Cruiser Bikes Market Growth, Size, Trends, Analysis Report by Type, Application, Region and Segment Forecast 2022-2026

Published: Jun 2022

Pages: 127

SKU: IRTNTR73694

Snapshot

The cruiser bikes market share is expected to increase to USD 15.49 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 5.18%.

This cruiser bikes market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers cruiser bikes market segmentation by engine capacity (more than 1000 cc, less than 500 cc, and 501 cc to 1000 cc) and geography (North America, Europe, APAC, Middle East and Africa, and South America). The cruiser bikes market report also offers information on several market vendors, including Bajaj Auto Ltd., Bayerische Motoren Werke AG, Classic Legends Pvt. Ltd., Eicher Motors Ltd., Harley Davidson Inc., Hero MotoCorp Ltd., Honda Motor Co. Ltd., Kawasaki Heavy Industries Ltd., KLB KOMAKI PVT LTD, Lifan Technology Group Co. Ltd., LVMC Holdings Co. Ltd., Piaggio and C. Spa, Polaris Inc., Suzuki Motor Corp., Triumph Motorcycles Ltd., TVS Motor Co. Ltd., Volkswagen AG, Yamaha Motor Co. Ltd., Zero Motorcycles Inc., and Zhejiang Qianjiang Motorcycle Co. Ltd. among others.

What will the Cruiser Bikes Market Size be During the Forecast Period?

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Cruiser Bikes Market: Key Drivers, Trends, and Challenges

The rising demand from customers for technologically advanced motorbikes is notably driving the cruiser bikes market growth, although factors such as the faulty parts, poor build quality, and design issues associated with cruiser bikes may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the cruiser bikes industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Cruiser Bikes Market Driver

One of the key factors driving growth in the cruiser bikes market is the rising demand from customers for technologically advanced motorbikes.
Motorbikes, including cruiser bikes, are the most used conveyance option to travel from one location to another.
While a rising number of vendors, such as Honda Motor Company, are installing features such as navigation systems, some companies are developing bikes that will offer a superior driving experience to riders.
Battery-powered cruiser bikes are capable of self-balancing. In addition, installing state-of-the-art sensor systems and AI technologies will enable cruiser bike manufacturers to offer features that will cater to the requirements of a skilled and untrained rider.
The rise in the demand for technologically advanced bikes is expected to drive the growth of the global bikes market, which, in turn, will positively impact the growth of the global cruiser bikes market.

Key Cruiser Bikes Market Trend

The new product launches is a cruiser bikes market trend that is expected to have a positive impact in the coming years.
Vendors in the market remain competitive and are focusing on launching new cruiser bikes with new features and advanced technologies.
In December 2021, Honda launched its Honda H'ness CB350 Anniversary Edition in India.
In July 2021, Kawasaki launched W175 in India, which has disc brakes and 175cc engines and offers a strong torque and powerful performance.
In April 2021, Royal Enfield Meteor 350 was launched in the USA. Such new product launches are expected to drive the growth of the market during the forecast period.

Key Cruiser Bikes Market Challenge

The faulty parts, poor build quality, and design issues associated with cruiser bikes will be a major challenge for the cruiser bikes market during the forecast period.
Harley Davidson cannot successfully sell its cruiser bikes in some countries, such as India, as many customers feel that the suspension and chassis of these bikes have not been tuned enough for pothole-ridden roads.
Faulty brakes and burnt clutch plates are the most obvious problems due to which Harley Davidson is unsuccessful in selling its cruiser bikes in emerging countries such as India.
The poor build quality plagues some cruiser bikes, such as the 2017 Street Glide, which has a clutch, oil pump, and brake issues.
Most cruiser bikes have only one speed, and although they are simple to drive, at the same time, they are extremely slow. Hence, these factors can hinder the growth of the market.

This cruiser bikes market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global cruiser bikes market as a part of the global motorcycle market within the global automobiles market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the cruiser bikes market during the forecast period.

Who are the Major Cruiser Bikes Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

This statistical study of the cruiser bikes market encompasses successful business strategies deployed by the key vendors. The cruiser bikes market is fragmented and the vendors are deploying growth strategies such as mergers and acquisitions to compete in the market.

