Business Productivity Software Market Analysis North America, Europe, APAC, South America, Middle East and Africa - US, China, Japan, UK, Germany - Size and Forecast 2024-2028

Published: Jan 2024 Pages: 172 SKU: IRTNTR73597

Business Productivity Software Market Forecast  2024-2028 

The business productivity software market size is projected to increase by USD 87.18 billion, at a CAGR of 15.34% between 2023 and 2028. The growth rate of the market depends on several factors, including the increasing requirements for large-scale business portfolio management, the rise of remote and distributed workforces globally, and the growing adoption of cloud technology. 

The report includes a comprehensive outlook on the market, offering forecasts for the industry segmented by Deployment, which comprises cloud and on-premises. Additionally, it categorizes End-user into large enterprise and SMEs, and covers Regions, including North America, Europe, APAC, South America, and Middle East and Africa. The report provides market size, historical data spanning from 2018 to 2022, and future projections, all presented in terms of value in USD billion for each of the mentioned segments.

What will be the Size of the Market During the Forecast Period?

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Market Driver

The rise of remote and distributed workforces globally is the key factor driving market growth. The surge in remote work has led to a heightened demand for advanced collaboration tools, reshaping the operational landscape for businesses and transforming team interactions. This shift in work dynamics has propelled remote work into mainstream practice, necessitating the adoption of tools that facilitate smooth communication and collaboration. These technological advancements have empowered teams to maintain strong connections, collaborate efficiently, and seamlessly conduct remote work. Essential for organizations striving to sustain productivity across geographically dispersed teams, these tools encompass various applications, including video conferencing platforms, project management software, and virtual communication tools.

Moreover, video conferencing, facilitating face-to-face interactions, and project management software, aiding in task tracking and team coordination, have become cornerstones for remote work. Virtual communication tools, like instant messaging and file-sharing platforms, not only enhance information flow but also contribute to employee engagement by addressing challenges such as isolation and communication barriers. These tools, with their adaptability and integration capabilities, now stand as critical components in the modern workplace, enabling businesses to navigate the complexities of remote work seamlessly. Hence, the increase in the adoption of remote working will continue to drive the growth of the  market during the forecast period.

Market Trends

Automatic updating and enhancing coherency in business operations is one of the emerging market trends shaping growth. Streamlining project schedules is a laborious task in business productivity management, often frustrating project managers, engineers, and analysts. Intelligent project portfolio management scheduling tools are integrated into the business operating system to boost project productivity. These tools leverage predefined process libraries, guiding users in generating optimal outputs and prompting the creation of missing processes. If a specific skill is lacking, the tool references the library, performs a system check for resource availability, and proposes selections for approval. Cloud-based services simplify resource allocation.

Notably, Accenture's USD 3 billion investment in Accenture Cloud First in September 2020 highlights the industry trend towards cloud-based project portfolio management for automated updates and monitoring of deliverables. Thus, this feature aligns with market trends and analysis is expected to be adopted by several project portfolio management software companies, thereby contributing to the growth of the market in focus during the forecast period.

Market Restrain

The availability of open-source software solutions is a challenge that affects market growth. Open-source solutions are generally free to use, and organizations may be attracted to these alternatives as they seek to minimize licensing fees and lower overall software expenses. This cost advantage can be a compelling reason for businesses, especially SMEs and startups, to opt for open-source productivity tools over commercial alternatives. This poses a direct threat to the revenue streams of proprietary software vendors, forcing them to reassess their pricing models and competitive strategies. Open-source productivity tools, like LibreOffice, present an effective alternative to commercial offerings such as Microsoft Office.

In addition, another notable example is the Apache OpenOffice project. Offering functionalities like proprietary office suites, Apache OpenOffice includes applications, namely Writer and Calc. Its cost-free nature attracts organizations looking to allocate resources judiciously. The adoption of such open-source office productivity tools challenges the traditional revenue models of proprietary companies like Microsoft, compelling them to reassess pricing strategies and introduce more competitive licensing options. Hence, the availability of open-source software solutions may impede market growth during the forecast period.

