Big Data as a Service (BDaaS) Market Analysis North America, APAC, Europe, South America, Middle East and Africa - US, Canada, China, Germany, UK - Size and Forecast 2024-2028

Published: Dec 2023 Pages: 167 SKU: IRTNTR77086

Big Data as a Service (BDaaS) Market 2024-2028 :

The Big Data as a Service (BDaaS) Market size is projected to increase by USD 41.20 billion at a CAGR of 28.45% between 2023 and 2028. The growth rate of the market depends on several factors, including the growing amount of data, the increase in the adoption of big data services in industries and the increased importance of big data in social media marketing. Big data as a service is a cloud-based service that provides massive and complicated datasets with scalable and on-demand processing, storage, and analytics. Big data as a service eliminates the need for organizations to invest in and manage large on-premises infrastructure, providing a more cost-effective and flexible alternative. It consists of numerous data processing tools, analytics apps, and storage resources that let businesses leverage the power of big data without having to deal with the underlying technical complexity. Big data as a service makes it easier to extract useful insights, helps data-driven decision-making, and enables organizations to obtain actionable intelligence from their huge and diversified datasets.

The report includes a comprehensive outlook on the big data as a service market offering forecasts for the industry segmented by Type, which comprises data analytics-as-a-service, hadoop-as-a-service, and data-as-a-service. Additionally, it categorizes Deployment into public cloud, hybrid cloud, and private cloud, and covers Region, including North America, APAC, Europe, Middle East and Africa, and South America. The report provides market size, historical data spanning from 2018 to 2022, and future projections, all presented in terms of value in USD billion for each of the mentioned segments.

What will be the Size of the Big Data As A Service Market During the Forecast Period?

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Big Data as a Service Market Overview

Big Data as a Service Market  Driver

The growing amount of data is notably driving the market growth. The amount of data is growing exponentially. More than 2.0 megabytes (MB) of new data are predicted to be created per second for every individual on the planet by 2023. Enterprise applications will continue to generate significant volumes of data. Many sources, like the Internet, mobile devices, and social media, are producing large amounts of data. Organizations are finding it more challenging to analyze and manage massive databases effectively due to the expanding 4Vs (volume, variety, veracity, and velocity) of data. The increasing volume of data generated in organizations through various channels and sources has compelled organizations to implement big data analytics and save a significant amount of cost for the organizations.

However, big data analytics retrieve and analyze data to discover significant weaknesses, develop indicator patterns to identify opportunities and threats and optimize business decisions. Since the demand for big data analytics is growing, there is a need for big services such as big data project-based services and big data outsourcing services to manage big data analytics applications to ensure security, agility, and performance. Such factors are expected to drive the growth of the market during the forecast period.

Big Data as a Service Market Trends

The increasing popularity of big data in blockchain technology is an emerging trend shaping market growth. Blockchain technology is gaining popularity in the financial sector. It is replacing the current centralized business model of financial services. Currently, a central ledger, such as the Federal Reserve and its members, acts as the custodian of financial firm information. In blockchain technology, the information of each transaction is transparently registered digitally in a shared database of the cloud. This eliminates the middleman or a central acting body. This feature of blockchain technology to decentralize the central authority is the main driver for its adoption.

Moreover, cases such as fraud, hacking, and unauthorized data access can be identified by utilizing big data blockchain technology. The technology also overhauls and improves security and highlights where action needs to be taken before and after a hack. Such factors will drive the growth of the global big data as a service market during the forecast period

Big Data as a Service Market Restrain

Data privacy and security risks regarding large amounts of data a significant challenges hindering the market growth. Due to the exponential development in data volumes, the task of maintaining effective security measures and addressing privacy concerns in the big data as a service (BDaaS) market is crucial. To protect sensitive information from cyber threats and unauthorized access, big data as a service providers must traverse the complicated landscape of data protection. Government rules exacerbate the difficulty, as noncompliance might result in significant penalties. Considerable rules include the European Union GDPR, which enforces tight privacy safeguards and charges considerable fines for infractions.

Additionally, in the US, the Health Insurance Portability and Accountability Act (HIPAA) governs the protection of healthcare data by setting stringent security and privacy regulations. Navigating these rules while enabling flawless big data as a service operations necessitates a thorough approach to security and privacy, adding complexity to the operational picture. Such factors will result in moderate growth of the market during the forecast period.

