Digital Broadcast and Cinematography Cameras Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2023-2027

Published: Dec 2022 Pages: 165 SKU: IRTNTR45397

The digital broadcast and cinematography cameras market is estimated to grow at a CAGR of 4.08% between 2022 and 2027. The size of the market is forecast to increase by USD 551.68 million. The growth of the market depends on several factors, including the increasing number of subscribers for HD channels, the rising popularity of online video streaming services, and the increase in demand for live video.

This report extensively covers market segmentation by product (ENG cameras, cinema cameras, and EFP cameras), distribution channel (offline and online), and geography (North America, Europe, APAC, Middle East and Africa, and South America). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.

What will be the size of the Digital Broadcast And Cinematography Cameras Market During the Forecast Period?

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Parent Market Analysis

The reports categorize the global digital broadcast and cinematography cameras market as a part of the global electronic equipment and instruments market within the overall electronics market. The parent global electronics market includes manufacturers of communications equipment, technology hardware storage and peripherals, electronic equipment and instruments, electronic components, consumer electronics, and industrial electronics products, as well as electronic manufacturing services. Our research report has extensively covered external factors influencing the parent market growth during the forecast period.

Digital Broadcast and Cinematography Cameras Market: Key Drivers, Trends, Challenges, and Customer Landscape

The increasing number of subscribers for HD channels is notably driving the market growth, although factors such as low movie screen density in emerging economies may impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Digital Broadcast and Cinematography Cameras Market Driver

The increase in the number of subscribers to HD channels will significantly boost the growth of the market. The growing demand for HD set-top boxes (STBs) has increased the number of HD channels worldwide. HD channels offer visual colors and clarity. HD TV and channels deliver video at about 2 million (1080 x 1920) pixels, which is about five times clearer than Secure Digital (SD) channels. The price drops of HD set-top boxes have increased the demand for HD set-top boxes worldwide. The growing popularity of HD content has also helped increase the use of HD televisions. Many pay-TV operators are launching more and more HD channels, which reduces the number of advertisements shown on SD channels. This will further encourage people to buy HD TVs. Therefore, the growing demand for HD channels and high-quality content leads to an increase in the use of advanced digital broadcast and film cameras with high content resolution. This, in turn, will significantly contribute to the growth of the global digital distribution and film camera market during the forecast period.

Significant Digital Broadcast and Cinematography Cameras Market Trend

An increase in demand for UHD content is the key trend in the market. Technological advances in TV manufacturing and the introduction of UHD smart TVs have increased the demand for UHD content. K, also known as ultra HD, refers to content and display devices with a resolution of 096 x 2160 pixels. Compared to the current popular transmission capacity of 2 million (1080x1920) pixels, K video uses a large number of pixels to improve the viewing experience. RED, a leading manufacturer of professional digital cinema cameras, has launched an 8K sensor for its cameras. 8K sensors have a resolution of 8192x 320 pixels, which is 33 million pixels. The 8K version offers super-high resolution video quality, color information, and dynamic range. Major players in the market have also introduced new products to the market due to the growing demand for UHD content. 

Filmmakers have started creating high-quality video content with a UHD-compatible camera that doubles as a futuristic camera system. As additional display technology and distribution channels grow, so does the demand for such cameras. Streaming UHD content requires more bandwidth. With UHD technology, broadcasters, cinemas, and cable and TV operators reallocate resources to meet customer demand for UHD content. The demand for UHD content will continue to grow in the global digital distribution and cinema camera market during the forecast period.

Major Digital Broadcast and Cinematography Cameras Challenge

Low movie screen density in emerging economies is the major challenge impeding the market. Screening density refers to the number of movie screens available per million inhabitants. Low film frame density in developing and underdeveloped economies is one of the major factors limiting the growth of the global broadcast and film camera market. Screen density is significantly lower in developing countries than in developed countries. The scarcity of films in Tier II, III, and IV markets in developing and underdeveloped countries is a major factor behind the low number of screens in those countries. Lack of infrastructure, communication barriers, and low disposable income are other factors that can hinder the growth of the film market in these regions. All these factors may hinder the adoption of digital broadcast and film cameras, which in turn may hinder the growth of the global digital broadcast and film camera market during the forecast period.

