Digital Transformation in Retail Market Analysis North America, Europe, APAC, Middle East and Africa, South America - US, China, Japan, UK, Germany - Size and Forecast 2024-2028

Published: Mar 2024 Pages: 194 SKU: IRTNTR40158

Digital Transformation in Retail Market Size 2024-2028 

The Digital Transformation in Retail Market size is projected to increase by USD 253.84 billion, at a CAGR of 17.15% between 2023 and 2028. The market's growth hinges on various factors, notably the imperative to boost operational efficiency in retail, the rising integration of IoT, and the widespread adoption of cloud services. Additionally, there's a growing emphasis on delivering seamless omnichannel experiences to customers. These trends underscore the industry's evolution toward more streamlined operations and enhanced customer engagement. As businesses strive to stay competitive and meet evolving consumer demands, investments in technologies facilitating efficiency and connectivity become increasingly paramount.

Moreover, the market growth and forecasting report includes key player's detailed analyses of the competitive landscape of the market and information about 20 market companies, including Accenture Plc, Alibaba Group Holding Ltd., Alphabet Inc., Amazon.com Inc., Capgemini Service SAS, Carmatec IT Solutions Pvt. Ltd., DXC Technology Co., H2O.ai Inc., Infosys Ltd., Intel Corp., International Business Machines Corp., Microsoft Corp., N-iX LTD, Oracle Corp., Salesforce Inc., SAP SE, Siemens AG, Tata Consultancy Services Ltd., TIBCO Software Inc., and UST Inc. Additionally, Accenture Plc provides digital transformation solutions for the retail industry, including Accenture's real-time data and analytics platform, aimed at enhancing customer experiences and optimizing supply chain operations.

What will be the Size of the Market During the Forecast Period?

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Market Segmentation 

By Technology

The market share growth by the IoT segment will be significant during the forecast period. The Internet of Things (IoT) is revolutionizing business models in retail, enabling consumer spending analysis through mobile devices and big data. Retailers utilize IoT for predictive equipment maintenance, inventory management, and enhancing customer experience. IoT applications include augmented reality for self-checkout, machine learning for predictive analytics, and marketing automation. Store managers gain insights into customer behavior and preferences, enabling effective customer strategies.  

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The IoT segment was the largest and was valued at USD 26.86 billion in 2018. Large retailers leverage IoT for safety stock management, order fulfillment, and reducing lead times. Technologies like Lightspeed Retail, cloud computing, and artificial intelligence optimize sales growth and operational efficiency. Data analytics and ecommerce platforms provide real-time insights, while machine learning and mobile applications enhance customer experience. IoT also offers cost optimization, improved decision-making capabilities, and advanced cybersecurity features like encryption protocols, two-factor authentication, and intrusion detection. With these applications driving IoT growth, the market is poised for significant expansion in the forecast period

By Product

The consumer electronics segment holds the largest market share in the global digital transformation market in the retail sector. The digital transformation market in retail is predominantly driven by the consumer electronics segment, which encompasses hardware resources for non-commercial use. The prevalence of consumer electronics, such as smartphones, in households has significantly increased due to their miniaturization and portability. This trend is further fueled by the rising disposable income of consumers, leading to an impulsive buying behavior. Multivendor marketplaces play a crucial role in digital commerce by providing cutting-edge consumer electronics to a wide customer base. Business owners benefit from predictive engines, inventory control, taxation, and integration with shipping providers like Aramax, Delhivery, ShipRocket, and ShipDelight for seamless shipment tracking. Customer engagement is enhanced through conversational bots and chatbots, reducing support costs and integration times. Virtual reality technology is revolutionizing industries such as automotive and fashion retail, offering virtual showrooms and real-time simulators for corporate employees. Hence, owing to the high advancements in electronic products, the consumer electronics segment is expected to grow significantly, which will fuel the growth of the market during the forecast period.

