Europe Chocolate Market by Product and Distribution Channel - Forecast and Analysis 2023-2027

Published: Oct 2023 Pages: 151 SKU: IRTNTR41279

Chocolate Market in Europe Forecast 2023-2027

The Europe Chocolate Market size is projected to increase by USD 17,691.38 million and the market size is estimated to grow at a CAGR of 4.95% between 2022 and 2027.

The increasing number of new product launches and rising demand for seasonal chocolates are driving the chocolate market growth in Europe. Some of the key drivers for the significant chocolate market growth in Europe include new product development, improvements in taste and versatility, packaging innovations, and a high focus on marketing and promotional campaigns. There is an increasing demand for several seasonal chocolates during festive seasons such as  Easter, Valentine's Day, Christmas, and Halloween. Vendors like Ferrero and Chocoladefabriken Lindt and Sprungli have significantly contributed to the market growth. Hence, such factors are expected to drive the chocolate market growth in Europe during the forecast period.

Chocolate Market in Europe : Overview

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Trends

The rising trend of product premiumization in the chocolate market is expected to have a positive impact on the market in the coming years. There is a growing trend of product premiumization in Europe which is also influencing the chocolate segment as well. Some of the main buyers of the premium segment include consumers who are conscious of the brand and quality.

As there is an increasing demand for the premium chocolate segment, several vendors such as  Ferrero, Chocoladefabriken Lindt and Sprungli, and Yildiz Holding have started positioning their products as gift items. Additionally, several prominent vendors in Europe are launching their own range of premium chocolates to attract consumers whose buying behavior is greatly influenced by price, packaging, ingredients, authenticity, provenance, and brand experience. For instance, In May 2019, Ferrero launched a new premium Chocolate brand, Ferrero Golden Gallery Signature. Hence, such factors are expected to drive the chocolate market growth in Europe during the forecast period.

Challenge 

Unstable cocoa prices will be a major challenge for the Europe chocolate market during the forecast period. One of the significant challenges faced by chocolate vendors in Europe is the fluctuating prices of cocoa which makes the cost of chocolate production more volatile and prevent manufacturers and marketers of chocolate products from estimating their production costs on a yearly basis. 

One of the main problems with coca prices is that it depends on the growing conditions and can vary largely from month to month. Factors such as  Crop disease, aging crops, and political instability in key cacao-growing countries such as Ghana and the Ivory Coast in Africa are determining the prices of cocoa around the world. Hence, such factors are expected to hinder the chocolate market growth in Europe during the forecast period. 

Segmentation by Distribution Channel

Offline channels like supermarkets, hypermarkets, and convenience stores will dominate market growth. Online sales will also grow due to high internet penetration and smartphone usage. Overall, Europe's chocolate market is expected to thrive in both offline and online segments.

Segmentation by Product

The milk chocolate segment is estimated to witness significant growth during the forecast period. Milk chocolate comprises 15%-20% of cocoa solids and dried milk solids. One of the most consumed chocolate segments in 2022 was milk chocolate.

The milk chocolate segment was the largest segment and was valued at USD 29,780.35 million in 2017.

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The growing demand for dark chocolates, especially in Western Europe, could impact market growth negatively. To stay competitive, vendors focus on product innovation, like Mondelez International leveraging Cadbury Dairy Milk Oreo Sandwich Bar's popularity in the UK and Ireland. Rising per capita consumption, new product launches, and organized retailing will drive segment growth in the forecast period.

Company Overview

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

  • Key Offering - Barry Callebaut AG: The company offers chocolates under the brands Callebaut, Cacao Barry, Carma.
  • Key Offering - Cargill Inc: The company offers chocolates under the brand Gerkens.
  • Key Offering - Cloetta AB: The company offers chocolates under the brands Lakerol, Cloetta, CandyKing,

The report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:

  • Arcor Group
  • Barry Callebaut AG
  • Cargill Inc.
  • Chocoladefabriken Lindt and Sprungli AG
  • Cloetta AB
  • Ezaki Glico Co. Ltd.
  • Ferrero International S.A.
  • General Mills Inc.
  • Kerry Group Plc
  • Mars Inc.
  • Meiji Holdings Co. Ltd.
  • Mondelez International Inc.
  • Montezumas Direct Ltd.
  • Morinaga and Co. Ltd.
  • Nestle SA
  • ORION Holdings Corp.
  • Perfetti Van Melle Group BV
  • Tate and Lyle Plc
  • The Hershey Co.
  • The Kraft Heinz Co.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Market Analyst Overview