Key Digital Broadcast and Cinematography Cameras Market Customer Landscape

The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Digital Broadcast and Cinematography Cameras Market Customer Landscape

Who are the Major Digital Broadcast and Cinematography Cameras Market Vendors?

Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Silicon Imaging Inc. - The company offers digital broadcast and cinematography cameras that offers filmmakers the unique benefit of using the versatile range of Super35mm lenses while still capturing the detail that 8K resolution provides. The company is engaged in the design and marketing of patented digital cameras, image processing, stereo 3D, and 360-degree workflow solutions for streaming and digital cinema delivery.

The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:

  • Aaton Digital
  • AbelCine
  • ARRI AG
  • Blackmagic Design Pty. Ltd.
  • Canon Inc.
  • FUJIFILM Corp.
  • GoPro Inc.
  • Grass Valley Canada
  • JVCKENWOOD Corp.
  • Kinefinity Inc.
  • Nikon Corp.
  • Panasonic Holdings Corp.
  • Panavision Inc.
  • RED Digital Cinema LLC
  • Sony Group Corp.

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

What is the Fastest-Growing Segment in the Digital Broadcast and Cinematography Cameras Market?

The market share growth of the ENG cameras segment will be significant during the forecast period. ENG cameras are used to broadcast news events outside the studio and are easy to carry. A vehicle mounted with ENG cameras for real-time news gathering is called Digital Satellite News Gathering (DSNG). One of the largest suppliers in the market, Panasonic Corp. (Panasonic) offers ENG (shoulder-mounted) cameras.

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The ENG cameras segment was valued at USD 1,030.88 million in 2017 and continued to grow by 2021. Additionally, the proliferation of tapeless high-definition (HD) video cameras is one of the key growth drivers for this segment. Also, the high adoption of ENG cameras among broadcasters will fuel the growth of the segment during the forecast period.

Which are the Key Regions for the Digital Broadcast and Cinematography Cameras Market?

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North America is estimated to contribute 36% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

The North American digital broadcast and motion picture camera market is expected to grow during the forecast period due to increasing demand for high-quality movies and TV shows. The increasing use of online video platforms is also expected to increase the demand for digital broadcasting and cinema cameras in North America.

One of the main reasons for North America's largest share in the world market is the large number of manufacturing houses in North America. Production houses such as 20th Century Studios Inc. (20th Century Studios) and Paramount Pictures Corp. (Paramount Pictures) are located in North America. The growing number of 3D Hollywood films is also contributing to the growth of the digital broadcast and film camera market in North America.

The overall sales of digital broadcast and cinematography cameras were negatively affected in 2020 due to the imposition of COVID-19-related restrictions. However, with the growing popularity of documentaries and short films, digital broadcast and cinematography cameras are widely employed. Such factors are expected to drive the demand for digital broadcast and cinematography cameras during the forecast period. 

Segment Overview

The report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. The market has been segmented by Product (ENG cameras, Cinema cameras, and EFP cameras), Distribution Channel (Offline and Online), and Geography (North America, Europe, APAC, Middle East and Africa, and South America).

  • Product Outlook (USD Million, 2017 - 2027)
    • ENG cameras
    • Cinema cameras
    • EFP cameras
  • Distribution Channel Outlook (USD Million, 2017 - 2027)
    • Offline
    • Online
  • Region Outlook (USD Million, 2017 - 2027)
    • North America
      • The U.S.
      • Canada
    • Europe
      • U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • South America 
      • Brazil
      • Argentina
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Digital Broadcast and Cinematography Cameras Market Scope

Report Coverage

Details

Page number

165

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 4.08%

Market growth 2023-2027

USD 551.68 million

Market structure

Concentrated

YoY growth 2022-2023(%)