Regional Overview

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North America is estimated to contribute 34% to the growth of the global market during the forecast period.  Technavio's analysts have provided extensive insight into the digital transformation market in retail Industry forecast, detailing the regional trends and drivers influencing the market's trajectory throughout the forecast period. The digital transformation market in North America's retail sector is experiencing significant growth due to the adoption of cloud computing services and the presence of major vendors, including IBM, Google, Microsoft, and Amazon Web Services. Retailers are increasingly utilizing automation solutions to analyze vast amounts of data for business insights and real-time customer engagement. Hardware resources are being optimized, and multivendor marketplaces are expanding digital commerce opportunities. Impulsive buying behavior is being targeted through advanced technologies like predictive engines and conversational bots.

Aramax, Delhivery, ShipRocket, and ShipDelight are among the logistics providers enhancing customer reach and shipment tracking. Business owners benefit from inventory control, taxation solutions, and integration with various platforms. Cutting-edge technologies, such as virtual reality, are revolutionizing industries like automotive and fashion retail, offering virtual showrooms and real-time simulators. Corporate employees are also experiencing improved decision-making processes and support costs reduction. Such factors are expected to drive the regional market growth during the forecast period 

Market Dynamics 

The Digital Transformation Market is experiencing significant growth as large retailers embrace technology to gain insights into customer behavior. Big data and machine learning are key drivers, enabling predictive analytics to optimize customer strategy and inventory control. Augmented reality and virtual reality technologies are revolutionizing the shopping experience, with self-checkout and conversational bots streamlining the customer journey. Fitness enthusiasts benefit from health supplement recommendations based on personal data. Delivery services like Delhivery and ShipRocket utilize predictive engines for shipment tracking and customer reach. Business owners must consider compliance aspects and taxation in their digital transformation strategies. Integration times and support costs are crucial factors in the adoption of new technologies. Overall, the Digital Transformation Market is transforming the way businesses engage with customers and manage operations.

Key Market  Driver

Increasing penetration of IoT and adoption of cloud services is notably driving market growth. In the retail industry, operational efficiency is key to boosting profitability. Factors such as insufficient inventory and high employee turnover can significantly impact business functions and consumer spending. To enhance efficiency, large retailers are embracing digital transformation. They are leveraging technologies like mobile devices, big data, and machine learning for data and insights, inventory management, and order fulfillment.

Augmented reality and self-checkout systems are improving customer experience and behavior, while predictive analytics and marketing automation optimize customer strategy. Fitness enthusiasts and health supplement companies are also adopting digital solutions, from promotional campaigns to machine learning and predictive analytics. Cloud computing, artificial intelligence, and data analytics are powering ecommerce platforms and mobile applications for sales growth. Cost optimization, cybersecurity, and infrastructure improvements are essential components of this digital shift, ensuring decision-making capabilities, network security, and lead time reduction. Thus, the increased focus of retailers on adopting cloud-based solutions and IoT technologies is anticipated to drive the growth of the market during the forecast period.

Significant Market Trends

Increasing technology partnerships in the retail sector is an emerging trend shaping market growth. The digital transformation market is witnessing significant growth as large retailers adopt advanced technologies such as AI, cloud computing, and enterprise software to enhance business models and cater to evolving consumer spending trends. Mobile devices and big data are key drivers, enabling retailers to gain valuable data and insights for informed decision-making and personalized customer strategies.

Augmented reality, self-checkout, and predictive analytics are transforming customer behavior and store management. Machine learning and marketing automation streamline inventory management, order fulfillment, and lead times, while safety stock and cost optimization ensure operational efficiency. Lightspeed Retail and other ecommerce platforms, along with mobile applications, are essential tools for sales growth and improved customer experience. Cloud computing, data analytics, and AI enable retailers to optimize costs, enhance cybersecurity with encryption protocols, two-factor authentication, intrusion detection, and robust infrastructure and networks. Thus, the increasing number of partnerships between retailers and digital transformation technology providers is expected to support the growth of the market during the forecast period.

Major Market Restrain

Lack of awareness of online payment is a significant challenge hindering market growth. In the retail industry, business models are evolving as large retailers adopt advanced technologies such as big data, AI, and machine learning to enhance consumer spending and improve operational efficiency.

