Emulsion Polymers Market Analysis APAC,North America,Europe,South America,Middle East and Africa - US,Canada,China,India,Germany - Size and Forecast 2023-2027

Emulsion Polymers Market Forecast 2023-2027

The Emulsion Polymers Market size is estimated to grow by USD 12.03 billion at a CAGR of 6.64% between 2022 and 2027. Market growth hinges on several factors, such as the heightened demand for emulsion polymers in paint and coating applications, particularly acrylic emulsion polymers, and the flourishing construction industry in the Asia-Pacific (APAC) region. The rising need for emulsion polymers, especially acrylic variants, in paints and coatings is propelling market expansion. Furthermore, the construction boom in APAC is driving up demand for emulsion polymers used in various construction applications. This surge in demand is attributed to the region's rapid urbanization and infrastructure development. As a result, the market for emulsion polymers is expected to witness substantial growth, fueled by these factors.

What will be the Size of the Market During the Forecast Period?

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Market Segmentation

This report extensively covers market segmentation by Application (paints and coatings, paper and paperboard coatings, adhesives, and others), Material (acrylic, styrene-butadiene latex, and vinyl acetate polymers), and Geography (APAC, North America, Europe, South America, and Middle East and Africa).  

By Application

The market share growth by the paints and coatings segment will be significant during the forecast period. In 2022, the paints and coatings segment dominated the market. The growth of the construction and automotive industries, majorly in APAC, is one of the most significant factors for the growth of the paints and coatings application segment.

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The paints and coatings segment was valued at USD 11.45 billion in 2017. The emulsion polymers used in paints and coating applications show improved water repellence, which gives additional protection to the exterior walls of the buildings. Emulsion polymer coatings are used in high-performance applications as it is resistant to abrasion and corrosion and has high flexibility and durability. These coatings are primarily used in wood finishes, automotive refinishing, and anticorrosion coatings (high-performance). This extensive use of emulsion polymers in the paints and coatings industry is expected to boost the growth of the paints and coatings segment of the  during the forecast period.

By Material

Based on materials, the market is segmented into acrylic, styrene-butadiene latex, and vinyl acetate polymers.

By Region

APAC is estimated to contribute 54% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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In 2022, APAC accounted for the largest market share in the market. For instance, China is the largest producer as well as consumer of emulsion polymers, which is the major reason for the growth of the emulsion polymers market in APAC. Another growth driver for the regional emulsion polymer market is the stringent government policies to reduce products with high petrochemical or VOC content. Factors such as ease of manufacturability, low labor cost, availability of skilled labor, and government support, in India, Japan, and South Korea create vast growth opportunities for the market along with China. However, the rising consumer awareness of the benefits of products with less VOC content is a major reason for their use in hygiene products. These factors are expected to fuel the growth of the regional emulsion polymer market during the forecast period.

Market Segmentation

This report extensively covers market segmentation by Application (paints and coatings, paper and paperboard coatings, adhesives, and others), Material (acrylic, styrene-butadiene latex, and vinyl acetate polymers), and Geography (APAC, North America, Europe, South America, and the Middle East and Africa).  

By Application

The market share growth by the paints and coatings segment will be significant during the forecast period. In 2022, the paints and coatings segment dominated the market. The growth of the construction and automotive industries, majorly in APAC, is one of the most significant factors for the growth of the paints and coatings application segment.

Get a glance at the market contribution of various segments View the PDF Sample

The paints and coatings segment was valued at USD 11.45 billion in 2017. The emulsion polymers used in paints and coating applications show improved water repellence, which gives additional protection to the exterior walls of the buildings. Emulsion polymer coatings are used in high-performance applications as it is resistant to abrasion and corrosion and has high flexibility and durability. These coatings are primarily used in wood finishes, automotive refinishing, and anticorrosion coatings (high-performance). This extensive use of emulsion polymers in the paints and coatings industry is expected to boost the growth of the paints and coatings segment during the forecast period.