The European Chocolate Market is dominated by European Chocolate Manufacturers, with Market Share distributed across various segments. Product Types range from Softlines/Selflines to Boxed Assortments and Seasonal Chocolates. Distribution Channels include Supermarkets/Hypermarkets, Specialist Retailers, and Online Retail, catering to diverse consumer preferences. The market is valued in USD million. While the craft chocolate segment faces challenges such as a decline in sales due to health concerns related to high sugar content, the industry witnesses a rise in demand for dark and organic chocolates. European Chocolate Market Trends reflect a shift towards "Better-for-you" and "Free-from" Products, including sugar-free and vegan chocolates, with leading players like Love Cocoa innovating with natural ingredients such as avocado. Notable regions in the market include Germany, known for its specialty cocoa and chocolate markets, and Belgium, home to renowned brands like Godiva.

Segment Overview

The Europe chocolate market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest market growth and trends and growth opportunities from 2017 to 2027. 

  • Product Outlook (USD Million, 2017 - 2027)
    • Milk chocolate
    • Dark chocolate
    • White chocolate
  • Distribution Channel Outlook (USD Million, 2017 - 2027)
    • Offline
    • Online

Scope

Report Coverage

Details

Page number

151

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 4.95%

Market growth 2023-2027

USD 17691.38 million

Market structure

USD Fragmented

YoY growth 2022-2023(%)

4.29

Regional analysis

Europe

Performing market contribution

Europe at 100%

Key countries

Western Europe and Central and Eastern Europe

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Arcor Group, Barry Callebaut AG, Cargill Inc., Chocoladefabriken Lindt and Sprungli AG, Cloetta AB, Ezaki Glico Co. Ltd., Ferrero International S.A., General Mills Inc., Kerry Group Plc, Mars Inc., Meiji Holdings Co. Ltd., Mondelez International Inc., Montezumas Direct Ltd., Morinaga and Co. Ltd., Nestle SA, ORION Holdings Corp., Perfetti Van Melle Group BV, Tate and Lyle Plc, The Hershey Co., and The Kraft Heinz Co.

Market dynamics

Parent market analysis, Market forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Chocolate Market In Europe In Regional Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the market growth and forecasting of the market between 2023 and 2027
  • Precise estimation of the size of the market size and its contribution to the parent market
  • Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
  • Growth of the market industry across Europe, North America, APAC, South America, and Middle East and Africa
  • Thorough market growth analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive market analysis and report on the factors that will challenge the market research and growth of market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Country Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 15: Data Table on Regional - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Chart on Europe: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Regional - Market size and forecast 2022-2027 ($ million)

    4 Historic Market Size

    • 4.1 Chocolate market in Europe 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on chocolate market in Europe 2017 - 2021 ($ million)
    • 4.2 Product Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Product Segment 2017 - 2021 ($ million)
    • 4.3 Distribution channel Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Distribution channel Segment 2017 - 2021 ($ million)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 22: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 23: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 24: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 25: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 26: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 27: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 28: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Product

    • 6.1 Market segments
      • Exhibit 29: Chart on Product - Market share 2022-2027 (%)
      • Exhibit 30: Data Table on Product - Market share 2022-2027 (%)
    • 6.2 Comparison by Product
      • Exhibit 31: Chart on Comparison by Product
      • Exhibit 32: Data Table on Comparison by Product
    • 6.3 Milk chocolate - Market size and forecast 2022-2027
      • Exhibit 33: Chart on Milk chocolate - Market size and forecast 2022-2027 ($ million)
      • Exhibit 34: Data Table on Milk chocolate - Market size and forecast 2022-2027 ($ million)
      • Exhibit 35: Chart on Milk chocolate - Year-over-year growth 2022-2027 (%)
      • Exhibit 36: Data Table on Milk chocolate - Year-over-year growth 2022-2027 (%)
    • 6.4 Dark chocolate - Market size and forecast 2022-2027
      • Exhibit 37: Chart on Dark chocolate - Market size and forecast 2022-2027 ($ million)
      • Exhibit 38: Data Table on Dark chocolate - Market size and forecast 2022-2027 ($ million)
      • Exhibit 39: Chart on Dark chocolate - Year-over-year growth 2022-2027 (%)
      • Exhibit 40: Data Table on Dark chocolate - Year-over-year growth 2022-2027 (%)
    • 6.5 White chocolate - Market size and forecast 2022-2027
      • Exhibit 41: Chart on White chocolate - Market size and forecast 2022-2027 ($ million)
      • Exhibit 42: Data Table on White chocolate - Market size and forecast 2022-2027 ($ million)
      • Exhibit 43: Chart on White chocolate - Year-over-year growth 2022-2027 (%)
      • Exhibit 44: Data Table on White chocolate - Year-over-year growth 2022-2027 (%)
    • 6.6 Market opportunity by Product
      • Exhibit 45: Market opportunity by Product ($ million)
      • Exhibit 46: Data Table on Market opportunity by Product ($ million)

