Fruit and Vegetable Market in Colombia by Product and Distribution channel - Forecast and Analysis 2022-2026

Published: Jan 2022 Pages: 120 SKU: IRTNTR72142

Colombia Fruit and Vegetable Market Forecast 2022-2026

The fruit and vegetable market share in Colombia is expected to increase by 7.76 million tons from 2021 to 2026, at a CAGR of 6.41%.

The market report also offers information on several market players, including Alnattural SAS, Bron Fruit, CI Agrofrut SA, Del Monte Food Inc., Fruti Reyes, FRUVECO S.A., Greenyard NV, KING FRUITS COMPANY S.A.S., and Listo & Fresco Ltda. among others.

What will be the Fruit and Vegetable Market Size in Colombia During the Forecast Period?

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"Most fruits and vegetables that are available in Colombian supermarkets and shops are non-organic in nature"

Market Dynamics

The strong distribution networks driving the Colombian fresh produce sector is notably driving the market growth in Colombia, although factors such as increased chances of food contamination may impede the market growth.  The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Market Driver 

The strong distribution networks driving the Colombian fresh produce sector is one of the key drivers supporting the market growth in Colombia. With the changing food preferences, consumers in Colombia are willing to pay higher prices for a variety of products that are fresh, high quality, tasty, safe, and convenient. On the other hand, hypermarkets and supermarkets have recently focused on integration. Almacenes Exito, CarullaVivero, Carrefour, Supertiendas Olimpica, Alkosto, Makro, Cafam, Colsubsidio, La 14, Surtifruver are the major hypermarkets in Colombia. Thus, these retail chains are expanding rapidly, thereby strengthening the distribution links for fresh produce, including fruit and vegetables, in the domestic market.

Key Market Trend 

The rising demand for smart agricultural practices is another factor supporting the market growth in Colombia. Practices such as precision farming are anticipated to provide high returns for agricultural products used at full potential. The use of modern technologies such as mapping software, variable rate technology (VRT), yield mapping software, and data management software in agricultural operations can help improve land fertility and profitability, promote sustainable agriculture, maximize productivity, and reduce the costs related to agricultural activities. Improving business efficiency through process automation and increasing output through reduced agricultural costs are two crucial factors that promote the deployment of smart agricultural tools. Such factors may drive the market growth during the forecast period.

Significant Market Challenge 

The increased chances of food contamination is hindering the market growth in Colombia. Fresh produce, including fruits and vegetables, have higher chances of containing bacteria, viruses, and others especially if they are cultivated non-organically using chemicals and fertilizers. As a result, certain people are likely to get sick or to have a severe illness. These contaminants have several ways of entering the supply chain and making fruits and vegetables unfit for human consumption. Thus, long-term exposure can affect the human immune system and adversely affect normal development or cause cancer. Such increased chances of food contamination may hinder the market growth during the forecast period.

This market in Colombia analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the market growth and trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Who are the Major Fruit and Vegetable Market Companies In Colombia?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

  • Alnattural SAS
  • Bron Fruit
  • CI Agrofrut SA
  • Del Monte Food Inc.
  • Fruti Reyes
  • FRUVECO S.A.
  • Greenyard NV
  • KING FRUITS COMPANY S.A.S.
  • Listo & Fresco Ltda.

This statistical study of the market in Colombia encompasses successful business strategies deployed by the key vendors. The market in Colombia is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Product Insights and News

  • Del Monte Food Inc. - The company offers products such as canned fruits and vegetables.

The market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain of the packaged foods and meats market include the following core components:

  • Inputs
  • Inbound logistics
  • Primary processing
  • Secondary and tertiary processing
  • Outbound logistics
  • End-customers
  • Marketing and sales
  • Services
  • Innovations

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

What are the Revenue-generating Product Segments in the Fruit and Vegetable Market in Colombia?

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The market share growth by the non-organic segment will be significant during the forecast period. Fruit and vegetables that are non-organic usually include those that are cultivated traditionally, with most of them grown with the use of fertilizers and pesticides, while some may also be genetically modified. Most fruits and vegetables that are available in supermarkets and shops are non-organic. Such easy availability of non-organic fruits and vegetables may drive the segment growth during the forecast period.

Market Analyst Overview

The Market encompasses a wide range of products, including bananas, mangoes, pineapples, papayas, strawberries, avocados, potatoes, tomatoes, peppers, and onions. These products are essential components of a balanced diet, contributing to nutritional balance for consumers. In the agricultural sector, farmers play a crucial role in producing these fruits and vegetables. To support farmers, credit schemes are often implemented to help them invest in their crops and increase their yield.

Consumer groups play a significant role in driving the consumption of fruits and vegetables, with preferences varying for bananas, lemons, limes, berries, oranges, and pineapples. Additionally, the market for minimally processed juices, beverages, and smoothies is growing, reflecting consumer food preferences for healthy and convenient options. Retail food players, distributors, and retailers are key players in the distribution channels for fresh produce. The market is also influenced by organizations like the Food and Agriculture Organization (FAO), which provide insights and guidance on market trends and metrics such as metric tons of produce exported. Export markets play a crucial role in the demand for fruits and vegetables, driving the need for quality products and sustainable farming practices, reducing reliance on agrochemicals.