3.96

Regional analysis

North America, Europe, APAC, Middle East and Africa, and South America

Performing market contribution

North America at 36%

Key countries

US, China, Japan, Germany, and UK

Competitive landscape

 Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key companies profiled

Aaton Digital, AbelCine, ARRI AG, Blackmagic Design Pty. Ltd., Canon Inc., FUJIFILM Corp., GoPro Inc., Grass Valley Canada, JVCKENWOOD Corp., Kinefinity Inc., Nikon Corp., Panasonic Holdings Corp., Panavision Inc., RED Digital Cinema LLC, Silicon Imaging Inc., Sony Group Corp., SZ DJI Technology Co. Ltd., Teledyne Technologies Inc., Vision Research Inc., and Hitachi Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Digital Broadcast and Cinematography Cameras Market Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the digital broadcast and cinematography cameras market between 2023 and 2027
  • Precise estimation of the size of the digital broadcast and cinematography cameras market size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the industry across North America, Europe, APAC, Middle East and Africa, and South America
  • Thorough analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive analysis of factors that will challenge the growth of digital broadcast and cinematography cameras market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global digital broadcast and cinematography cameras market 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on Global digital broadcast and cinematography cameras market 2017 - 2021 ($ million)
    • 4.2 Product Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Product Segment 2017 - 2021 ($ million)
    • 4.3 Distribution channel Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Distribution channel Segment 2017 - 2021 ($ million)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
    • 4.5 Country Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Product

    • 6.1 Market segments
      • Exhibit 30: Chart on Product - Market share 2022-2027 (%)
      • Exhibit 31: Data Table on Product - Market share 2022-2027 (%)
    • 6.2 Comparison by Product
      • Exhibit 32: Chart on Comparison by Product
      • Exhibit 33: Data Table on Comparison by Product
    • 6.3 ENG cameras - Market size and forecast 2022-2027
      • Exhibit 34: Chart on ENG cameras - Market size and forecast 2022-2027 ($ million)
      • Exhibit 35: Data Table on ENG cameras - Market size and forecast 2022-2027 ($ million)
      • Exhibit 36: Chart on ENG cameras - Year-over-year growth 2022-2027 (%)
      • Exhibit 37: Data Table on ENG cameras - Year-over-year growth 2022-2027 (%)
    • 6.4 Cinema cameras - Market size and forecast 2022-2027
      • Exhibit 38: Chart on Cinema cameras - Market size and forecast 2022-2027 ($ million)
      • Exhibit 39: Data Table on Cinema cameras - Market size and forecast 2022-2027 ($ million)
      • Exhibit 40: Chart on Cinema cameras - Year-over-year growth 2022-2027 (%)
      • Exhibit 41: Data Table on Cinema cameras - Year-over-year growth 2022-2027 (%)
    • 6.5 EFP cameras - Market size and forecast 2022-2027
      • Exhibit 42: Chart on EFP cameras - Market size and forecast 2022-2027 ($ million)
      • Exhibit 43: Data Table on EFP cameras - Market size and forecast 2022-2027 ($ million)
      • Exhibit 44: Chart on EFP cameras - Year-over-year growth 2022-2027 (%)
      • Exhibit 45: Data Table on EFP cameras - Year-over-year growth 2022-2027 (%)
    • 6.6 Market opportunity by Product
      • Exhibit 46: Market opportunity by Product ($ million)