Big Data as a Service Market Segmentation By Type

The market share growth by the data analytics-as-a-service segment will be significant during the forecast period. Data analytics-as-a-Service (DAaaS) is a leading type in the global big data as a service market, allowing organizations to gain on-demand access to diverse and important datasets without the need for costly infrastructure. This type of service enables real-time data analytics, assisting organizations in making educated decisions

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The data analytics-as-a-service was the largest segment and was valued at USD 2.59 billion in 2018. DAaaS solutions are available from leading providers such as International Business Machine and Amazon.com, allowing businesses to use the power of external datasets for greater insights. The DAaaS segment environment is rapidly growing as organizations increasingly recognize its significance in supplementing internal data sources. Integration of DAaaS with big data as a service system improves total analytics capabilities, creating a dynamic landscape in which organizations can exploit varied datasets to achieve a competitive advantage, thereby driving the growth of the global big data as a service market during the forecast period.

Big Data as a Service Market Segmentation By Deployment

In the global big data as a service market, the market environment for public cloud as a main deployment type is promising. The scalability, cost-effectiveness, and accessibility of public cloud deployment are driving its wider application. Amazon.com and Microsoft dominate this sector, offering a comprehensive portfolio of big data services. Organizations are increasingly turning to public cloud solutions because of their flexibility and ability to employ advanced analytics capabilities without requiring large infrastructure investments. The simplicity of integration with current systems and the flexibility to support different workloads reinforce the public cloud popularity in the big data as a service market, generating a dynamic and competitive environment among top cloud providers, thereby driving the growth of the global big data as a service market during the forecast period.

Regional Overview

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North America is estimated to contribute 35% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The big data as a service market in North America is actively expanding. The region's early embrace of sophisticated technologies, a robust IT infrastructure, and a growing need for data-driven insights across industries are key factors driving this market. Amazon.com, Microsoft, and International Business Machine provide extensive big data as a service solution, capitalizing on the region's strong technological maturity. Real-time analytics, artificial intelligence, and machine learning applications are in high demand in the big data as a service market in North America.

In addition, finance, healthcare, and e-commerce are major contributors, employing big data as a service to improve decision-making processes. North America's competitive landscape is defined by ongoing innovation, strategic alliances, and a focus on meeting varied industry needs, cementing the region's position as a global big data as a service market leader. Such factors are expected to drive the regional market growth during the forecast period. 

Big Data As A Service Market Customer Landscape

Big Data as a Service Market forecasts include the adoption lifecycle of the market research and growth, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their big data as a service market growth and trends strategies.

Global Big Data as a Service Market Customer Landscape

Who are the Major Big Data as a Service Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Accenture Plc - The company offers big data as a service such as Data led Transformation.

Alphabet Inc. - The company offers big data as a service such as BigQuery.

Alteryx Inc. - The company provides data storage, retrieval, management, reporting, and analytics solutions.

The Big Data as a Service Market  growth and forecasting report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

  • Amazon.com Inc.
  • Circana
  • Cloudera Inc.
  • Datameer Inc.
  • Dell Technologies Inc.
  • Deloitte Touche Tohmatsu Ltd.
  • Enthought Inc.
  • Hewlett Packard Enterprise Co.
  • Hitachi Ltd.
  • Idera Inc.
  • International Business Machines Corp.
  • Microsoft Corp.
  • Oracle Corp.
  • PricewaterhouseCoopers LLP
  • Salesforce Inc.
  • SAP SE
  • SAS Institute Inc.

Big Data as a Service Market market analysis and report of qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Segment Overview

The big data as a service market research report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2018-2028.

  •  Type Outlook
    • Data analytics-as-a-Service
    • Hadoop-as-a-service
    • Data-as-a-service
  • Deployment Outlook
    • Public cloud
    • Hybrid cloud
    • Private cloud
  • Region Outlook
    • North America
      • The U.S.
      • Canada
    • South America
      • Chile 
      • Brazil
      • Argentina 
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Big Data As A Service Market Scope

Report Coverage

Details

Page number

167

Base year

2023

Historic period

 2018-2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 28.45%

Market Growth 2024-2028

USD 41.20 billion

Market structure

Fragmented

YoY growth 2023-2024(%)

26.44

Regional analysis

North America, APAC, Europe, South America, and Middle East and Africa

Performing market contribution

North America at 35%

Key countries

US, Canada, China, Germany, and UK

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Accenture Plc, Alphabet Inc., Alteryx Inc., Amazon.com Inc., Circana, Cloudera Inc., Datameer Inc., Dell Technologies Inc., Deloitte Touche Tohmatsu Ltd., Enthought Inc., Hewlett Packard Enterprise Co., Hitachi Ltd., Idera Inc., International Business Machines Corp., Microsoft Corp., Oracle Corp., PricewaterhouseCoopers LLP, Salesforce Inc., SAP SE, SAS Institute Inc., and Teradata Corp.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. 

