Breast Tissue Expander Market by End-user, Product and Geography - Forecast and Analysis 2023-2027

Breast Tissue Expander Market Report 2023-2027:

The global breast tissue expander market size is estimated to grow by USD 267.59 million at a CAGR of 6.82% between 2022 and 2027. 

Vendors are increasing R&D investment to help develop safe and efficient breast tissue expanders for the treatment of breast cancer. With the increasing prevalence of breast cancer, they are developing shells with a smooth texture for breast expanders to increase patient compliance. For instance, in May 2020, POLYTECH Health and Aesthetics GmbH announced notable investment and operational expansion by shifting its headquarters to a state-of-the-art facility near Dieburg, Germany. This will happen within the next few years and shall improve production and overall efficiency. Moreover, Establishment Labs started work on its third facility in 2021 for the expansion of operations that include manufacturing, R&D, and medical education. It seeks to further expand its market by tapping into countries with growth potential like China and the US. Hence such factors will positively impact the breast tissue expander market.

Technavio has segmented the market into End-user, Product, and Geography.

• The end-user segment is classified into hospitals, cosmetology clinics, and cancer institutes.
• The product segment is classified into saline-filled breast tissue expanders and air-filled breast tissue expanders.
• The geography segment includes key regions such as North America, Europe, Asia, and the Rest of the World (ROW).

It also includes an in-depth analysis of drivers, trends, and challenges. 

What will be the size of the Breast Tissue Expander Market During the Forecast Period?

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Breast Tissue Expander Market Segmentation by End-user, Product, and Geography Analysis

End-user Analysis 

Hospitals

The market share growth by the hospitals segment will be significant during the forecast period. Large- and medium-sized hospitals are purchasing advanced breast tissue expander devices to provide extensive mastectomy and breast reconstruction services. Specialty hospitals procure advanced medical infrastructure in bulk from specific suppliers and engage with reimbursement authorities and government organizations. 

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The hospital segment was valued at USD 290.63 million in 2017. Hospitals and healthcare centers like the Johns Hopkins Hospital in the US, and Fortis Healthcare in India, are spreading awareness among patients and healthcare professionals about breast reconstruction. This is benefiting the growth of the breast reconstruction market. Moreover, there is increasing demand for breast reconstruction procedures for aesthetic purposes, mastectomy, and other surgeries. All these factors will boost the market growth of this segment during the forecast period.

Product Analysis

Saline-filled breast tissue expanders

The saline-filled breast tissue expanders segment includes expanders that are filled with normal saline for about 6-8 weeks for breast tissue expansion. They are used for breast reconstruction surgeries, breast augmentation, and for breast deformity correction. Breast tissue expanders are surgically placed between the skin and chest muscle tissue and then regular saline injections are used to obtain equal-sized breasts. Moreover, vendors offer different types such as round, anatomical, and crescent saline-filled breast tissue expanders. Hence the ease of access and the wide availability of saline-filled breast tissue expanders will help boost the growth of this segment of the market during the forecast period.

The air-filled breast tissue expanders segment includes expanders that use carbon dioxide for tissue expansion. In two-stage breast reconstruction after mastectomy, soft tissue expansion can be conducted using this type of expander. They are composed of a sterile implant with an outer silicone shell that serves as a carbon dioxide reservoir and a remote dosage controller to release carbon dioxide and inflate the expander. Expansion of product portfolios by vendors to expand their market share, and the elimination of frequent hospital visits, and minimally invasive procedure help increase patient compliance. Hence such factors will boost the market growth of this segment of the market during the forecast period.

Regional Analysis

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North America is estimated to contribute 40% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that will shape the market during the forecast period.

In North America, the US is the largest market with it reporting 245,000 female and 2,200 male breast cancer cases annually as per Centers for Disease Control and Prevention (CDC) statistics. Factors such as aging, genetic mutations, reproductive history, and family history of breast cancer also increase demand for breast expanders in the country. As per CDC statistics, women above the age of 45 compose around 10% of total breast cancer patients. For the treatment of cancer gene mutation in young women, lumpectomy or mastectomy procedures are recommended. For this, they need to undergo breast reconstruction procedures which boost the growth of the breast reconstruction market.

Moreover, with the trend of medical tourism, several patients from the US are going to countries like Mexico for breast reconstruction procedures at a price range of USD 2,500 to USD 5,500  compared to USD 5,000 to USD 12,000 in the US. Due to reduced travel costs and ease of transportation, this is also resulting in some consumers opting for breast reconstruction for aesthetic reasons, which is also expected to boost regional market growth during the forecast period. 

COVID Recovery Analysis

The COVID-19 outbreak negatively impacted the market regional market as lockdowns and restrictions forced manufacturing units of breast tissue expanders to cease operations. Another challenge that impacted the production and distribution activities of the market was supply chain disruptions due to labor and raw material shortages. However, after large-scale vaccination drives, and resumptions of operation of breast implant operations in clinics and hospitals, the market witnessed increasing demand. Moreover, the usage of breast tissue expanders for breast enhancement, augmentation, reconstruction, and other cosmetic procedures will positively impact the regional market growth.

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Key Breast Tissue Expander Market Players 

Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market. The report also includes detailed analyses of the competitive landscape of the market and information about 11 market vendors, including:

AbbVie Inc. - The company offers breast tissue expanders such as NATRELLE 133S smooth tissue expanders.

