Farm Automated Weather Stations (AWS) Market Analysis North America, Europe, APAC, South America, Middle East and Africa - US, Canada, China, Germany, France - Size and Forecast 2024-2028

Farm Automated Weather Stations (AWS) Market Forecast 2024-2028

The Farm Automated Weather Stations (AWS) Market size is forecast to increase by USD 39.66 million, at a CAGR of  7.29% between 2023 and 2028. The market's growth trajectory is intricately linked to multiple factors, notably the expanding adoption of smart agricultural techniques, bolstered by government-backed initiatives, and the escalating prominence of conservation agriculture practices. These dynamics are reshaping the industry landscape by fostering sustainable farming methods and enhancing productivity across the agricultural sector. The surge in smart agriculture methods, including precision farming and IoT-based solutions, is revolutionizing traditional farming approaches and driving efficiency gains. Moreover, the concerted efforts from governments to promote sustainable agricultural practices are creating a conducive environment for market expansion. As conservation agriculture gains traction, characterized by reduced soil disturbance and increased soil health, it is poised to play a pivotal role in shaping the future of the agricultural industry. Our report examines historical data from 2018 - 2022, besides analyzing the current and forecasted market scenario.

Moreover, the market in North America is fuelled by the high penetration of technology infrastructure in the region and the rising technological awareness among farmers. Aeron Systems Pvt. Ltd. offers sensors in automatic weather stations such as wind speed and wind direction sensors, soil moisture sensors, and solar radiation sensors. Airmar Technology Corp. offers farm automated weather stations such as the 300WX WeatherStation Instrument, which is the best choice for mobile, or stationary, weather monitoring applications.

Market Forecasting and Size

Market  Forecast 2024-2028

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Market Dynamic

The market is driven by the increasing adoption of Precision farming procedures aimed at optimizing Crop yield and mitigating the impacts of Climate change. Technological advancements in Smart farming technologies such as Artificial Intelligence (AI) and Internet of Things (IoT) technology enable Flood detection and wildfire systems for enhanced agricultural management. However, challenges include the high Valuation of smart farming tools and the need for reliable Data Logger and Radio Transmitter systems amidst evolving Environmental Parameters and Microclimate parameters. Our researchers studied the market research and growth data for years, with 2023 as the base year and 2023 as the estimated year, and presented the key drivers, trends, and challenges for the market.

Key Market Driver - Increasing application of smart agriculture methods

Smart farming is strengthening the agriculture sector through the integration of smart agricultural solutions. In addition, with the help of smart farming, monitoring and data collection of different parameters can be analyzed to improve the overall yield. Furthermore, data collection of soil quality, air temperature, air humidity, and intensity of sunlight across many fields can be achieved using tools such as low-cost sensors and GPS.

Moreover, this has driven the adoption of farm automated stations over the last few years. In addition,  farm automated weather stations enable farmers to make informed decisions regarding aspects such as climatic conditions, soil texture, and pest control methods. Furthermore, farm automated stations offer a data-based assessment of the suitability, particularly arable land, to grow a specific crop. Hence, such factors are driving the market during the forecast period.

Significant Market Trends - Increasing prominence of cloud-based automated weather stations

Several companies are increasingly offering cloud-based automated stations for agricultural applications to provide farmers with real-time access to station data and forecasts. In addition, the compatibility of farm automated stations with cloud services allows the online storage, management, and sharing of weather data monitored and captured by the automated stations, thereby ensuring secure storage and distribution of data.

For example, weather stations provided by Delta-T Devices are based on the company's GP1 Data Logger and GP2 Advanced Data Logger systems. In addition, these stations can be connected to the company's DeltaLINK-Cloud service through a GPRS (General Packet Radio Service) modem. DeltaLINK-Cloud allows farmers to monitor device status, data patterns, and graphs and export and share uploaded data to collaborators. Hence, such factors are driving the market during the forecast period.

Major Market Challenge - High ownership costs for farm automated weather stations

Although farm automated weather stations offer high accuracy in weather data collection, the overall ownership costs associated with the setup, installation, and maintenance of automated weather stations for farming and agriculture activities are significantly higher in comparison to those of manual weather monitoring techniques. In addition, the setup of automated stations considerably contributes to the initial cost of equipment.

