Automotive Airbag Electronic Control Unit (ECU) Market Analysis APAC, Europe, North America, South America, Middle East and Africa - US, China, Japan, South Korea, Germany - Size and Forecast 2024-2028

Published: Oct 2023 Pages: 176 SKU: IRTNTR44230

Automotive Airbag Electronic Control Unit (ECU) Market 2024-2028 

The automotive airbag electronic control unit (ECU) market size is estimated to grow at a CAGR of 4.05% between 2023 and 2028. The market size is forecast to increase by USD 1,462.54 million. The growth of the market depends on several factors such as regulations mandating the incorporation of airbags in vehicles, increased production of automobiles worldwide and growth opportunities in multiple airbag segments. 

This automotive airbag electronic control unit (ECU) market report extensively covers market segmentation by application (passenger cars, LCVs, MCVs and HCVs), product type (standard and premium), and geography (APAC, Europe, North America, South America, and Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2018-2022.

What will be the size of the Automotive Airbag Electronic Control Unit (ECU) Market During the Forecast Period?

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Automotive Airbag Electronic Control Unit (ECU) Market: Key Drivers, Trends and Challenges

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Automotive Airbag Electronic Control Unit (ECU) Market Driver

Growth opportunities in multiple airbag segments are notably driving the market growth.  Airbags were first installed in passenger cars during the mid-1970s. Driver and navigator airbags have emerged as the standard feature in passenger cars. Apart from front airbags, knee, rear, side, seatbelt, pedestrian, and curtain airbags are witnessing high global demand. Currently, driver and navigator airbags are in their maturity stages. The 2018 New Car Assessment Program (NCAP) in India mandates compliance with the EU standard crash tests. As per the program, all vehicles should be equipped with front airbags. 

However, these segments have considerable opportunities to develop automotive airbag ECU market potential. Therefore the automotive airbag electronic control unit (ECU) market is expected to grow during the forecast period.

Key Automotive Airbag Electronic Control Unit (ECU) Market Trends

Increasing utilization of AI and machine learning algorithms in ECUs is an emerging trend shaping the market growth. The automotive airbag electronic control unit (ECU) market is undergoing a transformation due to the incorporation of AI and machine learning algorithms in automotive ECUs. The development of extremely advanced and adaptive airbag deployment systems that react to real-time data is made possible by these technologies, which, in turn, boost passenger safety significantly. For instance, sophisticated ECUs can determine the severity and kind of collision correctly by processing sensor data from accelerometers, gyroscopes, and even automotive cameras. They are able to distinguish between a rollover, a side impact, and a front-end collision and deploy the airbags accordingly. 

Moreover, the AI algorithm can modify airbag inflation if it notices a young person seated in the front seat to reduce the chances of injury. This development demonstrates the automotive industry's dedication to utilizing cutting-edge technology to save lives and minimize the effects of accidents on passengers, in addition to improving safety. Such scenarios are expected to enhance the efficiency of automotive airbag ECUs, further increasing their demand and thereby propelling the growth of the market in focus during the forecast period.

Major Automotive Airbag Electronic Control Unit (ECU) Market Challenge

Reduced efficiency due to internal faults and corrosion is a significant challenge hindering the market growth. An airbag ECU is connected to all other components of an airbag system. The ECU is connected to sensors, airbag units, and seatbelts. Multiple sensors in a vehicle help in detecting any crash that the vehicle meets with.  In a few situations, airbags are not deployed when the vehicle is involved in a crash. This arises due to increased moisture content in the airbag ECU. There are different error codes that are displayed by the airbag indicator; each code represents a different issue that needs to be rectified. Two consecutive flashes with a pause followed by four other flashes indicate that the airbag system faces a Code 24 error. Error code 24 indicates that the output feed is open and needs correction.

Similarly, Error code 35 is related to issues on the driver and passenger sides. It becomes vital to ensure that the entire airbag module is error-free. Internal faults and corrosion of airbag ECUs can, thus, negatively affect the global automotive airbag electronic control unit market during the forecast period.