• Establishment Labs Holdings Inc.
• Global Consolidated Aesthetics Ltd.
• Groupe SEBBIN SAS
• Guangzhou Wanhe Plastic Materials Co. Ltd.
• Johnson and Johnson Services Inc.
• PMT Corp.
• POLYTECH Health and Aesthetics GmbH
• Sientra Inc.
• Silimed Industria de Implantes Ltd.
• Specialty Surgical Products Inc.

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

Breast Tissue Expander Market: Key Drivers, Trends, Challenges, and Customer Landscape

There are multiple factors influencing market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. 

Key Breast Tissue Expander Market Drivers

The growing business strategies and FDA approval is driving the market growth. Vendors are increasingly opting for collaborations and M&As for improving business efficiency and to expand their business. These strategies help to tap into a large consumer base, consolidate their market power, and hence result in greater sales which will help generate greater revenue.

For instance, Aziyo Biologics and Sientra announced a partnership with SimpliDerm in 2023 for improving women's access to biologics for soft tissue reconstruction. This will help them to target a larger customer base, increase sales and become a larger market player in the global breast tissue expander market. Moreover, the approval of new models such as the FDA approval of the AlloX2 Pro tissue expander by Sientra in June 2023 will also help boost market growth during the forecast period.

Significant Breast Tissue Expander Market Trends

The growing awareness programs for breast cancer are a key trend in the market. There is increasing awareness among patients and healthcare professionals about the increasing incidence of breast cancer due to initiatives and campaigns conducted by various public and private associations. They also help raise awareness of other characteristics and associated risk factors like genetic mutations, reproductive history, previous treatment using radiation therapy, alcohol consumption, and intake of hormones for breast cancer treatment. 

Moreover, these efforts are increasing demand for breast screening for early detection which helps reduce deaths from breast cancer. Government and non-government organizations in various countries like Australia are conducting initiatives that encourage breast screening programs. For instance, the Australian Department of Health, Australia, conducts the BreastScreen Australia program which offers a free mammogram every two years for women between the age of 50 and 74 years. Hence such factors will have a positive impact on the market and result in further market growth during the forecast period. 

Major Breast Tissue Expander Market Challenges

The high costs associated with breast reconstruction surgeries are challenging market growth. These costs include follow-up fees, diagnostic tests, hospital stays, and the cost of breast implants. For example, the average cost of mastectomy in South Africa is USD 4,500, which can impact patient compliance. Moreover, there are numerous post-surgery procedures that result in patients incurring further costs associated with hormonal therapy, conventional chemotherapy, radiation therapy, and biological therapies which limit the scope of the breast reconstruction market. 

Despite cancer treatment being covered under prescribed minimum benefits (PMB) in South Africa, the overall costs exceed the limit of the range of medical aid. This forces the consumer to pay for average costs that range from USD 13,000 to USD 26,000 from out-of-pocket expenditures. Due to limited funds, the government has not taken any further initiatives or provided alternative treatment methods, posing a threat to the breast reconstruction market growth. Even in developed countries like the US, the out-of-pocket costs for health-insured patients and those not covered under health insurance can range from USD 10,000 to USD 12,000 and USD 10,000 to USD 30,000 respectively. Hence such factors will pose a hindrance to market growth during the forecast period. 

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Key Breast Tissue Expander Market Customer Landscape

The market report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Breast Tissue Expander Market Customer Landscape

Segment Overview

The breast tissue expander market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

• End-user Outlook (USD Million, 2017 - 2027)
  • Hospitals
  • Cosmetology clinics
  • Cancer institutes

• Product Outlook (USD Million, 2017 - 2027)
  • Saline-filled breast tissue expanders
  • Air-filled breast tissue expanders

• Region Outlook (USD Million, 2017 - 2027)
  • North America
    • The U.S.
    • Canada
  • Europe
    • The U.K.
    • Germany
    • France
    • Rest of Europe
  • Asia
    • China
    • India
  • ROW
    • Argentina
    • Brazil
    • Australia

Breast Tissue Expander Market Scope
Report Coverage	Details
Page number	154
Base year	2022
Historic period	2017-2021
Forecast period	2023-2027
Growth momentum & CAGR	Accelerate at a CAGR of 6.82%
Market growth 2023-2027	USD 267.59 million
Market structure	Concentrated
YoY growth 2022-2023(%)	6.23
Regional analysis	North America, Europe, Asia, and the Rest of the World (ROW)
Performing market contribution	North America at 40%
Key countries	US, Canada, UK, Germany, and Japan
Competitive landscape	Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks
Key companies profiled	AbbVie Inc., Establishment Labs Holdings Inc., Global Consolidated Aesthetics Ltd., Groupe SEBBIN SAS, Guangzhou Wanhe Plastic Materials Co. Ltd., Johnson and Johnson Services Inc., PMT Corp., POLYTECH Health and Aesthetics GmbH, Sientra Inc., Silimed Industria de Implantes Ltd., and Specialty Surgical Products Inc.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Breast Tissue Expander Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the breast tissue expander market between 2023 and 2027
• Precise estimation of the size of the breast tissue expander market and its contribution to the market in focus on the parent market
• Detailed analysis of customer landscape covering Diver of price sensitivity, Adoption of the lifecycle, and key purchase criteria 
• Vendor landscape comparing criticality of inputs and factors of differentiation
• Exclusive Matrix on vendor position and Classification
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the market across North America, Europe, Asia, and the Rest of the World (ROW)
• A thorough analysis of the market’s competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of breast tissue expander market vendors

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