By Material

Based on materials, the market is segmented into acrylic, styrene-butadiene latex, and vinyl acetate polymers.

By Region

APAC is estimated to contribute 54% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

For more insights on the market share of various regions Download PDF Sample now!

In 2022, APAC accounted for the largest market share in the market. For instance, China is the largest producer as well as consumer of Polymer emulsion coatings, which is the major reason for the growth of the market in APAC. Another driver for the regional market is the stringent government policies to reduce products with high petrochemical or VOC content. Factors such as ease of manufacturability, low labor cost, availability of skilled labor, and government support, in India, Japan, and South Korea create vast opportunities for the market along with China. However, the rising consumer awareness of the benefits of products with less VOC content is a major reason for their use in hygiene products. These factors are expected to fuel the regional market during the forecast period.

Market Dynamics

The market is driven by the demand for environmentally friendly solutions, with a focus on reducing VOC emissions in various industries such as green buildings, Textiles, and consumer durables. These polymers, including acrylics and vinyl acetate polymer, are produced through radical polymerization of Monomer in the presence of surfactants to form stable oil-in-water emulsions. They find extensive applications in the paper industry and are used in the production of SB latex, polyethylene, polypropylene, and polyvinyl chloride, offering versatility and performance benefits. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Market Driver

Increased demand for emulsion polymers in paints and coating applications is the key factor driving the growth of the market. In 2022, the paints and coatings segment dominated the market. The sudden rise in the automobile and construction sector is one of the major factors for the increased paints and coatings applications, which creates a direct opportunity for the market. These polymers are indeed used in the production of paints, offering improved quality, heat sensitivity, and self-repairing ability. These polymers are commonly used in various industries, including textile and coatings, where their properties are highly valued. Surfactants are often added to these emulsions to improve stability and performance. Additionally, polyvinyl chloride (PVC) is a type of polymer that is widely used in the production of emulsion polymers for various applications

Emulsion polymers are also used on a larger scale in paints and coating products as they are environmentally safe and resistant to stains and chemicals. The emulsion polymers used in paints and coatings have fewer VOC components. However, rising consumer awareness of a safe product can increase the consumption of emulsion polymers even further. The growing consumer craze for customized interior paints and designs can also act as a major driving factor for the growth of the market in the paints and coatings applications during the forecast period.

Significant Market Trends

Rising investment in infrastructure development is the primary trend shaping the market growth. The global construction industry is growing at a fast pace, with a major contribution from emerging countries. For instance,  governments are investing in residential homes as a large number of people are migrating to metropolitan cities in search of jobs, a better standard of living, and other amenities.

The increasing population and urbanization and the need to improve the standard of living are the major factors for the growth of the construction industry. Hence, emulsion polymers are used in a variety of infrastructure applications, such as paints and coatings, adhesives, and sealants. The rising demand for these applications is driving the growth of the market. Therefore, increasing demand for infrastructure projects is expected to drive the growth of the market during the forecast period.

Major Market Challenge

Increasing raw materials costs is a major challenge to the growth of the market. The rapid change in the price of raw materials like naphtha and ethane hinders the growth of emulsion polymers globally. Another major factor causing the supply constraints is the high dependency of these raw materials on crude oil reserves. The fluctuating raw material price is majorly due to the unavailability of the raw materials required to manufacture emulsion polymers.

However, raw material scarcity and its fluctuating prices can create a demand-supply imbalance. The demand for emulsion polymers has been volatile owing to the uncertainty in economic activities in the raw materials industry. The economic scenario plays a crutial role in the performance of the market. The significant factors which affect the prices of raw materials are national emergencies, government controls, and supply shortages. Due to import and export tariffs, the  pricing strategy for raw materials varies from one region to another. The volatility in the pricing of petrochemical derivatives has been a challenge for emulsion polymer manufacturers. Such factors are expected to pose a challenge to the market during the forecast period.