Market Segmentation By Deployment 

The market share growth by the cloud segment will be significant during the projection period. Cloud-based software eliminates the need for businesses to invest in expensive hardware, infrastructure, and maintenance. This cost-efficient model makes it accessible to businesses of all sizes, including startups and small businesses. Cloud-based solutions are highly scalable. Businesses can easily scale up or down their software usage as their needs change without the need for significant upfront investments. Furthermore, the robust demand for cloud-based business management software is driven by its cost-efficiency, scalability, flexibility, security, and various other benefits that help businesses operate more efficiently and competitively in today's digital landscape.

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The cloud segment showed a gradual increase in the market share of USD 27.30 billion in 2018. One of the leading examples of cloud-based business productivity software is Microsoft Corp software solutions like Microsoft 365. Formerly known as Office 365, Microsofts suite includes cloud-hosted applications such as Word, Excel, and Teams. Microsoft 365 enables users to collaborate in real-time, access files from multiple devices, and benefit from automatic updates, all facilitated by the cloud infrastructure. Thus, this demand is likely to continue to grow as businesses increasingly rely on technology to streamline their operations and remain competitive in their respective markets, which will drive the growth of the cloud segment of the market in focus during the forecast period.

Market Segmentation By End-user

Large enterprises, characterized by extensive resources and complex structures, are pivotal in shaping the market. Essential for optimizing operations and fostering collaboration, these corporations are increasingly digitizing to enhance efficiency and reduce costs. Business productivity software, particularly cloud-based applications, aids workflow automation, project controls, and effective collaboration. Key vendors like SAP and Oracle offer solutions for seamless integration and management of various business functions, empowering large enterprises to streamline operations and gain data-driven insights for improved productivity and compliance. Hence, the growing need for enhancing operations in large enterprises will continue to drive market growth through the large enterprises segment during the forecast period.

Regional Overview

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North America is estimated to contribute 37% to the growth of the global market during the forecast period. 
Technavio's analysts have provided extensive insight into the market forecast, detailing the regional trends and drivers influencing the market's trajectory throughout the forecast period. North America has always been a lucrative market for companies operating in the  market, as the region is an early adopter of advanced technologies across all industries. The strong presence and penetration of the top market layers boost overall market growth in the region. The region has some most advanced and developed economies in the world, such as the US and Canada, which increases the rate of data generation and consumption. 

Furthermore, cloud services and social integration are interlinking with economic progress and structuring a new intelligent economy. Business productivity software solutions are playing an integral role in simplifying the flow of information technology and services with real-time tracking to monitor the internal workings of enterprises. Hence, such factors are expected to drive the growth of the  market in the region during the forecast period.

Market Customer Landscape

The market forecasting report includes the adoption lifecycle of the market research and growth, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis and trends strategies.

Global Market Customer Landscape

Who are the Major Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

  • Adobe Inc.: The company offers business productivity software such as Adobe Acrobat. It can be used to convert documents and fill, sign, and edit PDFs online from web browser.
  • Alphabet Inc.: The company offers business productivity software such as Google apps. They include drive, docs, sheets, slides, and forms that are compatible with various platforms.
  • Amazon.com Inc.: The company offers business productivity software such as Honeycode, Chime and WorkDocs. It can be used for managing productivity, meetings, and collaboration.

The market  growth and forecasting report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

  • Asana Inc.
  • Atlassian Corp. Plc
  • Bending Spoons S.p.A.
  • Broadcom Inc.
  • Cisco Systems Inc.
  • Dropbox Inc.
  • Expensify Inc.
  • International Business Machines Corp.
  • Microsoft Corp.
  • monday.com Ltd.
  • Oracle Corp.
  • Salesforce Inc.
  • SAP SE
  • Smartsheet Inc.
  • TIBCO Software Inc.
  • Toggl
  • Zoho Corp. Pvt. Ltd.