Product Insights and News

Bayerische Motoren Werke AG is a public company headquartered in Germany. It is a global company generating $125,700 million in revenues and has around 118,909 employees. Its revenue from the global cruiser bikes market contributes to its overall revenues along with its other offerings, but it is not a key revenue stream for the company.
The company offers cruiser bikes under the brand name R18, that is full of character with design features such as the tear drop fuel tank, elongated and low flyline and the double cradle frame.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The cruiser bikes market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Cruiser Bikes Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the cruiser bikes market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for Cruiser Bikes Market?

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48% of the market's growth will originate from North America during the forecast period. US and Canada are the key markets for cruiser bikes in North America. Market growth in this region will be faster than the growth of the market in the South American and MEA regions.

The rising demand from customers for technologically advanced motorbikes, improvement in the safety of riders, increase in the per capita income of the consumer and increased demand for advanced motorcycles supplements will facilitate the cruiser bikes market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

In 2020, the outbreak of COVID-19 in the region negatively impacted several businesses, especially in the manufacturing sector. However, in H2 2020, the introduction of vaccines led to a decline in the number of COVID-19 cases in the region. This has led to the lifting of restrictions and the reopening of manufacturing units, which has resulted in the availability of the workforce and the resumption of supply chain activities in the region. Thus, the regional market for cruiser bikes is expected to witness growth during the forecast period.

What are the Revenue-generating Engine Capacity Segments in the Cruiser Bikes Market?

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The cruiser bikes market share growth by the more than 1000 cc segment will be significant during the forecast period. The growth of the segment is attributed to the trend of touring activities by individuals across the world. The demand for more than 1000cc cruiser bikes is expected to increase owing to the factors such as the increasing trend of touring activities by individuals across the world and the growing demand for more power and torque by the consumers. Hence, such factors are expected to drive the growth of the market during the forecast period.

This report provides an accurate prediction of the contribution of all the segments to the growth of the cruiser bikes market size and actionable market insights on post COVID-19 impact on each segment.

Cruiser Bikes Market Scope
Report Coverage	Details
Page number	120
Base year	2021
Forecast period	2022-2026
Growth momentum & CAGR	Accelerate at a CAGR of 5.18%
Market growth 2022-2026	$ 15.49 billion
Market structure	Fragmented
YoY growth (%)	4.58
Regional analysis	North America, Europe, APAC, Middle East and Africa, and South America
Performing market contribution	North America at 48%
Key consumer countries	US, Canada, India, France, and UK
Competitive landscape	Leading companies, Competitive strategies, Consumer engagement scope
Key companies profiled	Bajaj Auto Ltd., Bayerische Motoren Werke AG, Classic Legends Pvt. Ltd., Eicher Motors Ltd., Harley Davidson Inc., Hero MotoCorp Ltd., Honda Motor Co. Ltd., Kawasaki Heavy Industries Ltd., KLB KOMAKI PVT LTD, Lifan Technology Group Co. Ltd., LVMC Holdings Co. Ltd., Piaggio and C. Spa, Polaris Inc., Suzuki Motor Corp., Triumph Motorcycles Ltd., TVS Motor Co. Ltd., Volkswagen AG, Yamaha Motor Co. Ltd., Zero Motorcycles Inc., and Zhejiang Qianjiang Motorcycle Co. Ltd.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Cruiser Bikes Market Report?

CAGR of the market during the forecast period 2022-2026
Detailed information on factors that will drive cruiser bikes market growth during the next five years
Precise estimation of the cruiser bikes market size and its contribution to the parent market
Accurate predictions on upcoming trends and changes in consumer behavior
The growth of the cruiser bikes industry across North America, Europe, APAC, Middle East and Africa, and South America
A thorough analysis of the market's competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of cruiser bikes market vendors

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Table of Contents

1 Executive Summary

1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Global Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by Engine Capacity
- Exhibit 06: Executive Summary – Chart on Incremental Growth
- Exhibit 07: Executive Summary – Data Table on Incremental Growth
- Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Exhibit 09: Parent market
- Exhibit 10: Market Characteristics

