Automation Testing Market Analysis North America, Europe, APAC, South America, Middle East and Africa - US, China, Japan, UK, Germany - Size and Forecast 2024-2028

Published: Feb 2024 Pages: 154 SKU: IRTNTR77468

Automation Testing Market Forecast 2024-2028:

The automation testing market size is projected to increase by USD 30.21 billion, at a CAGR of 15.91% between 2023 and 2028. The growth rate of the market depends on several factors, including increasing demand for continuous delivery and continuous integration (CD/CI), high investment in research and development of automation testing, and increasing focus on quality and user experience. Automated testing refers to the use of software tools and scripts to execute pre-scripted tests on software applications to validate their functionality and performance. It involves automating manual processes by utilizing specialized tools that simulate user interactions, compare actual outcomes with expected results, and identify discrepancies or bugs in the software.

The market growth and forecasting report includes key player's detailed analyses of the competitive landscape of the market and information about 20 market companies, including Accenture Plc, Afour Technologies, Apexon, Applitools Group, Astegic Inc., Broadcom Inc., Capgemini Service SAS, Cigniti Technologies Ltd., Codoid, Cygnet Infotech, International Business Machines Corp., Invensis Technologies Pvt Ltd., Keysight Technologies Inc., Microsoft Corp., Mobisoft Infotech, Open Text Corp., Parasoft Corp., Sauce Labs Inc., Tricentis GmbH, and Worksoft. Additionally, Accenture Pl is a key player in the market, providing cutting-edge solutions that effectively mitigate risks, enhance quality assurance, and optimize IT performance.

What will be the Size of the Market During the Forecast Period?

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Market Overview

Market  Growth Analysis Driver

Increasing demand for continuous delivery and continuous integration (CD/CI) is notably driving market growth. CD/CI practices are gaining prominence among software developers. Automation testing is an integral part of these practices, ensuring that software changes are tested thoroughly and quickly before deployment. Automation testing, when integrated into CI/CD pipelines, speeds up the overall development process. It helps identify issues early, minimizing rework and allowing faster delivery of high-quality software products to the market. CI/CD aims for faster and more reliable software releases.

However, this allows for consistent and scalable testing across various environments, configurations, and platforms, ensuring the software's compatibility and functionality. The increasing adoption of CI/CD practices drives a parallel demand for automation test tools and expertise. Organizations aiming for faster, more reliable, and automated software development cycles inevitably rely on automation testing as a cornerstone of their CI/CD strategies, which is expected to boost the growth of the market during the forecast period.

Market Growth and Trends

Complexity in automation testing tool implementation is an emerging trend shaping market growth. Businesses across end-user industries are undergoing digital transformation, emphasizing the need for faster software development and deployment. Automation testing enables quicker release cycles, aligning with the agile and DevOps methodologies adopted during this transformation. Digital transformation often involves agile methodologies and DevOps practices to hasten software development and deployment. Automation testing aligns perfectly with these methodologies, allowing for quick, iterative testing ensuring quality in faster development cycles.

Moreover, digital transformation introduces complex applications spanning multiple platforms, devices, and interfaces. Automation testing helps manage this complexity by providing scalable and efficient testing across diverse environments. As digital transformations introduce new regulations and security challenges, automated testing plays a crucial role in ensuring compliance with standards and identifying vulnerabilities early in the development process, which is expected to boost the growth of the market during the forecast period.

Market Restrain

Complexity in automation testing tool implementation is a significant challenge hindering market development. Implementing an automation testing tool requires dedicated resources, training, and expertise. The complexity of setting up the tool, integrating it with existing systems, and creating efficient test suites can be a challenge, especially for less experienced teams. Integrating automation tools with existing development environments, CI/CD pipelines, and other tools is complex.

Additionally, ensuring seamless integration without disruptions to existing workflows is crucial but challenging. Configuring the automation tests tool to suit specific project requirements, such as setting up test environments, defining test data, and configuring test frameworks, demands time and expertise. Thus, the complexity associated with implanting automation tests tools may hamper the growth of the market during the forecast period.