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Big Data As A Service Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the market between 2024 and 2028
  • Precise estimation of the market  size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the market industry across North America, APAC, Europe, South America, and Middle East and Africa
  • A thorough analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of market companies 

We can help! Our analysts can customize this market research report to meet your requirements. 

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Deployment
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2023
    • 3.4 Market outlook: Forecast for 2023-2028
      • Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

    4 Historic Market Size

    • 4.1 Global dig data as a service market 2018 - 2022
      • Exhibit 18: Historic Market Size – Data Table on global dig data as a service market 2018 - 2022 ($ billion)
    • 4.2 Type Segment Analysis 2018 - 2022
      • Exhibit 19: Historic Market Size – Type Segment 2018 - 2022 ($ billion)
    • 4.3 Deployment Segment Analysis 2018 - 2022
      • Exhibit 20: Historic Market Size – Deployment Segment 2018 - 2022 ($ billion)
    • 4.4 Geography Segment Analysis 2018 - 2022
      • Exhibit 21: Historic Market Size – Geography Segment 2018 - 2022 ($ billion)
    • 4.5 Country Segment Analysis 2018 - 2022
      • Exhibit 22: Historic Market Size – Country Segment 2018 - 2022 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2023 and 2028
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2023 and 2028
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2023 and 2028
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

    6 Market Segmentation by Type

    • 6.1 Market segments
      • Exhibit 30: Chart on Type - Market share 2023-2028 (%)
      • Exhibit 31: Data Table on Type - Market share 2023-2028 (%)
    • 6.2 Comparison by Type
      • Exhibit 32: Chart on Comparison by Type
      • Exhibit 33: Data Table on Comparison by Type
    • 6.3 Data analytics-as-a-service (DAaaS) - Market size and forecast 2023-2028
      • Exhibit 34: Chart on Data analytics-as-a-service (DAaaS) - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 35: Data Table on Data analytics-as-a-service (DAaaS) - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 36: Chart on Data analytics-as-a-service (DAaaS) - Year-over-year growth 2023-2028 (%)
      • Exhibit 37: Data Table on Data analytics-as-a-service (DAaaS) - Year-over-year growth 2023-2028 (%)
    • 6.4 Hadoop-as-a-service (HaaS) - Market size and forecast 2023-2028
      • Exhibit 38: Chart on Hadoop-as-a-service (HaaS) - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 39: Data Table on Hadoop-as-a-service (HaaS) - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 40: Chart on Hadoop-as-a-service (HaaS) - Year-over-year growth 2023-2028 (%)
      • Exhibit 41: Data Table on Hadoop-as-a-service (HaaS) - Year-over-year growth 2023-2028 (%)
    • 6.5 Data-as-a-service (DaaS) - Market size and forecast 2023-2028
      • Exhibit 42: Chart on Data-as-a-service (DaaS) - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 43: Data Table on Data-as-a-service (DaaS) - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 44: Chart on Data-as-a-service (DaaS) - Year-over-year growth 2023-2028 (%)
      • Exhibit 45: Data Table on Data-as-a-service (DaaS) - Year-over-year growth 2023-2028 (%)
    • 6.6 Market opportunity by Type
      • Exhibit 46: Market opportunity by Type ($ billion)
      • Exhibit 47: Data Table on Market opportunity by Type ($ billion)

