Event Management as a Service Market by End-user, Type, and Geography - Forecast and Analysis 2023-2027

Published: Dec 2022 Pages: 158 SKU: IRTNTR70862

Event Management As A Service Market Forecast 2023-2027

The event management as a service market size is forecast to increase by USD 391.33 million, at a CAGR of 7.92% between 2023 and 2028.

The growth of the market depends on several factors, including increasing demand for online registration and payment, the need for the reduced total cost of ownership, and the rising number of events and meetings. It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.

What will be the size of the Event Management As A Service Market During the Forecast Period?

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Key Drivers, Trends, Challenges, and Customer Landscape

The rising number of events and meetings is notably driving the market growth, although factors such as data security issues may impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Market Driver

The rising number of events and meetings is notably driving the market growth. Corporate events such as conferences, training, seminars, and fundraisers are growing which in turn is boosting the global market in recent years. Corporate celebrations are conducted by organizations for employees, business partners, and current and future clients. In addition, happenings are also organized for lead nurturing and lead generation, launching or marketing new products, and celebrating the success of products and services.

Owing to budget constraints involved in individual and face-to-face discussions, training and internal team meetings will emerge as one of the predominant areas for growth in the near future. Thus, organizations use celebration management as a service to ensure efficiency and cost-effectiveness, save advertising costs, and help organizations reach out to a large number of viewers. These factors will drive the market during the forecast period.

Significant Market Trend

The increase in mobile momentum is an emerging trend in the market. A significant number of employees, clients, and shareholders prefer to use social networks owing to the growing penetration of smartphones across the world, along with increasing internet speeds due to technologies such as 4G. Sites such as Twitter, LinkedIn, and Facebook are transforming the way employees network with their colleagues and customers.

To keep attendees up-to-date with event details, many celebration management companies rely on social networking sites and smartphones. companies in the market develop applications for mobile devices, including iOS and Android, to increase their market share and stay competitive in the market. Therefore, such factors have led to an increase in mobile momentum in the global market, which in turn, will boost the market growth during the forecast period.

Major Market Challenge

Data security issues are a major challenge driving market growth. Safety concerns are alone of the primary concerns for management services. Some business organizations prefer cloud-based solutions over on-premises solutions because of cost-effectiveness and ease of accessibility. However, as the cloud-based model requires organizations to subside their control over data and transfer it to the cloud, many end-users are concerned about data security policies governing cloud-based solutions because of data security and privacy issues. The risk of an information leak in cloud-based solutions is high and can result in the misuse or manipulation of data. Furthermore, customers are also concerned about the lack of transparency regarding the use and processing of data. 

During the deployment of cloud solutions, the data resides on the cloud servers of companies, thereby increasing security concerns. In a multi-tenant model, there is always a risk of information leakage, which could result in the misuse or manipulation of data. In addition, many enterprises are concerned about data loss and misuse by IT professionals that install the software. These factors are compelling several organizations to delay adopting  management as a service which will hinder the market growth during the forecast period. 

Key Market Customer Landscape

The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Market Customer Landscape

Who are the Major Event Management as a Service Market Players?

companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Accelevents Inc - The company offers a comprehensible management platform for virtual and offline happenings. The key offerings of the company include event management services that include managing every aspect of the event lifecycle, from registration and real-time lead distribution to post-event email marketing.

The report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:

  • Active Network LLC
  • Arlo Software Ltd.
  • Aventri Inc.
  • Bitrix Inc.
  • Bizzabo
  • Certain Inc.
  • Cvent Inc.
  • Event Temple Labs Inc
  • Eventbrite Inc.
  • Fortive Corp.
  • Glue Up
  • Hopin
  • New Work SE
  • RainFocus LLC
  • Ungerboeck

Qualitative and quantitative market growth analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

What is the Fastest-Growing Segment in the Market?

The market share growth by the corporate segment will be significant during the forecast period. Complete digitization of core management processes, adoption of customer-centricity, and increasing occurrences of events such as product launches, conferences, seminars, company outings, dinners, and team-building events are the primary factors driving this segment. 

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The corporate segment was valued at  USD 466.77 million in 2017 and continued to grow until 2021. The corporate segment involves end-users such as private organizations and businesses, corporations, trading associations, educational institutions, and political parties. Event management services help these organizations control the logistics of events and improve operational efficiency by reducing operational costs. The services also allow users to handle all operations, such as conducting research, designing and choosing venues, selecting hotels and making reservations, transportation, arrangements for food and entertainment, site visits, and the final event. Hence, such services are increasingly being used at a professional level. Therefore, such factors will boost segment growth during the forecast period. 