Market Segmentation By End-user

The market share growth by the BFSI segment will be significant during the forecast period. Automation tests in the banking, financial services, and insurance (BFSI) sector are crucial due to the sensitive nature of financial transactions and the need for robust, error-free software systems. BFSI applications deal with sensitive customer data and financial transactions. Security test ensures that the system is resistant to unauthorized access, data breaches, and other cyber threats. 

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The BFSI segment was the largest and was valued at USD 5.35 billion in 2018. Automation tests helps in conducting regular security checks and identifying vulnerabilities. Automation tests assist in verifying the functionality of various banking modules like account management, loan processing, and payment gateways. Automated functional tests help in ensuring that the software meets the specified requirements. With frequent updates, regression tests ensure that new changes do not adversely affect existing functionalities. Automated regression tests help in quickly identifying any regressions that might have occurred due to recent updates. The adoption of automation solutions by BFSI will boost the growth of the market in focus during the forecast period.

Market Segmentation By Deployment

On-premises automation testing involves conducting testing activities within the organization's infrastructure or dedicated testing environment rather than using external or cloud-based resources. On-premises testing offers a higher level of control and security as the testing environment is within the organization's boundaries. This control is critical, especially for industries like BFSI that deal with sensitive data and stringent compliance requirements. For BFSI, ensuring data privacy and compliance with industry regulations is paramount. On-premises testing allows greater control over data handling and helps in maintaining compliance with specific regulations. Conducting performance testing in an on-premises environment allows organizations to simulate real-world scenarios more accurately and fine-tune systems for optimal performance. Due to all such features, the demand for on-premises automation testing is expected to surge, which will have a positive impact on the growth of the on-premises segment as well as the market during the forecast period.

Regional Overview

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North America is estimated to contribute 43% to the growth of the global market during the forecast period. Technavio's analysts have provided extensive insight into the market forecast, detailing the regional market trends and drivers influencing the market's trajectory throughout the forecast period. North America, especially the US and Canada, boasts a robust tech-driven economy. This region leads in software development, innovation, and technology adoption, which naturally drives the demand for automation to ensure the quality and reliability of these technological advancements. Many industries across North America, such as finance, healthcare, retail, and manufacturing, are undergoing significant digital transformations.

In addition, these initiatives accelerate the need for automation to ensure the successful implementation of new digital solutions, systems, and applications. The shift to remote work and the increased reliance on digital services due to the global COVID-19 pandemic have further accelerated the demand for robust and reliable digital solutions. Automation tests helps ensure the performance and security of these solutions. Such factors are expected to drive the market growth during the forecast period. 

Market Customer Landscape

The market forecasting report includes the adoption lifecycle of the market research and growth, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth and trends strategies.

Global Market Customer Landscape

Market Companies 

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Afour Technologies - The company offers automation testing, test automation strategies and intelligent automation frameworks, such as Vanilla, Booster, QAccelerator, A4mation, and Bolt, that enables to minimize risks while focusing on the right interfaces for testing.

Market analysis and report of qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Segment Overview

The market research report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2018 to 2028. 

  • End-user Outlook
    • BFSI
    • Telecom and media
    • Manufacturing
    • Others
  • Deployment Outlook
    • On-premises
    • Cloud-based
  • Region Outlook
    • North America
      • The U.S.
      • Canada
    • South America
      • Chile
      • Brazil
      • Argentina 
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Market Analyst Overview 

The market is experiencing dynamic growth, influenced by the pervasive adoption of DevOps and Agile methodologies in software development. The market stands out as a key player in this global landscape. The infusion of Artificial Intelligence (AI) and Machine Learning (ML) has revolutionized the landscape, especially with the proliferation of cloud-based automation tools. The market caters to a diverse clientele, including SMEs and startups, with a robust service segment offering comprehensive solutions in planning & development, advisory & consulting services, and managed services.

Different types, such as static and dynamic testing, address various needs across industries. The market further tailors its offerings based on organizational size, serving both large enterprises and small- and medium-sized enterprises (SMEs). In specific sectors like BFSI and healthcare, the market provides specialized solutions, including electronic health record (EHR) systems, adhering to standards like HL7 and DICOM. This multifaceted approach ensures that the market meets the diverse demands of an ever-evolving technological landscape.

