Direct Carrier Billing Platform Market in US by End-user and Market Participants - Forecast and Analysis 2021-2025

The direct carrier billing platform market in US share is expected to increase by USD 3.57 billion from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 20.5%.

This direct carrier billing platform market in US research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the direct carrier billing platform market in us segmentation by end-users (apps and games, online media, and others) and market participants (content creators, merchants, carrier networks, and platform providers). The direct carrier billing platform market in US report also offers information on several market vendors, including Amdocs Ltd., Apigate Sdn Bhd, Bango Plc, Boku Inc., Centili Ltd., Comviva Technologies Ltd., Digital Turbine Inc., DOCOMO Digital Ltd., Fortumo OU, and Oracle Corp. among others.

What will the Direct Carrier Billing Platform Market In US Size be During the Forecast Period?

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Direct Carrier Billing Platform Market In US: Key Drivers, Trends, and Challenges

The growth of e-commerce is notably driving the direct carrier billing platform market in US growth, although factors such as a ban on shortcode billing or premium SMS in the US market may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the direct carrier billing platform market in the US. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Direct Carrier Billing Platform Market In US Driver

The growth of e-commerce in the US is a major driver of the growth of the direct carrier billing platform market in US.  The high tablet and smartphone penetration in the US have made e-commerce one of the upcoming growth segments for the direct carrier billing platform market in the US.direct carrier billing platforms are used in m-commerce for the purchase of physical and digital products and services. From purchasing products on an e-commerce platform such as Flipkart to purchasing online tickets for movies or shows can be done through these platforms. A significant portion of the market share is attributed to the US market. The increasing adoption of e-commerce in the US is driven by the following factors: The availability of low-cost smartphones has further increased the market penetration of these devices, providing each and every individual easy access to e-commerce portals. E-commerce offers the functionality of portability. It helps customers in saving time as they can shop on the go. The availability of mobile apps specific to each vendor and even for specific customer requirements has made it easier. Features such as data analysis and customized offerings provide a much more personalized customer experience. As a result of the above factors, m-commerce is gaining significant popularity in the US. Therefore, the rising preference for direct carrier billing in m-commerce and its growth in the US will augment market growth significantly during the forecast period

Key Direct Carrier Billing Platform Market In US Trend

The growing demand for mobile identity solutions is another driver for the growth of the direct carrier billing platform market in US. The demand for mobile identity solution, which helps in fastening the process of mobile identity verification and boosting customer acquisition, is increasing. Payment companies need to comply with stringent anti-money laundering (AML) and know your customer (KYC) regulations through which they verify the identities of all their users. With the increase in mobile transactions, the demand for mobile identity solutions has been rising in the lockstep. This is because the step helps in verifying these transactions, preventing fraudulent activities. As a result, many direct carrier billing platform providers such as Boku also offer mobile identity solutions that help the platform providers to increase customer acquisitions while maintaining good user experience. It helps the customer with Telephone Consumer Protection Act compliance, phone verification, eKYC, which can help prevent frauds and penalties. Traditional identity solution providers connect to large static databases, which are optimized for PC-based e-commerce. But with new identity solutions like the one offered by Boku, connections provide access to the unique mobile operator data set. This approach helps to provide real-time information about a customer s status, without interrupting the user experience. Further, Boku Identity solution is able to leverage the existing network of mobile operator relationships and connection capabilities developed by Boku Payments. This helps the company to expand into new markets faster than any competitor. 