 Market Scope 

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Decelerate at a CAGR of 6.41%

Market growth 2022-2026

7.76 mn tons

Market structure

Fragmented

YoY growth (%)

8.97

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Alnattural SAS, Bron Fruit, CI Agrofrut SA, Del Monte Food Inc., Fruti Reyes, FRUVECO S.A., Greenyard NV, KING FRUITS COMPANY S.A.S., and Listo & Fresco Ltda.

Market dynamics

Parent market analysis, Market Forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the market forecast period

Customization purview

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What are the Key Data Covered in this Market Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the market growth and forecasting of the market between 2022 and 2026
  • Precise estimation of the size of the market size and its contribution to the parent market
  • Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
  • Growth of the market industry across Europe, North America, APAC, South America, and Middle East and Africa
  • Thorough market growth analysis of the market's competitive landscape and detailed information about vendors
  • Comprehensive market analysis and report on the factors that will challenge the market research and growth of market vendors

We can help! Our analysts can customize this report to meet your requirements. Get in touch

***1. Executive Summary                           

                **1.1 Market Overview

                                *Exhibit 01:  Key Finding 1

                                *Exhibit 02:  Key Finding 2

                                *Exhibit 03:  Key Finding 3

                                *Exhibit 04:  Key Finding 6

                                *Exhibit 05:  Key Finding 7

***2. Market Landscape                             

                **2.1 Market ecosystem             

                                *Exhibit 06:  Parent market

                                *Exhibit 07:  Market characteristics

                **2.2 Value chain analysis           

                                *Exhibit 08:  Value chain analysis: Packaged foods and meats

                                *2.2.1 Inputs

                                *2.2.2 Inbound logistics

                                *2.2.3 Primary processing

                                *2.2.4 Secondary and tertiary processing

                                *2.2.5 Outbound logistics

                                *2.2.6 End-customers

                                *2.2.7 Marketing and sales

                                *2.2.8 Services

                                *2.2.9 Innovations

***3. Market Sizing                       

                **3.1 Market definition

                                *Exhibit 09:  Offerings of vendors included in the market definition

                **3.2 Market segment analysis 

                                *Exhibit 10:  Market segments

                **3.3 Market size 2021 

                **3.4 Market outlook: Forecast for 2021 - 2026 

                                *3.4.1 Estimating growth rates for emerging and high-growth markets

                                *3.4.2 Estimating growth rates for mature markets

                                *Exhibit 11:  Global - Market size and forecast 2021 - 2026 (million tons)

                                *Exhibit 12:  Global market: Year-over-year growth 2021 - 2026 (%)

***4. Five Forces Analysis                          

                **4.1 Five Forces Summary        

                                *Exhibit 13:  Five forces analysis 2021 & 2026

                **4.2 Bargaining power of buyers           

                                *Exhibit 14:  Bargaining power of buyers

                **4.3 Bargaining power of suppliers       

                                *Exhibit 15: Bargaining power of suppliers

                **4.4 Threat of new entrants    

                                *Exhibit 16:  Threat of new entrants

                **4.5 Threat of substitutes         

                                *Exhibit 17: Threat of substitutes

                **4.6 Threat of rivalry   

                                *Exhibit 18: Threat of rivalry

                **4.7 Market condition

                                *Exhibit 19:  Market condition - Five forces 2021

***5. Market Segmentation by Product               

                **5.1 Market segments

                                *The segments covered in this chapter are:

  • Non-organic
  • Organic

                                *Exhibit 20:  Product - Market share 2021-2026 (%)

                **5.2 Comparison by Product    

                                *Exhibit 21:  Comparison by Product

                **5.3 Non-organic - Market size and forecast 2021-2026

                                *Exhibit 22:  Non-organic - Market size and forecast 2021-2026 (million tons)

                                *Exhibit 23:  Non-organic - Year-over-year growth 2021-2026 (%)

                **5.4 Organic - Market size and forecast 2021-2026         

                                *Exhibit 24:  Organic - Market size and forecast 2021-2026 (million tons)

                                *Exhibit 25:  Organic - Year-over-year growth 2021-2026 (%)

                **5.5 Market opportunity by Product    

                                *Exhibit 26:  Market opportunity by Product

***6. Market Segmentation by Distribution channel                     

                **6.1 Market segments

                                *The segments covered in this chapter are:

  • Offline
  • Online

                                *Exhibit 27:  Distribution channel - Market share 2021-2026 (%)

                **6.2 Comparison by Distribution channel           

                                *Exhibit 28:  Comparison by Distribution channel

                **6.3 Offline - Market size and forecast 2021-2026           

                                *Exhibit 29:  Offline - Market size and forecast 2021-2026 (million tons)

                                *Exhibit 30:  Offline - Year-over-year growth 2021-2026 (%)