Which are the Key Regions for the Market?

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North America is estimated to contribute 53% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

North America, a pioneer in the adoption of event management technologies across industries, is an attractive market with the presence of prominent global IT and retail organizations. Hence, the growth of the market is driven by events such as global conferences, product launches, and product exhibitions. 

The US is a major contributor to the market in focus and is expected to continue to dominate the region during the forecast period, owing to the increasing adoption of cloud-based services by enterprises and government organizations. Similarly, Canada is also a significant revenue contributor to the regional market. Some of the main factors that are driving the market in Canada are the early adoption of technologies, the growth of the education sector, and the presence of a sizeable number of companies. Hence, such factors will drive regional market growth during the forecast period. 

Segment Overview

The report forecasts market growth by revenue at global, regional & country levels and provides a market research and growth analysis of the latest market trends and growth opportunities from 2017 to 2027. 

  • End-user Outlook (USD Million, 2017 - 2027)
    • Corporate
    • PO and NGO
    • Individuals
  • Type Outlook (USD Million, 2017 - 2027)
    • Pre-event services
    • Onsite services
    • Post-event services
  • Region Outlook (USD Million, 2017 - 2027)
    • North America
      • The U.S.
      • Canada
    • South America
      • Brazil
      • Argentina
      • Chile
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Market Analyst Overview

The market caters to the intricate needs of cultural fests, overcoming communication hurdles, and managing foreign logistics seamlessly. Leveraging cloud-based software from leading cloud service providers, EMaaS integrates gamification, artificial intelligence (AI), machine learning (ML), and AR and VR technologies to enhance experiences. Reducing licensing expenses and promoting sustainability through eco-friendly methods, EMaaS operates across various segments, including software, services, cloud-based, and on-premises solutions. It serves both large enterprises and SMEs, along with organizers and planners, addressing diverse technology and data-handling attributes.

Managers benefit from the platform's ability to analyze participant population demographics and facilitate worldwide conferences effortlessly. As the industry evolves, EMaaS continues to innovate, adapting to changing demands and technological advancements, ensuring seamless execution and unparalleled experiences for organizers and attendees alike. With its comprehensive suite of features and user-centric approach, EMaaS remains at the forefront of modern management solutions.

Event Management As A Service Market Scope

Report Coverage

Details

Page number

158

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 7.92%

Market growth 2023-2027

USD 391.33 million

Market structure

Fragmented

YoY growth 2022-2023(%)

5.87

Regional analysis

North America, Europe, APAC, Middle East and Africa, and South America

Performing market contribution

North America at 53%

Key countries

US, Canada, China, UK, and Germany

Competitive landscape

 Leading companies, Market Positioning of companies, Competitive Strategies, and Industry Risks

Key companies profiled

Accelevents Inc, Active Network LLC, Arlo Software Ltd., Aventri Inc., Bitrix Inc., Bizzabo, Certain Inc., Cvent Inc., Event Temple Labs Inc, Eventbrite Inc., Fortive Corp., Glue Up, Hopin, New Work SE, RainFocus LLC, Ungerboeck, WebMobi, Whova Inc., XING Events GmbH, and Zoho Corp. Pvt. Ltd.

Market dynamics

Parent market analysis, Market forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Event Management As A Service Market Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the market between 2023 and 2027
  • Precise estimation of the market size and its contribution to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the industry across North America, Europe, APAC, Middle East and Africa, and South America
  • A thorough market growth and forecasting analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive market research report analysis of factors that will challenge the growth of  market players

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global event management as a service market 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on Global event management as a service market 2017 - 2021 ($ million)
    • 4.2 End-User Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – End-User Segment 2017 - 2021 ($ million)
    • 4.3 Type Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Type Segment 2017 - 2021 ($ million)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
    • 4.5 Country Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by End-user

