Gaming Console Market by Type, Usage, and Geography - Forecast and Analysis 2023-2027

Published: Oct 2023 Pages: 157 SKU: IRTNTR70487

 Gaming Console Market Report Forecast

The Global Gaming Console Market share was valued at USD 39,473.19 million in 2020 and showed positive growth during the forecast period. This gaming console market report extensively covers market segmentation by type (TV consoles and handheld consoles), usage (casual gamers and hardcore gamers), and geography (APAC, North America, Europe, Middle East and Africa, and South America). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.

How big is the Gaming Console Market from 2023 to 2027?

The global gaming console market size is estimated to grow at a CAGR of 6.63% between 2023 and 2027. The market size is forecast to increase by USD 17,071.59 million.

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What is the trend in the Gaming Console Market?

The increasing use of gaming consoles for non-gaming activities is one of the major gaming console market trends shaping the market growth. The flagship product of Microsoft, Xbox, is among the most-sold consoles in the world. Microsoft has partnered with numerous entertainment apps such as Netflix, Hulu Plus, and HBO Go. However, customers will need to buy a premium subscription to avail of these apps.

The growing prominence of these apps outside the gaming console segment has made the company remove its premium subscription for these apps. Since then, there has been a rapid increase in Netflix viewership via Xbox. In 2020, most of the Xbox-related activities were through streaming on Netflix and Amazon. Non-gaming-related activities through gaming consoles are expected to increase during the forecast period.

Which driving factor helps to grow the Gaming Console Market?

Diversifying gaming population is a key driver boosting the market growth. One of the major factors influencing the growth of the global gaming console market is the paradigm shift in the demographics of the audience. The market mainly consists of teenagers, but the number of adults using gaming consoles is currently increasing. The average age of gamers increased from 18 years (in 2008) to 27 years (in 2016) and further to 34 years (in 2021). Another main factor that drives the market is the increase in the number of female gamers. For instance, about 45% of gamers in the US are women.

The increase in the diversity of end-users has increased the target audience of gaming console vendors. Also, the diversifying gaming population has encouraged vendors to change their marketing strategies. The penetration of gaming-specific peripherals is rapidly increasing, which is an indication of the changing lifestyle of gamers. Thus, the increasing population of gamers is expected to propel the growth of the global gaming console market during the forecast period.

What are the major challenges in the Gaming Console Market?

The increasing influx of casual gamers is a key challenge hindering the gaming console market. The use of PCs has changed drastically in the last ten years. PC gaming was considered an enthusiast-driven gaming market. This includes the people who spend a lot of time and money on buying PCs and the required games.

However, this phenomenon has significantly changed as PC gaming has become far less technical, which makes it more accessible to casual gamers. Buying a PC became affordable only after 2000. Before 2000, people used to spend a lot of time building their own PC. After 2000, PC gaming became popular as gamers could easily download a file and start playing. PC gaming is considered a direct substitute for console gaming, and with PC gaming becoming more accessible to the gaming population, it is considered a significant threat to the global gaming console market.

Which segment accounted for the largest Gaming Console Industry share?

The TV consoles segment is estimated to witness significant growth during the forecast period. The TV gaming console segment is the leading segment in the global gaming console market. The technological advances are the best in the industry, with the last generation of Sony and Microsoft gaming console system with 8 GB RAM, which is compatible with Blu-ray video, HDMI, and digital outputs.

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The TV consoles segment was the largest segment and was valued at USD 26,550.84 million in 2017One of the major challenges the segment is facing is the integration with E-sports. The gamers are earning money on par with other international sportspeople from games such as soccer, cricket, etc. The E-sports market is expected to grow to about USD 2.5 billion by 2025. With the increasing number of gamers considering this as a career option, the integration of TV console games with E-sports will be essential for the growth of the global TV gaming console market. The market is expected to witness high demand during the forecast period.

Which are the Key Regions for the Gaming Console Industry?

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APAC is estimated to contribute 51% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

The Asia-Pacific (APAC) region, particularly China, is a gaming powerhouse, contributing 25% of the global video game industry. China boasts high gaming participation rates, with 97% of 18-24-year-olds, and 90% of those aged 25-35 and 31-35 actively gaming. eSports are gaining ground in developing APAC countries like Taiwan, Malaysia, and Singapore. Major digital game companies, including China's Tencent and GungHo Online Entertainment, shape the gaming landscape. Japan leads in gaming technology innovation, home to influential console vendors like Sony and Nintendo.