Mobile devices are playing a significant role in this digital transformation, enabling self-checkout, augmented reality, and customer behavior analysis. Data and insights are crucial for effective customer strategy, and store managers require expertise in programming, machine learning, and predictive analytics for inventory management and order fulfillment. Ecommerce platforms and mobile applications are essential tools for sales growth and customer experience, while cloud computing ensures cost optimization and decision-making capabilities. Cybersecurity measures like encryption protocols, two-factor authentication, and intrusion detection are necessary to protect sensitive data. Lightspeed Retail, AI, and data analytics are key technologies driving this transformation. Which as a result will decrease the growth of the market during the forecast period.

Market Customer Landscape

The market forecasting report includes the adoption lifecycle of the market research and growth, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth and trends strategies.

Global Market Customer Landscape

Market Companies

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Alibaba Group Holding Ltd. -The company offers digital transformation in retail solutions such as Alibaba Cloud for Retail that enable retailers to grow by providing comprehensive, end-to-end retail industry solutions integrated with their existing technology.

Market analysis and report of qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Segment Overview

The market research report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2018 to 2028. 

  • Technology Outlook
    • IoT
    • Cloud computing
    • Big data
    • AI
    • AR/VR
  • Product Outlook
    • Consumer electronics
    • Media and entertainment
    • Apparel
    • Food and beverage
    • Others
  • Region Outlook
    • North America
      • The U.S.
      • Canada
    • South America
      • Chile
      • Brazil
      • Argentina 
    • Europe
      • U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Market Analyst Overveiw 

Digital Transformation refers to the integration of technology into all areas of a business, fundamentally changing how it operates and delivers value to customers. This market is significant as businesses seek to stay competitive in an increasingly digital world. The Consumer sector is a major contributor to the digital transformation market, with companies focusing on mobile applications, personalized marketing, and self-service portals. The Services sector also plays a crucial role, with a shift towards cloud-based solutions, automation, and digital workplaces. The Manufacturing industry is undergoing a digital revolution, with the adoption of IoT, robotics, and predictive analytics. The Retail industry is leveraging technology to enhance customer experience, with the use of AI, AR, and VR. The Transportation sector is embracing digital transformation through the use of telematics, autonomous vehicles, and ride-sharing apps. Overall, digital transformation is a key driver of business growth and innovation.

Market Scope

Report Coverage

Details

Page number

194

Base year

2023

Historic period

2018-2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 17.15%

Market Growth 2024-2028

USD 253.84 billion

Market structure

Fragmented

YoY growth 2023-2024(%)

16.32

Regional analysis

North America, Europe, APAC, Middle East and Africa, and South America

Performing market contribution

North America at 34%

Key countries

US, China, Japan, UK, and Germany

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Accenture Plc, Alibaba Group Holding Ltd., Alphabet Inc., Amazon.com Inc., Capgemini Service SAS, Carmatec IT Solutions Pvt. Ltd., DXC Technology Co., H2O.ai Inc., Infosys Ltd., Intel Corp., International Business Machines Corp., Microsoft Corp., N-iX LTD, Oracle Corp., Salesforce Inc., SAP SE, Siemens AG, Tata Consultancy Services Ltd., TIBCO Software Inc., and UST Inc.

Market dynamics

Parent market growth analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. 

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

  • CAGR of the market report forecast during the forecast period
  • Detailed information on factors that will drive the growth of the market  between 2024 and 2028
  • Precise estimation of the market  size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the market across North America, Europe, APAC, Middle East and Africa, and South America
  • Thorough market analysis and report of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of Industry companies

We can help! Our analysts can customize this market research report to meet your requirements. Get in touch

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Technology
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2023
    • 3.4 Market outlook: Forecast for 2023-2028
      • Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

    4 Historic Market Size

    • 4.1 Global digital transformation market 2018 - 2022
      • Exhibit 18: Historic Market Size – Data Table on global digital transformation market 2018 - 2022 ($ billion)
    • 4.2 Technology Segment Analysis 2018 - 2022
      • Exhibit 19: Historic Market Size – Technology Segment 2018 - 2022 ($ billion)
    • 4.3 Product Segment Analysis 2018 - 2022
      • Exhibit 20: Historic Market Size – Product Segment 2018 - 2022 ($ billion)
    • 4.4 Geography Segment Analysis 2018 - 2022
      • Exhibit 21: Historic Market Size – Geography Segment 2018 - 2022 ($ billion)
    • 4.5 Country Segment Analysis 2018 - 2022
      • Exhibit 22: Historic Market Size – Country Segment 2018 - 2022 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2023 and 2028
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2023 and 2028
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2023 and 2028
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