    7 Market Segmentation by Deployment

    • 7.1 Market segments
      • Exhibit 48: Chart on Deployment - Market share 2023-2028 (%)
      • Exhibit 49: Data Table on Deployment - Market share 2023-2028 (%)
    • 7.2 Comparison by Deployment
      • Exhibit 50: Chart on Comparison by Deployment
      • Exhibit 51: Data Table on Comparison by Deployment
    • 7.3 Public cloud - Market size and forecast 2023-2028
      • Exhibit 52: Chart on Public cloud - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 53: Data Table on Public cloud - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 54: Chart on Public cloud - Year-over-year growth 2023-2028 (%)
      • Exhibit 55: Data Table on Public cloud - Year-over-year growth 2023-2028 (%)
    • 7.4 Hybrid cloud - Market size and forecast 2023-2028
      • Exhibit 56: Chart on Hybrid cloud - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 57: Data Table on Hybrid cloud - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 58: Chart on Hybrid cloud - Year-over-year growth 2023-2028 (%)
      • Exhibit 59: Data Table on Hybrid cloud - Year-over-year growth 2023-2028 (%)
    • 7.5 Private cloud - Market size and forecast 2023-2028
      • Exhibit 60: Chart on Private cloud - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 61: Data Table on Private cloud - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 62: Chart on Private cloud - Year-over-year growth 2023-2028 (%)
      • Exhibit 63: Data Table on Private cloud - Year-over-year growth 2023-2028 (%)
    • 7.6 Market opportunity by Deployment
      • Exhibit 64: Market opportunity by Deployment ($ billion)
      • Exhibit 65: Data Table on Market opportunity by Deployment ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 66: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 67: Chart on Market share by geography 2023-2028 (%)
      • Exhibit 68: Data Table on Market share by geography 2023-2028 (%)
    • 9.2 Geographic comparison
      • Exhibit 69: Chart on Geographic comparison
      • Exhibit 70: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2023-2028
      • Exhibit 71: Chart on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 72: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 73: Chart on North America - Year-over-year growth 2023-2028 (%)
      • Exhibit 74: Data Table on North America - Year-over-year growth 2023-2028 (%)
    • 9.4 APAC - Market size and forecast 2023-2028
      • Exhibit 75: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 76: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 77: Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Exhibit 78: Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • 9.5 Europe - Market size and forecast 2023-2028
      • Exhibit 79: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 80: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 81: Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Exhibit 82: Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • 9.6 South America - Market size and forecast 2023-2028
      • Exhibit 83: Chart on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 84: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 85: Chart on South America - Year-over-year growth 2023-2028 (%)
      • Exhibit 86: Data Table on South America - Year-over-year growth 2023-2028 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2023-2028
      • Exhibit 87: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 88: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 89: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Exhibit 90: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • 9.8 US - Market size and forecast 2023-2028
      • Exhibit 91: Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 92: Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 93: Chart on US - Year-over-year growth 2023-2028 (%)
      • Exhibit 94: Data Table on US - Year-over-year growth 2023-2028 (%)
    • 9.9 China - Market size and forecast 2023-2028
      • Exhibit 95: Chart on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 96: Data Table on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 97: Chart on China - Year-over-year growth 2023-2028 (%)
      • Exhibit 98: Data Table on China - Year-over-year growth 2023-2028 (%)
    • 9.10 Germany - Market size and forecast 2023-2028
      • Exhibit 99: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 100: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 101: Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Exhibit 102: Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • 9.11 UK - Market size and forecast 2023-2028
      • Exhibit 103: Chart on UK - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 104: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 105: Chart on UK - Year-over-year growth 2023-2028 (%)
      • Exhibit 106: Data Table on UK - Year-over-year growth 2023-2028 (%)
    • 9.12 Canada - Market size and forecast 2023-2028
      • Exhibit 107: Chart on Canada - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 108: Data Table on Canada - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 109: Chart on Canada - Year-over-year growth 2023-2028 (%)
      • Exhibit 110: Data Table on Canada - Year-over-year growth 2023-2028 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 111: Market opportunity by geography ($ billion)
      • Exhibit 112: Data Tables on Market opportunity by geography ($ billion)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 113: Impact of drivers and challenges in 2023 and 2028