    7 Market Segmentation by Distribution Channel

    • 7.1 Market segments
      • Exhibit 47: Chart on Distribution Channel - Market share 2022-2027 (%)
      • Exhibit 48: Data Table on Distribution Channel - Market share 2022-2027 (%)
    • 7.2 Comparison by Distribution Channel
      • Exhibit 49: Chart on Comparison by Distribution Channel
      • Exhibit 50: Data Table on Comparison by Distribution Channel
    • 7.3 Offline - Market size and forecast 2022-2027
      • Exhibit 51: Chart on Offline - Market size and forecast 2022-2027 ($ million)
      • Exhibit 52: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
      • Exhibit 53: Chart on Offline - Year-over-year growth 2022-2027 (%)
      • Exhibit 54: Data Table on Offline - Year-over-year growth 2022-2027 (%)
    • 7.4 Online - Market size and forecast 2022-2027
      • Exhibit 55: Chart on Online - Market size and forecast 2022-2027 ($ million)
      • Exhibit 56: Data Table on Online - Market size and forecast 2022-2027 ($ million)
      • Exhibit 57: Chart on Online - Year-over-year growth 2022-2027 (%)
      • Exhibit 58: Data Table on Online - Year-over-year growth 2022-2027 (%)
    • 7.5 Market opportunity by Distribution Channel
      • Exhibit 59: Market opportunity by Distribution Channel ($ million)
      • Exhibit 60: Data Table on Market opportunity by Distribution Channel ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 61: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 62: Chart on Market share by geography - 2022-2027 (%)
      • Exhibit 63: Data Table on Market share by geography - 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 64: Chart on Geographic comparison
      • Exhibit 65: Data Table on Geographic comparison
    • 9.3 Western Europe - Market size and forecast 2022-2027
      • Exhibit 66: Chart on Western Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 67: Data Table on Western Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 68: Chart on Western Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 69: Data Table on Western Europe - Year-over-year growth 2022-2027 (%)
    • 9.4 Central and Eastern Europe - Market size and forecast 2022-2027
      • Exhibit 70: Chart on Central and Eastern Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 71: Data Table on Central and Eastern Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 72: Chart on Central and Eastern Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 73: Data Table on Central and Eastern Europe - Year-over-year growth 2022-2027 (%)
    • 9.5 Market opportunity by geography
      • Exhibit 74: Market opportunity by geography ($ million)
      • Exhibit 75: Data Table on Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 76: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 77: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 78: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 79: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 80: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 81: Matrix on vendor position and classification
            • 12.3 Barry Callebaut AG
              • Exhibit 82: Barry Callebaut AG - Overview
              • Exhibit 83: Barry Callebaut AG - Business segments
              • Exhibit 84: Barry Callebaut AG - Key news
              • Exhibit 85: Barry Callebaut AG - Key offerings
              • Exhibit 86: Barry Callebaut AG - Segment focus
            • 12.4 Cargill Inc.
              • Exhibit 87: Cargill Inc. - Overview
              • Exhibit 88: Cargill Inc. - Product / Service
              • Exhibit 89: Cargill Inc. - Key news
              • Exhibit 90: Cargill Inc. - Key offerings
            • 12.5 Chocoladefabriken Lindt and Sprungli AG
              • Exhibit 91: Chocoladefabriken Lindt and Sprungli AG - Overview
              • Exhibit 92: Chocoladefabriken Lindt and Sprungli AG - Business segments
              • Exhibit 93: Chocoladefabriken Lindt and Sprungli AG - Key news
              • Exhibit 94: Chocoladefabriken Lindt and Sprungli AG - Key offerings
              • Exhibit 95: Chocoladefabriken Lindt and Sprungli AG - Segment focus
            • 12.6 Cloetta AB
              • Exhibit 96: Cloetta AB - Overview