    6 Market Segmentation by Technology

    • 6.1 Market segments
      • Exhibit 30: Chart on Technology - Market share 2023-2028 (%)
      • Exhibit 31: Data Table on Technology - Market share 2023-2028 (%)
    • 6.2 Comparison by Technology
      • Exhibit 32: Chart on Comparison by Technology
      • Exhibit 33: Data Table on Comparison by Technology
    • 6.3 IoT - Market size and forecast 2023-2028
      • Exhibit 34: Chart on IoT - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 35: Data Table on IoT - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 36: Chart on IoT - Year-over-year growth 2023-2028 (%)
      • Exhibit 37: Data Table on IoT - Year-over-year growth 2023-2028 (%)
    • 6.4 Cloud computing - Market size and forecast 2023-2028
      • Exhibit 38: Chart on Cloud computing - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 39: Data Table on Cloud computing - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 40: Chart on Cloud computing - Year-over-year growth 2023-2028 (%)
      • Exhibit 41: Data Table on Cloud computing - Year-over-year growth 2023-2028 (%)
    • 6.5 Big data - Market size and forecast 2023-2028
      • Exhibit 42: Chart on Big data - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 43: Data Table on Big data - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 44: Chart on Big data - Year-over-year growth 2023-2028 (%)
      • Exhibit 45: Data Table on Big data - Year-over-year growth 2023-2028 (%)
    • 6.6 AI - Market size and forecast 2023-2028
      • Exhibit 46: Chart on AI - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 47: Data Table on AI - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 48: Chart on AI - Year-over-year growth 2023-2028 (%)
      • Exhibit 49: Data Table on AI - Year-over-year growth 2023-2028 (%)
    • 6.7 AR/VR - Market size and forecast 2023-2028
      • Exhibit 50: Chart on AR/VR - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 51: Data Table on AR/VR - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 52: Chart on AR/VR - Year-over-year growth 2023-2028 (%)
      • Exhibit 53: Data Table on AR/VR - Year-over-year growth 2023-2028 (%)
    • 6.8 Market opportunity by Technology
      • Exhibit 54: Market opportunity by Technology ($ billion)
      • Exhibit 55: Data Table on Market opportunity by Technology ($ billion)