Automotive Airbag Electronic Control Unit (ECU) Market Customer Landscape

The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Automotive Airbag Electronic Control Unit (ECU) Market Customer Landscape

Who are the Major Automotive Airbag Electronic Control Unit (ECU) Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Analog Devices Inc. - The company offers airbag electronic control unit such as ADXL251 that enables low-cost solutions for front-impact and side-impact airbags, as well as satellite sensor and electronic control unit.

The research report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

  • Aptiv Plc
  • Ashimori Industry Co. Ltd.
  • Autoliv Inc.
  • Continental AG
  • Daicel Corp.
  • DENSO Corp.
  • Dorman Products Inc.
  • HELLA GmbH and Co. KGaA
  • Hyundai Motor Group
  • Infineon Technologies AG
  • Magna International Inc.
  • Mitsubishi Electric Corp.
  • Nihon Plast Co. Ltd.
  • Ningbo Joyson Electronic Corp.
  • NXP Semiconductors NV
  • Robert Bosch GmbH
  • TaiHangChangQing Automobile Safety System Co. Ltd.
  • Toyoda Gosei Co. Ltd.
  • ZF Friedrichshafen AG

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

What are the Largest-Growing Segments in the Automotive Airbag Electronic Control Unit (ECU) Market?

The passenger cars segment is estimated to witness significant growth during the forecast period. The growing demand for passenger cars in all major regions of the world has accelerated the growth of the passenger car segment in the global automotive airbag electronic control unit market.

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The passenger cars segment was the largest and was valued at USD 5,275.37 million in 2018. The passenger segments are generally divided into three which are luxury, mid, and entry segments.  The luxury car segment in the automotive airbag electronic control unit (ECU) market remained untouched and unaffected by the global economic and financial crisis. The mid-segment vehicle market has witnessed considerable growth in the past few years. The launch of new mid-level cars in India has further added to the growth of the segment. Passive safety devices such as airbags and seat belts minimize fatalities by 80%. The customer base of entry-level cars is increasing on a global basis. This indicates an increased demand to make such cars multifunctional. However, government safety regulations and mandates are expected to be more stringent in the future. This could be a potential driver for the global automotive airbag electronic control unit market during the forecast period. 

Which are the Key Regions for the Automotive Airbag Electronic Control Unit (ECU) Market?

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APAC is estimated to contribute 65% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. APAC has been witnessing significant economic growth with enhanced growth in economies like China, Japan, India, South Korea, and Indonesia. Increased per-capita income levels and purchasing power have resulted in increased buying capacities. This has triggered the growth of the auto industry in APAC. The aforementioned factors contribute to the growth of the automotive airbag electronic control unit market in APAC.

Further, the demand for domestic vehicles has increased considerably in APAC. Increased demand for luxury vehicles in countries like Japan, China, and India will fuel the growth of the automotive airbag electronic control unit market in the region. Increased safety concerns and governmental mandates, too, are expected to drive market growth in the region during the forecast period.

In 2020, the COVID-19 pandemic had a significantly negative influence on the automotive airbag ECU market in APAC. However, the regional automotive airbag electronic control unit market saw a steady rebound beginning in 2021 due to the widespread COVID-19 vaccination programs carried out in the region, followed by the lifting of the COVID-19-induced lockdown restrictions. According to the Bharat New Vehicle Safety Assessment Programme (BNVSAP) of the Indian government, airbags must be installed in every passenger vehicle by 2023. Hence, such initiatives and developments are expected to fuel the growth of the market further in APAC during the forecast period. 

Segment Overview

The automotive airbag electronic control unit (ECU) market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2018 to 2028. 