    7 Market Segmentation by Distribution Channel

    • 7.1 Market segments
      • Exhibit 47: Chart on Distribution Channel - Market share 2022-2027 (%)
      • Exhibit 48: Data Table on Distribution Channel - Market share 2022-2027 (%)
    • 7.2 Comparison by Distribution Channel
      • Exhibit 49: Chart on Comparison by Distribution Channel
      • Exhibit 50: Data Table on Comparison by Distribution Channel
    • 7.3 Offline - Market size and forecast 2022-2027
      • Exhibit 51: Chart on Offline - Market size and forecast 2022-2027 ($ million)
      • Exhibit 52: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
      • Exhibit 53: Chart on Offline - Year-over-year growth 2022-2027 (%)
      • Exhibit 54: Data Table on Offline - Year-over-year growth 2022-2027 (%)
    • 7.4 Online - Market size and forecast 2022-2027
      • Exhibit 55: Chart on Online - Market size and forecast 2022-2027 ($ million)
      • Exhibit 56: Data Table on Online - Market size and forecast 2022-2027 ($ million)
      • Exhibit 57: Chart on Online - Year-over-year growth 2022-2027 (%)
      • Exhibit 58: Data Table on Online - Year-over-year growth 2022-2027 (%)
    • 7.5 Market opportunity by Distribution Channel
      • Exhibit 59: Market opportunity by Distribution Channel ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 60: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 61: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 62: Data Table on Market share by geography 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 63: Chart on Geographic comparison
      • Exhibit 64: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2022-2027
      • Exhibit 65: Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 66: Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 67: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 68: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 9.4 Europe - Market size and forecast 2022-2027
      • Exhibit 69: Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 70: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 71: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 72: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 9.5 APAC - Market size and forecast 2022-2027
      • Exhibit 73: Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 74: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 75: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 76: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 9.6 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 77: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 78: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 79: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 80: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 9.7 South America - Market size and forecast 2022-2027
      • Exhibit 81: Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 82: Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 83: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 84: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 9.8 US - Market size and forecast 2022-2027
      • Exhibit 85: Chart on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 86: Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 87: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 88: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 9.9 China - Market size and forecast 2022-2027
      • Exhibit 89: Chart on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 90: Data Table on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 91: Chart on China - Year-over-year growth 2022-2027 (%)
      • Exhibit 92: Data Table on China - Year-over-year growth 2022-2027 (%)
    • 9.10 Japan - Market size and forecast 2022-2027
      • Exhibit 93: Chart on Japan - Market size and forecast 2022-2027 ($ million)
      • Exhibit 94: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
      • Exhibit 95: Chart on Japan - Year-over-year growth 2022-2027 (%)
      • Exhibit 96: Data Table on Japan - Year-over-year growth 2022-2027 (%)
    • 9.11 Germany - Market size and forecast 2022-2027
      • Exhibit 97: Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 98: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 99: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 100: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 9.12 UK - Market size and forecast 2022-2027
      • Exhibit 101: Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 102: Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 103: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 104: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 105: Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 106: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 107: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 108: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 109: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 110: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 111: Matrix on vendor position and classification
            • 12.3 Aaton Digital
              • Exhibit 112: Aaton Digital - Overview
              • Exhibit 113: Aaton Digital - Product / Service
              • Exhibit 114: Aaton Digital - Key offerings
            • 12.4 AbelCine
              • Exhibit 115: AbelCine - Overview
              • Exhibit 116: AbelCine - Product / Service
              • Exhibit 117: AbelCine - Key offerings
            • 12.5 ARRI AG
              • Exhibit 118: ARRI AG - Overview
              • Exhibit 119: ARRI AG - Product / Service
              • Exhibit 120: ARRI AG - Key offerings
            • 12.6 Blackmagic Design Pty. Ltd.
              • Exhibit 121: Blackmagic Design Pty. Ltd. - Overview
              • Exhibit 122: Blackmagic Design Pty. Ltd. - Product / Service
              • Exhibit 123: Blackmagic Design Pty. Ltd. - Key offerings
            • 12.7 Canon Inc.
              • Exhibit 124: Canon Inc. - Overview
              • Exhibit 125: Canon Inc. - Business segments
              • Exhibit 126: Canon Inc. - Key news
              • Exhibit 127: Canon Inc. - Key offerings
              • Exhibit 128: Canon Inc. - Segment focus
            • 12.8 FUJIFILM Corp.
              • Exhibit 129: FUJIFILM Corp. - Overview
              • Exhibit 130: FUJIFILM Corp. - Business segments