                **6.4 Online - Market size and forecast 2021-2026            

                                *Exhibit 31:  Online - Market size and forecast 2021-2026 (million tons)

                                *Exhibit 32:  Online - Year-over-year growth 2021-2026 (%)

                **6.5 Market opportunity by Distribution channel            

                                *Exhibit 33:  Market opportunity by Distribution channel

***7. Customer landscape                         

                                *Technavio’s customer landscape matrix comparing Drivers or price sensitivity, Adoption lifecycle, importance in customer price basket, Adoption rate and Key purchase criteria

                **7.1 Overview

                                *Exhibit 34:  Customer landscape

***8. Drivers, Challenges, and Trends                   

                **8.1 Market drivers     

                                *8.1.1 Strong distribution networks drive the Colombian fresh produce sector

                                *8.1.2 Growing consumer inclination toward a vegan diet

                                *8.1.3 Increasing consumption of processed fruit and vegetable products

                **8.2 Market challenges              

                                *8.2.1 Increased chances of food contamination

                                *8.2.2 Presence of stringent government rules

                                *8.2.3 Increase in unfair trade practices

                                *Exhibit 35:  Impact of drivers and challenges

                **8.3 Market trends      

                                *8.3.1 Rising demand for smart agricultural practices

                                *8.3.2 Growing demand from online distribution channels

                                *8.3.3 Government initiatives to increase agriculture production

***9. Vendor Landscape                             

                **9.1 Overview

                                *Exhibit 36:  Vendor landscape

                **9.2 Landscape disruption        

                                *Exhibit 37:  Landscape disruption

                                *Exhibit 38:  Industry risks

***10. Vendor Analysis               

                **10.1 Vendors covered              

                                *Exhibit 39:  Vendors covered

                **10.2 Market positioning of vendors    

                                *Exhibit 40: Market positioning of vendors

                **10.3 Alnattural SAS    

                                *Exhibit 41:  Alnattural SAS - Overview

                                *Exhibit 42:  Alnattural SAS - Product and service

                                *Exhibit 43:  Alnattural SAS - Key offerings

                **10.4 Bron Fruit            

                                *Exhibit 44:  Bron Fruit - Overview

                                *Exhibit 45:  Bron Fruit - Product and service

                                *Exhibit 46:  Bron Fruit - Key offerings

                **10.5 CI Agrofrut SA    

                                *Exhibit 47:   CI Agrofrut SA - Overview

                                *Exhibit 48:   CI Agrofrut SA - Product and service

                                *Exhibit 49:   CI Agrofrut SA - Key offerings

                **10.6 Del Monte Food Inc.        

                                *Exhibit 50:  Del Monte Food Inc. - Overview

                                *Exhibit 51:  Del Monte Food Inc. - Business segments

                                *Exhibit 52:  Del Monte Food Inc. - Key News

                                *Exhibit 53:  Del Monte Food Inc. - Segment focus

                **10.7  Fruti Reyes        

                                *Exhibit 54:   Fruti Reyes - Overview

                                *Exhibit 55:   Fruti Reyes - Product and service

                                *Exhibit 56:   Fruti Reyes - Key offerings

                *10.8 FRUVECO S.A.

                                *Exhibit 57:  FRUVECO S.A. - Overview

                                *Exhibit 58:  FRUVECO S.A. - Product and service

                                *Exhibit 59:  FRUVECO S.A. - Key offerings

                **10.9 Greenyard NV   

                                *Exhibit 60:  Greenyard NV - Overview

                                *Exhibit 61:  Greenyard NV - Business segments

                                *Exhibit 62:  Greenyard NV - Key News

                                *Exhibit 63:  Greenyard NV - Key offerings

                                *Exhibit 64:  Greenyard NV - Segment focus

                **10.10 KING FRUITS COMPANY S.A.S.  

                                *Exhibit 65:  KING FRUITS COMPANY S.A.S.  - Overview

                                *Exhibit 66:  KING FRUITS COMPANY S.A.S.  - Product and service

                                *Exhibit 67:  KING FRUITS COMPANY S.A.S.  - Key offerings

                **10.11 Listo & Fresco Ltda.       

                                *Exhibit 68:   Listo & Fresco Ltda. - Overview

                                *Exhibit 69:   Listo & Fresco Ltda. - Product and service

                                *Exhibit 70:   Listo & Fresco Ltda. - Key offerings

***11. Appendix                            

                **11.1 Scope of the report         

                                *11.1.1 Market definition

                                *11.1.2 Objectives

                                *11.1.3 Notes and caveats

                **11.2 Currency conversion rates for US$            

                                *Exhibit 71:  Currency conversion rates for US$

                **11.3 Research Methodology 

                                *Exhibit 72:  Research Methodology

                                *Exhibit 73:  Validation techniques employed for market sizing

                                *Exhibit 74:  Information sources

                **11.4 List of abbreviations        

                                *Exhibit 75:  List of abbreviations

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape

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Key Questions Answered

  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?

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