  • Application Outlook (USD Million, 2018-2028)
    • Passenger cars
    • LCVs
    • MCVs and HCVs
  • Product Type Outlook (USD Million,2018-2028)
    • Standard
    • Premium
  • Region Outlook (USD Million, 2018-2028)
    • North America
      • The U.S.
      • Canada
    • South America
      • Chile 
      • Brazil 
      • Argentina 
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Automotive Airbag Electronic Control Unit (ECU) Market Scope

Report Coverage

Details

Page number

176

Base year

2023

Historic period

2018-2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 4.05%

Market Growth 2024-2028

USD 1,462.54 million

Market structure

Fragmented

YoY growth 2023-2024(%)

3.67

Regional analysis

APAC, Europe, North America, South America, and Middle East and Africa

Performing market contribution

APAC at 65%

Key countries

US, China, Japan, South Korea, and Germany

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Analog Devices Inc., Aptiv Plc, Ashimori Industry Co. Ltd., Autoliv Inc., Continental AG, Daicel Corp., DENSO Corp., Dorman Products Inc., HELLA GmbH and Co. KGaA, Hyundai Motor Group, Infineon Technologies AG, Magna International Inc., Mitsubishi Electric Corp., Nihon Plast Co. Ltd., Ningbo Joyson Electronic Corp., NXP Semiconductors NV, Robert Bosch GmbH, TaiHangChangQing Automobile Safety System Co. Ltd., Toyoda Gosei Co. Ltd., and ZF Friedrichshafen AG

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

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What are the Key Data Covered in this Automotive Airbag Electronic Control Unit (ECU) Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the market between 2024 and 2028
  • Precise estimation of the market  size and its contribution to the market in focus on the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the market across APAC, Europe, North America, South America, and the Middle East and Africa
  • A thorough analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of market companies

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Application
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Product Type
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2023
    • 3.4 Market outlook: Forecast for 2023-2028
      • Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ million)
      • Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ million)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

    4 Historic Market Size

    • 4.1 Global automotive airbag electronic control unit (ECU) market 2018 - 2022
      • Exhibit 18: Historic Market Size – Data Table on global automotive airbag electronic control unit (ecu) market 2018 - 2022 ($ million)
    • 4.2 Application Segment Analysis 2018 - 2022
      • Exhibit 19: Historic Market Size – Application Segment 2018 - 2022 ($ million)
    • 4.3 Product Type Segment Analysis 2018 - 2022
      • Exhibit 20: Historic Market Size – Product Type Segment 2018 - 2022 ($ million)
    • 4.4 Geography Segment Analysis 2018 - 2022
      • Exhibit 21: Historic Market Size – Geography Segment 2018 - 2022 ($ million)
    • 4.5 Country Segment Analysis 2018 - 2022
      • Exhibit 22: Historic Market Size – Country Segment 2018 - 2022 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2023 and 2028
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2023 and 2028
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2023 and 2028
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

    6 Market Segmentation by Application

    • 6.1 Market segments
      • Exhibit 30: Chart on Application - Market share 2023-2028 (%)
      • Exhibit 31: Data Table on Application - Market share 2023-2028 (%)
    • 6.2 Comparison by Application
      • Exhibit 32: Chart on Comparison by Application
      • Exhibit 33: Data Table on Comparison by Application
    • 6.3 Passenger cars - Market size and forecast 2023-2028
      • Exhibit 34: Chart on Passenger cars - Market size and forecast 2023-2028 ($ million)
      • Exhibit 35: Data Table on Passenger cars - Market size and forecast 2023-2028 ($ million)
      • Exhibit 36: Chart on Passenger cars - Year-over-year growth 2023-2028 (%)
      • Exhibit 37: Data Table on Passenger cars - Year-over-year growth 2023-2028 (%)
    • 6.4 LCVs - Market size and forecast 2023-2028
      • Exhibit 38: Chart on LCVs - Market size and forecast 2023-2028 ($ million)
      • Exhibit 39: Data Table on LCVs - Market size and forecast 2023-2028 ($ million)
      • Exhibit 40: Chart on LCVs - Year-over-year growth 2023-2028 (%)
      • Exhibit 41: Data Table on LCVs - Year-over-year growth 2023-2028 (%)
    • 6.5 MCVs and HCVs - Market size and forecast 2023-2028
      • Exhibit 42: Chart on MCVs and HCVs - Market size and forecast 2023-2028 ($ million)
      • Exhibit 43: Data Table on MCVs and HCVs - Market size and forecast 2023-2028 ($ million)
      • Exhibit 44: Chart on MCVs and HCVs - Year-over-year growth 2023-2028 (%)
      • Exhibit 45: Data Table on MCVs and HCVs - Year-over-year growth 2023-2028 (%)
    • 6.6 Market opportunity by Application
      • Exhibit 46: Market opportunity by Application ($ million)
      • Exhibit 47: Data Table on Market opportunity by Application ($ million)