Key Market Customer Landscape

The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Market Customer Landscape

Key Market Companies

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

3M Co.: The company offers emulsion polymers such as Scotch-Weld, a versatile adhesive polymer used in industries such as automotive, construction, and packaging.

The research report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:

Akzo Nobel NV, Alberdingk Boley GmbH, Apcotex Industries Ltd., Arkema Group, Asian Paints Ltd., BASF SE, Celanese Corp., Chang Chun Group, Clariant International Ltd., DIC Corp., Dow Chemical Co., Eastman Chemical Co., H.B. Fuller Co., PTT Global Chemical Public Co. Ltd., Scott Bader Co. Ltd., Sumitomo Chemical Co. Ltd., Trinseo PLC, Wacker Chemie AG, and Zeon Corp.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Segment Overview

The market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

• Deployment Outlook 
  • Paints and coatings
  • Paper and paperboard coatings
  • Adhesives
  • Others
• Material Outlook 
  • Acrylic
  • Styrene-butadiene latex
  • Vinyl acetate polymers
• Region Outlook 
  • North America
    • The U.S.
    • Canada
  • Europe
    • The U.K.
    • Germany
    • France
    • Rest of Europe
  • APAC
    • China
    • India
  • Middle East & Africa
    • Saudi Arabia
    • South Africa
    • Rest of the Middle East & Africa

Market Analyst Overview

The market is witnessing significant growth due to the increasing demand for environmentally friendly solutions and the rising focus on reducing VOC emission. These polymers, formed through the Polymer Emulsion phase of monomers with the help of surfactants to create stable Oil in water emulsion, offer a wide range of applications. They are used in various industries, including buildings and Construction activity, for products such as waterborne coatings, architectural paints, and waterproofing coatings. Key players like Celanese Corporation are driving innovation in this market, leading to the development of VOC free paints and biodegradable products for applications in interior decor and housing.

Additionally, these polymers play a crucial role in plastic waste management and are used in textiles and industrialization for their adhesive and film-forming properties. The market is driven by the demand for environmentally friendly solutions, with a focus on reducing VOC emissions. These polymers are formed through the emulsion phase of monomers with surfactant to create stable oil-in-water emulsions. They find applications in waterborne coatings, flooring adhesives, and cement modification for adhesion and film forming in green building and industrial sectors.

Market Scope
Report Coverage	Details
Page number	184
Base year	2022
Historic period	2017-2021
Forecast period	2023-2027
Growth momentum & CAGR	Accelerate at a CAGR of 6.64%
Market growth 2023-2027	USD 12.03 billion
Market structure	Fragmented
YoY growth 2022-2023(%)	6.43
Regional analysis	APAC, North America, Europe, South America, and Middle East and Africa
Performing market contribution	APAC at 54%
Key countries	US, Canada, China, India, and Germany
Competitive landscape	Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks
Key companies profiled	3M Co., Akzo Nobel NV, Alberdingk Boley GmbH, Apcotex Industries Ltd., Arkema Group, Asian Paints Ltd., BASF SE, Celanese Corp., Chang Chun Group, Clariant International Ltd., DIC Corp., Dow Chemical Co., Eastman Chemical Co., H.B. Fuller Co., PTT Global Chemical Public Co. Ltd., Scott Bader Co. Ltd., Sumitomo Chemical Co. Ltd., Trinseo PLC, Wacker Chemie AG, and Zeon Corp.
Market dynamics	Parent market analysis, Market Forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
Customization purview	If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the market growth and forecasting of the market between 2023 and 2027
• Precise estimation of the size of the market size and its contribution to the parent market
• Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
• Growth of the market industry across Europe, North America, APAC, South America, and Middle East and Africa
• Thorough market growth analysis of the market’s competitive landscape and detailed information about companies
• Comprehensive market analysis and report on the factors that will challenge the market research and growth of market companies

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