China banned gaming consoles in 2000 but lifted the ban in 2014, making China the largest gaming market in APAC since 2015. China has over 700 million internet users, boosting online gaming. In 2022, China, Japan, Australia, and South Korea were key contributors to the global video gaming market, generating over 40% of global revenue. Traditional PC gaming has been supplemented by the popularity of next-gen gaming consoles.

Smartphone shipments are at their highest in the region, fueling the rise of smartphone gaming and diminishing demand for handheld gaming consoles.

Which are the major companies and key offerings of the Gaming Console Market?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

MicrosoftThe company offers gaming console such as Xbox Series.

Technavio has detailed analyses of the competitive landscape of the market and information about 15 market vendors, including: 

  • Amkette
  • Analogue Enterprises Ltd.
  • Atari Inc.
  • Bluestack Systems Inc.
  • Hyperkin Inc.
  • Intellivision Entertainment LLC
  • Logitech International SA
  • Mad Catz Global Ltd.
  • Mattel Inc.
  • Microsoft Corp.
  • Nintendo Co. Ltd.
  • NVIDIA Corp.
  • PlayJam Ltd.
  • PLAYMAJI Inc.
  • Razer Inc.
  • Sega Corp.
  • SNK Corp.
  • Sony Group Corp.
  • Tommo Inc.
  • Valve Corp.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Segment Overview

The gaming console market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

  • Type Outlook (USD Million, 2017 - 2027)
    • TV consoles
    • Handheld consoles
  • Usage Outlook (USD Million, 2017 - 2027)
    • Casual gamers
    • Hardcore gamers
  • Region Outlook (USD Million, 2017 - 2027)
    • North America
      • The U.S.
      • Canada
    • Europe
      • U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • South America
      • Chile 
      • Brazil 
      • Argentina
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Gaming Console Market Scope

Report Coverage

Details

Page number

157

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 6.63%

Market growth 2023-2027

USD 17,071.59 million

Market structure

Fragmented

YoY growth 2022-2023(%)

6.16

Regional analysis

APAC, North America, Europe, Middle East and Africa, and South America

Performing market contribution

APAC at 51%

Key countries

US, China, South Korea, Germany, and UK

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Amkette, Analogue Enterprises Ltd., Atari Inc., Bluestack Systems Inc., Hyperkin Inc., Intellivision Entertainment LLC, Logitech International SA, Mad Catz Global Ltd., Mattel Inc., Microsoft Corp., Nintendo Co. Ltd., NVIDIA Corp., PlayJam Ltd., PLAYMAJI Inc., Razer Inc., Sega Corp., SNK Corp., Sony Group Corp., Tommo Inc., and Valve Corp.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Gaming Console Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the market between 2023 and 2027
  • Precise estimation of the size of the market  size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behaviour
  • Growth of the market industry across APAC, North America, Europe, Middle East and Africa, and South America
  • Thorough analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of market companies

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Usage
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global gaming console market 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on global gaming console market 2017 - 2021 ($ million)
    • 4.2 Type Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Type Segment 2017 - 2021 ($ million)
    • 4.3 Usage Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Usage Segment 2017 - 2021 ($ million)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
    • 4.5 Country Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Type

    • 6.1 Market segments
      • Exhibit 30: Chart on Type - Market share 2022-2027 (%)
      • Exhibit 31: Data Table on Type - Market share 2022-2027 (%)
    • 6.2 Comparison by Type
      • Exhibit 32: Chart on Comparison by Type
      • Exhibit 33: Data Table on Comparison by Type
    • 6.3 TV consoles - Market size and forecast 2022-2027
      • Exhibit 34: Chart on TV consoles - Market size and forecast 2022-2027 ($ million)
      • Exhibit 35: Data Table on TV consoles - Market size and forecast 2022-2027 ($ million)
      • Exhibit 36: Chart on TV consoles - Year-over-year growth 2022-2027 (%)
      • Exhibit 37: Data Table on TV consoles - Year-over-year growth 2022-2027 (%)
    • 6.4 Handheld consoles - Market size and forecast 2022-2027
      • Exhibit 38: Chart on Handheld consoles - Market size and forecast 2022-2027 ($ million)
      • Exhibit 39: Data Table on Handheld consoles - Market size and forecast 2022-2027 ($ million)
      • Exhibit 40: Chart on Handheld consoles - Year-over-year growth 2022-2027 (%)
      • Exhibit 41: Data Table on Handheld consoles - Year-over-year growth 2022-2027 (%)
    • 6.5 Market opportunity by Type
      • Exhibit 42: Market opportunity by Type ($ million)
      • Exhibit 43: Data Table on Market opportunity by Type ($ million)