    • 6.1 Market segments
      • Exhibit 30: Chart on End-user - Market share 2022-2027 (%)
      • Exhibit 31: Data Table on End-user - Market share 2022-2027 (%)
    • 6.2 Comparison by End-user
      • Exhibit 32: Chart on Comparison by End-user
      • Exhibit 33: Data Table on Comparison by End-user
    • 6.3 Corporate - Market size and forecast 2022-2027
      • Exhibit 34: Chart on Corporate - Market size and forecast 2022-2027 ($ million)
      • Exhibit 35: Data Table on Corporate - Market size and forecast 2022-2027 ($ million)
      • Exhibit 36: Chart on Corporate - Year-over-year growth 2022-2027 (%)
      • Exhibit 37: Data Table on Corporate - Year-over-year growth 2022-2027 (%)
    • 6.4 PO and NGO - Market size and forecast 2022-2027
      • Exhibit 38: Chart on PO and NGO - Market size and forecast 2022-2027 ($ million)
      • Exhibit 39: Data Table on PO and NGO - Market size and forecast 2022-2027 ($ million)
      • Exhibit 40: Chart on PO and NGO - Year-over-year growth 2022-2027 (%)
      • Exhibit 41: Data Table on PO and NGO - Year-over-year growth 2022-2027 (%)
    • 6.5 Individuals - Market size and forecast 2022-2027
      • Exhibit 42: Chart on Individuals - Market size and forecast 2022-2027 ($ million)
      • Exhibit 43: Data Table on Individuals - Market size and forecast 2022-2027 ($ million)
      • Exhibit 44: Chart on Individuals - Year-over-year growth 2022-2027 (%)
      • Exhibit 45: Data Table on Individuals - Year-over-year growth 2022-2027 (%)
    • 6.6 Market opportunity by End-user
      • Exhibit 46: Market opportunity by End-user ($ million)