3 Market Sizing

3.1 Market definition
- Exhibit 11: Offerings of vendors included in the market definition

3.2 Market segment analysis
- Exhibit 12: Market segments

3.3 Market size 2021

3.4 Market outlook: Forecast for 2021-2026
- Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
- Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
- Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
- Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

4.1 Five forces summary
- Exhibit 17: Five forces analysis - Comparison between 2021 and 2026

4.2 Bargaining power of buyers
- Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026

4.3 Bargaining power of suppliers
- Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026

4.4 Threat of new entrants
- Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026

4.5 Threat of substitutes
- Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026

4.6 Threat of rivalry
- Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026

4.7 Market condition
- Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by Engine Capacity

5.1 Market segments
- Exhibit 24: Chart on Engine Capacity - Market share 2021-2026 (%)
- Exhibit 25: Data Table on Engine Capacity - Market share 2021-2026 (%)

5.2 Comparison by Engine Capacity
- Exhibit 26: Chart on Comparison by Engine Capacity
- Exhibit 27: Data Table on Comparison by Engine Capacity

5.3 More than 1000 cc - Market size and forecast 2021-2026
- Exhibit 28: Chart on More than 1000 cc - Market size and forecast 2021-2026 ($ million)
- Exhibit 29: Data Table on More than 1000 cc - Market size and forecast 2021-2026 ($ million)
- Exhibit 30: Chart on More than 1000 cc - Year-over-year growth 2021-2026 (%)
- Exhibit 31: Data Table on More than 1000 cc - Year-over-year growth 2021-2026 (%)

5.4 Less than 500 cc - Market size and forecast 2021-2026
- Exhibit 32: Chart on Less than 500 cc - Market size and forecast 2021-2026 ($ million)
- Exhibit 33: Data Table on Less than 500 cc - Market size and forecast 2021-2026 ($ million)
- Exhibit 34: Chart on Less than 500 cc - Year-over-year growth 2021-2026 (%)
- Exhibit 35: Data Table on Less than 500 cc - Year-over-year growth 2021-2026 (%)

5.5 501 cc to 1000 cc - Market size and forecast 2021-2026
- Exhibit 36: Chart on 501 cc to 1000 cc - Market size and forecast 2021-2026 ($ million)
- Exhibit 37: Data Table on 501 cc to 1000 cc - Market size and forecast 2021-2026 ($ million)
- Exhibit 38: Chart on 501 cc to 1000 cc - Year-over-year growth 2021-2026 (%)
- Exhibit 39: Data Table on 501 cc to 1000 cc - Year-over-year growth 2021-2026 (%)

5.6 Market opportunity by Engine Capacity
- Exhibit 40: Market opportunity by Engine Capacity ($ million)

6 Customer Landscape

6.1 Customer landscape overview
- Exhibit 41: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

7.1 Geographic segmentation
- Exhibit 42: Chart on Market share by geography 2021-2026 (%)
- Exhibit 43: Data Table on Market share by geography 2021-2026 (%)

7.2 Geographic comparison
- Exhibit 44: Chart on Geographic comparison
- Exhibit 45: Data Table on Geographic comparison

7.3 North America - Market size and forecast 2021-2026
- Exhibit 46: Chart on North America - Market size and forecast 2021-2026 ($ million)
- Exhibit 47: Data Table on North America - Market size and forecast 2021-2026 ($ million)
- Exhibit 48: Chart on North America - Year-over-year growth 2021-2026 (%)
- Exhibit 49: Data Table on North America - Year-over-year growth 2021-2026 (%)

7.4 Europe - Market size and forecast 2021-2026
- Exhibit 50: Chart on Europe - Market size and forecast 2021-2026 ($ million)
- Exhibit 51: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
- Exhibit 52: Chart on Europe - Year-over-year growth 2021-2026 (%)
- Exhibit 53: Data Table on Europe - Year-over-year growth 2021-2026 (%)

7.5 APAC - Market size and forecast 2021-2026
- Exhibit 54: Chart on APAC - Market size and forecast 2021-2026 ($ million)
- Exhibit 55: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
- Exhibit 56: Chart on APAC - Year-over-year growth 2021-2026 (%)
- Exhibit 57: Data Table on APAC - Year-over-year growth 2021-2026 (%)

