Global Bread and Rolls Market 2016-2020

An outlook of the bread and rolls market

Technavio’s research analyst expects the global bread and rolls market to expand at a moderate rate, posting a CAGR of close to 3% during the forecast period. One of the major factors leading to the growth of the market is the increasing demand for gluten-free products. Gluten can cause inflammation in the small intestine that causes celiac disease, which affects people by causing a digestive problem, severe irritation in the skin, and Aphthous ulcer. Because of such awareness, consumers not only prefer products that are organic but also gluten-free. Companies like King Arthur Flour manufactures gluten-free banana bread with coconut and flax, gluten-free sorghum sandwich bread, etc. to increase their consumer base.

Europe is the largest market in the global bread and rolls market and will retain its leadership during the forecast period. The influx of private labels, especially in Western Europe, and discount offered by grocery retailers are some of the key factors driving the growth of the market in the region. Some of the products that are in high demand in Europe are preservative and additives free, gluten-free bread and rolls products.

Product type segmentation and analysis of the bread and rolls market

• Artisanal bread and rolls
• Industrial bread and rolls
• In-store bakery
• Tortilla

Growing demand for artisanal bread and rolls will elevate the bread and rolls market during the forecast period, and this segment is projected to exceed $98 billion by 2020. Consumer demand for artisanal bread and rolls will heighten because artisan bread offers fresh produce at competitive prices and different varieties. Artisan bread mostly includes ethnic varieties to old world crusty loves and ethnic cuisines across the globe, and they are usually sold within two days of manufacturing.

Segmentation and analysis of the bread and rolls market by distribution channel

• Specialist retailers
• Hypermarkets and supermarkets
• Independent retailers
• Convenience stores
• Other

Specialty retailers are the most significant retail outlets for selling bread and rolls, because this format of retail shopping offers a personal touch, sensation, and avail an opportunity to express an individual opinion. In 2015, this segment held the maximum market share, accounting for more 33% of the overall market.

Competitive landscape and key vendors

The performance of the vendors in the global bread and rolls market will be impacted by the rapid changing consumer demands and preferences. Consumer tastes, regional, national, and local economic conditions, and demographic trends are also few other factors that will affect vendors' businesses.

Thus, vendors are extensively emphasizing on factors such as price, quality, innovation, service, reputation, distribution, and promotion to remain at the top and increase their market shares.

The leading vendors in the market are -

• Associated British Foods
• Almarai
• Barilla Group
• Grupo Bimbo
• Goodman Fielder
• Yamazaki Baking

Other prominent vendors in the market include Biscottes Auga Picard, Bakersland Grope, Britannia, Brace's Bakery, Campbell Soup, Canada Bread, Fuji Baking Group, George Weston, Hostess Brands, HUL, Lieken, Maple Leaf Foods, Pasco Shikishima, Premier Foods, Takaki Bakery, and Warburtons.

Key questions answered in the report include

• What will the market size and the growth rate be in 2020?
• What are the key factors driving the global bread and rolls market?
• What are the key market trends impacting the growth of the bread and rolls market?
• What are the challenges to market growth?
• Who are the key vendors in the growth of the bread and rolls market?
• What are the market opportunities and threats faced by the vendors in the global bread and rolls market?
• Trending factors influencing the market shares of the APAC, the Americas, Europe, and MEA?
• What are the key outcomes of the five forces analysis of the global bread and rolls market?

Technavio also offers customization on reports based on specific client requirement.

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