Digital Rights Management Market by Deployment and Geography - Forecast and Analysis 2022-2026

The digital rights management market share is expected to increase by USD 7.63 billion from 2021 to 2026, and the market’s growth momentum will decelerate at a CAGR of 27.49%.

The market research report provides valuable insights into the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by deployment (on-premise and cloud) and geography (North America, Europe, APAC, South America, and MEA).

The digital rights management market report also offers information on several market vendors, including Adobe Inc., Alphabet Inc., Amazon.com Inc., Apple Inc., HP Inc., International Business Machines Corp., Microsoft Corp., Oracle Corp., SAP SE, and Verisign Inc among others.

Alphabet Inc. - The company offers DRM which is made to protect the content owner and keep e-books secure from unauthorized sharing. The Google segment offers products such as Ads, Android, Chrome, Google Cloud, Google Maps, Google Play, Hardware (including Nest), Search, and YouTube.

What will the Digital Rights Management Market Size be During the Forecast Period?

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Parent Market Analysis

Technavio categorizes the global digital rights management market as a part of the global systems software market within the global IT software market. Our research report extensively covers external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the digital rights management market during the forecast period.

Digital Rights Management Market: Key Drivers, Trends, and Challenges

Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Digital Rights Management Market Driver

• One of the key factors driving growth in the digital rights management market is the growing adoption of DRM solutions.
• The increasing cases of advanced and sophisticated theft, insider fraud, and rising number of cyber-attacks have created opportunities for attackers to drive organizations to adopt DRM.
• Organizations are facing challenges in protecting data and applications from security breaches. Hence, organizations are investing in security technologies and solutions such as DRM solutions to prevent such breaches in-house.
• Small and medium-sized businesses (SMBs) widely adopt cloud-based DRM solutions, as SMBs have a low IT budget compared with large enterprises. These factors are therefore expected to propel the growth of the market in focus during the forecast period. 

Key Digital Rights Management Market Challenge

• The lack in providing appropriate SLAs will be a major challenge for the digital rights management market during the forecast period.
• A service level agreement (SLA) establishes a contract between the service provider (either internal or external) and the end user.
• The implementation of a proper process facilitates better data transparency. Therefore, vendors should provide the required quality of service to their clients on time and adhere to their SLAs to remain competitive in the market. However, several vendors in digital rights management lack in providing appropriate SLAs which further hampers the adoption of digital rights management solutions by end-users. 

This digital rights management market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Digital Rights Management Market Value Chain Analysis

Our In-house experts produce extensive information on the value chain and parent market of the digital rights management market, which vendors can leverage to gain a competitive advantage during the forecast period. The Value Chain information provides an end-to-end understanding of product insight and profit and also optimization and evaluation of business strategies. The players across the value chain include selective data and analysis from entire research findings as per the scope of the report.

Which are the Key Regions for Digital Rights Management Market?

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32% of the market’s growth will originate from North America during the forecast period. The US is the key market for digital rights management in North America. Market growth in this region will be faster than the growth of the market in the European regions. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

What is the Fastest-Growing Deployment Segment in the Digital Rights Management Market?

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The digital rights management market share growth by the on-premises segment will be significant during the forecast period. On-premises digital rights management (DRM) requires end-users to have a software license and is more expensive than cloud-based DRM, as it requires in-house hardware and huge capital investment in software licenses. However, on-premises DRM is considered to be highly secure, as there is no third-party interference. Customization and higher data security offered in the on-premises deployment model are some of the factors responsible for the growth of the market. 

This report provides an accurate prediction of the contribution of all the segments to the growth of the digital rights management market size and actionable market insights on the post-COVID-19 impact on each segment. 

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What are the Key Data Covered in this Digital Rights Management Market Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive digital rights management market growth during the next five years
• Precise estimation of the digital rights management market size and its contribution to the parent market
• Accurate predictions on upcoming trends and changes in consumer behaviour
• The growth of the digital rights management market industry across North America, Europe, APAC, South America, and MEA
• A thorough analysis of the market’s competitive landscape and detailed information on vendors
• Comprehensive analysis of factors that will challenge the growth of digital rights management market vendors

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