    7 Market Segmentation by Usage

    • 7.1 Market segments
      • Exhibit 44: Chart on Usage - Market share 2022-2027 (%)
      • Exhibit 45: Data Table on Usage - Market share 2022-2027 (%)
    • 7.2 Comparison by Usage
      • Exhibit 46: Chart on Comparison by Usage
      • Exhibit 47: Data Table on Comparison by Usage
    • 7.3 Casual gamers - Market size and forecast 2022-2027
      • Exhibit 48: Chart on Casual gamers - Market size and forecast 2022-2027 ($ million)
      • Exhibit 49: Data Table on Casual gamers - Market size and forecast 2022-2027 ($ million)
      • Exhibit 50: Chart on Casual gamers - Year-over-year growth 2022-2027 (%)
      • Exhibit 51: Data Table on Casual gamers - Year-over-year growth 2022-2027 (%)
    • 7.4 Hardcore gamers - Market size and forecast 2022-2027
      • Exhibit 52: Chart on Hardcore gamers - Market size and forecast 2022-2027 ($ million)
      • Exhibit 53: Data Table on Hardcore gamers - Market size and forecast 2022-2027 ($ million)
      • Exhibit 54: Chart on Hardcore gamers - Year-over-year growth 2022-2027 (%)
      • Exhibit 55: Data Table on Hardcore gamers - Year-over-year growth 2022-2027 (%)
    • 7.5 Market opportunity by Usage
      • Exhibit 56: Market opportunity by Usage ($ million)
      • Exhibit 57: Data Table on Market opportunity by Usage ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 59: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 60: Data Table on Market share by geography 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 61: Chart on Geographic comparison
      • Exhibit 62: Data Table on Geographic comparison
    • 9.3 APAC - Market size and forecast 2022-2027
      • Exhibit 63: Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 64: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 65: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 66: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 9.4 North America - Market size and forecast 2022-2027
      • Exhibit 67: Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 68: Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 69: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 70: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 9.5 Europe - Market size and forecast 2022-2027
      • Exhibit 71: Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 72: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 73: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 74: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 9.6 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 75: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 76: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 77: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 78: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 9.7 South America - Market size and forecast 2022-2027
      • Exhibit 79: Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 80: Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 81: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 82: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 9.8 US - Market size and forecast 2022-2027
      • Exhibit 83: Chart on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 84: Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 85: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 86: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 9.9 China - Market size and forecast 2022-2027
      • Exhibit 87: Chart on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 88: Data Table on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 89: Chart on China - Year-over-year growth 2022-2027 (%)
      • Exhibit 90: Data Table on China - Year-over-year growth 2022-2027 (%)
    • 9.10 South Korea - Market size and forecast 2022-2027
      • Exhibit 91: Chart on South Korea - Market size and forecast 2022-2027 ($ million)
      • Exhibit 92: Data Table on South Korea - Market size and forecast 2022-2027 ($ million)
      • Exhibit 93: Chart on South Korea - Year-over-year growth 2022-2027 (%)
      • Exhibit 94: Data Table on South Korea - Year-over-year growth 2022-2027 (%)
    • 9.11 Germany - Market size and forecast 2022-2027
      • Exhibit 95: Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 96: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 97: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 98: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 9.12 UK - Market size and forecast 2022-2027
      • Exhibit 99: Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 100: Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 101: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 102: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 103: Market opportunity by geography ($ million)