Market Scope

Report Coverage

Details

Page number

154

Base year

2023

Historic period

2018-2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 15.91%

Market Growth 2024-2028

USD 30.21 billion

Market structure

Fragmented

YoY growth 2023-2024(%)

15.78

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 43%

Key countries

US, China, Japan, UK, and Germany

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Accenture Plc, Afour technologies, Apexon, Applitools Group, Astegic Inc., Broadcom Inc., Capgemini Service SAS, Cigniti Technologies Ltd., Codoid, Cygnet Infotech, International Business Machines Corp., Invensis Technologies Pvt Ltd., Keysight Technologies Inc., Microsoft Corp., Mobisoft Infotech, Open Text Corp., Parasoft Corp., Sauce Labs Inc., Tricentis GmbH, and Worksoft

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. 

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

  • CAGR of the market report forecast during the forecast period
  • Detailed information on factors that will drive the growth of the market  between 2024 and 2028
  • Precise estimation of the market  size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the market across North America, Europe, APAC, South America, and Middle East and Africa
  • Thorough market analysis and report of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of Industry companies

We can help! Our analysts can customize this market research report to meet your requirements. Get in touch

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Deployment
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2023
    • 3.4 Market outlook: Forecast for 2023-2028
      • Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

    4 Historic Market Size

    • 4.1 Global automation testing market 2018 - 2022
      • Exhibit 18: Historic Market Size – Data Table on global automation testing market 2018 - 2022 ($ billion)
    • 4.2 End-user Segment Analysis 2018 - 2022
      • Exhibit 19: Historic Market Size – End-user Segment 2018 - 2022 ($ billion)
    • 4.3 Deployment Segment Analysis 2018 - 2022
      • Exhibit 20: Historic Market Size – Deployment Segment 2018 - 2022 ($ billion)
    • 4.4 Geography Segment Analysis 2018 - 2022
      • Exhibit 21: Historic Market Size – Geography Segment 2018 - 2022 ($ billion)
    • 4.5 Country Segment Analysis 2018 - 2022
      • Exhibit 22: Historic Market Size – Country Segment 2018 - 2022 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2023 and 2028
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2023 and 2028
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2023 and 2028
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

    6 Market Segmentation by End-user

    • 6.1 Market segments
      • Exhibit 30: Chart on End-user - Market share 2023-2028 (%)
      • Exhibit 31: Data Table on End-user - Market share 2023-2028 (%)
    • 6.2 Comparison by End-user
      • Exhibit 32: Chart on Comparison by End-user
      • Exhibit 33: Data Table on Comparison by End-user
    • 6.3 BFSI - Market size and forecast 2023-2028
      • Exhibit 34: Chart on BFSI - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 35: Data Table on BFSI - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 36: Chart on BFSI - Year-over-year growth 2023-2028 (%)
      • Exhibit 37: Data Table on BFSI - Year-over-year growth 2023-2028 (%)
    • 6.4 Telecom and media - Market size and forecast 2023-2028
      • Exhibit 38: Chart on Telecom and media - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 39: Data Table on Telecom and media - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 40: Chart on Telecom and media - Year-over-year growth 2023-2028 (%)
      • Exhibit 41: Data Table on Telecom and media - Year-over-year growth 2023-2028 (%)
    • 6.5 Manufacturing - Market size and forecast 2023-2028
      • Exhibit 42: Chart on Manufacturing - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 43: Data Table on Manufacturing - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 44: Chart on Manufacturing - Year-over-year growth 2023-2028 (%)
      • Exhibit 45: Data Table on Manufacturing - Year-over-year growth 2023-2028 (%)
    • 6.6 Others - Market size and forecast 2023-2028
      • Exhibit 46: Chart on Others - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 47: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 48: Chart on Others - Year-over-year growth 2023-2028 (%)
      • Exhibit 49: Data Table on Others - Year-over-year growth 2023-2028 (%)
    • 6.7 Market opportunity by End-user
      • Exhibit 50: Market opportunity by End-user ($ billion)
      • Exhibit 51: Data Table on Market opportunity by End-user ($ billion)