    7 Market Segmentation by Product Type

    • 7.1 Market segments
      • Exhibit 48: Chart on Product Type - Market share 2023-2028 (%)
      • Exhibit 49: Data Table on Product Type - Market share 2023-2028 (%)
    • 7.2 Comparison by Product Type
      • Exhibit 50: Chart on Comparison by Product Type
      • Exhibit 51: Data Table on Comparison by Product Type
    • 7.3 Standard - Market size and forecast 2023-2028
      • Exhibit 52: Chart on Standard - Market size and forecast 2023-2028 ($ million)
      • Exhibit 53: Data Table on Standard - Market size and forecast 2023-2028 ($ million)
      • Exhibit 54: Chart on Standard - Year-over-year growth 2023-2028 (%)
      • Exhibit 55: Data Table on Standard - Year-over-year growth 2023-2028 (%)
    • 7.4 Premium - Market size and forecast 2023-2028
      • Exhibit 56: Chart on Premium - Market size and forecast 2023-2028 ($ million)
      • Exhibit 57: Data Table on Premium - Market size and forecast 2023-2028 ($ million)
      • Exhibit 58: Chart on Premium - Year-over-year growth 2023-2028 (%)
      • Exhibit 59: Data Table on Premium - Year-over-year growth 2023-2028 (%)
    • 7.5 Market opportunity by Product Type
      • Exhibit 60: Market opportunity by Product Type ($ million)
      • Exhibit 61: Data Table on Market opportunity by Product Type ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 63: Chart on Market share by geography 2023-2028 (%)
      • Exhibit 64: Data Table on Market share by geography 2023-2028 (%)
    • 9.2 Geographic comparison
      • Exhibit 65: Chart on Geographic comparison
      • Exhibit 66: Data Table on Geographic comparison
    • 9.3 APAC - Market size and forecast 2023-2028
      • Exhibit 67: Chart on APAC - Market size and forecast 2023-2028 ($ million)
      • Exhibit 68: Data Table on APAC - Market size and forecast 2023-2028 ($ million)
      • Exhibit 69: Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Exhibit 70: Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • 9.4 Europe - Market size and forecast 2023-2028
      • Exhibit 71: Chart on Europe - Market size and forecast 2023-2028 ($ million)
      • Exhibit 72: Data Table on Europe - Market size and forecast 2023-2028 ($ million)
      • Exhibit 73: Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Exhibit 74: Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • 9.5 North America - Market size and forecast 2023-2028
      • Exhibit 75: Chart on North America - Market size and forecast 2023-2028 ($ million)
      • Exhibit 76: Data Table on North America - Market size and forecast 2023-2028 ($ million)
      • Exhibit 77: Chart on North America - Year-over-year growth 2023-2028 (%)
      • Exhibit 78: Data Table on North America - Year-over-year growth 2023-2028 (%)
    • 9.6 South America - Market size and forecast 2023-2028
      • Exhibit 79: Chart on South America - Market size and forecast 2023-2028 ($ million)
      • Exhibit 80: Data Table on South America - Market size and forecast 2023-2028 ($ million)
      • Exhibit 81: Chart on South America - Year-over-year growth 2023-2028 (%)
      • Exhibit 82: Data Table on South America - Year-over-year growth 2023-2028 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2023-2028
      • Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • 9.8 China - Market size and forecast 2023-2028
      • Exhibit 87: Chart on China - Market size and forecast 2023-2028 ($ million)
      • Exhibit 88: Data Table on China - Market size and forecast 2023-2028 ($ million)
      • Exhibit 89: Chart on China - Year-over-year growth 2023-2028 (%)
      • Exhibit 90: Data Table on China - Year-over-year growth 2023-2028 (%)
    • 9.9 US - Market size and forecast 2023-2028
      • Exhibit 91: Chart on US - Market size and forecast 2023-2028 ($ million)