              • Exhibit 131: FUJIFILM Corp. - Key news
              • Exhibit 132: FUJIFILM Corp. - Key offerings
              • Exhibit 133: FUJIFILM Corp. - Segment focus
            • 12.9 GoPro Inc.
              • Exhibit 134: GoPro Inc. - Overview
              • Exhibit 135: GoPro Inc. - Product / Service
              • Exhibit 136: GoPro Inc. - Key offerings
            • 12.10 Grass Valley Canada
              • Exhibit 137: Grass Valley Canada - Overview
              • Exhibit 138: Grass Valley Canada - Product / Service
              • Exhibit 139: Grass Valley Canada - Key offerings
            • 12.11 Hitachi Ltd.
              • Exhibit 140: Hitachi Ltd. - Overview
              • Exhibit 141: Hitachi Ltd. - Business segments
              • Exhibit 142: Hitachi Ltd. - Key news
              • Exhibit 143: Hitachi Ltd. - Key offerings
              • Exhibit 144: Hitachi Ltd. - Segment focus
            • 12.12 JVCKENWOOD Corp.
              • Exhibit 145: JVCKENWOOD Corp. - Overview
              • Exhibit 146: JVCKENWOOD Corp. - Business segments
              • Exhibit 147: JVCKENWOOD Corp. - Key news
              • Exhibit 148: JVCKENWOOD Corp. - Key offerings
              • Exhibit 149: JVCKENWOOD Corp. - Segment focus
            • 12.13 Nikon Corp.
              • Exhibit 150: Nikon Corp. - Overview
              • Exhibit 151: Nikon Corp. - Business segments
              • Exhibit 152: Nikon Corp. - Key news
              • Exhibit 153: Nikon Corp. - Key offerings
              • Exhibit 154: Nikon Corp. - Segment focus
            • 12.14 Panasonic Holdings Corp.
              • Exhibit 155: Panasonic Holdings Corp. - Overview
              • Exhibit 156: Panasonic Holdings Corp. - Business segments
              • Exhibit 157: Panasonic Holdings Corp. - Key news
              • Exhibit 158: Panasonic Holdings Corp. - Key offerings
              • Exhibit 159: Panasonic Holdings Corp. - Segment focus
            • 12.15 RED Digital Cinema LLC
              • Exhibit 160: RED Digital Cinema LLC - Overview
              • Exhibit 161: RED Digital Cinema LLC - Product / Service
              • Exhibit 162: RED Digital Cinema LLC - Key offerings
            • 12.16 Silicon Imaging Inc.
              • Exhibit 163: Silicon Imaging Inc. - Overview
              • Exhibit 164: Silicon Imaging Inc. - Product / Service
              • Exhibit 165: Silicon Imaging Inc. - Key offerings
            • 12.17 Sony Group Corp.
              • Exhibit 166: Sony Group Corp. - Overview
              • Exhibit 167: Sony Group Corp. - Business segments
              • Exhibit 168: Sony Group Corp. - Key news
              • Exhibit 169: Sony Group Corp. - Key offerings
              • Exhibit 170: Sony Group Corp. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 171: Inclusions checklist
                • Exhibit 172: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 173: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 174: Research methodology
                • Exhibit 175: Validation techniques employed for market sizing
                • Exhibit 176: Information sources
              • 13.5 List of abbreviations
                • Exhibit 177: List of abbreviations
              • demand for POS terminals: With the rising popularity of card-based payments, POS terminals are being deployed by the business of all sizes from big retail chains and hotels to restaurants and pop-up stores. The demand for POS terminals is driven by increased consumer awareness toward EMV standards as a large number of people are now capable of cashless transactions through EMV cards. Moreover, the commercial introduction of sophisticated technologies like near-field communication (NFC) and magnetic secure technology (MST) and the growing adoption of Internet of Things (IoT) devices are leading the customers to shift from cashless transactions to contactless transactions. Due to the growing trend toward contactless transactions, the market is witnessing a growing deployment of contactless POS terminals. Further, this deployment is driven by the increased preference for mPOS terminals. The demand for these mPOS terminals is driven by the need for portable POS terminals from SMEs, food trucks, pop-up stores, and sales traders.

                Research Framework

                Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

                INFORMATION SOURCES

                Primary sources

                • Manufacturers and suppliers
                • Channel partners
                • Industry experts
                • Strategic decision makers

                Secondary sources

                • Industry journals and periodicals
                • Government data
                • Financial reports of key industry players
                • Historical data
                • Press releases

                DATA ANALYSIS

                Data Synthesis

                • Collation of data
                • Estimation of key figures
                • Analysis of derived insights

                Data Validation

                • Triangulation with data models
                • Reference against proprietary databases
                • Corroboration with industry experts

                REPORT WRITING

                Qualitative

                • Market drivers
                • Market challenges
                • Market trends
                • Five forces analysis

                Quantitative

                • Market size and forecast
                • Market segmentation
                • Geographical insights
                • Competitive landscape

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                Key Questions Answered

                • What are the key global market and the regional market share?
                • What are the revenue-generating key market segments?
                • What are the key factors driving and challenging this market’s growth?
                • Who are the key market vendors and their growth strategies?
                • What are the latest trends influencing the growth of this market?
                • What are the variables influencing the market growth in the primary regions?
                • What are the factors influencing the growth of the parent market?

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