The market analysis and report of qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Segment Overview

The  market research report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest market growth and trends opportunities from 2018-2028

  • Deployment Outlook
    • Cloud
    • On-premises
  • End-user Outlook
    • Large enterprise
    • SMEs
  • Region Outlook
    • North America
      • The U.S.
      • Canada
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • South America
      • Chile
      • Brazil
      • Argentina
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Business Productivity Software Market Scope

Report Coverage

Details

Page number

172

Base year

2023

Historic period

2018-2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 15.34%

Market Growth 2024-2028

USD 87.18 billion

Market structure

Fragmented

YoY growth 2023-2024(%)

14.28

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 37%

Key countries

US, China, Japan, UK, and Germany

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Adobe Inc., Alphabet Inc., Amazon.com Inc., Asana Inc., Atlassian Corp. Plc, Bending Spoons S.p.A., Broadcom Inc., Cisco Systems Inc., Dropbox Inc., Expensify Inc., International Business Machines Corp., Microsoft Corp., monday.com Ltd., Oracle Corp., Salesforce Inc., SAP SE, Smartsheet Inc., TIBCO Software Inc., Toggl, and Zoho Corp. Pvt. Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

  • CAGR of the market report forecast during the forecast period
  • Detailed information on factors that will drive the growth of the market  between 2024 and 2028
  • Precise estimation of the market  size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the market across North America, Europe, APAC, South America, and Middle East and Africa
  • Thorough market analysis and report of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of  market companies

 

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Deployment
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2023
    • 3.4 Market outlook: Forecast for 2023-2028
      • Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

    4 Historic Market Size

    • 4.1 Global business productivity software market 2018 - 2022
      • Exhibit 18: Historic Market Size – Data Table on global business productivity software market 2018 - 2022 ($ billion)
    • 4.2 Deployment mode Segment Analysis 2018 - 2022
      • Exhibit 19: Historic Market Size – Deployment mode Segment 2018 - 2022 ($ billion)
    • 4.3 End-user Segment Analysis 2018 - 2022
      • Exhibit 20: Historic Market Size – End-user Segment 2018 - 2022 ($ billion)
    • 4.4 Geography Segment Analysis 2018 - 2022
      • Exhibit 21: Historic Market Size – Geography Segment 2018 - 2022 ($ billion)
    • 4.5 Country Segment Analysis 2018 - 2022
      • Exhibit 22: Historic Market Size – Country Segment 2018 - 2022 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2023 and 2028
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2023 and 2028
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2023 and 2028
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

    6 Market Segmentation by Deployment

    • 6.1 Market segments
      • Exhibit 30: Chart on Deployment - Market share 2023-2028 (%)
      • Exhibit 31: Data Table on Deployment - Market share 2023-2028 (%)
    • 6.2 Comparison by Deployment
      • Exhibit 32: Chart on Comparison by Deployment
      • Exhibit 33: Data Table on Comparison by Deployment
    • 6.3 Cloud - Market size and forecast 2023-2028
      • Exhibit 34: Chart on Cloud - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 35: Data Table on Cloud - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 36: Chart on Cloud - Year-over-year growth 2023-2028 (%)
      • Exhibit 37: Data Table on Cloud - Year-over-year growth 2023-2028 (%)
    • 6.4 On-premises - Market size and forecast 2023-2028
      • Exhibit 38: Chart on On-premises - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 39: Data Table on On-premises - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 40: Chart on On-premises - Year-over-year growth 2023-2028 (%)
      • Exhibit 41: Data Table on On-premises - Year-over-year growth 2023-2028 (%)
    • 6.5 Market opportunity by Deployment
      • Exhibit 42: Market opportunity by Deployment ($ billion)
      • Exhibit 43: Data Table on Market opportunity by Deployment ($ billion)