    7 Market Segmentation by Deployment

    • 7.1 Market segments
      • Exhibit 52: Chart on Deployment - Market share 2023-2028 (%)
      • Exhibit 53: Data Table on Deployment - Market share 2023-2028 (%)
    • 7.2 Comparison by Deployment
      • Exhibit 54: Chart on Comparison by Deployment
      • Exhibit 55: Data Table on Comparison by Deployment
    • 7.3 On-premises - Market size and forecast 2023-2028
      • Exhibit 56: Chart on On-premises - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 57: Data Table on On-premises - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 58: Chart on On-premises - Year-over-year growth 2023-2028 (%)
      • Exhibit 59: Data Table on On-premises - Year-over-year growth 2023-2028 (%)
    • 7.4 Cloud-based - Market size and forecast 2023-2028
      • Exhibit 60: Chart on Cloud-based - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 61: Data Table on Cloud-based - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 62: Chart on Cloud-based - Year-over-year growth 2023-2028 (%)
      • Exhibit 63: Data Table on Cloud-based - Year-over-year growth 2023-2028 (%)
    • 7.5 Market opportunity by Deployment
      • Exhibit 64: Market opportunity by Deployment ($ billion)
      • Exhibit 65: Data Table on Market opportunity by Deployment ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 66: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 67: Chart on Market share by geography 2023-2028 (%)
      • Exhibit 68: Data Table on Market share by geography 2023-2028 (%)
    • 9.2 Geographic comparison
      • Exhibit 69: Chart on Geographic comparison
      • Exhibit 70: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2023-2028
      • Exhibit 71: Chart on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 72: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 73: Chart on North America - Year-over-year growth 2023-2028 (%)
      • Exhibit 74: Data Table on North America - Year-over-year growth 2023-2028 (%)
    • 9.4 Europe - Market size and forecast 2023-2028
      • Exhibit 75: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 76: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 77: Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Exhibit 78: Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • 9.5 APAC - Market size and forecast 2023-2028
      • Exhibit 79: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 80: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 81: Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Exhibit 82: Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • 9.6 South America - Market size and forecast 2023-2028
      • Exhibit 83: Chart on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 84: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 85: Chart on South America - Year-over-year growth 2023-2028 (%)
      • Exhibit 86: Data Table on South America - Year-over-year growth 2023-2028 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2023-2028
      • Exhibit 87: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 88: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 89: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Exhibit 90: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • 9.8 US - Market size and forecast 2023-2028
      • Exhibit 91: Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 92: Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 93: Chart on US - Year-over-year growth 2023-2028 (%)
      • Exhibit 94: Data Table on US - Year-over-year growth 2023-2028 (%)
    • 9.9 China - Market size and forecast 2023-2028
      • Exhibit 95: Chart on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 96: Data Table on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 97: Chart on China - Year-over-year growth 2023-2028 (%)
      • Exhibit 98: Data Table on China - Year-over-year growth 2023-2028 (%)
    • 9.10 UK - Market size and forecast 2023-2028
      • Exhibit 99: Chart on UK - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 100: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 101: Chart on UK - Year-over-year growth 2023-2028 (%)
      • Exhibit 102: Data Table on UK - Year-over-year growth 2023-2028 (%)
    • 9.11 Germany - Market size and forecast 2023-2028
      • Exhibit 103: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 104: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 105: Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Exhibit 106: Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • 9.12 Japan - Market size and forecast 2023-2028
      • Exhibit 107: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 108: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 109: Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Exhibit 110: Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 111: Market opportunity by geography ($ billion)
      • Exhibit 112: Data Tables on Market opportunity by geography ($ billion)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 113: Impact of drivers and challenges in 2023 and 2028
