Global Bread Flour Market 2017-2021

Overview of the global bread flour market

Market research analysts at Technavio predict that the global bread flour market will grow steadily at a CAGR of around 3% by 2021. The rise in demand for ready-to-eat products is identified as one of the primary growth factors for this market. Ready-to-eat products are gaining wide popularity among consumers as they save time and effort and provide consistency in taste. The hectic lifestyles of consumers, the rising demand for convenience in food preparation, and the growing disposable incomes have led to an increase in the demand for ready-to-eat products. Moreover, the increased number of working women across the globe also boosts the demand for ready meals. The availability of ready-to-eat products has made food preparation easy and quick and the greater varieties of ready-to-eat products will drive the demand for bread flour in the market during the forecast period.

In terms of geographic regions, EMEA will be the major revenue contributor to the bread flour market throughout the forecast period. The demand for bread flour products will increase at a fast pace over the next four years in this region. The increase in bread consumption as rolls and other bakery products in several countries in Europe, will drive the growth of the bread flour market in EMEA.

Competitive landscape and key vendors  

The bread flour market is highly fragmented due to the presence of numerous small and large vendors. The vendors in the market compete based on numerous factors such as price, quality, innovation, service, reputation, distribution, and promotion. The vendor competition in the market is expected to intensify during the forecast period due to the rise in number of vendors who offer different types of bread flour. To survive and succeed in this intensely competitive environment, it is important for vendors in the market to differentiate their product and service offerings through a clear and unique value proposition.

The leading vendors in the market are -

• Archer Daniels
• Associated British Foods
• Conagra Brands
• General Mills
• Goodman Fielder
• King Arthur Flour

The other prominent vendors in the market are Fairheaven Organic Flour Mill, Grain Craft, Hayden Flour Mills, Heartland Mill, ITC, North American Millers' Association, Sunrise Flour Mill, The Birkett Mills, To Your Health Sprouted Flour, Unilever, and Wilmar International.

Segmentation by product and analysis of the bread flour market

• All-purpose flour
• Strong plain bread flour
• Whole wheat flour

During 2016, the all-purpose flour segment accounted for the major shares of the bread flour market. Factors such as the increased usage of all-purpose flour for making cakes, desserts, and thickening agents will contribute to the growth of this industry segment in the coming years.

Segmentation by distribution channel and analysis of the bread flour market

• Hypermarkets and supermarkets
• Specialist retailers
• Independent stores
• Convenience stores

According to this market research report, the hypermarkets and supermarkets segment held the maximum share of the bread flour market during 2016. This segment will retain its lead during the predicted period due to the availability of multiple bread flour products from various brands at th4ese stores and the increasing number of hypermarkets and supermarkets in developing countries.

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global bread flour market?
• What are the key market trends impacting the growth of the global bread flour market?
• What are the challenges to market growth?
• Who are the key vendors in the global bread flour market?
• What are the market opportunities and threats faced by the vendors in the global bread flour market?
• Trending factors influencing the market shares of the Americas, APAC, and EMEA.
• What are the key outcomes of the five forces analysis of the global bread flour market?

Technavio also offers customization on reports based on specific client requirement.