7.6 Middle East and Africa - Market size and forecast 2021-2026
- Exhibit 58: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 59: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 60: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
- Exhibit 61: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)

7.7 South America - Market size and forecast 2021-2026
- Exhibit 62: Chart on South America - Market size and forecast 2021-2026 ($ million)
- Exhibit 63: Data Table on South America - Market size and forecast 2021-2026 ($ million)
- Exhibit 64: Chart on South America - Year-over-year growth 2021-2026 (%)
- Exhibit 65: Data Table on South America - Year-over-year growth 2021-2026 (%)

7.8 US - Market size and forecast 2021-2026
- Exhibit 66: Chart on US - Market size and forecast 2021-2026 ($ million)
- Exhibit 67: Data Table on US - Market size and forecast 2021-2026 ($ million)
- Exhibit 68: Chart on US - Year-over-year growth 2021-2026 (%)
- Exhibit 69: Data Table on US - Year-over-year growth 2021-2026 (%)

7.9 France - Market size and forecast 2021-2026
- Exhibit 70: Chart on France - Market size and forecast 2021-2026 ($ million)
- Exhibit 71: Data Table on France - Market size and forecast 2021-2026 ($ million)
- Exhibit 72: Chart on France - Year-over-year growth 2021-2026 (%)
- Exhibit 73: Data Table on France - Year-over-year growth 2021-2026 (%)

7.10 UK - Market size and forecast 2021-2026
- Exhibit 74: Chart on UK - Market size and forecast 2021-2026 ($ million)
- Exhibit 75: Data Table on UK - Market size and forecast 2021-2026 ($ million)
- Exhibit 76: Chart on UK - Year-over-year growth 2021-2026 (%)
- Exhibit 77: Data Table on UK - Year-over-year growth 2021-2026 (%)

7.11 Canada - Market size and forecast 2021-2026
- Exhibit 78: Chart on Canada - Market size and forecast 2021-2026 ($ million)
- Exhibit 79: Data Table on Canada - Market size and forecast 2021-2026 ($ million)
- Exhibit 80: Chart on Canada - Year-over-year growth 2021-2026 (%)
- Exhibit 81: Data Table on Canada - Year-over-year growth 2021-2026 (%)

7.12 India - Market size and forecast 2021-2026
- Exhibit 82: Chart on India - Market size and forecast 2021-2026 ($ million)
- Exhibit 83: Data Table on India - Market size and forecast 2021-2026 ($ million)
- Exhibit 84: Chart on India - Year-over-year growth 2021-2026 (%)
- Exhibit 85: Data Table on India - Year-over-year growth 2021-2026 (%)

7.13 Market opportunity by geography
- Exhibit 86: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends

8.1 Market drivers

8.2 Market challenges

8.3 Impact of drivers and challenges
- Exhibit 87: Impact of drivers and challenges in 2021 and 2026

8.4 Market trends

9 Vendor Landscape

9.1 Overview

9.2 Vendor landscape
- Exhibit 88: Overview on Criticality of inputs and Factors of differentiation

9.3 Landscape disruption
- Exhibit 89: Overview on factors of disruption

9.4 Industry risks
- Exhibit 90: Impact of key risks on business

10 Vendor Analysis

10.1 Vendors covered
- Exhibit 91: Vendors covered

10.2 Market positioning of vendors
- Exhibit 92: Matrix on vendor position and classification

10.3 Bayerische Motoren Werke AG
- Exhibit 93: Bayerische Motoren Werke AG - Overview
- Exhibit 94: Bayerische Motoren Werke AG - Business segments
- Exhibit 95: Bayerische Motoren Werke AG - Key news
- Exhibit 96: Bayerische Motoren Werke AG - Key offerings
- Exhibit 97: Bayerische Motoren Werke AG - Segment focus

10.4 Harley Davidson Inc.
- Exhibit 98: Harley Davidson Inc. - Overview
- Exhibit 99: Harley Davidson Inc. - Business segments
- Exhibit 100: Harley Davidson Inc. - Key news
- Exhibit 101: Harley Davidson Inc. - Key offerings
- Exhibit 102: Harley Davidson Inc. - Segment focus