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 114: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 115: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 116: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 117: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 118: Matrix on vendor position and classification
            • 12.3 Accenture Plc
              • Exhibit 119: Accenture Plc - Overview
              • Exhibit 120: Accenture Plc - Business segments
              • Exhibit 121: Accenture Plc - Key news
              • Exhibit 122: Accenture Plc - Key offerings
              • Exhibit 123: Accenture Plc - Segment focus
            • 12.4 Alphabet Inc.
              • Exhibit 124: Alphabet Inc. - Overview
              • Exhibit 125: Alphabet Inc. - Business segments
              • Exhibit 126: Alphabet Inc. - Key news
              • Exhibit 127: Alphabet Inc. - Key offerings
              • Exhibit 128: Alphabet Inc. - Segment focus
            • 12.5 Alteryx Inc.
              • Exhibit 129: Alteryx Inc. - Overview
              • Exhibit 130: Alteryx Inc. - Product / Service
              • Exhibit 131: Alteryx Inc. - Key news
              • Exhibit 132: Alteryx Inc. - Key offerings
            • 12.6 Amazon.com Inc.
              • Exhibit 133: Amazon.com Inc. - Overview
              • Exhibit 134: Amazon.com Inc. - Business segments
              • Exhibit 135: Amazon.com Inc. - Key news
              • Exhibit 136: Amazon.com Inc. - Key offerings
              • Exhibit 137: Amazon.com Inc. - Segment focus
            • 12.7 Cloudera Inc.
              • Exhibit 138: Cloudera Inc. - Overview
              • Exhibit 139: Cloudera Inc. - Business segments
              • Exhibit 140: Cloudera Inc. - Key offerings
              • Exhibit 141: Cloudera Inc. - Segment focus
            • 12.8 Dell Technologies Inc.
              • Exhibit 142: Dell Technologies Inc. - Overview
              • Exhibit 143: Dell Technologies Inc. - Business segments
              • Exhibit 144: Dell Technologies Inc. - Key news
              • Exhibit 145: Dell Technologies Inc. - Key offerings
              • Exhibit 146: Dell Technologies Inc. - Segment focus
            • 12.9 Hewlett Packard Enterprise Co.
              • Exhibit 147: Hewlett Packard Enterprise Co. - Overview
              • Exhibit 148: Hewlett Packard Enterprise Co. - Business segments
              • Exhibit 149: Hewlett Packard Enterprise Co. - Key news
              • Exhibit 150: Hewlett Packard Enterprise Co. - Key offerings
              • Exhibit 151: Hewlett Packard Enterprise Co. - Segment focus
            • 12.10 Idera Inc.
              • Exhibit 152: Idera Inc. - Overview
              • Exhibit 153: Idera Inc. - Product / Service
              • Exhibit 154: Idera Inc. - Key offerings
            • 12.11 International Business Machines Corp.
              • Exhibit 155: International Business Machines Corp. - Overview
              • Exhibit 156: International Business Machines Corp. - Business segments
              • Exhibit 157: International Business Machines Corp. - Key news
              • Exhibit 158: International Business Machines Corp. - Key offerings
              • Exhibit 159: International Business Machines Corp. - Segment focus
            • 12.12 Microsoft Corp.
              • Exhibit 160: Microsoft Corp. - Overview
              • Exhibit 161: Microsoft Corp. - Business segments
              • Exhibit 162: Microsoft Corp. - Key news
              • Exhibit 163: Microsoft Corp. - Key offerings
              • Exhibit 164: Microsoft Corp. - Segment focus
            • 12.13 Oracle Corp.
              • Exhibit 165: Oracle Corp. - Overview
              • Exhibit 166: Oracle Corp. - Business segments
              • Exhibit 167: Oracle Corp. - Key news
              • Exhibit 168: Oracle Corp. - Key offerings
              • Exhibit 169: Oracle Corp. - Segment focus
            • 12.14 Salesforce Inc.
              • Exhibit 170: Salesforce Inc. - Overview
              • Exhibit 171: Salesforce Inc. - Product / Service
              • Exhibit 172: Salesforce Inc. - Key news
              • Exhibit 173: Salesforce Inc. - Key offerings
            • 12.15 SAP SE
              • Exhibit 174: SAP SE - Overview
              • Exhibit 175: SAP SE - Business segments
              • Exhibit 176: SAP SE - Key news
              • Exhibit 177: SAP SE - Key offerings
              • Exhibit 178: SAP SE - Segment focus
            • 12.16 SAS Institute Inc.
              • Exhibit 179: SAS Institute Inc. - Overview
              • Exhibit 180: SAS Institute Inc. - Product / Service
              • Exhibit 181: SAS Institute Inc. - Key news
              • Exhibit 182: SAS Institute Inc. - Key offerings
            • 12.17 Teradata Corp.
              • Exhibit 183: Teradata Corp. - Overview
              • Exhibit 184: Teradata Corp. - Business segments
              • Exhibit 185: Teradata Corp. - Key offerings
              • Exhibit 186: Teradata Corp. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 187: Inclusions checklist
                • Exhibit 188: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 189: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 190: Research methodology
                • Exhibit 191: Validation techniques employed for market sizing
                • Exhibit 192: Information sources
              • 13.5 List of abbreviations
                • Exhibit 193: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
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