    7 Market Segmentation by End-user

    • 7.1 Market segments
      • Exhibit 44: Chart on End-user - Market share 2023-2028 (%)
      • Exhibit 45: Data Table on End-user - Market share 2023-2028 (%)
    • 7.2 Comparison by End-user
      • Exhibit 46: Chart on Comparison by End-user
      • Exhibit 47: Data Table on Comparison by End-user
    • 7.3 Large enterprise - Market size and forecast 2023-2028
      • Exhibit 48: Chart on Large enterprise - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 49: Data Table on Large enterprise - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 50: Chart on Large enterprise - Year-over-year growth 2023-2028 (%)
      • Exhibit 51: Data Table on Large enterprise - Year-over-year growth 2023-2028 (%)
    • 7.4 SMEs - Market size and forecast 2023-2028
      • Exhibit 52: Chart on SMEs - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 53: Data Table on SMEs - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 54: Chart on SMEs - Year-over-year growth 2023-2028 (%)
      • Exhibit 55: Data Table on SMEs - Year-over-year growth 2023-2028 (%)
    • 7.5 Market opportunity by End-user
      • Exhibit 56: Market opportunity by End-user ($ billion)
      • Exhibit 57: Data Table on Market opportunity by End-user ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 59: Chart on Market share by geography 2023-2028 (%)
      • Exhibit 60: Data Table on Market share by geography 2023-2028 (%)
    • 9.2 Geographic comparison
      • Exhibit 61: Chart on Geographic comparison
      • Exhibit 62: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2023-2028
      • Exhibit 63: Chart on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 64: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 65: Chart on North America - Year-over-year growth 2023-2028 (%)
      • Exhibit 66: Data Table on North America - Year-over-year growth 2023-2028 (%)
    • 9.4 Europe - Market size and forecast 2023-2028
      • Exhibit 67: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 68: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 69: Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Exhibit 70: Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • 9.5 APAC - Market size and forecast 2023-2028
      • Exhibit 71: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 72: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 73: Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Exhibit 74: Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • 9.6 South America - Market size and forecast 2023-2028
      • Exhibit 75: Chart on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 76: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 77: Chart on South America - Year-over-year growth 2023-2028 (%)
      • Exhibit 78: Data Table on South America - Year-over-year growth 2023-2028 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2023-2028
      • Exhibit 79: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 80: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 81: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Exhibit 82: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • 9.8 US - Market size and forecast 2023-2028
      • Exhibit 83: Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 84: Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 85: Chart on US - Year-over-year growth 2023-2028 (%)
      • Exhibit 86: Data Table on US - Year-over-year growth 2023-2028 (%)
    • 9.9 UK - Market size and forecast 2023-2028
      • Exhibit 87: Chart on UK - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 88: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 89: Chart on UK - Year-over-year growth 2023-2028 (%)
      • Exhibit 90: Data Table on UK - Year-over-year growth 2023-2028 (%)
    • 9.10 China - Market size and forecast 2023-2028
      • Exhibit 91: Chart on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 92: Data Table on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 93: Chart on China - Year-over-year growth 2023-2028 (%)
      • Exhibit 94: Data Table on China - Year-over-year growth 2023-2028 (%)
    • 9.11 Germany - Market size and forecast 2023-2028
      • Exhibit 95: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 96: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 97: Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Exhibit 98: Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • 9.12 Japan - Market size and forecast 2023-2028
      • Exhibit 99: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 100: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 101: Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Exhibit 102: Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 103: Market opportunity by geography ($ billion)
      • Exhibit 104: Data Tables on Market opportunity by geography ($ billion)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 105: Impact of drivers and challenges in 2023 and 2028
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 106: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 107: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 108: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 109: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 110: Matrix on vendor position and classification