10.5 Hero MotoCorp Ltd.
- Exhibit 103: Hero MotoCorp Ltd. - Overview
- Exhibit 104: Hero MotoCorp Ltd. - Product / Service
- Exhibit 105: Hero MotoCorp Ltd. - Key offerings

10.6 Honda Motor Co. Ltd.
- Exhibit 106: Honda Motor Co. Ltd. - Overview
- Exhibit 107: Honda Motor Co. Ltd. - Business segments
- Exhibit 108: Honda Motor Co. Ltd. - Key news
- Exhibit 109: Honda Motor Co. Ltd. - Key offerings
- Exhibit 110: Honda Motor Co. Ltd. - Segment focus

10.7 Kawasaki Heavy Industries Ltd.
- Exhibit 111: Kawasaki Heavy Industries Ltd. - Overview
- Exhibit 112: Kawasaki Heavy Industries Ltd. - Business segments
- Exhibit 113: Kawasaki Heavy Industries Ltd. - Key news
- Exhibit 114: Kawasaki Heavy Industries Ltd. - Key offerings
- Exhibit 115: Kawasaki Heavy Industries Ltd. - Segment focus

10.8 Piaggio and C. Spa
- Exhibit 116: Piaggio and C. Spa - Overview
- Exhibit 117: Piaggio and C. Spa - Business segments
- Exhibit 118: Piaggio and C. Spa - Key offerings
- Exhibit 119: Piaggio and C. Spa - Segment focus

10.9 Suzuki Motor Corp.
- Exhibit 120: Suzuki Motor Corp. - Overview
- Exhibit 121: Suzuki Motor Corp. - Business segments
- Exhibit 122: Suzuki Motor Corp. - Key offerings
- Exhibit 123: Suzuki Motor Corp. - Segment focus

10.10 Triumph Motorcycles Ltd.
- Exhibit 124: Triumph Motorcycles Ltd. - Overview
- Exhibit 125: Triumph Motorcycles Ltd. - Product / Service
- Exhibit 126: Triumph Motorcycles Ltd. - Key offerings

10.11 Volkswagen AG
- Exhibit 127: Volkswagen AG - Overview
- Exhibit 128: Volkswagen AG - Business segments
- Exhibit 129: Volkswagen AG - Key offerings
- Exhibit 130: Volkswagen AG - Segment focus

10.12 Yamaha Motor Co. Ltd.
- Exhibit 131: Yamaha Motor Co. Ltd. - Overview
- Exhibit 132: Yamaha Motor Co. Ltd. - Business segments
- Exhibit 133: Yamaha Motor Co. Ltd. - Key news
- Exhibit 134: Yamaha Motor Co. Ltd. - Key offerings
- Exhibit 135: Yamaha Motor Co. Ltd. - Segment focus

11 Appendix

11.1 Scope of the report

11.2 Inclusions and exclusions checklist
- Exhibit 136: Inclusions checklist
- Exhibit 137: Exclusions checklist

11.3 Currency conversion rates for US$
- Exhibit 138: Currency conversion rates for US$

11.4 Research methodology
- Exhibit 139: Research methodology
- Exhibit 140: Validation techniques employed for market sizing
- Exhibit 141: Information sources

11.5 List of abbreviations
- Exhibit 142: List of abbreviations

Methodology

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

Manufacturers and suppliers
Channel partners
Industry experts
Strategic decision makers

Secondary sources

Industry journals and periodicals
Government data
Financial reports of key industry players
Historical data
Press releases

DATA ANALYSIS

Data Synthesis

Collation of data
Estimation of key figures
Analysis of derived insights

Data Validation

Triangulation with data models
Reference against proprietary databases
Corroboration with industry experts

REPORT WRITING

Qualitative

Market drivers
Market challenges
Market trends
Five forces analysis

Quantitative

Market size and forecast
Market segmentation
Geographical insights
Competitive landscape

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Key Questions Answered

What are the key global market and the regional market share?
What are the revenue-generating key market segments?
What are the key factors driving and challenging this market’s growth?
Who are the key market vendors and their growth strategies?
What are the latest trends influencing the growth of this market?
What are the variables influencing the market growth in the primary regions?
What are the factors influencing the growth of the parent market?

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