    7 Market Segmentation by Product

    • 7.1 Market segments
      • Exhibit 56: Chart on Product - Market share 2023-2028 (%)
      • Exhibit 57: Data Table on Product - Market share 2023-2028 (%)
    • 7.2 Comparison by Product
      • Exhibit 58: Chart on Comparison by Product
      • Exhibit 59: Data Table on Comparison by Product
    • 7.3 Consumer electronics - Market size and forecast 2023-2028
      • Exhibit 60: Chart on Consumer electronics - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 61: Data Table on Consumer electronics - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 62: Chart on Consumer electronics - Year-over-year growth 2023-2028 (%)
      • Exhibit 63: Data Table on Consumer electronics - Year-over-year growth 2023-2028 (%)
    • 7.4 Media and entertainment - Market size and forecast 2023-2028
      • Exhibit 64: Chart on Media and entertainment - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 65: Data Table on Media and entertainment - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 66: Chart on Media and entertainment - Year-over-year growth 2023-2028 (%)
      • Exhibit 67: Data Table on Media and entertainment - Year-over-year growth 2023-2028 (%)
    • 7.5 Apparel - Market size and forecast 2023-2028
      • Exhibit 68: Chart on Apparel - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 69: Data Table on Apparel - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 70: Chart on Apparel - Year-over-year growth 2023-2028 (%)
      • Exhibit 71: Data Table on Apparel - Year-over-year growth 2023-2028 (%)
    • 7.6 Food and beverage - Market size and forecast 2023-2028
      • Exhibit 72: Chart on Food and beverage - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 73: Data Table on Food and beverage - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 74: Chart on Food and beverage - Year-over-year growth 2023-2028 (%)
      • Exhibit 75: Data Table on Food and beverage - Year-over-year growth 2023-2028 (%)
    • 7.7 Others - Market size and forecast 2023-2028
      • Exhibit 76: Chart on Others - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 77: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 78: Chart on Others - Year-over-year growth 2023-2028 (%)
      • Exhibit 79: Data Table on Others - Year-over-year growth 2023-2028 (%)
    • 7.8 Market opportunity by Product
      • Exhibit 80: Market opportunity by Product ($ billion)
      • Exhibit 81: Data Table on Market opportunity by Product ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 82: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 83: Chart on Market share by geography 2023-2028 (%)
      • Exhibit 84: Data Table on Market share by geography 2023-2028 (%)
    • 9.2 Geographic comparison
      • Exhibit 85: Chart on Geographic comparison
      • Exhibit 86: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2023-2028
      • Exhibit 87: Chart on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 88: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 89: Chart on North America - Year-over-year growth 2023-2028 (%)
      • Exhibit 90: Data Table on North America - Year-over-year growth 2023-2028 (%)
    • 9.4 Europe - Market size and forecast 2023-2028
      • Exhibit 91: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 92: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 93: Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Exhibit 94: Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • 9.5 APAC - Market size and forecast 2023-2028
      • Exhibit 95: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 96: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 97: Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Exhibit 98: Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • 9.6 Middle East and Africa - Market size and forecast 2023-2028
      • Exhibit 99: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 100: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 101: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Exhibit 102: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • 9.7 South America - Market size and forecast 2023-2028
      • Exhibit 103: Chart on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 104: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 105: Chart on South America - Year-over-year growth 2023-2028 (%)
      • Exhibit 106: Data Table on South America - Year-over-year growth 2023-2028 (%)
    • 9.8 US - Market size and forecast 2023-2028
      • Exhibit 107: Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 108: Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 109: Chart on US - Year-over-year growth 2023-2028 (%)
      • Exhibit 110: Data Table on US - Year-over-year growth 2023-2028 (%)
    • 9.9 China - Market size and forecast 2023-2028
      • Exhibit 111: Chart on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 112: Data Table on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 113: Chart on China - Year-over-year growth 2023-2028 (%)
      • Exhibit 114: Data Table on China - Year-over-year growth 2023-2028 (%)
    • 9.10 UK - Market size and forecast 2023-2028
      • Exhibit 115: Chart on UK - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 116: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 117: Chart on UK - Year-over-year growth 2023-2028 (%)
      • Exhibit 118: Data Table on UK - Year-over-year growth 2023-2028 (%)
    • 9.11 Germany - Market size and forecast 2023-2028
      • Exhibit 119: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 120: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 121: Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Exhibit 122: Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • 9.12 Japan - Market size and forecast 2023-2028
      • Exhibit 123: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 124: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 125: Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Exhibit 126: Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 127: Market opportunity by geography ($ billion)