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 114: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 115: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 116: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 117: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 118: Matrix on vendor position and classification
            • 12.3 Accenture Plc
              • Exhibit 119: Accenture Plc - Overview
              • Exhibit 120: Accenture Plc - Business segments
              • Exhibit 121: Accenture Plc - Key news
              • Exhibit 122: Accenture Plc - Key offerings
              • Exhibit 123: Accenture Plc - Segment focus
            • 12.4 Afour technologies
              • Exhibit 124: Afour technologies - Overview
              • Exhibit 125: Afour technologies - Product / Service
              • Exhibit 126: Afour technologies - Key offerings
            • 12.5 Apexon
              • Exhibit 127: Apexon - Overview
              • Exhibit 128: Apexon - Product / Service
              • Exhibit 129: Apexon - Key offerings
            • 12.6 Applitools Group
              • Exhibit 130: Applitools Group - Overview
              • Exhibit 131: Applitools Group - Product / Service
              • Exhibit 132: Applitools Group - Key offerings
            • 12.7 Astegic Inc.
              • Exhibit 133: Astegic Inc. - Overview
              • Exhibit 134: Astegic Inc. - Product / Service
              • Exhibit 135: Astegic Inc. - Key offerings
            • 12.8 Broadcom Inc.
              • Exhibit 136: Broadcom Inc. - Overview
              • Exhibit 137: Broadcom Inc. - Business segments
              • Exhibit 138: Broadcom Inc. - Key news
              • Exhibit 139: Broadcom Inc. - Key offerings
              • Exhibit 140: Broadcom Inc. - Segment focus
            • 12.9 Capgemini Service SAS
              • Exhibit 141: Capgemini Service SAS - Overview
              • Exhibit 142: Capgemini Service SAS - Business segments
              • Exhibit 143: Capgemini Service SAS - Key news
              • Exhibit 144: Capgemini Service SAS - Key offerings
              • Exhibit 145: Capgemini Service SAS - Segment focus
            • 12.10 Cigniti Technologies Ltd.
              • Exhibit 146: Cigniti Technologies Ltd. - Overview
              • Exhibit 147: Cigniti Technologies Ltd. - Product / Service
              • Exhibit 148: Cigniti Technologies Ltd. - Key offerings
            • 12.11 Codoid
              • Exhibit 149: Codoid - Overview
              • Exhibit 150: Codoid - Product / Service
              • Exhibit 151: Codoid - Key offerings
            • 12.12 International Business Machines Corp.
              • Exhibit 152: International Business Machines Corp. - Overview
              • Exhibit 153: International Business Machines Corp. - Business segments
              • Exhibit 154: International Business Machines Corp. - Key news
              • Exhibit 155: International Business Machines Corp. - Key offerings
              • Exhibit 156: International Business Machines Corp. - Segment focus
            • 12.13 Keysight Technologies Inc.
              • Exhibit 157: Keysight Technologies Inc. - Overview
              • Exhibit 158: Keysight Technologies Inc. - Business segments
              • Exhibit 159: Keysight Technologies Inc. - Key news
              • Exhibit 160: Keysight Technologies Inc. - Key offerings
              • Exhibit 161: Keysight Technologies Inc. - Segment focus
            • 12.14 Microsoft Corp.
              • Exhibit 162: Microsoft Corp. - Overview
              • Exhibit 163: Microsoft Corp. - Business segments
              • Exhibit 164: Microsoft Corp. - Key news
              • Exhibit 165: Microsoft Corp. - Key offerings
              • Exhibit 166: Microsoft Corp. - Segment focus
            • 12.15 Parasoft Corp.
              • Exhibit 167: Parasoft Corp. - Overview
              • Exhibit 168: Parasoft Corp. - Product / Service
              • Exhibit 169: Parasoft Corp. - Key offerings
            • 12.16 Sauce Labs Inc.
              • Exhibit 170: Sauce Labs Inc. - Overview
              • Exhibit 171: Sauce Labs Inc. - Product / Service
              • Exhibit 172: Sauce Labs Inc. - Key offerings
            • 12.17 Tricentis GmbH
              • Exhibit 173: Tricentis GmbH - Overview
              • Exhibit 174: Tricentis GmbH - Product / Service
              • Exhibit 175: Tricentis GmbH - Key offerings

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 176: Inclusions checklist
                • Exhibit 177: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 178: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 179: Research methodology
                • Exhibit 180: Validation techniques employed for market sizing
                • Exhibit 181: Information sources
              • 13.5 List of abbreviations
                • Exhibit 182: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              automation testing market market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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