bertelsmann SE and Co. KGaA - Overview
              • Exhibit 109: Bertelsmann SE and Co. KGaA - Business segments
              • Exhibit 110: Bertelsmann SE and Co. KGaA - Key news
              • Exhibit 111: Bertelsmann SE and Co. KGaA - Key offerings
              • Exhibit 112: Bertelsmann SE and Co. KGaA - Segment focus
            • 12.8 Blackstone Audio Inc.
              • Exhibit 113: Blackstone Audio Inc. - Overview
              • Exhibit 114: Blackstone Audio Inc. - Product / Service
              • Exhibit 115: Blackstone Audio Inc. - Key offerings
            • 12.9 News Corp.
              • Exhibit 116: News Corp. - Overview
              • Exhibit 117: News Corp. - Business segments
              • Exhibit 118: News Corp. - Key offerings
              • Exhibit 119: News Corp. - Segment focus
            • 12.10 Podium Publishing ULC
              • Exhibit 120: Podium Publishing ULC - Overview
              • Exhibit 121: Podium Publishing ULC - Product / Service
              • Exhibit 122: Podium Publishing ULC - Key offerings
            • 12.11 Rakuten Group Inc.
              • Exhibit 123: Rakuten Group Inc. - Overview
              • Exhibit 124: Rakuten Group Inc. - Business segments
              • Exhibit 125: Rakuten Group Inc. - Key offerings
              • Exhibit 126: Rakuten Group Inc. - Segment focus
            • 12.12 RBmedia
              • Exhibit 127: RBmedia - Overview
              • Exhibit 128: RBmedia - Product / Service
              • Exhibit 129: RBmedia - Key offerings
            • 12.13 Scribd Inc.
              • Exhibit 130: Scribd Inc. - Overview
              • Exhibit 131: Scribd Inc. - Product / Service
              • Exhibit 132: Scribd Inc. - Key offerings
            • 12.14 Storytel AB
              • Exhibit 133: Storytel AB - Overview
              • Exhibit 134: Storytel AB - Business segments
              • Exhibit 135: Storytel AB - Key offerings
              • Exhibit 136: Storytel AB - Segment focus
            • 12.15 Ulverscroft Ltd.
              • Exhibit 137: Ulverscroft Ltd. - Overview
              • Exhibit 138: Ulverscroft Ltd. - Product / Service
              • Exhibit 139: Ulverscroft Ltd. - Key offerings
            • 12.16 Vivendi SE
              • Exhibit 140: Vivendi SE - Overview
              • Exhibit 141: Vivendi SE - Business segments
              • Exhibit 142: Vivendi SE - Key offerings
              • Exhibit 143: Vivendi SE - Segment focus
            • 12.17 W.F. Howes Ltd.
              • Exhibit 144: W.F. Howes Ltd. - Overview
              • Exhibit 145: W.F. Howes Ltd. - Product / Service
              • Exhibit 146: W.F. Howes Ltd. - Key offerings

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 147: Inclusions checklist
                • Exhibit 148: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 149: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 150: Research methodology
                • Exhibit 151: Validation techniques employed for market sizing
                • Exhibit 152: Information sources
              • 13.5 List of abbreviations
                • Exhibit 153: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              audiobook market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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