Beach Umbrella Market by Distribution channel and Geography - Forecast and Analysis 2022-2026

The beach umbrella market share is expected to increase by USD 397.31 million from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 4.77%.

This beach umbrella market research report provides valuable insights into the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the beach umbrella market segmentation by distribution channel (offline and online) and geography (North America, Europe, APAC, South America, and the Middle East and Africa). The beach umbrella market report also offers information on several market vendors, including AMMSUN Industrial Group Ltd., Beach Brella, BeachBUB USA, Classic International, Crema Outdoor Srl, EasyGo Cabana, EdenGarden, EZPELETA DIVISION COMERCIAL S.L.U., Frankford Umbrellas, Huifeng Umbrella Co. Ltd., Impact Canopies USA, IOP Beach Chair, JGR Copa LLC, Michael Caravita, Shadescapes Showroom, Shelter Outdoor LLC, Skyspanshade, Spiraledge Inc., Sun Garden USA, The Umbrella House, TUUCI LLC, Umbrella Source, and Yescom USA Inc. among others.

What will the Beach Umbrella Market Size be During the Forecast Period?

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Beach Umbrella Market: Key Drivers, Trends, and Challenges

Our researcher studied the historical data for years, with 2021 as the base year and 2022 as the estimated year, and produced drivers, trends, and challenges for the global beach umbrella market.  During the COVID-19 pandemic, the demand for the beach umbrella market has been impacted significantly, but a holistic analysis of drivers will help in estimating exact demands and refining marketing strategies to gain a competitive advantage.

Key Beach Umbrella Market Driver

The rise in urbanization is a key factor driving the global beach umbrella market growth. Urbanization has increased globally owing to the growth in the global population, improved standards of living, and availability of better facilities and infrastructure in urban areas when compared with rural areas. According to the World Bank, the share of the urban population increased from 51.66% in 2010 to 56.15% in 2020. Moreover, more than two-thirds of the global population is expected to reside in urban areas by 2050. This growth in urban population is driven by emerging economies such as China, India, and Nigeria due to their rapid economic development.  Increasing manufacturing activities, IT industries, and the growing number of educational institutes attract more youngsters to move to urban areas. The growing urban population is increasingly attracted to recreational activities, such as swimming and visiting beaches and other outdoor leisure places. Such activities are expected to spur the demand for beach umbrellas, which is likely to boost the growth of the market in focus during the forecast period.

Key Beach Umbrella Market Trend

The growth of online and omnichannel retail will fuel the global beach umbrella market growth. E-retailing is the fastest-growing segment in the global retail market. E-retailing is gaining popularity because of its time-saving nature and cost-effectiveness in purchasing products. Online shopping through smart devices has gained popularity over the years because of the high penetration of Internet services, improved economic growth, and the upgrading of purchase and delivery options with the emergence of e-commerce. Omnichannel or multi-channel retailing has also gained significance as an effective way of engaging with consumers both online and offline, which has spurred vendors such as Speedo to increase their presence on multiple channels. The increasing penetration of the Internet and smartphones and the growing number of customer engagement initiatives undertaken by vendors (through their web portals and third-party online sellers) have contributed to overall sales volumes and the revenue of vendors over the last five years. Thus, the increasing adoption of online and omnichannel marketing will spur the growth of the global beach umbrella market during the forecast period.

Key Beach Umbrella Market Challenge

The presence of counterfeit products is the major challenge to the global beach umbrella market growth. The growing market prospects for beach umbrellas and their surging demand have encouraged the entry of manufacturers of counterfeit beach umbrellas into the market. Counterfeit products are made of low-quality raw materials and have less durability. The growth of e-commerce is also enhancing the reach, sales, and distribution of counterfeit goods. Customers sometimes fail to distinguish between real products and counterfeits since they look identical. A major benefit for the manufacturers of counterfeit products is that they incur huge savings on production and transportation costs as they mostly operate in regional or local markets. This makes counterfeit products less expensive than genuine products. Established global vendors in the market are striving to penetrate developing markets, such as India and China, which have a significant presence of counterfeit products. Thus, the presence of counterfeit products is expected to limit the growth of the global beach umbrella market during the forecast period.

This beach umbrella market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global beach umbrella market as a part of the global apparel, accessories, and luxury goods market within the textiles, apparel, and luxury goods market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the beach umbrella market during the forecast period.

Who are the Major Beach Umbrella Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

• AMMSUN Industrial Group Ltd.
• Beach Brella
• BeachBUB USA
• Classic International
• Crema Outdoor Srl
• EasyGo Cabana
• EdenGarden
• EZPELETA DIVISION COMERCIAL S.L.U.
• Frankford Umbrellas
• Huifeng Umbrella Co. Ltd.
• Impact Canopies USA
• IOP Beach Chair
• JGR Copa LLC
• Michael Caravita
• Shadescapes Showroom
• Shelter Outdoor LLC
• Skyspanshade
• Spiraledge Inc.
• Sun Garden USA
• The Umbrella House
• TUUCI LLC
• Umbrella Source
• Yescom USA Inc.