            • 12.3 Adobe Inc.
              • Exhibit 111: Adobe Inc. - Overview
              • Exhibit 112: Adobe Inc. - Business segments
              • Exhibit 113: Adobe Inc. - Key offerings
              • Exhibit 114: Adobe Inc. - Segment focus
            • 12.4 Alphabet Inc.
              • Exhibit 115: Alphabet Inc. - Overview
              • Exhibit 116: Alphabet Inc. - Business segments
              • Exhibit 117: Alphabet Inc. - Key news
              • Exhibit 118: Alphabet Inc. - Key offerings
              • Exhibit 119: Alphabet Inc. - Segment focus
            • 12.5 Amazon.com Inc.
              • Exhibit 120: Amazon.com Inc. - Overview
              • Exhibit 121: Amazon.com Inc. - Business segments
              • Exhibit 122: Amazon.com Inc. - Key news
              • Exhibit 123: Amazon.com Inc. - Key offerings
              • Exhibit 124: Amazon.com Inc. - Segment focus
            • 12.6 Asana Inc.
              • Exhibit 125: Asana Inc. - Overview
              • Exhibit 126: Asana Inc. - Product / Service
              • Exhibit 127: Asana Inc. - Key offerings
            • 12.7 Atlassian Corp. Plc
              • Exhibit 128: Atlassian Corp. Plc - Overview
              • Exhibit 129: Atlassian Corp. Plc - Product / Service
              • Exhibit 130: Atlassian Corp. Plc - Key offerings
            • 12.8 Broadcom Inc.
              • Exhibit 131: Broadcom Inc. - Overview
              • Exhibit 132: Broadcom Inc. - Business segments
              • Exhibit 133: Broadcom Inc. - Key news
              • Exhibit 134: Broadcom Inc. - Key offerings
              • Exhibit 135: Broadcom Inc. - Segment focus
            • 12.9 Cisco Systems Inc.
              • Exhibit 136: Cisco Systems Inc. - Overview
              • Exhibit 137: Cisco Systems Inc. - Business segments
              • Exhibit 138: Cisco Systems Inc. - Key news
              • Exhibit 139: Cisco Systems Inc. - Key offerings
              • Exhibit 140: Cisco Systems Inc. - Segment focus
            • 12.10 Dropbox Inc.
              • Exhibit 141: Dropbox Inc. - Overview
              • Exhibit 142: Dropbox Inc. - Product / Service
              • Exhibit 143: Dropbox Inc. - Key offerings
            • 12.11 Expensify Inc.
              • Exhibit 144: Expensify Inc. - Overview
              • Exhibit 145: Expensify Inc. - Product / Service
              • Exhibit 146: Expensify Inc. - Key offerings
            • 12.12 International Business Machines Corp.
              • Exhibit 147: International Business Machines Corp. - Overview
              • Exhibit 148: International Business Machines Corp. - Business segments
              • Exhibit 149: International Business Machines Corp. - Key news
              • Exhibit 150: International Business Machines Corp. - Key offerings
              • Exhibit 151: International Business Machines Corp. - Segment focus
            • 12.13 Microsoft Corp.
              • Exhibit 152: Microsoft Corp. - Overview
              • Exhibit 153: Microsoft Corp. - Business segments
              • Exhibit 154: Microsoft Corp. - Key news
              • Exhibit 155: Microsoft Corp. - Key offerings
              • Exhibit 156: Microsoft Corp. - Segment focus
            • 12.14 Oracle Corp.
              • Exhibit 157: Oracle Corp. - Overview
              • Exhibit 158: Oracle Corp. - Business segments
              • Exhibit 159: Oracle Corp. - Key news
              • Exhibit 160: Oracle Corp. - Key offerings
              • Exhibit 161: Oracle Corp. - Segment focus
            • 12.15 Salesforce Inc.
              • Exhibit 162: Salesforce Inc. - Overview
              • Exhibit 163: Salesforce Inc. - Product / Service
              • Exhibit 164: Salesforce Inc. - Key news
              • Exhibit 165: Salesforce Inc. - Key offerings
            • 12.16 SAP SE
              • Exhibit 166: SAP SE - Overview
              • Exhibit 167: SAP SE - Business segments
              • Exhibit 168: SAP SE - Key news
              • Exhibit 169: SAP SE - Key offerings
              • Exhibit 170: SAP SE - Segment focus
            • 12.17 Zoho Corp. Pvt. Ltd.
              • Exhibit 171: Zoho Corp. Pvt. Ltd. - Overview
              • Exhibit 172: Zoho Corp. Pvt. Ltd. - Product / Service
              • Exhibit 173: Zoho Corp. Pvt. Ltd. - Key offerings

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 174: Inclusions checklist
                • Exhibit 175: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 176: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 177: Research methodology
                • Exhibit 178: Validation techniques employed for market sizing
                • Exhibit 179: Information sources
              • 13.5 List of abbreviations
                • Exhibit 180: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              business productivity software market market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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