    7 Market Segmentation by Type

    • 7.1 Market segments
      • Exhibit 47: Chart on Type - Market share 2022-2027 (%)
      • Exhibit 48: Data Table on Type - Market share 2022-2027 (%)
    • 7.2 Comparison by Type
      • Exhibit 49: Chart on Comparison by Type
      • Exhibit 50: Data Table on Comparison by Type
    • 7.3 Pre-event services - Market size and forecast 2022-2027
      • Exhibit 51: Chart on Pre-event services - Market size and forecast 2022-2027 ($ million)
      • Exhibit 52: Data Table on Pre-event services - Market size and forecast 2022-2027 ($ million)
      • Exhibit 53: Chart on Pre-event services - Year-over-year growth 2022-2027 (%)
      • Exhibit 54: Data Table on Pre-event services - Year-over-year growth 2022-2027 (%)
    • 7.4 Onsite services - Market size and forecast 2022-2027
      • Exhibit 55: Chart on Onsite services - Market size and forecast 2022-2027 ($ million)
      • Exhibit 56: Data Table on Onsite services - Market size and forecast 2022-2027 ($ million)
      • Exhibit 57: Chart on Onsite services - Year-over-year growth 2022-2027 (%)
      • Exhibit 58: Data Table on Onsite services - Year-over-year growth 2022-2027 (%)
    • 7.5 Post-event services - Market size and forecast 2022-2027
      • Exhibit 59: Chart on Post-event services - Market size and forecast 2022-2027 ($ million)
      • Exhibit 60: Data Table on Post-event services - Market size and forecast 2022-2027 ($ million)
      • Exhibit 61: Chart on Post-event services - Year-over-year growth 2022-2027 (%)
      • Exhibit 62: Data Table on Post-event services - Year-over-year growth 2022-2027 (%)
    • 7.6 Market opportunity by Type
      • Exhibit 63: Market opportunity by Type ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 64: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 65: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 66: Data Table on Market share by geography 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 67: Chart on Geographic comparison
      • Exhibit 68: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2022-2027
      • Exhibit 69: Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 70: Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 71: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 72: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 9.4 Europe - Market size and forecast 2022-2027
      • Exhibit 73: Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 74: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 75: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 76: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 9.5 APAC - Market size and forecast 2022-2027
      • Exhibit 77: Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 78: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 79: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 80: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 9.6 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 81: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 82: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 83: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 84: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 9.7 South America - Market size and forecast 2022-2027
      • Exhibit 85: Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 86: Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 87: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 88: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 9.8 US - Market size and forecast 2022-2027
      • Exhibit 89: Chart on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 90: Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 91: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 92: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 9.9 China - Market size and forecast 2022-2027
      • Exhibit 93: Chart on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 94: Data Table on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 95: Chart on China - Year-over-year growth 2022-2027 (%)
      • Exhibit 96: Data Table on China - Year-over-year growth 2022-2027 (%)
    • 9.10 UK - Market size and forecast 2022-2027
      • Exhibit 97: Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 98: Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 99: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 100: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.11 Germany - Market size and forecast 2022-2027
      • Exhibit 101: Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 102: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 103: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 104: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 9.12 Canada - Market size and forecast 2022-2027
      • Exhibit 105: Chart on Canada - Market size and forecast 2022-2027 ($ million)
      • Exhibit 106: Data Table on Canada - Market size and forecast 2022-2027 ($ million)
      • Exhibit 107: Chart on Canada - Year-over-year growth 2022-2027 (%)
      • Exhibit 108: Data Table on Canada - Year-over-year growth 2022-2027 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 109: Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 110: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 111: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 112: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 113: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 114: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 115: Matrix on vendor position and classification
            • 12.3 Accelevents Inc
              • Exhibit 116: Accelevents Inc - Overview
              • Exhibit 117: Accelevents Inc - Product / Service
              • Exhibit 118: Accelevents Inc - Key offerings
            • 12.4 Active Network LLC
              • Exhibit 119: Active Network LLC - Overview
              • Exhibit 120: Active Network LLC - Product / Service
              • Exhibit 121: Active Network LLC - Key offerings
            • 12.5 Arlo Software Ltd.
              • Exhibit 122: Arlo Software Ltd. - Overview
              • Exhibit 123: Arlo Software Ltd. - Product / Service
              • Exhibit 124: Arlo Software Ltd. - Key offerings
            • 12.6 Aventri Inc.
              • Exhibit 125: Aventri Inc. - Overview
              • Exhibit 126: Aventri Inc. - Product / Service
              • Exhibit 127: Aventri Inc. - Key offerings
            • 12.7 Bitrix Inc.
              • Exhibit 128: Bitrix Inc. - Overview
              • Exhibit 129: Bitrix Inc. - Product / Service
              • Exhibit 130: Bitrix Inc. - Key offerings
            • 12.8 Bizzabo
              • Exhibit 131: Bizzabo - Overview
              • Exhibit 132: Bizzabo - Product / Service
              • Exhibit 133: Bizzabo - Key offerings
            • 12.9 Certain Inc.
              • Exhibit 134: Certain Inc. - Overview
              • Exhibit 135: Certain Inc. - Product / Service
              • Exhibit 136: Certain Inc. - Key offerings
            • 12.10 Cvent Inc.
              • Exhibit 137: Cvent Inc. - Overview
              • Exhibit 138: Cvent Inc. - Product / Service
              • Exhibit 139: Cvent Inc. - Key offerings
            • 12.11 Event Temple Labs Inc
              • Exhibit 140: Event Temple Labs Inc - Overview
              • Exhibit 141: Event Temple Labs Inc - Product / Service
              • Exhibit 142: Event Temple Labs Inc - Key offerings
            • 12.12 Eventbrite Inc.
              • Exhibit 143: Eventbrite Inc. - Overview
              • Exhibit 144: Eventbrite Inc. - Product / Service
              • Exhibit 145: Eventbrite Inc. - Key offerings
            • 12.13 Glue Up
              • Exhibit 146: Glue Up - Overview
              • Exhibit 147: Glue Up - Product / Service
              • Exhibit 148: Glue Up - Key offerings
            • 12.14 Hopin
              • Exhibit 149: Hopin - Overview
              • Exhibit 150: Hopin - Product / Service
              • Exhibit 151: Hopin - Key offerings
            • 12.15 RainFocus LLC
              • Exhibit 152: RainFocus LLC - Overview
              • Exhibit 153: RainFocus LLC - Product / Service
              • Exhibit 154: RainFocus LLC - Key offerings
            • 12.16 Whova Inc.
              • Exhibit 155: Whova Inc. - Overview
              • Exhibit 156: Whova Inc. - Product / Service
              • Exhibit 157: Whova Inc. - Key offerings
            • 12.17 Zoho Corp. Pvt. Ltd.
              • Exhibit 158: Zoho Corp. Pvt. Ltd. - Overview
              • Exhibit 159: Zoho Corp. Pvt. Ltd. - Product / Service
              • Exhibit 160: Zoho Corp. Pvt. Ltd. - Key offerings

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 161: Inclusions checklist
                • Exhibit 162: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 163: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 164: Research methodology
                • Exhibit 165: Validation techniques employed for market sizing
                • Exhibit 166: Information sources
              • 13.5 List of abbreviations
                • Exhibit 167: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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