 

This statistical study of the beach umbrella market encompasses successful business strategies deployed by the key vendors. The beach umbrella market is fragmented, and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Product Insights and News

• edengardenumbrellas.com - The company offers beach umbrellas such as those with central posts and side posts.

To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments while maintaining their positions in the slow-growing segments.

The beach umbrella market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Beach Umbrella Market Value Chain Analysis

Our In-house experts produce extensive information on the value chain and parent market of the beach umbrella market, which vendors can leverage to gain a competitive advantage during the forecast period. The Value Chain information provides an end-to-end understanding of product insight and profit and also the optimization and evaluation of business strategies The players across the value chain includes selective data and analysis from entire research findings as per the scope of the report.

The value chain of the global apparel, accessories, and luxury goods market includes the following core components:

• Inputs
• Inbound logistics
• Operations
• Outbound logistics
• Marketing and sales
• Service
• Support activities
• Innovation

The report has further elucidated other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for Beach Umbrella Market?

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73% of the market’s growth will originate from North America during the forecast period. The US and Canada are the key markets for the beach umbrella market in North America. Market growth in this region will be slower than the growth of the market in other regions.

The rise in urbanization will facilitate the beach umbrella market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID-19 Impact and Recovery Analysis

The outbreak of COVID-19 in 2020 negatively impacted the growth of the beach umbrella market in North America. Countries such as the US and Canada were severely impacted by the pandemic. The imposition of lockdown restrictions that hampered the movement of workers and the unavailability of raw materials across the region led to the shutdown of manufacturing units for beach umbrellas in 2020, which led to a dip in production. Also, offline stores were temporarily closed due to the lockdowns. Moreover, the closure of beaches and other outdoor places had a negative impact on the growth of the beach umbrella market in North America. However, the market started to recover in 2021 due to the initiation of mass vaccination programs and the easing of lockdown restrictions, which led to the reopening of retail stores in North America. This increased the demand for beach umbrellas in the region. Also, the revival of the tourism industry and the increasing trend of online shopping will propel the growth of the beach umbrella market in North America during the forecast period.

What are the Revenue-generating Distribution Channel Segments in the Beach Umbrella Market?

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The beach umbrella market share growth in the offline segment will be significant during the forecast period. The offline segment is expected to be the largest segment of the global beach umbrella market during the forecast period. The offline distribution channel comprises hypermarkets, supermarkets, convenience stores, and department stores. To fuel sales through the offline channel, players are expanding their stores in local and regional markets. 

This report provides an accurate prediction of the contribution of all the segments to the growth of the beach umbrella market size and actionable market insights on the post-COVID-19 impact on each segment.

 

Beach Umbrella Market Scope
Report Coverage	Details
Page number	120
Base year	2021
Forecast period	2022-2026
Growth momentum & CAGR	Accelerate at a CAGR of 4.77%
Market growth 2022-2026	$397.31 million
Market structure	Fragmented
YoY growth (%)	4.06
Regional analysis	North America, Europe, APAC, South America, and the Middle East and Africa
Performing market contribution	North America at 73%
Key consumer countries	US, Canada, Mexico, Australia, and Spain
Competitive landscape	Leading companies, Competitive Strategies, Consumer engagement scope
Key companies profiled	AMMSUN Industrial Group Ltd., Beach Brella, BeachBUB USA, Classic International, Crema Outdoor Srl, EasyGo Cabana, EdenGarden, EZPELETA DIVISION COMERCIAL S.L.U., Frankford Umbrellas, Huifeng Umbrella Co. Ltd., Impact Canopies USA, IOP Beach Chair, JGR Copa LLC, Michael Caravita, Shadescapes Showroom, Shelter Outdoor LLC, Skyspanshade, Spiraledge Inc., Sun Garden USA, The Umbrella House, TUUCI LLC, Umbrella Source, and Yescom USA Inc.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Beach Umbrella Market Report?

• CAGR of the market during the forecast period 2022-2026
• Detailed information on factors that will drive beach umbrella market growth during the next five years
• Precise estimation of the beach umbrella market size and its contribution to the parent market
• Accurate predictions on upcoming trends and changes in consumer behavior
• The growth of the beach umbrella industry across North America, Europe, APAC, South America, and the Middle East and Africa
• A thorough analysis of the market’s competitive landscape and detailed information on vendors
• Comprehensive details of factors that will challenge the growth of beach umbrella market vendors

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