Moreover, farm-automated weather stations typically include a number of sensors to measure various weather parameters, a data logger device to record the measured data, a console unit that is generally situated in an indoor location to collate the measured data, and a weather-proof enclosure for equipment protection. In addition, farm automated stations are required to operate for long periods without supervision, especially in remote areas. Hence, such factors are hindering the market during the forecast period.

Market Segmentation by Product, Type, and Geography

The market is witnessing significant growth driven by various factors within the agriculture sector. One key segment driving this growth is Precision farming procedures, where farmers leverage advanced technologies such as Artificial Intelligence (AI) and Internet of Things (IoT) technology to enhance crop yield and optimize resource utilization. Climate change concerns have also propelled the adoption of Smart farming technologies, including Flood detection and wildfire systems, to mitigate risks and ensure sustainable farming practices. National Aeronautics and Space Administration (NASA) plays a crucial role in providing essential data related to Greenhouse gas (GHG) emissions, Meteorological parameters, and Environmental Parameters through satellite observations. This data is crucial for the accurate functioning of Automatic Weather Stations equipped with sensors, data loggers, and radio transmitters to collect real-time weather data. The market is segmented based on Product Type, including Battery-based farm AWS and Cable-based farm AWS, catering to different crop types like Tea, Coffee, and others. Moreover, the adoption of Conservation Agriculture Practices and Precision agriculture techniques further drives the demand for advanced Automation technology and Cloud-based data storage solutions in the Farm AWS market.

 Product Segment Analysis:

The battery-based segment is estimated to witness significant growth during the forecast period. The segment comprises farm automated weather stations that are powered using solar-powered rechargeable batteries. In addition, battery-based farm automated weather stations are generally installed in remote locations where solar power is the only reliable energy source and electricity is not available.

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The battery-based segment was the largest segment and was valued at USD 55.39 million in 2018. Moreover, various automated weather station components, such as sensors and data loggers, consume a considerable amount of energy. Thus, these farm automated weather stations are provided with backup power sources to ensure smooth operation and avoid the loss of data during power outages. In addition, the rechargeable batteries store adequate power for weather monitoring during the night or in the absence of sunlight. Hence, such factors are fuelling the growth of this segment which in turn drives the market during the forecast period.

Type Segment Analysis:

Based on the type, the market has been segmented into hardware and software. The hardware segment will account for the largest share of this segment. Global farm automated weather stations utilize a variety of hardware to collect accurate meteorological data needed for agricultural operations. In addition, sensors, data loggers, communication systems, power sources, mounting hardware, enclosures, and accessories are all examples of such devices. Moreover, sensors are the primary components that measure weather parameters such as temperature, humidity, wind speed and direction, precipitation, solar radiation, and soil moisture. Furthermore, these sensors are strategically placed throughout the weather station to collect real-time environmental data. Hence, such factors are fuelling the growth of this segment which in turn drives the market during the forecast period.

Regional Analysis

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North America is estimated to contribute 37% to the growth by 2028.  Technavio's analysts have provided extensive insight into the market forecasting, detailing the regional trends and drivers influencing the market's trajectory throughout the forecast period. In 2023, the US was the main contributor to the market in North America. In addition, technological advances have increased the popularity of data-driven, automated farms and greenhouses in countries such as the US and Canada over the last few years. Moreover, the high popularity of precision agriculture drives market growth in the US and Canada. In addition, advanced technologies such as yield mapping, soil mapping, and variable rate technology (VRT) are finding increased adoption among the farming communities in North America. Hence, such factors are driving the market growth in North America during the forecast period.

Who are the Major Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Ambient LLC: The company offers farm automated weather stations such as KestrelMet 6000 Wi-Fi Weather Station, Ambient Weather WS 1965 WiFi Weather Station w Remote Monitoring and Ambient Weather Network Access, and others.