              • Exhibit 97: Cloetta AB - Business segments
              • Exhibit 98: Cloetta AB - Key offerings
              • Exhibit 99: Cloetta AB - Segment focus
            • 12.7 Ezaki Glico Co. Ltd.
              • Exhibit 100: Ezaki Glico Co. Ltd. - Overview
              • Exhibit 101: Ezaki Glico Co. Ltd. - Business segments
              • Exhibit 102: Ezaki Glico Co. Ltd. - Key offerings
              • Exhibit 103: Ezaki Glico Co. Ltd. - Segment focus
            • 12.8 Ferrero International S.A.
              • Exhibit 104: Ferrero International S.A. - Overview
              • Exhibit 105: Ferrero International S.A. - Product / Service
              • Exhibit 106: Ferrero International S.A. - Key news
              • Exhibit 107: Ferrero International S.A. - Key offerings
            • 12.9 General Mills Inc.
              • Exhibit 108: General Mills Inc. - Overview
              • Exhibit 109: General Mills Inc. - Business segments
              • Exhibit 110: General Mills Inc. - Key news
              • Exhibit 111: General Mills Inc. - Key offerings
              • Exhibit 112: General Mills Inc. - Segment focus
            • 12.10 Mars Inc.
              • Exhibit 113: Mars Inc. - Overview
              • Exhibit 114: Mars Inc. - Product / Service
              • Exhibit 115: Mars Inc. - Key news
              • Exhibit 116: Mars Inc. - Key offerings
            • 12.11 Meiji Holdings Co. Ltd.
              • Exhibit 117: Meiji Holdings Co. Ltd. - Overview
              • Exhibit 118: Meiji Holdings Co. Ltd. - Business segments
              • Exhibit 119: Meiji Holdings Co. Ltd. - Key news
              • Exhibit 120: Meiji Holdings Co. Ltd. - Key offerings
              • Exhibit 121: Meiji Holdings Co. Ltd. - Segment focus
            • 12.12 Mondelez International Inc.
              • Exhibit 122: Mondelez International Inc. - Overview
              • Exhibit 123: Mondelez International Inc. - Business segments
              • Exhibit 124: Mondelez International Inc. - Key news
              • Exhibit 125: Mondelez International Inc. - Key offerings
              • Exhibit 126: Mondelez International Inc. - Segment focus
            • 12.13 Morinaga and Co. Ltd.
              • Exhibit 127: Morinaga and Co. Ltd. - Overview
              • Exhibit 128: Morinaga and Co. Ltd. - Product / Service
              • Exhibit 129: Morinaga and Co. Ltd. - Key offerings
            • 12.14 Nestle SA
              • Exhibit 130: Nestle SA - Overview
              • Exhibit 131: Nestle SA - Business segments
              • Exhibit 132: Nestle SA - Key news
              • Exhibit 133: Nestle SA - Key offerings
              • Exhibit 134: Nestle SA - Segment focus
            • 12.15 ORION Holdings Corp.
              • Exhibit 135: ORION Holdings Corp. - Overview
              • Exhibit 136: ORION Holdings Corp. - Product / Service
              • Exhibit 137: ORION Holdings Corp. - Key offerings
            • 12.16 The Hershey Co.
              • Exhibit 138: The Hershey Co. - Overview
              • Exhibit 139: The Hershey Co. - Business segments
              • Exhibit 140: The Hershey Co. - Key news
              • Exhibit 141: The Hershey Co. - Key offerings
              • Exhibit 142: The Hershey Co. - Segment focus
            • 12.17 The Kraft Heinz Co.
              • Exhibit 143: The Kraft Heinz Co. - Overview
              • Exhibit 144: The Kraft Heinz Co. - Business segments
              • Exhibit 145: The Kraft Heinz Co. - Key offerings
              • Exhibit 146: The Kraft Heinz Co. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 147: Inclusions checklist
                • Exhibit 148: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 149: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 150: Research methodology
                • Exhibit 151: Validation techniques employed for market sizing
                • Exhibit 152: Information sources
              • 13.5 List of abbreviations
                • Exhibit 153: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              chocolate market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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