      • Exhibit 92: Data Table on US - Market size and forecast 2023-2028 ($ million)
      • Exhibit 93: Chart on US - Year-over-year growth 2023-2028 (%)
      • Exhibit 94: Data Table on US - Year-over-year growth 2023-2028 (%)
    • 9.10 Germany - Market size and forecast 2023-2028
      • Exhibit 95: Chart on Germany - Market size and forecast 2023-2028 ($ million)
      • Exhibit 96: Data Table on Germany - Market size and forecast 2023-2028 ($ million)
      • Exhibit 97: Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Exhibit 98: Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • 9.11 Japan - Market size and forecast 2023-2028
      • Exhibit 99: Chart on Japan - Market size and forecast 2023-2028 ($ million)
      • Exhibit 100: Data Table on Japan - Market size and forecast 2023-2028 ($ million)
      • Exhibit 101: Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Exhibit 102: Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • 9.12 South Korea - Market size and forecast 2023-2028
      • Exhibit 103: Chart on South Korea - Market size and forecast 2023-2028 ($ million)
      • Exhibit 104: Data Table on South Korea - Market size and forecast 2023-2028 ($ million)
      • Exhibit 105: Chart on South Korea - Year-over-year growth 2023-2028 (%)
      • Exhibit 106: Data Table on South Korea - Year-over-year growth 2023-2028 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 107: Market opportunity by geography ($ million)
      • Exhibit 108: Data Tables on Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 109: Impact of drivers and challenges in 2023 and 2028
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 111: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 112: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 113: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 114: Matrix on vendor position and classification
            • 12.3 Analog Devices Inc.
              • Exhibit 115: Analog Devices Inc. - Overview
              • Exhibit 116: Analog Devices Inc. - Business segments
              • Exhibit 117: Analog Devices Inc. - Key news
              • Exhibit 118: Analog Devices Inc. - Key offerings
              • Exhibit 119: Analog Devices Inc. - Segment focus
            • 12.4 Ashimori Industry Co. Ltd.
              • Exhibit 120: Ashimori Industry Co. Ltd. - Overview
              • Exhibit 121: Ashimori Industry Co. Ltd. - Business segments
              • Exhibit 122: Ashimori Industry Co. Ltd. - Key offerings
              • Exhibit 123: Ashimori Industry Co. Ltd. - Segment focus
            • 12.5 Autoliv Inc.
              • Exhibit 124: Autoliv Inc. - Overview
              • Exhibit 125: Autoliv Inc. - Product / Service
              • Exhibit 126: Autoliv Inc. - Key news
              • Exhibit 127: Autoliv Inc. - Key offerings
            • 12.6 Continental AG
              • Exhibit 128: Continental AG - Overview
              • Exhibit 129: Continental AG - Business segments
              • Exhibit 130: Continental AG - Key offerings
              • Exhibit 131: Continental AG - Segment focus
            • 12.7 DENSO Corp.
              • Exhibit 132: DENSO Corp. - Overview
              • Exhibit 133: DENSO Corp. - Business segments
              • Exhibit 134: DENSO Corp. - Key news
              • Exhibit 135: DENSO Corp. - Key offerings
              • Exhibit 136: DENSO Corp. - Segment focus
            • 12.8 HELLA GmbH and Co. KGaA
              • Exhibit 137: HELLA GmbH and Co. KGaA - Overview
              • Exhibit 138: HELLA GmbH and Co. KGaA - Business segments
              • Exhibit 139: HELLA GmbH and Co. KGaA - Key news
              • Exhibit 140: HELLA GmbH and Co. KGaA - Key offerings