We also have detailed analyses of the market’s competitive landscape and offer information on 20 market companies, including:

Caipos GmbH, Campbell Scientific Inc., Cimel Electronique SAS, Davis Instruments Corp., Delta T Devices Ltd., DTN LLC, Environmental Measurements Ltd., Instrumex, iubenda s.r.l, Kaizen Imperial, METER Group Inc. USA, METOS, Onset Computer Corp., Optical Scientific Inc., PULSONIC, Vaisala Oyj, and Yuktix Technologies

Technavio market forecast the an in-depth analysis of the market and its players through combined qualitative and quantitative data. The analysis classifies companies into categories based on their business approaches, including pure-play, category-focused, industry-focused, and diversified. Companies are specially categorized into dominant, leading, strong, tentative, and weak, based on their quantitative data analysis.  

Segment Overview

The market analysis and report forecasts market growth by revenue at global, regional & country levels and provides a market growth analysis of the latest trends and growth opportunities from 2018 to 2028. 

• Product Outlook
  • Battery-based
  • Cable-based
• Type Outlook 
  • Hardware
  • Software
• Region Outlook 
  • North America
    • The U.S.
    • Canada
  • Europe
    • The U.K.
    • Germany
    • France
    • Rest of Europe
  • APAC
    • China
    • India
  • South America
    • Chile
    • Argentina
    • Brazil
  • Middle East & Africa
    • Saudi Arabia
    • South Africa
    • Rest of the Middle East & Africa

Market Analyst Overview

The market is experiencing rapid growth driven by several key factors. One significant driver is the adoption of precision farming procedures, which leverage advanced technologies like Artificial Intelligence (AI), the Internet of Things (IoT), and cloud computing to optimize crop yield and enhance farm management systems. Climate change concerns have also propelled the demand for smart farming technologies, including flood detection and wildfire systems, to mitigate risks and ensure agricultural sustainability.

Moreover, the National Aeronautics and Space Administration (NASA) plays a crucial role in providing meteorological parameters and environmental measurements through satellite data, contributing to the accuracy of farm AWS. The integration of radio transmitters and smartphones enables real-time data collection and analysis, empowering farmers with actionable insights for decision-making. However, challenges such as the high cost of farm AWS implementation and the lack of awareness among end users pose obstacles to market growth. Trade regulations, import-export analysis, and market regulations also influence the market dynamics and competition among players.

Furthermore, despite challenges, the Farm AWS market is witnessing technological innovations, product launches, and value chain optimization. Emerging markets, developing countries, and the increasing adoption of automation technology in agriculture are creating opportunities for market expansion. Harvesting technologies, weather-based crop insurance, and farm mechanization further contribute to the market's growth trajectory. Investors and stakeholders can access valuable information from investor presentations, SEC filings, national government documents, statistical databases, news articles, and regulatory databases to make informed decisions in this evolving market landscape.

Market Scope
Report Coverage	Details
Page number	160
Base year	2023
Historic period	2018-2022
Forecast period	2024-2028
Growth momentum & CAGR	Accelerate at a CAGR of 7.29%
Market Growth 2024-2028	USD 39.66 million
Market structure	Fragmented
YoY growth 2023-2024(%)	6.67
Regional analysis	North America, Europe, APAC, South America, and Middle East and Africa
Performing market contribution	North America at 37%
Key countries	US, Canada, China, Germany, and France
Competitive landscape	Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks
Key companies profiled	Aeron Systems Pvt. Ltd., Airmar Technology Corp., Ambient LLC, Caipos GmbH, Campbell Scientific Inc., Cimel Electronique SAS, Davis Instruments Corp., Delta T Devices Ltd., DTN LLC, Environmental Measurements Ltd., Instrumex, iubenda s.r.l, Kaizen Imperial, METER Group Inc. USA, METOS, Onset Computer Corp., Optical Scientific Inc., PULSONIC, Vaisala Oyj, and Yuktix Technologies
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the farm automated weather stations market between 2023 and 2028
• Precise estimation of the market growth and trends and its contribution to the market in focus on the parent market
• Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
• Market growth and forecasting across North America, Europe, APAC, South America, and the Middle East and Africa
• A thorough market analysis and report of the market’s competitive landscape and detailed information about companies
• Comprehensive market report analysis of factors that will challenge the growth of market  companies

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