      • Exhibit 128: Data Tables on Market opportunity by geography ($ billion)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 129: Impact of drivers and challenges in 2023 and 2028
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 130: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 131: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 132: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 133: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 134: Matrix on vendor position and classification
            • 12.3 Accenture Plc
              • Exhibit 135: Accenture Plc - Overview
              • Exhibit 136: Accenture Plc - Business segments
              • Exhibit 137: Accenture Plc - Key news
              • Exhibit 138: Accenture Plc - Key offerings
              • Exhibit 139: Accenture Plc - Segment focus
            • 12.4 Alibaba Group Holding Ltd.
              • Exhibit 140: Alibaba Group Holding Ltd. - Overview
              • Exhibit 141: Alibaba Group Holding Ltd. - Business segments
              • Exhibit 142: Alibaba Group Holding Ltd. - Key offerings
              • Exhibit 143: Alibaba Group Holding Ltd. - Segment focus
            • 12.5 Alphabet Inc.
              • Exhibit 144: Alphabet Inc. - Overview
              • Exhibit 145: Alphabet Inc. - Business segments
              • Exhibit 146: Alphabet Inc. - Key news
              • Exhibit 147: Alphabet Inc. - Key offerings
              • Exhibit 148: Alphabet Inc. - Segment focus
            • 12.6 Amazon.com Inc.
              • Exhibit 149: Amazon.com Inc. - Overview
              • Exhibit 150: Amazon.com Inc. - Business segments
              • Exhibit 151: Amazon.com Inc. - Key news
              • Exhibit 152: Amazon.com Inc. - Key offerings
              • Exhibit 153: Amazon.com Inc. - Segment focus
            • 12.7 Capgemini Service SAS
              • Exhibit 154: Capgemini Service SAS - Overview
              • Exhibit 155: Capgemini Service SAS - Business segments
              • Exhibit 156: Capgemini Service SAS - Key news
              • Exhibit 157: Capgemini Service SAS - Key offerings
              • Exhibit 158: Capgemini Service SAS - Segment focus
            • 12.8 DXC Technology Co.
              • Exhibit 159: DXC Technology Co. - Overview
              • Exhibit 160: DXC Technology Co. - Business segments
              • Exhibit 161: DXC Technology Co. - Key offerings
              • Exhibit 162: DXC Technology Co. - Segment focus
            • 12.9 Intel Corp.
              • Exhibit 163: Intel Corp. - Overview
              • Exhibit 164: Intel Corp. - Business segments
              • Exhibit 165: Intel Corp. - Key news
              • Exhibit 166: Intel Corp. - Key offerings
              • Exhibit 167: Intel Corp. - Segment focus
            • 12.10 International Business Machines Corp.
              • Exhibit 168: International Business Machines Corp. - Overview
              • Exhibit 169: International Business Machines Corp. - Business segments
              • Exhibit 170: International Business Machines Corp. - Key news
              • Exhibit 171: International Business Machines Corp. - Key offerings
              • Exhibit 172: International Business Machines Corp. - Segment focus
            • 12.11 Microsoft Corp.
              • Exhibit 173: Microsoft Corp. - Overview
              • Exhibit 174: Microsoft Corp. - Business segments
              • Exhibit 175: Microsoft Corp. - Key news
              • Exhibit 176: Microsoft Corp. - Key offerings
              • Exhibit 177: Microsoft Corp. - Segment focus
            • 12.12 Oracle Corp.
              • Exhibit 178: Oracle Corp. - Overview
              • Exhibit 179: Oracle Corp. - Business segments
              • Exhibit 180: Oracle Corp. - Key news
              • Exhibit 181: Oracle Corp. - Key offerings
              • Exhibit 182: Oracle Corp. - Segment focus
            • 12.13 Salesforce Inc.
              • Exhibit 183: Salesforce Inc. - Overview
              • Exhibit 184: Salesforce Inc. - Product / Service
              • Exhibit 185: Salesforce Inc. - Key news
              • Exhibit 186: Salesforce Inc. - Key offerings
            • 12.14 SAP SE
              • Exhibit 187: SAP SE - Overview
              • Exhibit 188: SAP SE - Business segments
              • Exhibit 189: SAP SE - Key news
              • Exhibit 190: SAP SE - Key offerings
              • Exhibit 191: SAP SE - Segment focus
            • 12.15 Siemens AG
              • Exhibit 192: Siemens AG - Overview
              • Exhibit 193: Siemens AG - Business segments
              • Exhibit 194: Siemens AG - Key news
              • Exhibit 195: Siemens AG - Key offerings
              • Exhibit 196: Siemens AG - Segment focus
            • 12.16 Tata Consultancy Services Ltd.
              • Exhibit 197: Tata Consultancy Services Ltd. - Overview
              • Exhibit 198: Tata Consultancy Services Ltd. - Business segments
              • Exhibit 199: Tata Consultancy Services Ltd. - Key news
              • Exhibit 200: Tata Consultancy Services Ltd. - Key offerings
              • Exhibit 201: Tata Consultancy Services Ltd. - Segment focus
            • 12.17 UST Inc.
              • Exhibit 202: UST Inc. - Overview
              • Exhibit 203: UST Inc. - Product / Service
              • Exhibit 204: UST Inc. - Key offerings

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 205: Inclusions checklist
                • Exhibit 206: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 207: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 208: Research methodology
                • Exhibit 209: Validation techniques employed for market sizing
                • Exhibit 210: Information sources
              • 13.5 List of abbreviations
                • Exhibit 211: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              digital transformation market market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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