              • Exhibit 141: HELLA GmbH and Co. KGaA - Segment focus
            • 12.9 Hyundai Motor Group
              • Exhibit 142: Hyundai Motor Group - Overview
              • Exhibit 143: Hyundai Motor Group - Business segments
              • Exhibit 144: Hyundai Motor Group - Key offerings
              • Exhibit 145: Hyundai Motor Group - Segment focus
            • 12.10 Infineon Technologies AG
              • Exhibit 146: Infineon Technologies AG - Overview
              • Exhibit 147: Infineon Technologies AG - Business segments
              • Exhibit 148: Infineon Technologies AG - Key news
              • Exhibit 149: Infineon Technologies AG - Key offerings
              • Exhibit 150: Infineon Technologies AG - Segment focus
            • 12.11 Mitsubishi Electric Corp.
              • Exhibit 151: Mitsubishi Electric Corp. - Overview
              • Exhibit 152: Mitsubishi Electric Corp. - Business segments
              • Exhibit 153: Mitsubishi Electric Corp. - Key news
              • Exhibit 154: Mitsubishi Electric Corp. - Key offerings
              • Exhibit 155: Mitsubishi Electric Corp. - Segment focus
            • 12.12 Nihon Plast Co. Ltd.
              • Exhibit 156: Nihon Plast Co. Ltd. - Overview
              • Exhibit 157: Nihon Plast Co. Ltd. - Business segments
              • Exhibit 158: Nihon Plast Co. Ltd. - Key offerings
              • Exhibit 159: Nihon Plast Co. Ltd. - Segment focus
            • 12.13 Ningbo Joyson Electronic Corp.
              • Exhibit 160: Ningbo Joyson Electronic Corp. - Overview
              • Exhibit 161: Ningbo Joyson Electronic Corp. - Product / Service
              • Exhibit 162: Ningbo Joyson Electronic Corp. - Key news
              • Exhibit 163: Ningbo Joyson Electronic Corp. - Key offerings
            • 12.14 NXP Semiconductors NV
              • Exhibit 164: NXP Semiconductors NV - Overview
              • Exhibit 165: NXP Semiconductors NV - Product / Service
              • Exhibit 166: NXP Semiconductors NV - Key news
              • Exhibit 167: NXP Semiconductors NV - Key offerings
            • 12.15 Robert Bosch GmbH
              • Exhibit 168: Robert Bosch GmbH - Overview
              • Exhibit 169: Robert Bosch GmbH - Business segments
              • Exhibit 170: Robert Bosch GmbH - Key news
              • Exhibit 171: Robert Bosch GmbH - Key offerings
              • Exhibit 172: Robert Bosch GmbH - Segment focus
            • 12.16 Toyoda Gosei Co. Ltd.
              • Exhibit 173: Toyoda Gosei Co. Ltd. - Overview
              • Exhibit 174: Toyoda Gosei Co. Ltd. - Business segments
              • Exhibit 175: Toyoda Gosei Co. Ltd. - Key offerings
              • Exhibit 176: Toyoda Gosei Co. Ltd. - Segment focus
            • 12.17 ZF Friedrichshafen AG
              • Exhibit 177: ZF Friedrichshafen AG - Overview
              • Exhibit 178: ZF Friedrichshafen AG - Business segments
              • Exhibit 179: ZF Friedrichshafen AG - Key news
              • Exhibit 180: ZF Friedrichshafen AG - Key offerings
              • Exhibit 181: ZF Friedrichshafen AG - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 182: Inclusions checklist
                • Exhibit 183: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 184: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 185: Research methodology
                • Exhibit 186: Validation techniques employed for market sizing
                • Exhibit 187: Information sources
              • 13.5 List of abbreviations
                • Exhibit 188: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              automotive airbag electronic control unit (ecu) market market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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