Key Direct Carrier Billing Platform Market In US Challenge

Ban on shortcode billing or premium SMS is a major hindrance to the growth of the direct carrier billing platform market in US. The growth of the direct carrier billing platform market in the US is slow, owing to the reluctance of consumers to use the platform. This reluctance has been after the sudden ban of shortcode billing or PSMS in the US. PSMS is a multi-operator solution that allows the monetization of digital goods as well as services simply by sending an SMS. Consumers are just charged the cost of sending and receiving a premium-rate text message. This was one of the most used billing procedures in the US, especially for the m-commerce market. However, there was increased cramming or number of complaints about random charges on people s bills. This affected consumer trust and confidence in the third-party billing application. The customer concerns escalated. In November 2013, the three major US carrier networks, AT&T, Sprint, and T-Mobile, signed an agreement with 45 states in the country to stop billing customers with PSMS in an effort to end cramming. Other carrier networks, such as Verizon, which were not a part of this agreement, also confirmed to discontinue the PSMS service. As a result of the above-mentioned events, customers in the US are highly distrustful toward these third-party billing applications. In addition, they are highly reliant on credit cards for payment procedures. Hence, the growth of the direct carrier billing platform market in the US may be slow during the forecast period.

This direct carrier billing platform market in US analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

Technavio categorizes the direct carrier billing platform market in the US as a part of the global application software market within the global IT software market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the direct carrier billing platform market in us during the forecast period.

Who are the Major Direct Carrier Billing Platform Market In US Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

• Amdocs Ltd.
• Apigate Sdn Bhd
• Bango Plc
• Boku Inc.
• Centili Ltd.
• Comviva Technologies Ltd.
• Digital Turbine Inc.
• DOCOMO Digital Ltd.
• Fortumo OU
• Oracle Corp.

This statistical study of the direct carrier billing platform market in us encompasses successful business strategies deployed by the key vendors. The direct carrier billing platform market in us is fragmented and the vendors are deploying growth strategies such as organic and inorganic strategies to compete in the market.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The direct carrier billing platform market in us forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Direct Carrier Billing Platform Market In US Value Chain Analysis

Our report provides extensive information on the value chain analysis for the direct carrier billing platform market in us, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain of global application software market includes the following core components:

• Inputs
• Inbound logistics
• Operations
• Outbound logistics
• Marketing and sales
• Service
• Support activities
• Innovation

The report has further elucidated on other innovative approaches being followed by service providers to ensure a sustainable market presence.

What are the Revenue-generating End User Segments in the Direct Carrier Billing Platform Market In US?

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The direct carrier billing platform market in us share growth by the  apps and games segment will be significant during the forecast period. The market in the US is driven by the increasing use of the direct carrier billing platform payment method in the gaming industry, which includes mobile as well as consoles. The use of the direct carrier billing platform to purchase these games is segmented based on the platform they are accessed from, namely consoles (PlayStation, Xbox, Wii), PCs, and mobile devices (smartphones and tablets).

This report provides an accurate prediction of the contribution of all the segments to the growth of the direct carrier billing platform market in us size and actionable market insights on post COVID-19 impact on each segment.

 

Direct Carrier Billing Platform Market In US Scope
Report Coverage	Details
Page number	120
Base year	2020
Forecast period	2021-2025
Growth momentum & CAGR	Accelerate at a CAGR of 20.5%
Market growth 2021-2025	$ 3.57 billion
Market structure	Fragmented
YoY growth (%)	20.35
Regional analysis	US and US
Performing market contribution	US at 100%
Key consumer countries	US
Competitive landscape	Leading companies, Competitive strategies, Consumer engagement scope
Key companies profiled	Amdocs Ltd., Apigate Sdn Bhd, Bango Plc, Boku Inc., Centili Ltd., Comviva Technologies Ltd., Digital Turbine Inc., DOCOMO Digital Ltd., Fortumo OU, and Oracle Corp.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Direct Carrier Billing Platform Market In US In Country Report?

• CAGR of the market during the forecast period 2021-2025
• Detailed information on factors that will drive direct carrier billing platform market in us growth during the next five years
• Precise estimation of the direct carrier billing platform market in us size and its contribution to the parent market
• Accurate predictions on upcoming trends and changes in consumer behavior
• The growth of the direct carrier billing platform market in us industry across US and US
• A thorough analysis of the market's competitive landscape and detailed information on vendors
• Comprehensive details of factors that will challenge the growth of direct carrier billing platform market in us vendors

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