      • Exhibit 104: Data Tables on Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 105: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 106: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 107: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 108: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 109: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 110: Matrix on vendor position and classification
            • 12.3 Atari Inc.
              • Exhibit 111: Atari Inc. - Overview
              • Exhibit 112: Atari Inc. - Product / Service
              • Exhibit 113: Atari Inc. - Key offerings
            • 12.4 Bluestack Systems Inc.
              • Exhibit 114: Bluestack Systems Inc. - Overview
              • Exhibit 115: Bluestack Systems Inc. - Product / Service
              • Exhibit 116: Bluestack Systems Inc. - Key offerings
            • 12.5 Hyperkin Inc.
              • Exhibit 117: Hyperkin Inc. - Overview
              • Exhibit 118: Hyperkin Inc. - Product / Service
              • Exhibit 119: Hyperkin Inc. - Key offerings
            • 12.6 Intellivision Entertainment LLC
              • Exhibit 120: Intellivision Entertainment LLC - Overview
              • Exhibit 121: Intellivision Entertainment LLC - Product / Service
              • Exhibit 122: Intellivision Entertainment LLC - Key offerings
            • 12.7 Logitech International SA
              • Exhibit 123: Logitech International SA - Overview
              • Exhibit 124: Logitech International SA - Product / Service
              • Exhibit 125: Logitech International SA - Key offerings
            • 12.8 Mad Catz Global Ltd.
              • Exhibit 126: Mad Catz Global Ltd. - Overview
              • Exhibit 127: Mad Catz Global Ltd. - Product / Service
              • Exhibit 128: Mad Catz Global Ltd. - Key offerings
            • 12.9 Mattel Inc.
              • Exhibit 129: Mattel Inc. - Overview
              • Exhibit 130: Mattel Inc. - Business segments
              • Exhibit 131: Mattel Inc. - Key news
              • Exhibit 132: Mattel Inc. - Key offerings
              • Exhibit 133: Mattel Inc. - Segment focus
            • 12.10 Microsoft Corp.
              • Exhibit 134: Microsoft Corp. - Overview
              • Exhibit 135: Microsoft Corp. - Business segments
              • Exhibit 136: Microsoft Corp. - Key news
              • Exhibit 137: Microsoft Corp. - Key offerings
              • Exhibit 138: Microsoft Corp. - Segment focus
            • 12.11 Nintendo Co. Ltd.
              • Exhibit 139: Nintendo Co. Ltd. - Overview
              • Exhibit 140: Nintendo Co. Ltd. - Product / Service
              • Exhibit 141: Nintendo Co. Ltd. - Key offerings
            • 12.12 NVIDIA Corp.
              • Exhibit 142: NVIDIA Corp. - Overview
              • Exhibit 143: NVIDIA Corp. - Business segments
              • Exhibit 144: NVIDIA Corp. - Key news
              • Exhibit 145: NVIDIA Corp. - Key offerings
              • Exhibit 146: NVIDIA Corp. - Segment focus
            • 12.13 PlayJam Ltd.
              • Exhibit 147: PlayJam Ltd. - Overview
              • Exhibit 148: PlayJam Ltd. - Product / Service
              • Exhibit 149: PlayJam Ltd. - Key offerings
            • 12.14 PLAYMAJI Inc.
              • Exhibit 150: PLAYMAJI Inc. - Overview
              • Exhibit 151: PLAYMAJI Inc. - Product / Service
              • Exhibit 152: PLAYMAJI Inc. - Key offerings
            • 12.15 Razer Inc.
              • Exhibit 153: Razer Inc. - Overview
              • Exhibit 154: Razer Inc. - Business segments
              • Exhibit 155: Razer Inc. - Key offerings
              • Exhibit 156: Razer Inc. - Segment focus
            • 12.16 Sega Corp.
              • Exhibit 157: Sega Corp. - Overview
              • Exhibit 158: Sega Corp. - Product / Service
              • Exhibit 159: Sega Corp. - Key offerings
            • 12.17 Sony Group Corp.
              • Exhibit 160: Sony Group Corp. - Overview
              • Exhibit 161: Sony Group Corp. - Business segments
              • Exhibit 162: Sony Group Corp. - Key news
              • Exhibit 163: Sony Group Corp. - Key offerings
              • Exhibit 164: Sony Group Corp. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 165: Inclusions checklist
                • Exhibit 166: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 167: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 168: Research methodology
                • Exhibit 169: Validation techniques employed for market sizing
                • Exhibit 170: Information sources
              • 13.5 List of abbreviations
                • Exhibit 171: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              gaming console market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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